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Reshma Shah

Reshma Shah

Professor in the Practice of MarketingEmory University, Goizueta Business School

Relationship MarketingCustomer and Partner RetentionIntegrated Marketing CommunicationsBrand and Category ManagementMarketing Processes and Performance
Douglas Bowman

Douglas Bowman

Professor of MarketingEmory University, Goizueta Business School

Bowman is an accomplished researcher in marketing, award-winning educator, and proven consultant.

Marketing StrategyCustomer BehaviorBrand ManagementProduct Management