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Innovating for a cause: Find out how Georgia Southern University is manufacturing 3D printed PPE for healthcare workers featured image

Innovating for a cause: Find out how Georgia Southern University is manufacturing 3D printed PPE for healthcare workers

As the COVID-19 pandemic unfolded and healthcare organizations began experiencing shortages of personal protective equipment (PPE), faculty, staff and students at Georgia Southern University stepped up to fulfill a need.  Making use of the 3D printers on the Statesboro and Armstrong campuses, as well as at the FabLab at the Business Innovation Group’s (BIG) downtown Statesboro location, the campus communities quickly began production of protective face shields and respirators.  “We can’t afford to sit back and wait for things to happen,” said Dominique Halaby, DPA, director of the BIG. “We have to make them happen. We have this responsibility to make a difference, to be a part of that front line, whether it’s immediately in our community, our state or our respective area.”  To date, the Department of Manufacturing Engineering has sent 200 3D-printed protective face shields with headbands to Augusta, Georgia, for healthcare workers at Augusta Medical Center, while the BIG has sent 100 face shields and 10 “Montana Masks,” a 3D-printable respirator filtration mask that can be fitted to a healthcare provider’s face and sanitized between uses, to Atlanta-area hospitals.  The Department of Mechanical Engineering on the Armstrong Campus has also printed Montana Masks that will be delivered to workers in the St. Joseph’s/Candler Hospital System (SJCHS) in Savannah, Georgia, while the Respiratory Therapy Program in the Waters College of Health Professions donated 10 ventilators to the Georgia Emergency Management Agency.  “I am unbelievably proud of our faculty, staff and students who have their own families to take care of, but are putting themselves on the line to help our medical professionals in this time of critical need,” said Mohammad Davoud, Ph.D., dean of the Allen E. Paulson College of Engineering and Computing.  Wayne Johnson, Ph.D., professor of mechanical engineering, believes providing these materials to the Savannah community during a time of critical need is reinforcing a longtime commitment to the region. “The Armstrong Campus of Georgia Southern has a long history of working within the Savannah community, and during this pandemic, it was especially important for mechanical engineering faculty and students at the Armstrong Campus to step up during a time of great need,” said Johnson. “ Our work with SJCHS to develop, test and donate 3D-printed respirators may also lead to other research and development collaborations in the post-COVID-19 future.”  In addition to benefiting area healthcare workers, Johnson believes this project is a great way for students to put their classroom skills into practice.  If you would like to learn more about how the students, staff and faculty at Georgia Southern University are helping out during the COVID-19 crisis – the let our experts help.   Wayne Johnson is an expert in additive manufacturing, mechatronics, biomechanics and engineering education. He is available to speak with media about this great initiative, simply click on his icon to arrange an interview today.

2 min. read
Diary of a COVID-19 crisis nurse in NYC: A Georgia Southern student’s first job featured image

Diary of a COVID-19 crisis nurse in NYC: A Georgia Southern student’s first job

On May 1, Tucker Westbrook could finally sleep in. He’d been on duty as a COVID-19 crisis nurse at Harlem Hospital Center in New York City for 11 consecutive days, with a routine that began before the sun came up and ended long after the city had gone dark.  Most mornings, he’d wake at 5:45 am., center himself with prayer and meditation, eat breakfast, and hop on a bus in time to clock in for his shift at the largest public hospital in Central Harlem by 7 a.m.  Each day as he entered the halls of the facility’s surgical floor, which was transformed into a COVID-19 holding unit for the larger part of his three-week work rotation, he was unsure of what he’d encounter. Just weeks earlier, Westbrook, a May 2019 Georgia Southern University nursing graduate from Butler, Georgia, accepted a short-term contract to assist with the Coronavirus pandemic in the epicenter of the U.S. outbreak. This was Westbrook’s first professional job, following what was supposed to be a yearlong mission trip in Southeast Asia, but was cut short due to the pandemic, and nothing could fully prepare him for the impact of his initial experience.  “The first day, I thought, ‘I’m not prepared for this,’” he admitted. “Those first few days I was on pins and needles and thought, ‘how am I going to mess up?’” The stakes were high. By the time he arrived in New York City, thousands had already been hospitalized, and many had died. Seasoned nurses and doctors were depleted and morale was low across the city, he explained on the phone as he looked out over a desolate Times Square from his hotel window. “They asked me, ‘why did you come here?’” Westbrook recalled. “And I said that I wanted to be, hopefully, a light in this dark place right now. The patients, the doctors, the nurses, the nursing assistants, the janitorial assistants — my goal is to learn everyone’s names and greet them with a smile behind my mask.” A friend encouraged Westbrook to look for a temporary nursing job upon his return from abroad. When he applied for highly competitive positions with a crisis staffing agency, he requested placement in an area hard hit by the pandemic. “Just like Southeast Asia, I wanted to go where there was the biggest need, and I had enough gifts to meet that need,” Westbrook said.  This was Westbrook’s first trip to New York, and he stepped into a scene where images of makeshift morgues and ventilator shortages splashed across the media came to life in front of him.  “It has been surreal to see,” he said. Assigned to provide cluster care to potential COVID-19-positive patients for minimal exposure, Westbrook also focused on simple acts of kindness to help ease increased anxiety among the patients.  “That might be things as small as giving a wet rag to wipe their face,” Westbrook said. “It may be filling their jars with ice cold water in the morning. Whatever might help them feel more comfortable.” Westbrook’s patients were diverse: a teenage gunshot victim who sobbed at the prospect of being infected with the virus; an adult male who discussed intimate thoughts about death with his family over the phone; and a woman who was depressed until Westbrook sat with her so she didn’t feel alone.   Experiencing humanity in its most delicate form was life-defining.  “I was learning more about nursing care but also continuing to serve (my patients) beyond simply giving them medicine,” Westbrook said. “I was able to advocate for them with the doctor, especially without their families there. I’m learning how to go above and beyond, and what our job responsibilities are. I want to keep growing and learning to continue to give care to my patients.” The hospital staff also offered enormous support and guidance to Westbrook, who almost two weeks into the job felt exponentially more confident in his abilities. “If you had told me about any of this I wouldn’t believe it,” he said. “It has been incredible. I did not think I could do that at all, and here I am on the other side. This was such a lofty and high goal to complete this and do well. I’m thankful to even be here and have this opportunity.”  Westbrook credits his father for encouraging him to study nursing, and Georgia Southern faculty for their expert instruction, which he put to use in New York, as well as their sage advice. “I wasn’t sure I was going to get my license,” he said. “My desire to become a doctor or a missionary became more and more compelling, but my professors assured me that it would be worthwhile to pursue my license, and they were right.” Following a quarantine in his family’s home, Westbrook will begin pre-medicine classes at Georgia Southern this summer.  If you are a journalist looking to know more about Tucker’s story or the nursing program at Georgia Southern University – let us help with your coverage. Barry Joyner is the dean of Georgia Southern University’s Waters College of Health Professions - simply click on his icon to arrange an interview today. 

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4 min. read
Step aside Walking Dead – There’s another leading TV show being shot in Georgia now featured image

Step aside Walking Dead – There’s another leading TV show being shot in Georgia now

When location scouts for NBC’s new television series “Council of Dads” combed Savannah for a realistic venue to shoot multiple hospital scenes, they knew they had found something special in the Health Professions Academic Building on Georgia Southern University’s Armstrong Campus. “I set up a visit, came and looked at it and I was floored,” said “Council of Dads” location scout and Armstrong Campus alumnus Anthony Paderewski. “I couldn’t believe it. Basically, you have a backlot for a TV show here. It was absolutely perfect for what we were looking for. So that being said, I went and I talked to the producers and I got some pictures. When I showed the pictures everyone was blown away.”  “Council of Dads,” which premiered March 24 and now airs on Thursdays, is based on the book by Savannah native Bruce Feiler, and developed by former “Grey’s Anatomy” showrunners Tony Phelan and Joan Rater, who also serve as executive producers on the series. The story follows Scott Perry, a father of five who, after receiving a cancer diagnosis, asks a group of friends to step in as father figures to his children in the event that he isn’t around to see them grow up.  “It’s an emotional family drama,” explained “Council of Dads” co-executive producer and producing director Jonathan Brown. “The idea is to try and be as real as possible. And the show is telling the story of a family and what it means to be a family in this day and age. It’s not just blood. The definition of family is growing, broadening with the types of relationships that are now included in a family. This is the story of one of those families that is made up of blood relationships, friendships, adoption and all those different kinds of things.”  The show filmed almost entirely on location in the Savannah area for five months. Several of the scenes take place in a hospital, and the set has to be believable, multifaceted and offer the right aesthetic for television. Primarily, the true-to-life setting allows the University to provide exceptional education and training opportunities to help students succeed while addressing the healthcare needs of the region. The Waters College of Health Professions, housed in the Academic Building and Ashmore Hall, is the largest undergraduate health sciences college in the state of Georgia, and the University’s allied healthcare programs represent almost one-fifth of all undergraduate healthcare degrees earned in Georgia.  “The use of the Health Professions Academic Building is validation that we are training our students for real-world health care settings,” said Barry Joyner Ph.D., dean of the Waters College of Health Professions. “The goal for the building was to simulate a hospital setting, and we have accomplished that.”  Are you a journalist looking to cover this topic or learn how Georgia and Universities like Georgia Southern are working with film and television industries – the let us help with your stories. Barry Joyner is the dean of the Waters College of Health Professions at Georgia Southern University and is available to talk about this latest project on campus – simply click on his icon to arrange an interview today. 

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3 min. read
This Video Game Can Teach You How to Bring a Vaccine to Market featured image

This Video Game Can Teach You How to Bring a Vaccine to Market

Getting a drug or vaccine from the research bench to the bedside of a patient in need is a complex process, and one that researchers around the globe are currently trying to navigate as quickly as possible to address the spread of COVID-19. To improve understanding of this intricate, interdisciplinary undertaking, faculty and students in the Games and Simulation Arts and Sciences (GSAS) program at Rensselaer Polytechnic Institute, in collaboration with the Icahn School of Medicine at Mt. Sinai Hospital, are developing a video game called "Cure Quest." This game will help bridge the gap in med school education between the clinical side of medicine and basic research. “Cure Quest will allow medical students to tie together the necessary steps for vaccine development in dramatic cases like we’re seeing right now with COVID-19,” said Ben Chang, a professor of arts and Director of GSAS at Rensselaer, “or in drugs we would use day-to-day.” The main character in the game is sent to an island where there is a new disease and must overcome obstacles in their pursuit of creating a new drug to cure the disease. When its development is complete, Chang envisions Cure Quest being used by the general public, as well by students in scientific and medical fields, to better understand the drug development pipeline. Chang is available to speak about Cure Quest and the use of video games as important educational tools.

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1 min. read
Entrepreneurship expert: New Americans vital to U.S. economy  featured image

Entrepreneurship expert: New Americans vital to U.S. economy

In the United States, there is a long history of marginalized communities being extremely entrepreneurial. These communities were driven, in large part, by the desire to meet their own ethnic, religious, and cultural needs, according to Christine Beech, D.M., the Dr. Jon and Betty Kabara Endowed Chair in Entrepreneurship and Innovation at Saint Mary’s University of Minnesota.  In the mid-19th century, more than 100 hospitals were founded by the Jewish community to fight anti-Semitism in medical school appointments and meet patient needs of having kosher options during the hospital stay.These opportunities were not available in the existing network of mainstream hospitals.  Similarly, in the beginning of the 20th century, Irish Catholic immigrants began establishing a network of parochial elementary schools as a way to preserve their faith and culture and allow children to learn about their faith in school, Dr. Beech said. These two initiatives, led by immigrant groups, helped establish networks of schools and healthcare institutions that served a social good in their communities while generating jobs and stimulating the economy. In addition, there is a long line of entrepreneurs in the African-American community who combatted racial discrimination through new businesses because they were marginalized from the mainstream economy, Dr. Beech said. Examples of these entrepreneurs include Madam C.J. Walker, who invented a line of hair care products to serve the needs of her community, and Charles Clinton Spaulding, who developed the largest African-American business in the early 20th century specifically serving the insurance needs of the African-American community. In modern times, one of the largest marginalized communities in the U.S. is comprised of new Americans, many of whom are immigrants and have developed culturally responsive businesses.  Although current policies are set in place to curtail U.S. immigrants, it is important to remember that the country could potentially lose an entire segment of the population that has been vital to the economy, Dr. Beech said. Beech pointed to a 2015 study from the Kauffman Foundation which mentioned that 40% of the Fortune 500 in 2010 were companies founded by an immigrant or the child of an immigrant. Nearly 30% of all new businesses started in 2014 were started by immigrants, Dr. Beech said, according to a related study from the same foundation. “We've been able to see constant growth and diversity within our economy that's been very healthy for us,” said Dr. Beech, who also serves as the executive director of the Kabara Institute for Entrepreneurial Studies at Saint Mary’s. “There's a narrative that says that the immigrant community is coming here to find work. But in fact, when we look at the data, a significant portion of them are actually creating jobs and starting businesses.” Dr. Beech added three primary reasons for these continued statistics indicating significant immigrant entrepreneurship: The drive to be independent A desire to meet their communities culturally specific needs A response to societal biases that hinder success within the mainstream workforce “Those migrant communities often develop their own businesses, almost like a subset of the economy, where they can't be marginalized, where they're actually taking charge of their own economic well-being,” said Dr. Beech.  When it comes to knowing the overall impact of the immigration policies on the economy, there will be a natural lag in the data — possibly as long as five years — given how much time it typically takes for immigrants to establish businesses after arriving in a new country, Dr. Beech said.  Are you a journalist covering this topic and interested in an interview? That’s where we can help. Christine Beech, D.M., has had a career that encompasses academics, entrepreneurship, military service, and consulting. She has been a faculty member in the business department at Saint Mary’s University since 2017 and is the executive director of the Kabara Institute for Entrepreneurial Studies. Before joining Saint Mary’s University, Dr. Beech owned her own consulting business in the Washington, D.C., area for many years. Before that, she worked as a corporate entrepreneur where she led the development of a multimillion-dollar business line for a global consulting firm. Dr. Beech is an expert in entrepreneurship, social entrepreneurship, and women entrepreneurs. She is available to speak with the media. To arrange an interview with her, simply click on her photo below to access her contact information.

3 min. read
Covering coronaviruses?  Let an epidemiologist from Georgia Southern University help with your coverage featured image

Covering coronaviruses? Let an epidemiologist from Georgia Southern University help with your coverage

By early afternoon Friday, the Centers for Disease Control and Prevention had confirmed a second case of the new coronavirus on American soil. With cases now being detected in Europe and across Asia, the world is watching and worrying about the potential spread of this dangerous virus.   There are 63 cases being monitored in the U.S. that stretch across 22 states, including the first patient in Washington state and the new case in Illinois, said Dr. Nancy Messonnier, director of the National Center for Immunization and Respiratory Diseases. Officials said the new patient, a woman in her 60s, is doing well and is in stable condition. She remains isolated in a hospital as a precaution, U.S. health officials said on a conference call with reporters. The Illinois patient traveled to China in late December and began experiencing symptoms when she returned to the U.S. last week, officials said. She did not have symptoms while flying, they said. “She was not symptomatic when flying. And based on what we know now about this virus, our concern for transmission before symptoms develop is low, so that is reassuring,” Dr. Allison Arwady, Chicago’s public health commissioner, said on the call. January 24 – CNBC As this story progresses – there are a lot of questions journalists are asking. How is this virus spread? How worried do Americans need to be about the coronavirus? Are there warning signs or methods to prevent the spread? And how far away are we from a vaccination? If you are a journalist covering this developing issue – let our experts help.  Dr. Jian Zhang has worked with the Chinese Centers for Disease Control and Prevention, and the World Health Organization prior to moving to the United States. He obtained a Doctorate in Public Health from the Arnold School of Public Health, University of South Carolina before he joined the faculty of Jiann-Ping Hsu College of Public Health at Georgia Southern University. He is available to speak with journalists regarding the coronavirus and its origins and its potential to spread across America – simply click on his icon to arrange an interview.

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2 min. read
MEDIA RELEASE: Changes to Out-of-Country Medical Coverage Now in Effect featured image

MEDIA RELEASE: Changes to Out-of-Country Medical Coverage Now in Effect

CAA South Central Ontario (CAA SCO) is reminding travellers that changes to out-of-country medical coverage in Ontario are now in effect, prompting the need to review travel insurance coverage. “We are working to educate travellers to make sure they know what they are buying. We are an organization founded to help keep our members safe, and coverage while travelling abroad is a big part of that,” said Elliott Silverstein, director, government relations, CAA Insurance. “Travel insurance protects from unexpected and costly emergencies and it’s important to evaluate available coverage, based on personal needs, to determine how to best safeguard you and your family. This is even more important now that there is no coverage through OHIP.” Some of the key things to consider when it comes to buying travel insurance are how many trips you are taking a year; if you want comprehensive coverage or medical-only insurance; and whether or not the insurance provider offers additional assistance such as interpreters, hospital recommendations and other coordination services. Additional tips to consider when buying travel insurance Ask questions. Speak to a knowledgeable travel insurance advisor that understands your needs. Be honest. It is important that you answer any questionnaire accurately to disclose any pre-existing conditions, and ensure you have the proper coverage suited specifically for you, so you can travel with peace of mind. Build travel insurance into your travel plans. Purchasing travel insurance must be done in your home province. As you begin to consider your next destination, add travel insurance to your “to do” list. Don’t base your decision on price alone. Look at what coverage is most appropriate for your circumstances and consider all different types of plans and levels of protection. Questions to ask: What are the eligibility and exclusions? What is the pre-existing and stability clause? What are the benefit limits? How many days am I covered? Is there a deductible? Do they offer upfront payment if a claim occurs? It’s important to remember that the intent of travel medical insurance is to treat emergency conditions, and return you to your home province for ongoing treatment once your medical condition is stabilized.   Emergency travel medical insurance may require completion of a medical health questionnaire depending on age. Medical questionnaires determine premium, NOT coverage. Always answer questions related to your health accurately If you aren’t sure how to answer, ask your physician to help you. For more information resources on travel insurance and what you need to know before you travel, go to: https://www.caasco.com/insurance/resource-centre/travel.

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2 min. read
Earned Media: The Secret Weapon of Brand Building featured image

Earned Media: The Secret Weapon of Brand Building

I was reading the newspaper recently and saw an article about tax filing season. The article outlined some of the challenges facing people during tax season but it also highlighted some of the opportunities and useful tips. It wasn’t the reporter outlining this information — it was a tax expert the reporter had interviewed and used as a source in their story. The information was incredibly helpful. The expert being interviewed humanized the issue by telling stories about people she had helped. I was engaged. And, because I was engaged, I read the story very carefully.  I even remember the name of the expert and the name of her firm. It stuck. I happen to have an excellent accountant — but if I didn’t — I can guarantee I would have called this expert in the story. In fact, I have no doubt she got calls after the article was published. And, from her standpoint and the standpoint of her firm — they paid nothing to be in that article. Not only did they get valuable space in a news story as an expert without paying for the exposure — the reporter likely even thanked her for helping. Advertising executives, marketing agencies and social media “gurus” typically don’t like people like me — news media strategists. We tell clients that the best bang for their buck is “earned media” which means exactly what it says — media that you have earned (and not purchased) whether it be through relationships or by being in an expert database. We help them tell their organic stories by positioning them as experts in their field, which is not easy today given everyone has a LinkedIn account or website calling themselves an “expert” or a “guru”. It’s one thing to proclaim yourself an expert — it’s something completely different to be recognized as one by the news media. You see, despite what some will say, traditional news media is far from dead. Is it facing challenges and reinvention? Absolutely. But, dead? Absolutely not and it’s still the medium by which earned media legends are made. I want to be clear in saying there can be, indeed, a time and place for paid media. The issue is that for too many organizations, it’s the only tangible tool in their toolbox. And it is, by far, the most expensive tool with, questionably, the lowest return on investment. In my opinion, unless you’re spending Coke and Samsung levels of dollars on advertising (multi millions), there’s a good chance your ads are being washed away in the information tsunami — the white noise that is our over-saturated information ecosystem. In many cases, advertising as a stand-alone marketing strategy CAN BE a colossal waste of your money. Even social media marketing and advertising is fast becoming the most cluttered and noisy space for paid and promoted messaging. Due to its lower cost, people are flooding to it making it increasingly more difficult to be heard in the sea of white noise. The fact is that a well-balanced marketing and communication strategy is one that reaches your target audience on a number of levels — some of them could be paid — some of them organically through social media — and the one many people neglect is to serve as experts to drive earned media. It is often neglected because it’s the one marketing tool that requires working with someone who truly understands journalism and journalists — and what their daily and hourly needs are in terms of getting their jobs done. So – yes – it’s hard work and it’s very specialized work. But there are companies, people and tools out there that can help. And, it’s worth the hard work. Being quoted as an expert in a legitimate news story or feature interview can move mountains in terms of building your brand. First of all, being in a news story gives you an instant status AND credibility. In paid advertising, it’s you saying how great you are — it’s self-declared. People are skeptical — they know you’ve paid to say that about yourself; you are blasting out a one way message. However, the traditional media interviewing you is a two way conversation the public is watching in an engaged way. It’s akin to a third party testimonial. In other words, the viewing/reading/listening audience sees a trusted journalist they feel they know who is putting this expert source in their story — this is someone the journalists trusts as an expert source so inherently the message is that the public should trust them as well. In this case, the medium (traditional news media) truly is a big part of the message. You can’t buy that. Legitimacy. Credibility. The foundation of any successful brand. It is earned. I have a college client that I work with. They decided to focus more on earned media, admittedly, with some hesitation. We media coached a number of their professors and Deans. We put a plan into place to develop some tangible relationships with journalists. It started small with one short interview. Then it was two. Then it was a regular spot. And within one year, the amount of earned media they have received has arguably far outpaced the value of all their paid advertising. Some of their people have become go-to experts for the media where they were non existent just a year ago. Prospective students and parents see this college’s experts in the media and immediately associate true tangible value to the institution in considering where to enrol. We built capacity with this College and now they are rolling on their own. They have momentum. This is what you need to reach for. And earned media is the gift that keeps on giving. That newspaper story, radio interview or television panel you were featured in will be shared by the media outlets to their huge social media audiences. Other interested people will then share it further to their networks. This is increases your third party credibility — in some cases reaching more people than the original news story. This rarely happens with ads or paid media and is the secret weapon of earned media. And if you weren’t already convinced, then consider this: earned media creates huge online traffic and can have an extremely positive impact on organic SEO for your website or brand — something paid media can’t do. So, if you’re a hospital, a university or research centre, one of the core issues you’re facing today is recruiting top talent. Recruiting is competitive and complex — yet most potential recruits will begin their research on Google. They will search your institution and see what’s being said about you. If you are getting a lot of positive earned media, that will quickly show up high on your Google search results. The potential recruit reads those news stories and sees your institution is out there with its experts. Even doctors and professors will associate traditional earned media coverage as a measurement in credibility. So, how do you go about increasing your earned media reach? How do you become known as an expert in your field with the media? Admittedly, it’s not as easy as buying a full page ad in a newspapers or boosting a post on Facebook. Earned media is both an art and a science and it requires an intuitive, expert knowledge of the media. Making sure you are listed in searchable online networks that journalists use is a very good start. But there is a caution. You only have one or two chances to prove yourself as a reliable and value added source for journalists. If you become known as a lame or boring guest, you’ll be blacklisted and that opportunity will disappear. So before you go running into the streets declaring yourself an expert ready for national media exposure. Make sure you’re ready to be interviewed by the media because they won’t give you a free ride. They are journalists and not stenographers. You will be asked tough, challenging questions. The key is to be prepared for the opportunity. How do you do that? Well that’s my next column. Stay tuned.

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6 min. read
Using drones to deliver medical packages: A collaboration between a governmental agency and for-profit companies featured image

Using drones to deliver medical packages: A collaboration between a governmental agency and for-profit companies

At first glance, it just seems like an obvious next step as online retail and same day delivery are pushing forward at lightening speeds.   But recently, companies like UPS, CVS and WakeMed are exploring the idea of drugs and other health related items being delivered by drone.   An M2 drone developed by UPS partner Matternet made the deliveries. The drone flew autonomously but was monitored by a remote operator who could intervene if needed. In each case, it hovered about 20 feet above the delivery destination and lowered its package to the ground using a winch and cable. The deliveries mark an expansion of UPS' partnership with Matternet, established in March to deliver medical samples using unmanned drones at WakeMed's flagship hospital and campus in Raleigh, North Carolina. The partnership has logged more than 1,500 drone deliveries at WakeMed so far. UPS subsidiary UPS Flight Forward (UPSFF) plans to build out its ground infrastructure to expand to other industries. "UPS is exploring and developing drone delivery in various industries, including some that need drone delivery to homes," said company spokesperson Kyle Peterson. The residential deliveries also represent an expansion of UPS' partnership with CVS. UPS began setting up package pickup and return locations in CVS stores nationwide this summer. The two are collaborating to develop drone delivery options, and UPS plans to expand drone deliveries beyond healthcare facilities. November 08 - TechNewsWorld https://www.technewsworld.com/story/86342.html It’s fast, and convenient – but is it right? Morvarid Rahmani has these findings that relate to the newest drone capabilities and approval to move forward from the FAA: It is exciting to hear about the FAA approval of using drones for delivering medical packages. Using drones to deliver medical packages can give rural communities access to products and medical supplies, which they would not be able to access otherwise. This delivery model is a way of incorporating social concerns and conditions of underserved populations into business practices. ·Successful implementation of inclusive business practices requires collaboration of for-profit firms with the public sector, civil society organizations, and communities. Using drones to deliver medial packages is a great example of collaboration between a governmental agency and for-profit companies, which is toward the dual goals of promoting efficiency and inclusion. Technology-driven innovations such as delivery drones or driverless vehicles not only facilitate last-mile delivery, they help with the inclusion of new sets of “customers”, especially those in remote locations or rural areas with poor infrastructure. Delivery drones are results of “technology push,” i.e., the solution came prior to the identification of the problem. These technologies enable inclusive retailing and distribution for large (excluded) communities all over the world. We know other retail giants (Amazon, Walmart, etc.) are going to use drones in the future but are they eyeing this option too or do they already have a plan ready? Do the risks outweigh the reward when it comes to safety and ensuring the proper prescription reaches the right patient?  Is there enough oversight to ensure that criminal elements or corruption are kept at bay? Who is liable for the delivery? Or, is this just part of our evolving world that is coming and that it needs to be regulated by accepted? There are a lot of questions about the technological advancement of drones in supply chain – if you are a journalist covering this topic – let us help with your coverage.   Morvarid Rahmani is an Assistant Professor of Operations Management at Scheller College of Business at Georgia Tech. She is an expert in the areas of research is on collaboration in work processes such as new product development, management/IT consulting, and education. Dr. Rahmani is available to speak with media regarding this topic – simple click on her icon to arrange an interview.

3 min. read
Vaping injuries and deaths on the rise — Augusta University experts talk health risks featured image

Vaping injuries and deaths on the rise — Augusta University experts talk health risks

As the nationwide death toll due to vaping-related lung disease rose to 17 this week, this topic has been making headlines lately as concerned medical providers, parents and even politicians are now demanding action. This week, Augusta University Medical Center reported its first patient with a vaping-related lung injury was admitted to the ICU. More than 500 cases of lung damage and seven deaths linked to vaping have been reported across the U.S. in the last few weeks, according to the Centers for Disease Control and Prevention. “It took decades and decades of smoking for us to realize that we had a lot of older people carrying around oxygen tanks and that they were doing damage to their lungs over an extended period of time,” said Dr. Phillip Coule, vice president and chief medical officer for Augusta University Health System. “My concern is we have people thinking that this is safe and we’re not going to know that true effect of this, in terms of the damage occurring to people’s lungs, for years.” Augusta University experts are available to discuss the wide range of questions related to vaping, including: Rise of vaping-related illnesses/deaths Known and unknown health risks Misnomer that vaping is safer High rate of teen/young adult usage “The CDC made a landmark statement: That all of our efforts to get children and adolescents and young adults to move away from nicotine have been ‘erased’ – that’s a very powerful word,” said Dr. Martha Tingen, associate director of Cancer Prevention, Control and Population Health at the Georgia Cancer Center. The health risks related to e-cigarette use are impossible to ignore, she said. “Some students are having a major experience immediately after they smoke, that they are having shallow breathing and they can’t get their breath. When they are admitted into the hospital and go to the emergency room, they are seeing that they actually have some lung damage and they are setting themselves up for future, more intensive lung disease problems,” Tingen said. Dr. Coule serves as vice president and chief medical officer for AU Health System and associate dean for clinical affairs at the Medical College of Georgia at Augusta University. Dr. Tingen is a behavioral nurse scientist targeting the prevention of tobacco use in children. She can speak with media regarding the problems e-cigarettes pose for our society. Our experts are available to discuss the wide range of topics concerning e-cigarettes and vaping – simply click on either expert’s icon to arrange an interview.

Phillip Coule, MD profile photo
2 min. read