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The Alexa Effect: How the internet of things (IoT) is increasing retail sales
Imagine this scenario. You’re out of coffee but with the click of a button or a simple voice command, you reorder a two months’ supply that will arrive the same day. And that almond milk you like? Well, imagine your fridge already knew you were running low on supplies and independently sent the order to restock before you ran out. The stuff of science-fiction until only recently, internet of things (IoT) technology is beginning to change the way we live and work. Simply put, IoT is a system of interrelated devices—things that can include gadgets, digital objects, or machines, wearables and so on—which have the capacity to send and receive data over a network without human agency or human interaction. As a technology, IoT is novel, and it’s poised to reconfigure a range of sectors and industries—among them, the world of retail. Amazon is a leader in the consumer-facing space with an ecosystem of apps like Alexa, Fire TV, and the now-defunct Dash Button. Meanwhile, tech-savvy retailers are using IoT to facilitate operations. Smart shelves in stores can detect the status of perishable goods or inventory requirements; radio frequency identification (RFID) sensors can actively track the progress of produce through the supply chain. Retailers can even use IoT to send customers personalized digital coupons when they walk into the store. As IoT continues to gain traction around the globe, the potential for efficiency-boosting innovation in retail is clear. Less clear, however, is its actual impact on consumer choices and behaviors. Sure, IoT can save time and mental effort, but how does that translate into real-world business outcomes? This is the question that underscores new research by Vilma Todri and Panagiotis Adamopoulos, both assistant professors of information systems and operations management at Emory’s Goizueta Business School. They were keen to understand whether consumer behavior is significantly changed under the regime of this new technology as it continues its roll out across the world. Specifically, they wanted to know if IoT technology actually increases demand for products. And it turns out that it does. “IoT technology in retail is really in its infancy, so understanding its impact on users and business is key,” Adamopoulos said. “We wanted to shed light on these dynamics at this early point to spark interest and generate more debate around how retailers can leverage this technology.” Together with Stern’s Anindya Ghose, he and Todri put together a large data-set with information about sales of certain products in countries with existing IoT retail markets and in others where the technology has not yet been introduced. “We needed to take into account these sorts of variables to really understand the effect,” Todri said. “So, we had our control group of non-IoT retail markets, and we were able to compare sales data for the same products in countries where the technology has been adopted.” The researchers also controlled for time trends, looking at the impact on sale prior to and post IoT adoption. “Looking at the data over time and pinpointing the exact moment when a product has been made available for sale via IoT sales channels across different countries and at different moments, we were able to infer the effect of the technology on product sales,” Todri said. In total, they looked at sales for the same or similar products in six countries between 2015 and 2017. They also compared sales across different retailers. “By analyzing the same sales information for different products in different markets using different channels across the world, we can see differences in the data that can only be attributable to this new technological feature,” Adamopoulos said. And the differences are significant. The concept is fascinating, and if you are interested in learning more, a complete article about this topic is attached: If you are a journalist or looking to learn more about IoT, our experts can help. Vilma Todri and Panagiotis Adamopoulos, both assistant professors of information systems and operations management at Emory’s Goizueta Business School. Both experts are available to speak with media; simply click on either expert's icon to arrange an interview today.
Is Georgia really seeing a 'blue wave'? Not necessarily, expert says
Though the ballots are currently being recounted, Georgia’s 16 electoral votes are expected to go to Joe Biden. The Peach State turned out to be ripe for the picking for Democratic votes, playing a pivotal role in Biden's road to winning the White House. Georgia was a lock for President Donald Trump in 2016 and has been voting Republican since 1996. However, it's a little too soon to say the state has done a complete political about-face, especially as the nation watches the upcoming runoff races for Georgia's two Senate seats. “There's no ‘blue wave’ in Georgia, or really in the nation,” says Augusta University’s Dr. Gregg Murray. “Donald Trump lost by a very small percent. Georgia's U.S. House delegation didn't change from red to blue (or even the Democrat versus Republican count, for that matter). There may be small Democratic gains in the Georgia House and Senate, but the Republicans still dominate. “It's also highly unlikely, a less than 25 percent chance, that Democrats will gain control of the U.S. Senate, as it's unlikely both of Georgia's Democratic Senate candidates will win the runoff." With the balance of power in Washington essentially resting on the outcome of the Georgia runoffs, all eyes will be on the state. Murray is a go-to expert on state politics and a regular in the media, appearing on major outlets like CNN. If you are covering this topic, then let our expert help with your story. Dr. Gregg R. Murray, professor of political science at Augusta University, is available to talk about the presidential race and election results. Murray’s research focuses on political behavior and psychology with specific interests in voter mobilization and turnout. He is also executive director of the Association for Politics and the Life Sciences. Simply click on Murray's icon now to arrange an interview today.
Is it time to stop taking Georgia for granted? The state voted blue – let our experts explain why
As the final few votes still remain to be counted, the state of Georgia has taken a political turn it has not seen in more than two decades. After a long stretch as a presumptively Republican stronghold, in 2020, voters in Georgia made their voices heard and likely shifted the balance of power in Washington. What has changed? Are more voters engaged and showing up to vote? Have demographics shifted? Has the population changed? Have Peach State citizens changed their outlook on issues and politics? Moving forward, few will take the state’s 16 electoral college votes for granted. Is Georgia now one of the battleground states that will shape presidential elections in the future? If you are covering this topic, then let our experts help with your story. Dr. Gregg R. Murray, professor of political science at Augusta University, is available to talk about the presidential race and election results. Murray’s research focuses on political behavior and psychology with specific interests in voter mobilization and turnout. He is also executive director of the Association for Politics and the Life Sciences. Simply click on Murray's icon now to arrange an interview today.
Experts available to discuss the 2020 election challenges
When voters cast their ballots across this country to participate in the Nov. 3 election, their votes — much like many of the events of 2020 — were like no other. Below are a few of the news stories to consider for your coverage of the 2020 presidential election. Clarifying the Electoral College and the popular vote As votes filtered in on election night, both presidential campaigns were focused on the number 270, the total of Electoral College votes needed to win the White House. Schedule an interview with American politics expert Dr. Gregg Murray to learn how a candidate can win the popular vote and another wins the electoral vote and presidency. To arrange an interview with Dr. Murray - simply click on his icon now to arrange a time. COVID-19’s impact on the 2020 presidential election Speculations are growing on how the COVID-19 pandemic influenced voters’ decisions. Schedule an interview with Dr. Mary-Kate Lizotte, an expert in public opinion and political science professor in Augusta University’s Department of Social Sciences, to gain more insight into how the health crisis may have deepened already wide differences among Americans. To arrange an interview with Dr. Lizotte - simply click on her icon now to arrange a time. View a complete list of our experts available for your coverage of the 2020 presidential election. CONTACT: Lisa Kaylor, 706-522-3023, lkaylor@augusta.edu Teleconferencing and phone interview opportunities are available for these story ideas. Call 706-522-3023 to schedule an interview on any of these topics. Also, check out the Augusta University Expert Center to view a complete list of our experts.
Will it be a long wait for the results on Tuesday?
The election is finally here. And in a year like few others in modern history, the 2020 election may go down like no other as well. Americans are engaged, there is no doubting that. In fact, CNN reported that with one week before the election 75.8 million ballots had been cast representing about 56% of the more than 136.5 million total ballots cast for president in 2016. And there was still time left for more votes to pour in. On Election Day, a massive turnout is expected. But with social distancing in play and other COVID-19 precautions enacted, the day that is already wrought with long lines and delays in the best of years could see for an even longer night for election officials in most states. Americans are making themselves heard – but the results they want to see might not be on election night. A recent article by Pew Research explains why: "Mail ballots pose a challenge to election workers, because they must be manually removed from their envelopes and verified as valid before they can be fed into the tabulating machines. Although election workers in at least 33 states can start processing ballots (but not, in most cases, counting them) a week or more before Election Day, these counts may not be finished by election night depending on how many come in. In a half-dozen states, including the battlegrounds of Pennsylvania and Wisconsin, processing can’t start until Election Day itself. Also, in 22 states (plus D.C.), mail ballots postmarked by Election Day (or in a few cases the day before) can still be counted even if they arrive days later – further lengthening the counting process. Bottom line: Any vote totals reported on election night will be even more unofficial than they typically are." There is going to be a lot to cover leading up to and after Nov. 03 about the final results of what is poised to be a very close and hard-fought election. And if you’re covering, that’s where our experts can help. Dr. Gregg R. Murray, professor of political science at Augusta University, is available to talk about the current race to lead the DNC. Murray’s research focuses on political behavior and psychology with specific interests in voter mobilization and turnout. He is also executive director of the Association for Politics and the Life Sciences.
How will the newest pick to the Supreme Court impact America for decades to come?
It was quick, controversial and the outcome was all but obvious once set into motion, but this week Amy Coney Barret t became the youngest female sworn in as a Supreme Court Justice. A sitting judge, a former professor at Notre Dame Law School and mother of seven became President Donald Trump’s third appointee to America’s highest court during his term. The confirmation has left Democrats concerned that the now conservative make-up may sway some very important upcoming decisions. Barrett's confirmation has left Democrats concerned about the fate of the nation's health care law, the Affordable Care Act, and Roe v. Wade, the landmark decision allowing women to have access to abortions. The court will be hearing a case on the constitutionality of the ACA's individual mandate in November. Barrett could also end up weighing in on a general election-related case involving the man who nominated her, should the results of the race between President Trump and Joe Biden come before the Supreme Court. October 26 - CBS News In an election that may see several lawsuits about voting, mail-in ballots and other key elements that could decide the fate of a state or even the presidential election – the Supreme Court where Donald Trump may have a say indecisions and outcomes. If you are a journalist covering this ongoing story, that’s where our experts on this topic can help. Dr. Martha Ginn, professor of political science at Augusta University, is an expert on the judicial process, constitutional law and the U.S. Supreme Court. Dr. Ginn is available to speak with media about this topic – simply click on her icon now to arrange an interview today.
It’s finally here. The campaigns are on their final push and as of Tuesday night – the results will start rolling in. This has been one of the most unique elections in modern history. A divisive and bitter campaign fought during a global health crisis. Texas, which has 38 electoral college votes, second only to California in number – may be in play. Though Texas has not swung blue since 1976, Tuesday night a lot of eyes will be watching Texas to see what role it takes in deciding the outcome of the election. If you are a reporter covering the election in Texas, the key issues in the state and what motivates it to vote for either candidate – then let our experts help. Jim Riddlesperger is professor of Political Science at TCU and focuses on American politics, with emphasis in the presidency, Congress, and Texas politics. Professor Adam Schiffer writes and speaks on media bias, presidential nomination contests, political news, elections, and public opinion. Both are available to speak with media – simply click on either expert’s icon to book an interview today.
Tomorrow is the day. After a presidential campaign like no other in a year like no other, America will either elect a new president or give U.S. President Donald Trump four more years in the White House. What will happen in possible swing states like Florida, North Carolina, Ohio or Pennsylvania? Will Arizona or Georgia impact the end result? Like all U.S. presidential elections, the balance of the Electoral College rests on just a few states. There are a few key points to cover if you are a journalist: • What were the top issues for Florida voters? • Are mail-in ballots going to be an issue? • It was all eyes on the Sunshine State in 2000 when it took weeks to know the results – what’s changed since then? • And did any candidate do or say anything in particular to sway or disappoint the Florida electorate? • What will be the deciding factor in other swing states? • Did the debates persuade undecided voters? It is going to be a busy day, and potentially a long week, as America counts its votes. If you are covering the election, then let our experts help. Kevin Wagner, Ph.D., is Florida Atlantic University’s renowned political science expert. He is here to answer all your questions and is available for interviews. Simply click on his icon now to arrange an interview today.
Is a reckoning coming to Washington's once most invincible politicians?
With all eyes on next Tuesday, America could be seeing a serious change in the make-up of the Senate and House of Representatives. With a divided country and an electorate on edge and looking for change, the usual gift of incumbency and re-election is now a far from guaranteed blessing for those Washington veterans for whom re-election is usually a given. According to NBC, there are more than a handful of high-profile and once thought to be invincible politicians on the ropes. But can popular politicians sustain the thirst for change when voters cast their ballots? Susan Collins, John Cornyn, Lindsey Graham and even Mitch McConnell may be looking for work in 2021. It’s a fascinating angle to what has been a truly unique time in American politics. And if you are a journalist covering the election and the balance of power in Congress, then let our experts help. Dr. Stephen Farnsworth is a sought-after political commentator on subjects ranging from presidential politics to the local Virginia congressional races. He has been widely featured in national media, including The Washington Post, Reuters, The Chicago Tribune and MSNBC. Dr. Rosalyn Cooperman, associate professor of political science at the University of Mary Washington and member of Gender Watch 2018, is an expert on women in politics. Both experts are available to speak to media – simply click on either icon to arrange an interview.
How to Handle Election Stress in an Exceptionally Stressful Year
When you tune into election coverage or think about the upcoming Election Day, do you feel your heart pounding loudly in your chest, or your face feeling hot, or experience a wave of negative emotions? You may be experiencing election stress. Every four years in the autumn of a U.S. presidential campaign, people can experience such stress related to the election. And this year, the election is occurring against a backdrop of remarkably turbulent times. In the midst of a long-lasting pandemic, economic uncertainty, civil unrest, and observable ramifications of climate change, stress has been our close companion throughout this unsettled year. Alicia Walf, Ph.D., a neuroscientist and a senior lecturer in the Department of Cognitive Science at Rensselaer Polytechnic Institute, says that no matter what side of the political spectrum you fall on, election season means change, and change is stressful. Walf can explain what is happening to the human body as we listen to politicians and pundits, and she can analyze why election stress is happening with such force for so many in 2020. She can also offer tips to help individuals deal with their election stress through the next week — and perhaps beyond. Here is a link to her bio: https://news.rpi.edu/expert?expert=alicia.walf
