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Will Samsung Reclaim the Smartphone Throne with the S9?

It’s coming on March 16 – and after some early reviews, it appears Samsung’s latest offering – the Galaxy S9 – has its sights set on the Apple X. With a lot of serious bells and whistles including a leading-edge camera, intelligent scanning for locking and unlocking, AR avatars mapping the user’s face to create a 3D image, and a jack (lesson learned) for the headphones Samsung has given consumers just about every reason to com back into the fold. There’s also one more, it’s a premium device – but also substantially cheaper than Apple’s latest offering. And if you still can’t afford it – there’s monthly financing available. Will the S9 see Samsung return as the go-to provider for smartphones? How will Apple and others like Google react? Or, is the idea of a premium phone costing close to a thousand dollars a unit getting too expensive for limited marketplace? That’s where the experts from IDC Canada can help. Steve Yang analyzes the Canadian communications market, specifically focusing on mobility. He provides insights to Canadian wireless players around mobile phones and tablets. Simply click on Steve’s icon to arrange an interview to learn more. Source:

Is there any room left in the crowded home assistant market?

The tech world is abuzz with rumours that Spotify is potentially wading into the ‘home assistant’ marketplace. It’s a billion dollar business and could be the future for consumers wanting ‘smarter’ houses – but it is already a crowded market. The rumours are based on speculation as job postings for a project manager and analyst for a new hardware project to be developed and released. For Spotify to enter this space – it makes sense. However, is Spotify just a little too late to the party? As well, when you are last on the field and your opponents are Amazon, Google and Apple – the task ahead is daunting if not dangerous for the hundreds of millions of dollars in development and marketing that will be required. Is this just speculation for attention or will Spotify jump in and try to stand out? It’s not easy to decipher or decide. But that’s where the experts from IDC Canada can help. Jean Philippe (JP) Bouchard is Vice-President, Mobility and Consumer Research and is an expert in the areas of modeling and market forecasting, mobile device and platforms, go to market strategies, strategic marketing and product management. Simply click on JP’s icon to arrange an interview. Source:

Looks Like ‘X’ Marks the Spot as Apple Cashes in on a $1300 Smartphone

No doubt there were worries and concerns about Apple’s latest offering - the iPhone X; it’s a smartphone like no other, but one that also comes with a hefty price tag of C$1,319 for the 64GB and C$1,529 for the 256GB model. The phone features some very serious upgrades including facial recognition technology and an edge-to-edge screen. For Apple, it appears the bet has paid off. The demand for this luxury item has so far exceeded expectations. Around the globe from Tokyo, to Toronto to Toledo – customers showed up early, lined up and handed over close to a thousand dollars US for the device. But what will this mean for the industry? Has a new price-point been set? Instead of competition driving down costs – can customers expect premium prices for must have items? Can we expect Samsung, LG and others to step up with a first-class product as well? Or, will there buyer’s remorse? The bells and whistles of the iPhone X are impressive – but is it really worth it? There are a lot of questions people need to ask before buying – and that’s where the experts from the IDC Canada can help. Steve Yang is the Senior Analyst, Communications & Mobility for IDC Canada. He’s an expert in the Canadian communications market, specifically focusing on mobility. He provides insights to Canadian wireless players around mobile phones and tablets, along with related communications from a unique Canadian perspective. Steve is available to speak with media regarding the new iPhone X and what this means for the mobile industry. Simply click on either of their icons to arrange an interview. Source:

Experts Available for Commentary on Calls to Remove the Medical Device Tax

3D Communications have experts available to comment on calls by Reps. Suzan DelBene (Washington), Kyrsten Sinema (Arizona) and Scott Peters (California) to repeal the medical device tax. Source: