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Oscar Nominations: "Positive Strides" and Missed Opportunities, Says Baylor Entertainment Marketing Expert featured image

Oscar Nominations: "Positive Strides" and Missed Opportunities, Says Baylor Entertainment Marketing Expert

Tyrha Lindsey-Warren, Ph.D., clinical assistant professor of marketing in Baylor University’s Hankamer School of Business, studies consumer behavior, multicultural media, movies and entertainment. She is an expert on Hollywood and movies featuring actors of color. She said Tuesday's Oscar nominations reveal "positive strides" for recognition of minorities in the film industry, but she also noted missed opportunities for noteworthy films. “With today’s Oscar nominations, we see positive strides in the categories of Best Actor, Best Supporting Actress and Best Director regarding the nominations of persons of color. Even for not-so-well publicized categories like Best Screenplay, Best Writing, Adapted Screenplay and Best Cinematography, there are some wonderful artists of color and women that have been nominated. One that truly makes me happy is the nomination of ‘Coco’ for Best Animated Feature. It was an outstanding tribute to Mexican culture and was truly well done," Lindsey-Warren said. "However, I am saddened that Patty Jenkins, the director of ‘Wonder Woman’ did not get any acknowledgement from The Academy. She did an excellent job with ‘Wonder Woman,’ from both a cinematic perspective as well as from the worldwide box office revenues. I am also saddened that director Reginald Hudlin’s ‘Marshall’ is missing this awards season. The story of American hero Thurgood Marshall is one that should have been more celebrated.” Tyrha Lindsey-Warren, Ph.D., is a marketing scholar, business executive, artist and entrepreneur. As a consumer behavior scholar, her research is rooted in narrative transportation theory (i.e., storytelling) that exudes the emotion of empowerment and its impact on consumer attitudes, behaviors, purchase intention and message recall. She also studies health edutainment, multicultural media and advertising, as well as movies and entertainment. Lindsey-Warren is an expert in effective communications strategies for leaders, multicultural communications and marketing. For more information, or for an interview with Tyrha Lindsey-Warren, contact Baylor Media Communications. Source:

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2 min. read
Baylor Water Quality & Environmental Health Expert Can Speak on Water Contamination Challenges Post Hurricane Harvey featured image

Baylor Water Quality & Environmental Health Expert Can Speak on Water Contamination Challenges Post Hurricane Harvey

Dr. Bryan Brooks, Ph.D., Distinguished Professor, Environmental Science and Biomedical Studies, examines water quality, environmental health & contaminants, and sustainability issues, particularly in rapidly urbanizing areas. He has published water-quality research specifically regarding the Dickinson and Buffalo bayous in the Houston area, as well as the Houston ship channel. He's available to speak on: * Status of surface water contamination * Associated risks to people and ecosystems in the Houston/Galveston area * What information is needed to prioritize interventions and restoration activities * Implications for system recovery and management Source:

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1 min. read
Trump and Paris Accord: Baylor Climate Expert Explains "Catastrophic" Significance of Rising Temperatures featured image

Trump and Paris Accord: Baylor Climate Expert Explains "Catastrophic" Significance of Rising Temperatures

On Thursday, President Donald Trump announced that the U.S. would abandon the Paris climate accord. During his speech, Trump cited disputed numbers showing that the accord would result in a minimal change in temperature over time. Daniel Peppe, Ph.D., associate professor of geosciences in Baylor University's College of Arts & Sciences, studies ancient terrestrial ecosystems and how they have been influenced by environmental perturbations, such as long- and short-term climate change events. He works to recreate those ecosystems. Peppe argues that one goal of the Paris accord -- developing a strategy to keep the average increase in global temperatures to less than 2 degrees Celsius above pre-industrial levels -- is integral to warding off future disaster. He said: "The Paris Agreement represents a really significant moment in history in which the countries of the world agreed that reducing greenhouse gas emissions was fundamentally important to help reduce the most significant effects of climate change around the world. The agreement developed a strategy to keep the average increase in global temperatures to less than 2 degrees Celsius above pre-industrial levels. Crossing that threshold of temperature increase is likely the point where warming will push the Earth to a climate state that last existed millions of years ago -- one that is fundamentally different from today. Reconstructions of climate, the Earth, and its biota from the last time Earth was in a similar climate state indicate that sea level was dramatically higher, which would mean that many major cities around the world would be flooded; and many places on Earth were hotter and drier and the distributions of plants and animals on the landscape were very significantly different, which would have catastrophic effects on modern agriculture, water use and society." Source:

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2 min. read
#Rio2016 – A Reason to Worry? featured image

#Rio2016 – A Reason to Worry?

With precious time until the Olympic Games begin in Rio de Janiero, what should be a point of pride for Brazil has been reduced to a cause for concern and worry for athletes, tourists, and international organizers. Concerns have ranged from venue readiness, Zika virus, bacteria- infested water and most importantly -- security. Brazil is currently in political turmoil. Police and firefighters have been protesting and striking after going unpaid, body parts have been washing ashore and crime is rampant. In fact, in the first five months of 2016, 2,083 murders were reported (14 percent more than last year). With the world watching and the quality of security coming into question, is there reason to worry about the safety of our athletes or a potential terrorist threat at the Summer Games? Lieutenant General P. K. "Ken” Keen is a retired U.S. Army Officer and the Associate Dean of Leadership Development at Emory University’s Goizueta Business School. General Keen is available to speak to media regarding security issues of such large events, potential threats, what athletes and visitors should consider if attending the Olympics. Source:

Crisis Leadership featured image

Crisis Leadership

Erika James, Dean of the Goizueta Business School, studied at the University of Michigan and is a renowned researcher and speaker on the topic of Crisis Leadership -- What went wrong in Flint? Source: