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Is Trump a Twitter Addict? Baylor Expert Says 'Yes'
Trump has said that Twitter is his way of communicating his thoughts directly with the world, bypassing the more traditional means of using the news media, which he tends to distrust. The president’s daily use of social media begs the questions: Can people be addicted to social media? If so, is President Trump an addict? “Yes and yes,” answered James Roberts, Ph.D., The Ben H. Williams Professor of Marketing in Baylor University’s Hankamer School of Business. Roberts is a nationally known expert on consumer behavior, social media and smartphone addiction, and the effects of smartphone use on relationships. He recently published a new edition of his book, “Too Much of a Good Thing: Are You Addicted to Your Smartphone?” which includes a bonus chapter focused squarely on the Commander in Chief’s Twitter habits. “Addiction is a strong word,” Roberts said. “It’s best understood and defined as ‘continuing a behavior despite its negative consequences for you and others around you.’ Yes, we can be addicted to social media use just like we can be addicted to drugs or alcohol. Addiction can result from any behavior that produces pleasure in the brain.” In his look at President Trump, Roberts focused on the six core components applied by many health professionals when analyzing substance use disorders – salience, euphoria, tolerance, withdrawal symptoms, conflicts and relapse. “Our inability to separate from technology is devastating to our well-being,” Roberts said. “Even if it’s not an addiction, it’s a deeply ingrained habit.” Source:
Movies like “Marshall” that are built around actors of color (Chadwick Boseman plays the iconic attorney) and have appeal to consumers of color historically see a significant surge in ticket sales in weeks five through eight – if producers are willing to keep them in theaters that long and allow for word-of-mouth advertising to build, said Tyrha Lindsey-Warren, Ph.D., clinical assistant professor of marketing in Baylor’s Hankamer School of Business. She studies consumer behavior, multicultural media, movies and entertainment. “I believe that Hollywood often pulls movies starring women and actors of color out of the theaters way too soon and before word-of-mouth has time to fully spread,” Lindsey-Warren said. “In my opinion, and according to our studies, Hollywood is leaving a great deal of money on the table.” Movies built around actors of color typically make money – in many cases as much or more than five times the budget, she said. For example, the 2017 comedy “Girls Trip,” which was built around four African-American female leads, was made for $19 million and has grossed more than $100 million at the box office. A challenge, Lindsey-Warren said, is that Hollywood expects to make its money back in the opening weekend. That strategy often doesn’t translate well to consumers of color. She cited a Nielsen study that showed African-Americans make an average 6.3 trips every year to see movies, and they tend to strongly support movies where there are characters like themselves and to whom they can relate. But they don’t rush to theaters for premier weekends. “Historically, African-American consumers have not been such early adopters of seeing movies on opening weekend and have typically waited to hear from trusted sources, by way of word-of-mouth, if the movie is worth seeing,” she said. “I call this behavior giving word-of-mouth time to spread. These are insights that Hollywood has not fully embraced regarding consumers of color and for movies built around actors of color.” Source:
Earlier this week, Equifax announced a second breach of customer's personal data. That brings the total number of people who have had their personal information either seen shared or stolen to a whopping 145.5 million. To put that into perspective - that's the collective populations of Georgia, California, Texas, New York, Florida, Illinois, Pennsylvania, and Missouri combined. Goizueta Business School Expert Kevin Crowley says competitors could take advantage of this drop in confidence but don't look for another firm to swoop in and try to purchase Equifax at a low price. Source:
New iPhone X Announcement Sparks Talk of Smartphone Use and Addiction - Baylor Experts Can Weigh In
James A. Roberts, Ph.D., The Ben H. Williams Professor of Marketing, and Meredith David, Ph.D., assistant professor of marketing, in Baylor University's Hankamer School of Business, actively research the effects of smartphones on consumers. Their findings regarding "phubbing" -- phone snubbing -- and how that practice can damage relationship and lead to depression have garnered national and international attention. Building on their "phubbing" research and the damage it does to relationship, they more recently found that the circle nearly completes itself as the offended parties frequently jump online to find affirmation in the likes and shares and positive comments of social media. “Although the stated purpose of technology like smartphones is to help us connect with others, in this particular instance, it does not,” David said. “Ironically, the very technology that was designed to bring humans closer together has isolated us from these very same people.” Roberts authored the book “Too Much of a Good Thing: Are You Addicted to Your Smartphone?” Source:
Trump would struggle as business executive
Goizueta's Rick Gilkey told the AJC President Donald Trump would likely struggle with a traditional executive role in the Fortune 500. “The chaos to creation ratio is way off,” he said. Gilkey can speak in detail on many leadership challenges. Source:
This column by The Atlanta Journal-Constitution columnist Matt Kempner quotes business expert Peter Klein, Ph.D., professor of entrepreneurship in Baylor’s Hankamer School of Business and Senior Research Fellow with Baylor's Baugh Center for Entrepreneurship and Free Enterprise. Kempner asked several business and management professors to discuss President Trump’s management style. Klein said Trump's "style and manner is the dramatic departure from predecessors, not so much his policy." And regarding the differences in government versus business? “I understand the wish to make agencies more efficient,” Klein said. “But at the end of the day, government organizations are not like businesses.” ABOUT PETER KLEIN Peter G. Klein is Professor of Entrepreneurship at the Hankamer School of Business, Baylor University, and Senior Research Fellow with Baylor's Baugh Center for Entrepreneurship and Free Enterprise. His research focuses on the links between entrepreneurship, strategy, and organization, with application to innovation, diversification, vertical coordination, health care, and public policy. Source:
On July 18, 2017 the federal government announced proposed tax changes which will have a significant impact on business owners. The main premise of the proposed changes is that the government feels it is unfair that an employed person with a T4 cannot do the same tax planning as a business owner; the proposed changes will limit what a business owner can do to save or defer tax. Here is a list of the areas that are impacted from the proposed changes for business owners: income splitting, capital gains exemption, pipeline planning, and the investment of retained earnings. These proposed rule changes are far reaching and will have a significant impact on small business owners/entrepreneurs, the very people often recognized for driving the economy and employment. The government has requested commentary from all stakeholders, but the consultation period is short – comments must be received by October 2, 2017. Don Scott, FCPA, FCA is a Partner and the Director of Tax Services at Welch LLP in Ottawa and is an expert in the fields of business, corporate taxation and finance. He is an excellent speaker and is available to speak with media regarding this important topic. Simply click on Don’s icon to arrange an interview. Source:
Signed Off - Bass Pro Finally Reels in a Deal
Earlier this week, federal regulators finally signed off on the approval for Bass Pro to acquire rival Cabela’s for a projected $4 billion dollars. The deal includes Cabela’s retail and online properties, as well as the lucrative credit card unit that is part of the chain. Cabela’s shareholders are expected to vote July 11 on whether to accept the privately held Bass Pro’s offer of $61.50 per share. So, what will this mean for Cabela’s 82 locations and Bass Pro’s 95 retail stores? With Bass Pro’s one major rival acquired, how will it affect prices, competition and loyal customers? As well, with any acquisition or merger, there will be duplication. What can Bass Pro employees in Missouri or the 2,000 Cabela’s staff in Nebraska expect? There are many questions to be answered. This is where Missouri State University experts can help. Dr. Jeff Jones is an Assistant Professor in Finance and General Business at Missouri State. An expert in corporate finance, Dr. Jones has spoken with media previously regarding this developing business story. Simply click on his icon to arrange an interview. Source:
