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From “Covfefe” to commanding the algorithm: How Trump turned memes into political power
A recent analysis by CNN traces how Donald Trump’s relationship with internet culture has evolved from accidental viral moments into a deliberate, highly effective communications strategy. The article highlights how memes, once unpredictable and grassroots, have become a central tool in shaping political narratives, driving engagement and bypassing traditional media channels. Some of the great insight and perspective in the article comes from Dannagal Young, whose insights help explain why this strategy resonates so strongly. Young emphasizes that memes act as powerful emotional and cultural signals, allowing political messages to travel quickly while reinforcing identity and belief among audiences. What began with moments of internet spontaneity has matured into a calculated approach that blends humor, provocation and simplicity to dominate attention in a crowded digital landscape. “The entire ethos and aesthetic of this administration is spectacle and subversion of norms,” Young said. “You don’t do that through deliberation or argument, but through symbols.” Her perspective, as presented in the CNN article, underscores a broader shift: political influence is increasingly shaped by content that feels native to the internet, where relatability, repetition and shareability often matter more than traditional policy-driven messaging. ABOUT DANNAGAL G. YOUNG Dannagal G. Young is a Professor of Communication and Political Science at the University of Delaware where she studies the content, audience and effects of nontraditional political information. She has published over sixty academic articles and book chapters on the content, psychology and effects of political information, satire and misinformation.

New report proves earning potential of EVs equipped with vehicle-to-grid technology
The University of Delaware, Exelon Corporation/Delmarva Power and collaborators have released a new report showing that electric vehicles equipped with vehicle-to-grid (V2G) technology can be profitable for private owners and businesses alike, with data from real electricity markets to back up the claims. The report is the outcome of a pilot program announced in 2024 by UD, and completed at the offices of Delmarva Power, which is part of Exelon Corporation, to confirm the value of V2G services to the grid. Among the key findings: the collaborators report that a V2G-enabled passenger electric vehicle (EV) could earn as much as $3,359 per year, based on 2021-2025 market prices, for storing and supplying energy to the electric grid during times of need, otherwise known as providing grid services. Heavier vehicles, such as fleet vehicles, delivery trucks or school buses, could earn over $9,000 per year, per vehicle. That’s a powerful income generator, given that privately owned vehicles are parked 96% of the time, on average, in the United States. Company fleet vehicles — even those operating 40 hours per week — remain stationary 75% of the average work week. The pilot, which included collaborators Ford Motor Company, the region’s electric grid operator PJM Interconnection, and aggregator Nuvve Corp., was tested using a small fleet of Delmarva Power EVs retrofitted with the bidirectional charging technology and a new advanced communications standard. The term “bidirectional charging” means that the V2G technology enables electric vehicle batteries to store extra energy from the electric grid when there is a surplus and to discharge that energy back to the grid when it is needed. In this way, V2G-enabled EVs can help the grid stay balanced, strengthening grid resilience and reliability, especially during peak demand and extreme weather events. New PJM rules allow properly certified EVs to provide this balancing and be paid for it — and the pilot proved they can meet these requirements and be paid for the service. For UD Professor Willett Kempton, who invented the V2G technology with colleagues at the University nearly 30 years ago, it’s a pivotal moment. “Whether it could scale cost-effectively was an open question, and we’ve proven that it can — with the right combination of policies, standards and technology,” said Kempton, professor of marine science and policy. For businesses such as Exelon, the report makes clear that V2G technology can help offset the cost of fleet electric vehicles while supporting the electric grid. This is because when the batteries in the parked fleet vehicles are aggregated together, they can function as a virtual power plant. The result is energy storage and supply that is available to the electric grid significantly faster than other conventional power resources, with virtually no wait times needed to power up or down. Unlocking a parked vehicle’s earning power Since Kempton and colleagues pioneered the innovative V2G technology, UD researchers have kept the charge going, accelerating progress on everything from V2G technology development to new automotive communication standards (called LIN-CP) for electric cars. They have advanced policy innovations at the state and federal level to overcome barriers in widespread adoption by enabling V2G technology to compete in electric markets, too. The recent pilot with Exelon/Delmarva Power and others also revealed that the EV batteries used for V2G remained fully functional after a full year of market operation — with no measured reduction in battery health — all while providing pollution-free power. “Something that might not be obvious to everyone is that these payments are not a subsidy; these EVs are earning money by competing with legacy generators, which is novel in a lot of ways,” said Kempton. “And when you’re participating in the market instead of a fuel-burning generator, you’re also reducing pollution.” This makes the technology both economically smart and functionally sound in a world where the electric grid is expected to include more renewables in the coming years. Kempton explained that most U.S. planned future electricity generation is scheduled to come from wind and solar. This will create greater fluctuation in the electric grid, which means more storage for energy surpluses will be needed. That’s where V2G can help, Kempton said. According to Brian Derr, senior analyst, Exelon Technology and R&D, insights from the pilot will inform future deployments and support the company’s broader strategy to enable the clean energy transition while maintaining reliable service for the communities it serves. “By leveraging existing assets in new ways, Exelon is positioning itself to build a more flexible, resilient and customer-focused energy system,” said Derr. Accelerating progress toward a V2G industry Next steps to expand the V2G industry to support the grid will require mass manufacturing to scale up the number of individual cars or fleets that are participating and earning money, Kempton said. Until now, changes to V2G-enabled vehicles have been done by retrofitting existing EVs to accommodate the V2G technology. Now with lower-cost standards and realistic market revenue values that can be expected, Kempton is looking at how this becomes adopted in many cars and many charging stations. “We’ll need at least a few car companies and charging station companies to mass produce this V2G equipment, and to deploy the technology into vehicles in the factory,” Kempton said. “If it is designed in, and mass produced, it’s incredibly cheap, especially when you compare it to the potential yearly revenue.” At UD, faculty and students continue to play a large role in the work aimed at bringing a fully functioning V2G industry to fruition. Kempton, Rodney McGee and recent graduates John Metz and Catherine Gilman, for example, are focused on policy changes and standards to allow V2G-enabled electric vehicles to provide grid services in more states. Such policies currently exist in Delaware and Maryland. Kempton would like to see this number grow. Meanwhile, UD postdoctoral researcher Garrett Ejzak and alumnus Go Charan Kilaru are focused on other aspects of the work. Ejzak is developing and testing these new EV technologies, and Kilaru is designing cryptography measures to ensure security protocols for V2G communications. Concurrently, UD students Colden Rother, Jude Borden, Lucia Paye-Layleh and Emmie Rossi are examining ways UD could electrify some of its campus fleets, under the advisement of UD’s Kimberly Oremus, associate professor of marine science and policy, economics, and public policy and administration. To arrange an interview with Kempton, visit his profile page below and click on the "contact" button. For interviews with officials from Exelon/Delmarva Power, contact Matt Ford, in Delmarva Power Communications, at 302-429-3060.

When the Cheque Stops Coming: Canada Post, Seniors, and the Quiet Cost of Modernization
There’s an old line that has saved more awkward conversations than most of us care to admit: “The cheque is in the mail.” It has been used to buy time, soften bad news, and occasionally stretch the definition of truth. But it worked because, deep down, everyone believed the premise. The mail would come. Eventually. Reliably. Without negotiation. That quiet assumption carried a surprising amount of weight — especially for the 79-year-old navigating an icy driveway. Now, it seems, even that assumption is up for review. I understand the economic argument. Big Losses: The official Canada Post 2024 Annual Report shows they have racked up $3.8 billion in losses since 2018. Lower Letter Volumes: The shift to email has hit Canada Post hard. Letter volumes have dropped dramatically. Less in the mailbag equals far less revenue to offset costs. Increasing Costs Factors: The number of Canadian addresses continues to grow. The math is not subtle, and change is clearly required. But this deserves more attention. Modernization is not the problem. Thoughtless modernization is. Cuts to Canada Post Service May Not Land Equally Not all Canadians experience change the same way, and this particular shift will land unevenly if proper consultation isn't done. We're getting older: According to Statistics Canada, nearly one in five Canadians is now over the age of 65, and that proportion continues to rise. A meaningful share of those older Canadians also live outside major urban centers. We're spread out geographically: Depending on how you measure it, we're also far apart compared to most other countries. According to the Public Health Agency of Canada & the Vanier Institute of the Family, roughly one-quarter to one-third of seniors live in rural or small communities, where services are more dispersed, and distances are longer. Rural Canada is also aging faster than urban Canada. In other words, the places most likely to lose convenient access are often the places with the highest concentration of people who rely on it. This is not a niche issue. It is a structural one. The Real Issue Isn’t the Mailbox. It’s the Journey. Policy discussions tend to reduce this to a simple question of location. Move the mailbox, problem solved. But the issue is not where the mailbox is. The issue is whether someone can get to it safely, consistently, and without turning a routine task into a risk calculation. I am thinking of a client. She is 79, sharp, organized, and fully in charge of her life. Her bills are paid on time, her paperwork is immaculate, and she has no interest in becoming dependent on anyone. In the summer, she walks daily without a second thought. In the winter, she studies the ground before every step. Ice changes everything. A short walk becomes a decision. A slightly longer one becomes a concern. For her, a community mailbox is not a mild inconvenience. It is a variable she now has to manage. That is the difference between designing for the ideal user and designing for the real one. Mail Still Matters More Than We Pretend There is a quiet assumption that everything important has already moved online. That assumption works well for people who are comfortable navigating digital systems. It does not work for everyone. For many seniors, mail remains the backbone of how they manage their lives. Pension statements, government notices, insurance documents, tax slips, prescription information, and replacement banking cards still arrive in envelopes, not inboxes. And yes, occasionally, an actual cheque. The phrase “the cheque is in the mail” may be fading, but the need behind it has not disappeared. For some Canadians, that envelope still represents income, security, and peace of mind. Digital systems are efficient when they work. When they do not, they can be frustrating and, at times, risky. One expired password or one convincing phishing email can turn a simple task into an afternoon of confusion. It is easy to underestimate the value of paper systems when you no longer rely on them. It is harder to replace them when you still do. Efficiency Has a Way of Moving Downward There is a pattern in modern service design worth naming. Call it effort laundering: the practice of shifting work from institutions to individuals in the name of efficiency. We see it in banking, where branches quietly disappear. We see it in healthcare systems that assume patients are comfortable online. We see it in customer service models built around apps and automated menus. And now we may see it in mail delivery. Where the service moves from your front door to a location you must reach yourself. For many Canadians, this is manageable. For others, it is not. When the burden of efficiency lands on those least able to absorb it, the system may be efficient on paper but inequitable in practice. If Change Is Necessary, It Should Be Smarter I understand that change is necessary. The cost differences between door-to-door delivery and centralized delivery are real, and the financial pressures on Canada Post are not going away. But the choice is not between doing nothing and eliminating access. There is a middle path, and other countries have already explored it. In Norway, proposed postal reforms included reducing delivery frequency to once per week. Following public consultation, the government stepped back earlier this year from that plan and maintained more frequent delivery, recognizing the impact on certain populations (Norwegian Ministry of Transport, 2026). In the United Kingdom, the regulator Ofcom has examined reducing delivery to 5 or even 3 days per week as a way to manage costs while preserving universal service (Ofcom, 2025). Research from Sweden and New Zealand shows that older adults rely more heavily on traditional mail systems than the general population, particularly for official and financial communication (Crew & Kleindorfer, 2012; New Zealand Ministry of Business, Innovation and Employment, 2021). These examples point to a practical conclusion. Reducing frequency can achieve savings without removing access. Eliminating access altogether is a different decision with different consequences. Canada Is Not Denmark Denmark has gone further than most, effectively ending traditional letter delivery after a dramatic decline in mail volumes of roughly 90 percent since 2000. The move is often cited as a model of modernization. It should be considered with caution. Denmark operates within a context of high digital adoption, a compact geography, and milder weather conditions. Notably, Canada’s digital divide among seniors is more pronounced than Denmark’s, meaning the proportion of older Canadians who cannot easily go online is higher to begin with. Even so, a significant number of Danish residents have been classified as "digitally exempt" and continue to rely on alternative arrangements to receive essential communications (PostNord, 2025). Canada is not Denmark. Our geography is larger, our winters are harsher, and our population is more dispersed. Also, we play better hockey. If Home Delivery Changes, People Will Adapt Canadians are remarkably adaptable, and seniors are often the most resourceful of all. If home delivery is reduced, practical solutions will emerge. Neighbours will organize. Families will build mail pickup into regular visits, turning a logistical task into a reason to connect. Some seniors will finally set up paperless billing, one account at a time. These are workable adjustments. But they should be supported by thoughtful policy, not forced by avoidable design choices. The Problem With Accommodation Accommodation programs will likely exist, but their effectiveness depends on how easy they are to access. Systems that require people to search, apply, document their needs, and follow up repeatedly tend to favour those with the time and persistence to navigate them. The seniors who most need support are often the least inclined to engage in that process. The real test is not whether accommodation exists. It is whether it is simple, visible, and available before a problem becomes a crisis. This Is About More Than Mail At its core, this debate is not really about mail. It is about independence. It is about whether people can continue to manage their own lives without unnecessary friction. It is about whether public systems are designed for real users rather than ideal ones. The ideal user is mobile, tech-savvy, and well-supported. The real user may be older, living alone, and quietly determined to remain independent. That determination deserves to be supported, not complicated. Modernization, With a Memory Home delivery is not just a legacy feature. For many seniors, it remains a small but meaningful part of how life stays organized and manageable. When that support disappears, the burden does not disappear with it. It shifts to individuals, to families, and to systems that will eventually feel the impact. If the greatest disruption falls on those least able to absorb it, the design needs a second look. And About That Cheque... We may be moving toward a world where fewer things arrive by mail. That is probably inevitable. But before we retire the idea entirely, it is worth remembering why that old line worked in the first place. “The cheque is in the mail” was believable because the system behind it was dependable. It showed up. It connected people. It did its job quietly and consistently. Modernization should aim for the same thing. Not nostalgia. Not resistance to change. Just reliability that works for everyone. Because if the day comes when the cheque is no longer in the mail, we should at least be able to say that whatever replaces it works just as well for the people who need it most. Ideally, without requiring ice cleats, a flashlight, and a willingness to sign a waiver. Sue Don’t Retire…ReWire! My Book is Now Available for Pre-Order I hope you will consider pre-ordering a copy of Your Retirement Reset for you, a friend or loved one. It's available September 8, 2026 - You can now order on the ECW Press site here. And if you love supporting Canadian booksellers, please also check with your local independent bookstore. Most can easily order it for you.

Villanova Tax Experts Break Down Legislative Changes, Best Practices Before Filing Deadline
It's time to collect your W-2s, 1098s and 1099s: On April 15, Americans are required to submit their annual tax returns—recapping earnings, income and life events from the past calendar year. Yet, as filers prepare their records and statements for 2025, they should anticipate some substantial departures from the 2024 season. According to Stephen Olsen, JD, faculty director of the Graduate Tax Program at Villanova University Charles Widger School of Law, and Luke Watson, PhD, associate professor of Accounting in the Villanova School of Business, one of the most significant drivers of change is the One Big Beautiful Bill Act (OBBBA), signed into law on July 4, 2025. A sweeping piece of legislation, OBBBA has instituted a number of new tax rules and regulations, including a deduction of $6,000 for taxpayers over 65 years of age, a deduction for certain overtime payments up to $12,500, a deduction for certain tips up to $25,000 and an increase in the state and local tax (SALT) deduction cap from $10,000 to $40,000. Given these policies, most taxpayers should expect a modest decrease in taxes owed this season, and refunds on average should trend higher than in 2025—something borne out by early data from the U.S. Department of Treasury. Of course, the full extent and range of the windfalls have yet to be discovered. "It is unclear if the average refund will be as high as estimated by the administration or what the actual distribution of those tax benefits will be," says Professor Olsen. "Not every taxpayer will receive a significant benefit, and there are so many factors that could cause someone's tax bill to increase, including increased taxable income, the loss of other deductions, changes in filing status and claimed dependents." "There are also many restrictions and phaseouts that changed with OBBBA," adds Dr. Watson. "For example, many seniors and tipped workers paid little to no income tax even under prior law, so they would not necessarily see much benefit with the new legislation." As Dr. Watson's remarks reflect, the question of who exactly qualifies for and benefits from OBBBA's provisions has preoccupied the general public for quite some time. In particular, the deduction-related measure tied to tips, or the "no tax on tips" policy, has sparked curiosity. "Like many things in the Internal Revenue Code, 'no tax on tips' sounds simple, but the actual law is a bit more nuanced," says Professor Olsen. "Only workers who are in an occupation that 'customarily and regularly' receives tips qualify for this deduction. This includes lots of people in transportation, personal services and the food, beverage and hospitality industries—even some in entertainment. "Certain professions, including those in healthcare, law, accounting, financial services and consulting, will likely be prohibited from taking the deduction… Importantly, qualifying workers will need to be able to prove their tip income to take the deduction." "It is also worth noting that, due to the generally lower-wage nature of tipped jobs and the historical underreporting of tips on returns, many taxpayers earning tips paid little to no tax on tips in prior years," says Dr. Watson. "So, they would not experience much of a change under OBBBA." Navigating new provisions like this one, during a process and time already known for provoking anxiety, can be a daunting prospect for many taxpayers. What's more, administrative adjustments at the Internal Revenue Service (IRS) could potentially exacerbate levels of stress. "IRS staffing remains lower than in past years, which could impact customer service and processing of returns," says Professor Olsen. "In addition, the current administration has elected to eliminate the IRS Direct File tool for income taxes that was available last year. Taxpayers who used the tool last year will need to find other options for the preparation of their income tax returns." For those concerned about filing and worried about abiding by the new rules and regulations, Professor Olsen and Dr. Watson highlight the importance of remaining organized, maintaining a game plan and, if necessary, seeking assistance. "First, taxpayers should be proactive," says Professor Olsen. "Start gathering information as soon as possible and start the process of preparing your returns as early as possible. That will provide you with more time to troubleshoot issues or find other information you may not have initially gathered." "Free resources are also available for taxpayers," says Dr. Watson. "There is a federal volunteer-run program called Volunteer Income Tax Assistance (VITA) that operates throughout communities to prepare tax returns for free, and many of the big tax prep companies do offer a free version of their software, despite trying very hard to sell a paid version. "That said, the best advice is to keep thorough tax and financial records throughout the year. Then, seek help—such as through VITA—when you need it. The better your records, the easier it will be for VITA or others to assist you."
As April marks Autism Acceptance Month, journalists looking to move beyond awareness and into meaningful storytelling have access to a diverse group of experts from the University of Delaware. From innovative health technologies to classroom strategies, mental health support and adulthood transitions, these scholars offer fresh, research-backed perspectives on what it means to support autistic individuals across the lifespan — and why the conversation is evolving. Reimagining Health Through Technology and Inclusion Daehyoung “DH” Lee Assistant Professor Dr. Lee is exploring how technology can close health gaps for individuals with intellectual and developmental disabilities. His work focuses on mobile health apps and wearable devices — including a gamified intervention designed to improve physical, mental and cognitive health outcomes. Story angles: How gamification and wearable tech are transforming health outcomes for autistic individuals The future of inclusive digital health tools Addressing disparities in physical activity and wellness Why Motor Skills Matter in Autism Anjana Bhat Professor A leading researcher on motor development in autistic children, Dr. Bhat has spent years advancing understanding of how motor challenges impact daily life. She was recently named a Catherine Worthingham Fellow for her contributions to the field and for elevating the role of physical therapy in autism care. Story angles: The overlooked link between motor skills and autism Why physical therapy should be part of early intervention New research reshaping how clinicians and families approach care Centering Lived Experience in Education and Development Sarah Curtiss Assistant Professor Dr. Curtiss examines how to build programs that truly support autistic youth by grounding them in lived experience. Her work spans social development, sexuality education, family dynamics and the transition to adulthood — always with a focus on resilience and real-world context. Story angles: Rethinking how schools support autistic students beyond academics Conversations around sexuality education and autism What successful transitions to adulthood really require Preparing Educators for Complex Needs Sarah Mallory Assistant Professor With expertise spanning the School of Education and the Center for Disabilities Studies, Dr. Mallory focuses on preparing educators to work with students who have significant behavioral and academic needs. Her work also includes empowering individuals with developmental disabilities to make self-protective decisions and navigate complex social situations. Story angles: Supporting students with intensive needs in today’s classrooms Teaching self-advocacy and safety skills Training the next generation of special education professionals Mental Health and Systems-Level Support Alisha Fletcher Director, Delaware Network for Excellence in Autism A licensed clinical social worker with more than 20 years of experience, Fletcher leads efforts to support professionals and families across Delaware. Through training and technical assistance, she addresses the mental health and service needs of autistic individuals across settings. Story angles: The growing demand for autism-informed mental health care Supporting families navigating complex service systems Building statewide networks that improve outcomes Why This Matters Now As acceptance grows, so does the need for deeper, more nuanced coverage. Autism is not a single story — it intersects with health care, education, technology, family life and public policy. These experts can help audiences better understand those intersections and highlight solutions that are already making a difference. To contact any of these experts, please email MediaRelations@UDel.Edu.

Study: Many pregnant women uncertain of marijuana risks even as use increases
Many pregnant women are unsure if it’s safe to use marijuana or products containing cannabidiol, an active compound in marijuana, even as they increasingly turn to them to combat morning sickness, anxiety or insomnia, a recent University of Florida Health study shows. The American College of Obstetricians and Gynecologists advises against the use of marijuana and cannabidiol, or CBD, during pregnancy. Marijuana use has been associated in some studies with adverse fetal neurodevelopmental outcomes. Evidence of cannabidiol safety is sparse in human studies, but researchers remain concerned that it might nonetheless pose a danger. CBD is not intoxicating. The UF Health researchers said their study shows a need for the medical community to better educate women about the potential hazards to the fetus from using marijuana, also called cannabis. One worry is that some people believe the spreading legalization of marijuana or CBD around the nation equates to the government giving its stamp of approval that the products are safe, researchers said. Medical marijuana is legal in Florida, although its recreational use is not. “If a medication is legal, we assume that maybe it’s safe, although other things like tobacco and alcohol are also legal and we know that those can be harmful to pregnancies,” said Kay Roussos-Ross, M.D., the study’s senior author and a professor in the UF College of Medicine’s Department of Obstetrics and Gynecology. “We see a good deal of data out there that shows that there is increased risk of psychiatric and behavioral issues related to marijuana use in pregnancy, but we need more,” she added. “We need more so that we can be correct in our assessments and our educational efforts to women of reproductive age who are using marijuana.” It’s difficult to quantify the rise of marijuana and CBD use during pregnancy, with most estimates showing an increase predating COVID-19. A 2021 federal survey reported 7.2% of pregnant women used marijuana. The UF Health study noted that emerging evidence from obstetrics care shows more pregnant women are trying the products, perhaps because of increased legalization. The study, published in Medical Cannabis and Cannabinoids, surveyed 261 women and used focus groups to explore participants’ perceptions of the products. The women were either pregnant, breastfeeding or caring for a child 5 years old or younger, and reported use of marijuana or CBD products, such as vapes, smoking, tincture oils or ointments. “There seems to be a disconnect,” said Amie Goodin, Ph.D., an assistant professor in the UF College of Pharmacy’s Department of Pharmaceutical Outcomes and Policy and the study’s lead author. “About one in six pregnant women are telling us, ‘Yes, I have used marijuana or a CBD product while I’m pregnant.’ But half are saying, ‘I don’t know what the risks are.’” About 40% of the pregnant women surveyed said they were unsure how risky it was to use marijuana once or twice a week during pregnancy, compared with 34.5% of women who were not pregnant when surveyed for the study but who had children. Asked the same question about CBD, more than 52% of pregnant women were unsure of the risk, compared with 41.8% for mothers who weren’t pregnant when surveyed. About 36% of pregnant women reported using marijuana, compared with 65% of mothers not currently pregnant, perhaps reflecting at least some increased caution among those in the former group. CBD use was 19.9% for pregnant women and 38.2% for women who were not pregnant. “Some women did mention that the legalization of marijuana has made marijuana more socially acceptable,” said study co-author Deepthi Varma, Ph.D., an assistant professor in the College of Public Health and Health Professions’ Department of Epidemiology. The researchers said they were especially concerned that women were even less sure of the safety of CBD use because it is widely available and often seen as harmless. “You might notice that it’s even something that you can buy at a gas station or a grocery store,” Goodin said. “CBD in a purified form has actually got an FDA approval to treat certain types of pediatric epilepsy on its own … but pharmaceutical-grade CBD is not quite the same thing as you would expect to get if you were purchasing CBD oil at a smoke shop or a gas station.”

Target Can’t Seem to Escape the Crosshairs
The on-again-off-again nationwide boycott of Target has the retailer’s new chief executive, Michael Fiddelke, officer facing relentless pressure from activists on both sides of the issue. David Primo, a professor of political science and business administration at the University of Rochester, says Fiddelke can’t seem to move Target from the crosshairs despite slashing prices on thousands of products and investing in stores, workers, and technology. “Target remains a battleground for activists on the left and the right, and its new CEO hasn’t yet figured out how to extricate the company from this role,” Primo recently told USA Today. “Fiddelke already faces a huge challenge in turning around a company with significant operational issues. This certainly doesn’t help matters.” Target has reported 13 straight quarters of sluggish sales. Company officials have admitted that shopper anger has contributed. Activists in Minneapolis, where Target is based, organized a nationwide boycott last year over the company’s rollback of diversity, equity, and inclusion policies. From church pulpits to community gatherings, the policy about-face was widely viewed as a betrayal of Black Americans who had propped up the retail giant’s bottom line. Primo studies corporate political strategies, among other areas, and regularly shares his insights with business journalists and political reporters. His essays have appeared in The New York Times and The Wall Street Journal, and he’s been interviewed by many radio and television outlets, including Bloomberg and National Public Radio. Contact him by clicking on his profile.

Covering Cuba? Augusta has one of the leading experts ready to help with your coverage
Cuba is facing one of its most severe crises in decades, as compounding economic and energy challenges continue to strain everyday life on the island. Persistent fuel shortages have led to rolling blackouts, transportation disruptions, and reduced industrial output, while inflation and shortages of basic goods have eroded purchasing power for ordinary Cubans. Tourism, once a critical source of foreign exchange, has struggled to fully recover, and the country continues to grapple with declining productivity and limited access to international capital. These pressures have contributed to rising public frustration, increased migration, and a government response that blends cautious economic reforms with efforts to maintain stability. Paolo Spadoni is an ideal expert for journalists covering this evolving situation. As a specialist in Cuba’s political economy, his work focuses on the island’s external sector, including foreign investment, remittances, tourism and the impact of international sanctions. He brings a rare ability to connect on-the-ground developments – such as energy shortages or policy changes, to the broader structural realities shaping Cuba’s economy. With deep academic research and ongoing analysis of current reforms, Spadoni offers clear, credible insight into whether Cuba’s latest measures signal meaningful transformation or simply short-term responses to a prolonged crisis. Paolo Spadoni, PhD, is a widely recognized expert on Cuba and its international relations. He is a tri-lingual political economist with a specialization in international relations and a focus on Latin America’s political and business environments. His research focuses on international relations theories, Cuba's economy and business market, foreign investment in Cuba and U.S.-Cuba relations. View his profile Since this crisis escalated, Spadoni has been the 'go-to' expert for reporters with media from across North America like Reuters, Bloomberg and The New York Times connecting with him for his expertise, input and perspective on the situation. LA TERCERA: “The Cuban tourism sector was already struggling before the Covid pandemic. The best year for international tourism in Cuba was 2017 in terms of foreign exchange earnings. That was the year in which $3.3 billion was collected, and tourism represented 10% of Cuba's GDP at that time. In terms of employment, it provided 120,000 direct jobs and roughly 500,000 indirect jobs. So it played a significant role. That was the best year for international tourism in Cuba, which coincidentally ended in November of that year with the sanctions imposed by the first Trump administration. From then on, tourism from North American visitors began to decline, but European and Canadian visitors were already decreasing,” Spadoni explained to La Tercera. CBC NEWS: "Most of those investments are real estate investments more than tourism investments, meaning the Cuban military has taken possession of prime locations in the best tourism areas of Cuba," said Paolo Spadoni, an associate professor at Augusta University in Augusta, Ga., and co-author of the 2025 book The Cuban Tourism Industry: Evolution, Challenges and Prospects. Columbia Law School: "While seeking to finalize an economic agreement with Cuba, the Trump administration could secure deals across various sectors of the economy. However, tourism holds the most promising opportunities in the short term." Global News (Canada):
Covering the War in Iran? TCU has Experts that Are Getting National Coverage
As the war against Iran continues to unfold, global media coverage has intensified, with major news organizations providing near-constant reporting on the conflict and its geopolitical implications. From live battlefield updates to analysis of regional alliances, energy markets, and international diplomacy, the story has become one of the most closely followed developments in international affairs. Networks such as CBS News are dedicating significant airtime to helping audiences understand the rapidly evolving situation and the broader implications for global stability. To provide credible context and insight, these outlets often turn to academic experts who specialize in Middle East politics and international relations. Experts like Ralph Carter from Texas Christian University (TCU) are among those providing research-based analysis that helps explain the historical roots of the conflict, the motivations of the key actors involved, and what developments could come next. Their expertise allows journalists to translate complex geopolitical dynamics into clear, accurate information for audiences trying to make sense of a fast-moving global crisis. Professor Ralph Carter teaches introductory courses in political science and international politics as well as advanced courses in Middle East conflicts, U.S. foreign policy and Russian foreign policy. He is the author or editor of eight books and the author or co-author of over 50 journal articles, book chapters, and other professional publications. His research agenda focuses on the making of U.S. foreign, trade, and defense policy, with a particular emphasis on the roles played by members of Congress. Recently, Professor Carter's expertise was sought out by CBS News in Dallas/Fort Worth as journalists were updating Americans on the current situation in the war in Iran. Ralph Carter is available to speak with the media about the ongoing war in Iran - simply click on his icon now to arrange an interview today.
ESPN Star Suggests Plan to Run for President
Meena Bose, Hofstra University professor of political science, executive dean of the Public Policy and Public Service program, the Kalikow Chair in Presidential Studies and director of the Kalikow Center for the Study of the American Presidency, talked to Newsday about ESPN star Stephen A. Smith expressing interest in running for president of the United States.








