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Career expert offers tips for spotting the warning signs in job listings

Great salary? Check. Amazing benefits? Check. So what's the catch? It's right there in the job listing – you're just missing it. Jill Gugino Panté, director of the Lerner Career Services Center at the University of Delaware, has helped more than a few job seekers navigate the rough waters of career sites. She lists three of the most common warning signs to look for in a listings: Vagueness. A good job description should outline specific responsibilities, projects and programs you’ll be working on, teams you’ll be interacting with, etc. I’ve seen job descriptions that have simple bullet points with few words or generic phrases like “customer service” but don’t outline what the actual duties include. This could signal that the role is unstructured and/or the company is unfocused. Too many roles. Watch out for a listing if it looks like there's multiple jobs rolled into one. For example, IT/Admin/Client Relationship Manager. These should be three separate jobs and not under one job. That could mean that the job is not clearly defined or they are so short staffed, they don’t have enough people to do the work needed which could signal a super stressful job. Too many questions. Overall, after reading a job description, if you have too many questions or don’t have a general understanding of the skills required, it might be best to move on. To set up an interview with Panté, simply click on her profile and click the contact button. You will reach her and a member of the UD media relations team who can get you connected quickly.

The Role of Artificial Intelligence in Customer Experience

Gaurav Jain, assistant professor of marketing at the Rensselaer Lally School of Management, examines how individuals make judgments, estimates, and decisions in the absence of complete information. Previously, Jain served as the chief marketing advisor at multiple firms. Below are his thoughts on the impact of artificial intelligence (AI) on customer experience. Voice of the Customer In today's hyper-connected world, the voice of the customer (VoC) is louder and clearer than ever. But how do we sift through this cacophony to understand what our customers are really saying? Enter AI. It's revolutionizing the way customer experience teams handle VoC programs, and as a marketing leader, I find this incredibly exciting. Take direct customer feedback, for example. We're no longer just collecting survey responses and storing them in a database for quarterly review. AI algorithms, particularly those using natural language processing, are helping us instantly categorize and prioritize this feedback. Imagine an e-commerce platform that can immediately flag a customer's mention of "late delivery" in a post-purchase survey. That's not just efficient; it's customer-centric. But what about the things customers are saying when they're not directly talking to us? That's where AI-driven sentiment analysis comes in. These tools can scan social media, forums, and review sites to gauge the sentiment behind a customer's words. I've seen hotel chains use this technology to monitor travel forums and review sites. If a guest mentions "noisy rooms," even without lodging a direct complaint, the brand can proactively look into soundproofing solutions. Then there's inferred feedback, the kind you get by reading between the lines. AI can analyze customer behavior, like frequent page visits without conversion or cart abandonment, to suggest what might be going wrong. For instance, an online fashion retailer could use AI to figure out why a particular dress gets a lot of views but few purchases. Maybe it's the sizing, maybe it's the price, but the point is, you get to know without having to ask. And it doesn't stop at gathering feedback. AI is helping us turn this raw data into actionable insights. We can predict future behavior, like churn rates, based on past feedback. This allows us to be proactive rather than reactive, which is a game-changer in customer experience management. Finally, let's talk about what happens after we've gathered all this feedback. AI is ensuring that every customer who takes the time to share their thoughts receives an immediate and appropriate response. Chatbots can handle common queries or concerns, making the customer feel heard and valued right away. So, from the perspective of a marketing leader, it's not just about the efficiency that AI brings to VoC programs. It's about the opportunity to deepen our connection with customers. By truly understanding their words, their sentiments, and even their behaviors, we can craft experiences that resonate on a human level. And in a world that's increasingly digital, that human touch is what sets a brand apart. Customer Service It's truly intriguing to observe how AI is weaving its way into the customers’ experience. Online, chatbots are making waves. Chatbots are not just digital tools; they're our first point of contact, bridging the gap between brands and consumers. However, there was always the question of accuracy versus efficiency while managing these chatbots – AI has answered that question. AI chatbots provide real-time yet accurate assistance, making the digital shopping journey feel more interactive. Companies can reduce customer dropout while avoiding the expense of managing a large human customer service team. AI is revolutionizing phone-based customer service as well. Voice recognition allows natural language processing for easier navigation, while predictive analysis anticipates caller needs based on their history. Enhanced personalization means customers no longer repetitively provide account details, and emotion detection aids in gauging caller mood. The result? Reduced wait times, more efficient interactions, and a significantly improved telephonic customer experience. In essence, AI is bridging the gap between technology and human touch in the retail world, making our interactions with brands more meaningful and personalized. Again, companies can do this in a cost-effective manner. Jain is available to speak with media - - simply click on his icon now to arrange an interview today.

With days to go, will politicians force a deal or face a federal shutdown?

Once again, the federal government is facing a shutdown, and it could threaten crucial federal workers and programs. If a new funding agreement is not reached by Sept. 30, numerous agencies could close and many would be forced to work without pay until the funds are appropriated. William Hatcher, PhD, chair of the Department of Social Sciences in Augusta University's Pamplin College of Arts, Humanities, and Social Sciences, said a shutdown would affect all of us. This includes important reviews being done by the federal government, such as the Food and Drug Administration, down to national museums and parks being closed. It would affect a large portion of the population. With the deadline looming, the White House specifically mentioned the numerous agencies that could have services curtailed, and they did this for strategic reasons, according to Hatcher. “They are doing a public service by pointing out all that will be affected via a shutdown,” said Hatcher. “Scholars have said Americans are often theoretical conservatives about the size of government, but when it comes to practice, we support public programs, and many who may say they oppose government, when you start asking them about individual programs, they have a high level of support.” Hatcher added this is partisanship at play. “One party is actually historically the most likely to push these shutdowns, even going back to the federal shutdowns in the mid-1990s. And it has often caused political damage to the party because people really realize how much a shutdown affects them when these things happen,” said Hatcher. He added this hurts the effectiveness of the public sector, our trust in government and the overall condition of our democracy when basic work doesn’t happen. While putting temporary spending plans in place can solve some problems, having a long-term deal in place is ideal. “We should be passing budgets for at least an entire fiscal year, not stopgap measures for weeks or even days. However, there is a logic to this happening. The incentives in the Republican Party reward members of Congress, especially those in the House, from making deals and support the necessity of this government spending, which makes it difficult for agreements to come together.” It's going to be an interesting week, and if you're a journalist covering the looming shutdown, then let us help with your stories. Hatcher is a professor of political science and chair of Augusta University’s Department of Social Sciences. He is an expert in the areas of public administration and social, economic and political institutions. Hatcher is available to speak with media regarding this topic. To arrange an interview today, simply click on his icon now.

Murdoch's shocking retirement: Expert predicts minimal change in Fox's stance or approach

Despite the fact that he was 92, Rupert Murdoch's retirement as chairman of Fox Corp. and News Corp. came as a shock. Many observers see the passing of the torch from right-wing Rupert to more right-wing son Lachlan as a potentially seismic shift in the media landscape. Danilo Yanich, professor of public policy and administration at the University of Delaware, can discuss the changing of the guard at Fox, which he believes won't alter the network's approach all that much. Yanich doesn't think anything will change from the media side of the equation – coverage won't be any more right wing than it was before. "Lachlan has been running the day-to-day activities for some time now." Also, Yanich said, whether Rupert is "retired" or not does not take him out of the picture. "He still owns the company." Yanich noted that there has been commentary regarding the implications his retirement has for the power arrangements within the company. "That is probably true, but I do not see any change in how Fox approaches its media activities." Yanich's research centers on the media and its intersection with citizenship, public policy and crime, as well as media ownership. He directs the Local Television News Media Project, which examines the role of the news media in democracy and public policy. Yanich was awarded presidential fellowships at two Salzberg Seminars (Salzburg, Austria), both focused on ethics and the news media. To set up an interview with Yanich, simply click on this profile below.

Hospital at Home: Understanding How It Works

As the ChristianaCare Hospital Care at Home program grows, we see the benefits of improving the way we deliver care to our patients. With each patient we care for, we are reminded that a big part of recuperating and getting better is not just physical but mental and emotional. Being home allows patient to visit with loved ones, cuddle with pets and sleep in their own bed. It also helps our health care providers better understand a patient’s living environment, making it possible for us to provide the individual services they need. Q. What is hospital care at home?  A. I think of a virtual hospital as three components: a command center, technology and in-home care. The command center is a 24/7, 365-day- a-week center staffed by physicians, nurses, advanced practice clinicians and patient digital ambassadors. This team of health care providers is tethered to patients in the home by way of our technology. We give our patients a tablet that lists their daily schedule so they know who to expect in their home and the time our health care providers will arrive. It also allows them to contact the command center at any time by pressing a button. When they do that, a nurse appears on the screen right away. Edwin Bryson Sr. said ChristianaCare made it easy to treat his diabetes complications from the privacy and comfort of his own home. With hospital care at home, he said, “all I do is hit the button and a nurse comes on to assist me with anything I need. It was 24-hour service here, just like I was in the hospital.” Technology also allows us to monitor patients’ vital signs at home as we would in the traditional hospital setting. We use Bluetooth technology to upload that information into the electronic medical record. In-home care is made up of a team that goes into the home to deliver the services that a particular patient needs. This includes radiology (X-rays and ultrasound), blood tests, intravenous medications, physical therapy, occupational therapy and more. A licensed professional, such as a nurse, also visits the patient at home at least twice a day. Q. Who is eligible for hospital care at home? A. There are requirements for participation. Patients need to live within 25 miles from our Delaware hospital campuses which are in Newark and Wilmington. We also are looking for patients that meet our acute, inpatient level of care. So if they’re in observation status, for example, they wouldn’t be a good candidate. We also need patients who don’t require continuous monitoring: If a patient has telemetry monitoring or if they’re in the intensive care unit or a step-down unit, they would not be a good candidate. Our team works every day with caregivers at both Delaware hospitals to identify patients who would benefit from hospital care at home. Q. What are common sicknesses that can be treated at home? The first 20 patients we admitted into this program had 20 different diagnoses. But after treating more than 500 patients, the most common diagnoses that we see are cellulitis, sepsis, pneumonia, chronic obstructive pulmonary disease (COPD) exacerbation and congestive heart failure. Hospital at home may not be the solution for all patients, but in many cases it can help patients get better quicker and in a place where they most feel comfortable. As ChristianaCare strives for greater access to care, home may be where the health is.

#Expert Q&A: Amid the Wildfire Haze, NJIT's Alexei Khalizov Explains What's in the Air

The soot that permeated the air in New Jersey and New York this summer — courtesy of massive wildfires in Canada — is exactly what a New Jersey Institute of Technology professor is studying to determine its impact on climate change. Alexei Khalizov, an associate professor of chemistry and environmental science, is partnering with Associate Professor Gennady Gor on the three-year project, which began last year and is supported by a $620,000 grant from the National Science Foundation. Specifically, they’re examining the soot created by wildfires and the burning of fossil fuels in hopes of better predicting its impact on climate. Khalizov, who’s been at NJIT since 2013, took time out from his research to explain what millions of residents of N.J. and N.Y. are experiencing as a result of the wildfires hundreds of miles to the north. Q: What’s in the smoke? Small particles and some gas chemicals. These particles and chemicals were released by wildfires and they were picked up by the air mass and carried all the way to New Jersey from Canada. Those particles are extremely small: you can stack maybe a hundred of such particles across single human hair thickness. Q: Is breathing it the equivalent of smoking a pack of cigarettes? That would be a reasonable comparison. A cigarette is made of plant material. When it smolders and burns it releases particles that are very much like those particles from wildfires. Maybe the only difference is that the wildfires have no nicotine. But they have lots of other chemicals. Q: What factors contribute to the density of the smoke? Well, it's a major wildfire. It covers a huge territory in Canada. And the meteorology is such that this smoke is carried all the way from Canada to the U.S. without significant dilution. And due to that, the concentration of those particles is very high. Q: When did we last experienced something of this magnitude? We had some Canadian and Alaskan wildfires a few years ago. And air mass transport brought the smoke all the way to New Jersey, but it wasn't as bad as what we are observing today. Q: What about in terms of EPA standards? The Environmental Protection Agency has a list of criteria pollutants. One of those pollutants is particles smaller than 2.5 microns. And typically, if the concentration of those particles exceeds 35 micrograms per cubic meter, the air is considered unhealthy. When I looked at the map of pollution today (June 7, 2023), it showed that throughout the majority of New Jersey, the concentration is around 90 micrograms, which is two to three times higher than this unhealthy threshold. And actually, there is a location, I believe it's around Paterson, where the concentration is 140 micrograms, which is four to five times above the threshold. Q: Can the wildfires in South Jersey be contributing to this? It's possible, but probably it's not a major contribution. Also, if you look at the wind pattern, it's probably not a major factor at all. Q: Why is wind unable to disperse the smoke? For the wind to disperse the smoke, one needs to mix clean air with all this contaminated air and the amount of contaminated air is so high that there’s no clean air around to actually produce any dilution. Q: Why is there so much haze? It’s because of the continuous inflow of air, which is contaminated by emissions from the wildfires. The haze itself has a relatively short lifespan. Q: How does temperature change affect the smoke? If the temperature increases that may accelerate the rate of some chemical reactions that will also be accelerated by the sunlight. And that's one reason why the smoke that was released in Canada is not exactly the same smoke that we experience in New Jersey. As this haze is traveling over three to six hundred miles, it undergoes a number of chemical reactions and even the smell changes. You know how freshly released wood smoke smells — it's actually pretty pleasant. What we're smelling now, it's not pleasant at all. That's the result of those chemical reactions, which makes this even more unhealthy. Q: Will rain immediately clear the smoke? Yes, it will. If we could have rain, then the rain would remove the majority of these particles. And in fact, I believe we've been experiencing the smoke for several days, almost a week now. It would go up and decrease. And we’ve had several rains and those rains did really clear out some smoke. Q: What can we do individually and collectively to protect ourselves? We can help ourselves by staying indoors and wearing masks if you have to go outside. Certainly, exercising outside is not a good idea even while wearing a mask. Also, if you have a central air conditioning system, you can turn on the fan to run the air through the filter, which will remove some of these particles. It depends on what kind of filter you have — high efficiency or regular. Q: What kind of mask? Make sure that it's an N-95 mask, not a surgical mask. A surgical mask is not is not going to help you at all. Q: How does what we’re experiencing relate to your research? My collaborator and I received a major grant from the National Science Foundation to study the particles released by combustion. As they travel through the air, they change both in shape and in composition. And these changes affect their toxicity and they affect their impact on climate. These particles actually are one of the warming agents. So, we hope that within about three years of working on this project, we’ll be able to explain better what happens and then modelers will be able to predict the impacts of such events with better accuracy. Looking to know more - we can help. Alexei Khalizov is available to discuss this important topic with media - simply click on his icon now to arrange an interview.

Imposter Syndrome: Am I Good Enough? Am I Smart Enough?

Have you ever asked yourself any of the following questions: “Can I do this?” “Do I deserve this?” “What happens when others find out I don’t know what I’m doing?” If so, you’re not alone. More than 70% of people (including many great leaders!) have feelings of imposter syndrome. Alex Dunn, who teaches principles of management, organizational behavior, human resources, and life and career development at UMW, shows others how to recognize, redirect and overcome feelings of imposter syndrome to achieve success. Her recent workshop – “Do I Deserve This? Recognizing and Using Imposter Syndrome as Fuel for Your Future” – aimed to help participants rise above feelings of inadequacy when applying for, and carrying out, jobs and other opportunities. Looking to know more? Our experts can help. Alexandra Dunn is available to speak with media about imposter syndrome - simply click on her icon now to arrange an interview today.

Too Cool for School? Our #experts can help with a history lesson in hipness

Who decides what’s “cool?” What have been the criteria over the years for rising to the ranks of “hot,” “phat” or “lit?” Colin Rafferty teaches a course that delves into the elusive but ever-so-attractive notion of being deemed “cool.” The syllabus examines this coveted quality and the entities described by it in historical and contemporary contexts, from its roots in the post-WWI jazz-age to rappers and TikTok. “The Idea of Cool” uses books, music and movies to explore what and who rises to the top of popular opinion and why. “I am decidedly not cool,” said Rafferty, who describes himself as a middle-aged man who owns a book of crossword puzzles. “But I find cool to be a fascinating thing.” Colin is available to speak with media about “The Idea of Cool” and his very cool work . Simply click on his icon to arrange an interview.

MEDIA RELEASE: CAA survey reveals an increase in parents witnessing dangerous driving behaviours in school zones

A recent survey conducted on behalf of CAA South Central Ontario (CAA SCO) found that 82 per cent of parents in Ontario have witnessed dangerous driving behaviours in school zones – that’s a four per cent increase compared to last year. More than half (55 per cent) consider the roads around their child’s school to be unsafe. “Our children deserve to travel to and from school safely,” says Tracy Marshall, manager of community relations at CAA SCO. “As another school year begins, drivers should prepare for higher traffic periods in school zones and drive with extra vigilance.” According to the survey, some of the most common dangerous driving behaviours parents have witnessed include speeding, double parking and stopping in undesignated areas. Of those surveyed, the car remains the primary mode of transportation to and from school. Because of this, more than 80 per cent of parents report experiencing congestion around their child’s school. In fact, survey respondents believe that parents in a hurry (38 per cent), too much congestion (33 per cent) and parents not following the drop off or pick up procedures contribute the most to unsafe driving behaviours in school zones. Majority of parents say more can be done to help drivers slow down in school zones. Ninety-one per cent of parents in Ontario support lowering the speed limit in school zones with 83 per cent that say speed limits should be 30km/h or lower. When it comes to Automated Speed Enforcement (ASE): Seventy-seven per cent – an 11 per cent jump compared to last year – strongly support the use of it in school zones. Eighty-one per cent believe its presence would deter speeding around schools. Seventy-five per cent say that it should remain permanent in school zones. Drivers reminded to follow the rules of the road in school zones, especially near school buses. “It is dangerous and illegal to pass a stopped school bus with its red lights flashing and stop arm extended,” says Marshall. According to the survey, 11 per cent of parents report having ever been charged with failure to stop for a school bus. “Not only do you risk facing a fine of up to $2,000 and six demerit points for a first offense, but you are also putting the lives of others at risk,” adds Marshall. How drivers can help keep school zones safe. Drivers can also use the following CAA tips to ensure they are staying safe in school zones: Help reduce traffic with active school travel: Encourage your kids to walk or wheel to school to ease traffic congestion. If your school is a further distance, CAA encourages parents and guardians to park a block away and walk to school to reduce traffic and make school zones safer. Slow down: Know the speed limit in your neighbourhood’s school zones and respect them. Ensure you give yourself plenty of time to drop off your kids at school to avoid rushing. Choose a safe spot to drop off and pick up your children from school: Follow your school’s rules and avoid double parking or stopping on crosswalks, dropping off or picking up your kids on the opposite side of the street, and stopping in moving traffic as kids rush out. Instead, use the designated drop off areas or consider a spot a bit farther away from school that is easily accessible and safe. Make eye contact with pedestrians: With the excitement of going back to school, anticipate that children may not easily see or hear your moving vehicle, so ensure to make eye contact with pedestrians crossing the road. Watch for CAA School Safety Patrollers: When travelling to and from school, watch for CAA School Safety Patrollers in their lime green safety vests, as they play an important role in ensuring the roadway is safe before kids cross on their own. CAA supports safety in school zones through the CAA School Safety Patrol® program, developed to protect and educate elementary school children on safe road-crossing practices. CAA’s Ontario Road Safety Resource is a toolkit with valuable lesson plans for teachers to help educate students about road safety. To learn more please visit www.caasco.com/schoolzone. About the survey. The study, commissioned by CCG conducted by Dig Insights in May 2023 surveyed 1,560 Ontario parents/guardians between the ages of 18 and 74 with children attending school from kindergarten to grade 8. The margin of error for a sample of this size is plus or minus 2% at the 95% confidence level.

Exploring the role of social media in fomenting hatred and prejudice in society

Each day, it feels like there's a new social media platform to join, the latest one being Threads. While social media like Threads, Instagram, Twitter, TikTok and Facebook can be a space to bring people from different corners of the world together, it has also become a way to spread hatred and prejudice. Kassra Oskooii, associate professor of political science and international relations at the University of Delaware, studies the interplay between contextual and psychological determinants of political opinions on minority groups. He recently published work examining at how social media news consumption over the last two presidential cycles has heightened anti-Muslim views. He noted that social media works by creating information bubbles that echo and amplify views, and when political information is left unregulated, individuals can be exposed to false and prejudicial content that can shape their views toward marginalized groups. Oskooii's research was recently cited in the 2023 Economic Report of the President. He can speak about the role that social media continues to play on politics and everyday society. To arrange an interview, simply click on Professor Oskooii's profile and press the contact button.