Ruomeng Cui

Associate Professor of Information Systems & Operations Management · Emory University, Goizueta Business School

Cui's research focuses on how operations strategies create and deliver value in companies' digital transformation

Digital Retail Platform Markets Operations Strategy Supply Chain Data-driven Decision

Daniel McCarthy

Assistant Professor of Marketing · Emory University, Goizueta Business School

Marketing expert focused upon methodologies and frameworks for predicting customer behavior to better understand firm-level outcomes

Missing Data Customer relationship management (CRM) using Digital Marketing and Analytics Customer-Based Corporate Valuation Marketing-Finance Interface Customer Lifetime Value