Experts Matter. Find Yours.
Connect for media, speaking, professional opportunities & more.
The sand dunes of Tybee Island have taken a beating in recent hurricane seasons. Georgia Southern University biology graduate student Shannon Matzke is researching ways to combat the destruction of the dunes for her restoration project by collecting data on the effects of various planting techniques to see which technique best increases the longevity of the dunes. As a part of the project, Matzke collects monthly data on the growth and survival of plants, as well as on the sand accumulation associated with different planting densities and groups of species. She also spends time analyzing data, exploring new techniques and tools to use in the field, researching dunes and vegetation, and conducting outreach for the project. “Working on the beach has been such a fun experience,” Matzke said. “It has also been rewarding to learn new techniques and how to use new equipment to answer more questions about the success of the restoration project. Perhaps my favorite part though has been the outreach associated with my project. The overall dune construction and beach nourishment is so important to island locals, and I’ve enjoyed being able to explain how my work fits in with the larger project.” Of the plants surveyed, 95% survived the first growing season. On average, plants doubled in height and canopy cover when compared to their size when initially planted. Matzke is also collecting data in areas of the constructed dune that were left bare to compare against the vegetated sites. Unlike the vegetated dunes, bare sites are experiencing erosion, which further relates the importance of adding native vegetation to any new dune construction. Matzke said she was drawn to Georgia Southern and the biology department because of proximity to the coast. She also appreciated her advisor Lissa Leege, Ph.D., who has worked with native and endangered plant species. “I am so glad that I chose to earn my master’s at Georgia Southern because I have been able to make connections with researchers inside and outside of my department, as well as with industry and government professionals,” she said. “I have also enjoyed being able to work on Tybee and the convenience of having the Armstrong campus close to where I live in Savannah.” Matze, who will graduate in fall 2021, hopes to continue her work with native plant ecology. “After I graduate from Georgia Southern, I’d like to work for a state or local agency continuing in the natural resources management field,” Matzke said. “I am interested in continuing working on invasive species research, endangered plant conservation and habitat restoration using native species. My research at Georgia Southern is the perfect introductory experience to the type of work that I would like to continue doing.” If you're a journalist looking to learn more about this exciting research — simply reach out to Georgia Southern Director of Communications Jennifer Wise at jwise@georgiasouthern.edu.
Quarterly Tech Brief - Your Canadian digital resiliency guide for the post-pandemic era
June 2021 Editor's Comments There's cautious optimism brewing in Canada as we enter the Summer months. Life-saving vaccines are finally getting into the arms of millions of Canadians and the COVID-19 case counts are starting to decline. We can see a path to the national and provincial economies opening again very soon. What does all of this mean for Canadian businesses and organizations? Hopefully, you've weathered the worst of the pandemic storm, and are coming out of it stronger and more prepared for the digital era that lies ahead. Although the pandemic forced many Canadian organizations further along their digital transformation journey than they had planned out of necessity, it appears that those digital preferences will continue over the foreseeable future. In this edition of IDC Canada's Quarterly Tech Brief, we explore more real-life best practice digital transformation stories from Canadian CIOs and technology leaders through our recent and upcoming events. We also reveal the most up-to-date Canadian survey results, market forecasts and market trends through our new research reports, blogs and IDC Directions Canada event. Finally, we explore IDC's new Digital Resiliency Framework to help organizations evaluate their readiness, risks and prioritize technology projects. Find out why so many organizations trust IDC to be their technology research advisor through this sampling of our research. FEATURED: Looking for ideas on how to simplify your own company's digital transformation journey or those of your customers? Join us on June 16! Hear from industry-leading tech executives in the June session of our IDC CIO Panel Series, Accelerate & Simplify Your Canadian Digital Transformation Journey. This CIO Panel Series is designed to help you better enhance your digital strategy programs and understand your customers to deliver more impactful experiences. In this 90-minute live webinar, you’ll learn about the impact of the pandemic in major industry sectors in Canada, digital resiliency trends, and new customer expectations. You’ll also hear best practices from Canadian IT leaders as they unpack how 2020 accelerated their digital transformation journey, and what we should be prioritizing in 2021. Check out the stellar CIO panelist lineup and save your virtual seat for June 16. It's going to be a fabulous event - register now to save your spot. Stay tuned for information on our next CIO Panel Session in September. Your Canadian Research Checklist Here are some of our most popular Canadian reports of the quarter to help you understand changing market conditions and succeed in 2021. ✓ Canadian Tech Market Update: 2021 Outlook ✓ IDC Survey: Canadian Organizations on the Road to Recovery Revisited ✓ Brand Perceptions of Managed Security Service Providers in Canada, 2021 ✓ East Meets West: Canada's Rogers Communications Agrees to Buy Shaw Communications ✓ Canadian Communication Services Market Shares, 2020: Who's Who in the Zoo 20 IDC THOUGHT LEADERSHIP: NEW FRAMEWORKS Explore IDC's new Digital Resiliency Framework IDC’s digital resiliency framework shows CEOs, CIOs, and other business leaders how technology can support the entire organization through the different stages of any business crisis. Understanding the Digital Resiliency Framework is critical not just for organizations working to improve their resiliency, but for their technology partners as well. IDC recognizes the challenges organizations are looking to solve and can help demonstrate how technology solutions can help overcome these obstacles in our new eBook: IDC THOUGHT LEADERSHIP: BLOG HIGHLIGHTS Enabling Digitally Resilient Organizations in Canada: A New Approach - Learn how to leverage IDC's new framework to help your customers thrive in the next normal with IDC Canada's George Bulat. Read More → Cloud Adoption and Usage is Growing in Canada, But Cloud Maturity is Not -Explore how cloud adoption and maturity have changed in Canada during the pandemic with IDC Canada’s Jason Bremner. Read More → Growing at the Edge - In 2024, the Canadian edge computing market will reach C$7.5 Billion. Explore what’s driving growth in edge computing and the opportunities it offers to end-users and tech suppliers with IDC Canada’s Tarun Bhasin. Read More → Consumer Device Refresh Rates – Why Demographics & Psychographics Matter PC & tablet refresh rates were lower in 2021 than in past years. See how consumer demographics and psychographics contextualize refresh rates with IDC’s David Myhrer. Read More → ICYMI: IDC DIRECTIONS 2021 CANADA Didn't get a chance to attend our IDC Directions Canada 2021 virtual event live back in April? Now's your chance to catch up on our uniquely Canadian perspectives. On the afternoon of April 22, IDC's thought leaders, Rick Villars, Tony Olvet, Megha Kumar, Nigel Wallis, and Jason Bremner presented their expert insights, intelligence, and guidance for finding success in the next normal. Learn about the future enterprise, digital resiliency, digital innovation, and the future of digital infrastructure in this session. Watch Now On-Demand → ICYMI: IDC FIRESIDE CHAT: CREATING SEAMLESS CONTENT EXPERIENCES Did you miss this insightful webinar on streamlining your content experiences a few weeks ago? Now’s your chance to catch up! The live IDC Fireside Chat webinar may be over, but you can still watch this enlightening event on-demand. Hear Barry Hensch, SVP & Head of Technology Enablement at ATB Financial, share his content management successes and challenges and why they're critical to senior IT leaders in Canada. While Barry’s experiences and tips steal the show, you can also hear insights from IDC Canada’s cloud and collaboration expert, Megha Kumar and seasoned content management leader, Varun Parmar as they share insights to help you move forward on your path to seamless digital experiences in the post-pandemic era. Watch Now On-Demand → Thanks for reading this IDC Quarterly Tech Brief Newsletter. Don’t forget to subscribe to be notified quarterly when the next issue comes out.
New York and Tokyo: Global Cities as Essential Hubs for Our Collective Future
Throughout, cities have faced repeated pronouncements of their demise. Yet, as centers of soft power, cities adapt, persevere, and ultimately, reinvent themselves to thrive. Photo: Orbon Alija / Getty Images On August 24, 2020, in the dog days of the New York summer and at the peak of the COVID-19 pandemic, comedian Jerry Seinfeld wrote an op-ed for The New York Times titled "So You Think New York Is 'Dead' (It's not.)" The king is dead, long live the king! "Real, live, inspiring human energy exists when we coagulate together in crazy places like New York City," wrote Seinfeld. Cities change, "They mutate. They re-form. Because greatness is rare. And the true greatness that is New York City is beyond rare." In fact, megacities around the world have been experiencing similar trends related not just to the novel coronavirus--climate change, natural disasters, population shifts, and transformations in business, infrastructure, and transportation will all shape the contours of the 21st century. New York City's own history--when and why it has been pronounced "dead" during the last century--is instructive in and of itself. Other megacities of consequence should take note and take heart, especially Tokyo, which will be under the microscope in a new way as it prepares to host the Olympic Games in today's unprecedented environment. History repeats itself In the tensions of living in the present time, it's easy to forget New York City's long history of disaster, recovery, growth, and innovation--the 1918-19 influenza epidemic, the seasonal threat of polio, the scourge of HIV-AIDS, and the current pandemic, all define the city's history. In October 1975, New York City, America's largest and wealthiest city, narrowly averted bankruptcy. Refused rescue by the federal government and President Gerald Ford, the city was saved only through the beneficence of the city's own Teacher's Retirement System pension fund, which made up a $150 million shortfall. The next day, the Daily News headline shouted "Ford to City: Drop Dead." We survived, and we thrived! Then there was 9/11, 20 years ago this September, when the U.S. rallied around the city. New Yorkers cheered as heavy equipment driven from across America arrived to help clear the devastation, and were joined by the entire nation in mourning those who were lost. Along came the 2008 financial crisis, sounding another death knell for New York. Today, we know from past history that what has closed will reopen, or be reborn in a different form. And we'll be here to celebrate. Global cities generate soft power Like Tokyo, London, or Paris, New York is a global center for arts and culture, a place where diverse creative arts flourish and inspire people in close proximity, where there is always space for tradition and innovation, and a place, too, for those who come for entertainment. But whether in Japan, Europe, or America, whether in the arts, innovation, or civil society, the soft power of a global city is so much more than the sum of its parts. It is a treasure trove of history, a platform for the future, a home for diversity, and an incubator for social change. What is soft power and why do we need it? The term "soft power" was crafted by Harvard political scientist Joseph Nye in the 1980s, and is now widely used in a foreign policy context. As a 2004 Foreign Affairs review of Nye's book, Soft Power; The Means to Success in World Politics noted: "Nye argues that successful states need both hard and soft power--the ability to coerce others as well as the ability to shape their long-term attitudes and preferences... But overall, Nye's message is that U.S. security hinges as much on winning hearts and minds as it does on winning wars." Almost two decades later, soft power--the cultural, intellectual, and social bonds that bring diverse countries and societies together for mutual understanding--has become a critical component of American foreign policy. This is especially important for the U.S.-Japan alliance, as most recently evidenced by Hideki Matsuyama's thrilling Masters Tournament win and President Biden hosting Prime Minister Yoshihide Suga as the first head of state to visit the White House during his tenure. As I've written before, based on my experience from the State Department, "innovative and entrepreneurial partnerships based on shared objectives--economic growth, stability, and more--will be the engine for increased security and prosperity." In other words, the future of diplomacy will not only be national, but subnational, where megacities like Tokyo and New York will shape their own destinies based on the partnerships that their leaders--political, business, and civil--can forge together in the best interests of their constituents. Japan Society and New York As the President and CEO of Japan Society, my work is to take the Society's mission into its second century, to be the deep connection, or kizuna, that brings the United States and Japan together through its peoples, cultures, businesses, and societies. From our New York headquarters, which opened to the public 50 years ago, we are looking toward the next half century knowing that we will be defined not so much by our now-landmarked building but by our digital and ideational impact. Our future can only be enhanced by continuing to exchange with our friends in Tokyo and beyond. Long before soft power was defined, in the radical days of 1960s New York, Japan Society supported international exchange in the arts between Japan and the U.S. through fellowships and grants to Japanese artists and students, among them Yayoi Kusama, Yutaka Matsuzawa (Radicalism in the Wilderness: Japanese Artists in the Global 1960s), Shiko Munakata (Improvisation in Wood: Kawamata x Munakata, fall/winter 2021), and many others who made history in the arts in both the U.S. and Japan. Now, performing arts commissions and gallery exhibitions at Japan Society build on and evolve U.S.-Japan cultural exchange even as Japanese traditional and contemporary artists have been mainstreamed into New York's major cultural institutions. Our work continues--in arts and culture, education, business, and civil society. Even as the COVID pandemic recedes through continued social distancing practices and increasing vaccinations, the changes it has wrought on the ways we work and communicate are here to stay. Remote work, flexible schedules, and collaboration and connectivity across time zones all predate the pandemic but were scaled up at a rate that was previously unimaginable. While physical borders closed to travelers, virtual ones opened --and technology has allowed us to engage and convene with those near and far like never before. We at Japan Society are committed to finding new connections and building new bridges outside of New York City, starting with Tokyo and then the rest of the world. Our 37 other Japan-America sister societies across the United States have much to offer even as New York remains an essential global stage and financial platform. Partnerships will ultimately define the future of which global hubs thrive and where populations gravitate post-COVID. As we continue our mission for the future of the world, and for the U.S.-Japan alliance, I'm incredibly optimistic for Japan Society and for New York City's long-term evolution. This article was originally published in the Tokyo Metropolitan Government.
Ambitious student research collaborations with faculty members often lead to much more than good grades. The mentorships encourage professional growth, confidence and creativity, even in the midst of a pandemic. Georgia Southern University’s Spring 2021 Honors Research Symposium, which is being held virtually April 26 through April 30, will showcase faculty-student partnerships through a broad range of scholarly and creative research projects produced by more than 100 honors students across multiple disciplines on the Statesboro and Armstrong campuses. A few of the presenters include: Chelsea Riley, a triple major in international studies, political science and Spanish, worked with political science and international studies professor Srobana Bhattacharya, Ph.D., on her thesis, “The Culture Gap: The Role of Culture in Successful Refugee Settlement.” History and English major Jacey Thomas, mentored by associate professor of history Alan Downs, Ph.D., will present, “Irish Rock Music amid a Time of Troubles: Thin Lizzy and U2 as a Bridge During a Time of Division.” Biology major Susan Ihejirika’s presentation, “A Forward Genetic Screen to Identify Human Genes of Interest and Their Roles in Ovarian Cancer,” was guided by biology assistant professor Dongyu Jia, Ph.D. The Honors College, as the university-wide center for excellence in undergraduate education, plays a crucial role with undergraduate research at Georgia Southern. Since the beginning of the College, students have been required to complete honors theses or capstone projects. The faculty-mentored projects have spanned traditional research models, applied research and creative activities in all academic colleges and majors. “Through faculty-mentored research and scholarly activities, honors students create new knowledge and the Honors Research Symposium is the venue where we share it with the broader scholarly community,” said Honors College Dean Steven Engel, Ph.D. “ I am proud of the fact that they have been able to complete these projects despite the challenges of the past year.” Presentations will be posted on YouTube and the comments section will be open for audience engagement with presenters. If you're a journalist looking to learn more about this year’s Honors Research Symposium — simply reach out to Georgia Southern Director of Communications Jennifer Wise at jwise@georgiasouthern.edu.
Self-Built Protein Coatings Could Improve Biomedical Devices
Fouling is a natural phenomenon that describes the tendency of proteins in water to adhere to nearby surfaces. It’s what causes unwanted deposits of protein to form during some food production or on biomedical implants, causing them to fail. Using her expertise in developing bio-inspired materials for use in human health, R. Helen Zha, an assistant professor of chemical and biological engineering will harness this process found in nature to develop a versatile and accessible approach for modifying solid surfaces. With the support of a more than $592,000 National Science Foundation Faculty Early Career Development (CAREER) grant, Zha will use silk fibroin — a protein that naturally assembles itself — to grow a nanoscale film on the surface of an object. This approach only requires a beaker, water, salt, and the protein, which Zha said makes it biocompatible, safe, ecofriendly, and accessible beyond the walls of a lab. Zha has demonstrated that this approach can work and, in some cases, even increase the therapeutic benefits of an implant. In research published in ACS Biomaterials Science & Engineering, Zha collaborated with Ryan Gilbert, a professor of biomedical engineering at Rensselaer, to modify the surface of a fibrous scaffold that was developed by Gilbert’s lab in order to encourage the growth of neurites at the site of nerve damage. The importance of this research could expand beyond the protein Zha and her lab are working with. This approach, she explained, could be applied to any number of proteins and macromolecules.
Villanova Expert Reflects on Historic Number of Golden Globe-Nominated Female Directors
For the first time in the Golden Globes Awards’ history, three women were nominated for best director. "We went from barely getting one in a category to a majority," said Teresa Boyer, EdD, founding director of Villanova University's Anne Welsh McNulty Institute for Women's Leadership. But why are we seeing this change in narrative in 2021? "One wonders if this is in response to the pushback from so many past years, a growth in dogged pursuit of success of the women in the field or a change in both how we may have viewed movies and television in the past year," said Dr. Boyer. "While likely all of the above, one would think that the way we viewed our screen-based entertainment, with the majority being streaming activities, might have allowed audiences to explore films they would not have been as likely to pursue in the traditional 'group-goes-to-a-theater' method." Not only is there more to watch using streaming services, but online platforms could also allow for more diversity in options. "When we have the opportunity to choose anything we like, without being beholden to others in our social groups, we may find that the directors’ lenses are a better match to those of their audience." Increased options could also help more people see themselves represented on screen. "There is a reason why we say, 'representation matters.' For young women and people of color with an interest in the field, being able to see people who look like them lauded in the most highly prized mainstream award ceremonies sends the message that they too are welcome... and their leadership potential is not limited. It may also open the eyes of their peers and others in the field who previously discounted the value of their work and potential based solely on their perceptions of who should be making films."
As the pandemic enters its second year, household expenses remain top of mind for consumers, as does the cost of auto insurance. It’s one of the reasons why CAA Insurance has seen a dramatic increase over the past ten months in the number of drivers who have signed up for Canada’s only pay-as-you-go auto insurance payment program, CAA MyPace™. New CAA Insurance data reveals, that the number of new CAA MyPace policies between April and December 2020 increased by almost 300 per cent compared to the same period in 2019. “While the growth is remarkable, it reinforces what consumers are telling us, that a one-size-fits-all solution to auto insurance isn’t working for them, especially during these challenging times where many vehicles are not being used as much,” says Matthew Turack, president of CAA Insurance. “CAA MyPace is a one-of-a-kind payment program that lets customers take control of their car insurance costs by giving them the freedom to pay for the distance they drive.” On average, people who switch to CAA MyPace are saving 50 per cent on their auto insurance costs, compared to a traditional policy. The pay-as-you-go program was launched in 2018, and benefits motorists who drive less than 9,000 kilometres per year. In 2020, CAA Insurance provided over $60 million in relief to support policyholders in managing their expenses during the pandemic. The Financial Services Regulatory Authority of Ontario (FSRA) identified CAA Insurance as the leading insurer, providing the highest percentage of rate relief to its policyholders. Nearly one year ago, CAA Insurance led the insurance industry by providing a 10 per cent rate reduction for a 12-month term to all active CAA Auto and Property Insurance policyholders. CAA Insurance will continue to apply this rate reduction in 2021 for its active policyholders. No action is necessary by policyholders to receive this reduction.
Why customers hold the key to a company’s true valuation
When determining a fair valuation for a company—especially in anticipation of an initial public offering (IPO)—investors often rely heavily on “top down” approaches focusing primarily on traditional financial measures to do so. But what if this approach doesn’t paint the full picture? Daniel McCarthy, assistant professor of marketing at Emory’s Goizueta Business School, is building the case that augmenting traditional data sources with customer behavior data gives investors a more accurate company valuation. For the past several years, McCarthy and Peter Fader, professor of marketing at the Wharton School of the University of Pennsylvania, have worked to refine a customer-driven investment methodology they created. “Customer-based corporate valuation (CBCV) simply brings more focus to how individual customer behavior drives the top line,” they explained in “How to Value a Company by Analyzing Its Customers,” an article published in the Harvard Business Review (HBR) earlier this year. “This approach is driving a meaningful shift away from the common but dangerous mindset of ‘growth at all costs,’ towards revenue durability and unit economics—and bringing a much higher degree of precision, accountability, and diagnostic value to the new loyalty economy.” Fader, McCarthy’s PhD advisor while he was at Wharton, had done some of the seminal work on forecasting customer shopping/purchasing behaviors. This helped build baseline expertise for how one could go about the customer-level modeling. McCarthy recognized that this behavioral modeling could be put to good use in a financial setting, if done the right way. “There was this untapped source of intellectual property that’s been accumulating within marketing over the last 30 years,” McCarthy said. While other academics have done some conceptual work in the area, none, McCarthy noted, had done so in a way that was consistent with how financial professionals go about performing corporate valuation. McCarthy and Fader merged these well-validated customer-level models with standard corporate valuation methods, then put their resulting valuation tool head-to-head with alternative approaches. They found that their CBCV model subsequently outperformed. A full article on this subject is attached, within it, you will find key CBCV highlights such as: Using unit economics to more accurately predict revenue forecasts Gaining access to the right data The CBCV model is also good for managers and for customers Working to have publicly traded companies adopt CBCV McCarthy’s work on the CBCV methodology has earned him a number of awards, including the MSI Alden G. Clayton, American Statistical Association, INFORMS, and the Shankar-Spiegel dissertation awards. If you are a journalist covering this topic or if you want to learn more about this work or customer-based corporate valuation – then let our experts help. Daniel McCarthy is an Assistant Professor of Marketing at Emory University's Goizueta School of Business where his research specialty is the application of leading-edge statistical methodology to contemporary empirical marketing problems. If you are looking to contact Daniel – simply click on his icon now to arrange an interview today.
Network Science Offers Key Insights into Polarization, Disinformation, and Minority Power
People tend to think of the arena of politics as being driven by human decision and emotions, and therefore unpredictable. But network scientists like Boleslaw Szymanski, a computer science professor at Rensselaer Polytechnic Institute, have found that the country’s political activity – from American society’s ever-growing partisan divide to its grappling with the spread of misinformation online – can be explained by abstract and elegant models. These models provide insights — and even answers — to a number of pressing questions: Is increasing access to information driving us apart? Can an entrenched minority ultimately prevail? Could structural changes be made that insulate us from misinformation and reduce the polarization that divides us? Szymanski studies the technical underpinnings of our choices, how we influence one another, and the impact of the algorithms we rely upon to navigate a growing ocean of information. His work has yielded fascinating insights, including research on how a committed minority will overcome less determined opposition and the development of a parameter to determine what drives polarization in Congress. Through his research on the influence of minority opinions, Szymanski found that when just 10 percent of the population holds an unshakable belief, it will ultimately be adopted by the majority of the society. “When the number of committed opinion holders is below 10 percent, there is no visible progress in the spread of ideas. It would literally take the amount of time comparable to the age of the universe for this size group to reach the majority,” said Szymanski, a computer science professor at Rensselaer Polytechnic Institute. “Once that number grows above 10 percent, the idea spreads like flame.” In his present work, Szymanski is researching tools for measuring the level of polarization in specific news sites, search engines, and social media services, and developing remedies, like algorithms that offer better data provenance, detect misinformation, and create internal consistency reasoning, background consistency reasoning, and intra-element consistency reasoning tools. “Informed citizens are the foundation of democracy, but the driving interest of big companies that supply information is to sell us a product,” Szymanski said. “The way they do that on the internet is to repeat what we showed interest in. They’re not interested in a reader’s growth — they’re interested in the reader’s continued attention.” With the political environment becoming increasingly bitter and dubious information becoming ever more prevalent, Szymanski is available to discuss his research on polarization, disinformation, and the power of a committed minority.
People with outgoing personalities get noticed. Heads turn toward those with charismatic voices, emotional speech, high energy, empathetic gestures, and engaging smiles, but on the corporate front, how do these traits come to bear on executive compensation, hiring, and firm outcomes? “The short answer is that extraversion is associated with positive career and firm outcomes,” said T. Clifton Green, professor of finance at Emory’s Goizueta Business School, whose published work Executive Extraversion: Career Firm and Outcomes (The Accounting Review, 2019), explores this phenomenon. The study, with coauthors Russell Jame 10PhD, University of Kentucky’s Gatton College of Business and Economics, and Brandon Lock 12BBA Baruch College’s Zicklin School of Business, City University of New York, highlights the role of personality traits in explaining executive promotions, job tenure, and outside board service. Green also finds evidence that having an extraverted CEO bodes well for investor recognition, sales growth, and acquisitions. The study goes on to explain the personality trait of Extraversion, which is often described as “the single most important aspect of an individual’s personality,” according to Green, with the other of the Big Five traits being Agreeableness, Openness, Emotional Stability, and Conscientiousness. Extraverts tend to be outgoing and gain energy from being around others, whereas introverts tend to be more reserved and recharge through solitude. Psychology research identifies extraversion as the personality trait most closely associated with leadership emergence. The study linked above is available for reading – and if you are a journalist looking to learn more or cover this very interesting topic, then let our experts help. T. Clifton Green is a Professor of Finance at the Goizueta Business School. He is an expert in the areas of market microstructure, with an emphasis on behavioral finance and his research has been featured in the Wall Street Journal, Barrons, Financial Times, and on CNBC.
