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Artificial Intelligence (AI) has emerged as a pivotal force driving innovation and reshaping our societal landscape. Its transformative potential spans across sectors, touching upon crucial global challenges such as ethics, privacy, and the future of employment. As AI continues to permeate various aspects of our lives, its intersection with pressing issues like climate change takes center stage. The upcoming launch of the Corporate Climate Responsibility Monitor by the NewClimate Institute in collaboration with Carbon Market Watch presents an invaluable opportunity to explore the symbiotic relationship between AI and corporate climate responsibility. Why This Matters to the Public: The Corporate Climate Responsibility Monitor 2024 serves as a beacon of insight into the nexus between corporate actions and environmental sustainability. Here are key sub-topics that offer intriguing story angles for a broad audience: Corporate Accountability in Climate Mitigation: Delve into how corporations are leveraging AI technologies to enhance their climate mitigation strategies. Highlight case studies of companies pioneering innovative approaches to reduce carbon emissions and promote sustainable practices. Transparency and Reporting Standards: Investigate the role of AI-driven data analytics in facilitating transparent reporting on corporate carbon footprints and environmental impact. Explore how enhanced transparency fosters accountability and drives corporate responsibility. Emerging Trends in Carbon Markets: Explore the evolving landscape of carbon markets and the role of AI in optimizing carbon trading mechanisms. Examine how AI-powered algorithms are revolutionizing carbon pricing strategies and incentivizing emission reductions. Collaborative Initiatives for Climate Action: Showcase collaborative efforts between corporations, NGOs, and government bodies in tackling climate change. Highlight partnerships forged to develop AI-driven solutions for environmental monitoring, renewable energy adoption, and sustainable supply chain management. The Economics of Climate Responsibility: Analyze the economic implications of corporate climate responsibility initiatives. Investigate how AI technologies are reshaping business models, driving cost savings through energy efficiency measures, and unlocking new revenue streams in the transition to a low-carbon economy. Impacts on Global Sustainability Goals: Assess the contribution of corporate climate responsibility efforts to achieving international sustainability targets such as the Paris Agreement and the United Nations Sustainable Development Goals (SDGs). Highlight success stories and challenges faced in aligning corporate strategies with broader environmental objectives. Connect with an Expert about Corporate Climate Responsibility For journalists with questions or looking to cover the the Corporate Climate Responsibility Monitor here is a select list of experts. To search our full list of experts visit www.expertfile.com Pamela Grothe Assistant Professor · University of Mary Washington Michael Vandenbergh Professor of Law · Vanderbilt University Sara Harris Professor of Teaching, Department of Earth, Ocean and Atmospheric Sciences · University of British Columbia Tom Rand Managing Director at MaRS Cleantech Fund I, L.P. · MaRS Cleantech Michael Rawlins Extension Associate Professor and Associate Director, Climate System Research Center · University of Massachusetts Amherst Photo Credit: Markus Spiske

30th Anniversary of the Rwandan Genocide
This Saturday is the 30th anniversary of the Rwandan genocide is a solemn occasion that holds profound significance for the public, reminding us of the horrors of mass violence and the importance of remembrance, reconciliation, and prevention. This event matters as it serves as a stark reminder of the devastating consequences of ethnic hatred and political violence, urging us to confront past atrocities and work towards building a more just and inclusive society. By reflecting on the lessons learned from the Rwandan genocide, we can strive to prevent similar tragedies from occurring in the future and promote peace, tolerance, and understanding. Story angles of interest to a broad audience may include: Commemorating the victims and survivors of the Rwandan genocide Examining the root causes and historical context of the genocide The role of international community in responding to the genocide and lessons learned Efforts towards reconciliation, justice, and healing in Rwanda Addressing the long-term impact of the genocide on Rwandan society and its diaspora Strategies for preventing genocide and mass atrocities in the future. Connect with an Expert about the Rwandan Genocide For journalists with questions or looking to cover the Rwandan Genocide, what caused it and the state of Rwanda today here is a select list of experts. To search our full list of experts visit www.expertfile.com Richard A. Wilson, Ph.D. Gladstein Distinguished Chair of Human Rights and Board of Trustees Distinguished Professor · University of Connecticut Glen Duerr, Ph.D. Professor of International Studies · Cedarville University Stephen Sloan, B.B.A., M.A., PhD. Director of Institute for Oral History, Associate Professor of History · Baylor University Lisa A. Costello Professor, Writing and Linguistics & Director, Women's, Gender and Sexuality Studies Program · Georgia Southern University Photo Credit: Reagan M

Over the next three years, the Pennsylvania Game Commission, the University of Delaware and other partners will release about 100 northern bobwhite quail per year on Letterkenny Army Depot in southern Pennsylvania. The birds have been considered eradicated for at least 20 years in the area. Chris Williams, a professor of wildlife ecology and the director of the Waterfowl and Upland Gamebird Center, is the lead investigator on the project. “When we think about the greater concerns about wildlife biodiversity and conservation and changing environments, to see extinctions occur in such a short time frame is scary,” Williams said. “And it’s really exciting when we can take chances to try to find a way to bring them back and make sure it’s a long term success.” The researchers hope to help the state’s quail population rebound and evaluate what can be learned from how they acclimate and apply it to similar projects. Two University of Delaware graduate students will work with the researchers to study the quail reintroduction and how songbirds at the site react to it. Each bird has been equipped with a radio transmitter so the researchers can track their movement and survival on the landscape. More than 70 bobwhite quail have been released at the site in recent weeks, including the release of 50 bobwhite quail during a March 19 event. Jeffrey Buler, a professor of wildlife ecology and the co-principal investigator on the project, said other bird species are also an important focus of this project. To arrange an interview with Buler or Williams on this topic, click their “View Profile” buttons.

NATO Turning 75 | Media Advisory
The 75th anniversary of the North Atlantic Treaty Organization (NATO) holds immense significance for the public as it marks three-quarters of a century of collective defense, cooperation, and peacekeeping among member nations. This event matters as it symbolizes NATO's enduring commitment to safeguarding the freedom and security of its member states in an ever-changing global landscape. As the world faces new security challenges, NATO's role in promoting stability, democracy, and international cooperation remains vital to ensuring peace and prosperity for generations to come. Story angles of interest to a broad audience may include: The historical context and founding principles of NATO NATO's contributions to peacekeeping and crisis management operations Evolving security threats and NATO's adaptation to meet modern challenges NATO's partnerships with non-member states and international organizations The role of NATO in addressing emerging security threats such as cyber warfare and terrorism The future of NATO and the importance of transatlantic cooperation in an increasingly uncertain world. Connect with an Expert about NATO For journalists with questions or looking to cover the history, purpose and role the North Atlantic Treaty Organization plays on the global stage, here is a select list of experts. To search our full list of experts visit www.expertfile.com David R. Dorondo Professor · Western Carolina University Frank Costigliola, D.Phil. Distinguished Professor, Department of History · University of Connecticut Craig Albert, PhD Professor of Political Science and Graduate Director of the Master of Arts in Intelligence and Security Studies · Augusta University Randall Stone Professor of Political Science and Director of the Skalny Center for Polish & Central European Studies · University of Rochester Glen Duerr, Ph.D. Professor of International Studies · Cedarville University Photo Credit: Marek Studzinski

International Fact Checking Day | Media Advisory
In today's digital age where information spreads rapidly and misinformation can have profound consequences, International Fact Checking Day stands as a beacon of truth and accountability. This day matters to the public because it highlights the critical importance of discerning fact from fiction in an era where misinformation can sway public opinion, influence elections, and even endanger lives. The event emphasizes the role of media literacy and critical thinking in combating the spread of fake news, fostering a more informed society, and preserving the integrity of democratic discourse. Story angles of interest to a broad audience may include: The rise of misinformation in the digital age and its impact on society Case studies of successful fact-checking initiatives and their effectiveness The psychology behind why people believe and share misinformation The role of social media platforms in amplifying false information and efforts to combat it The challenges faced by journalists and fact-checkers in verifying information in real-time Strategies for individuals to identify and avoid falling victim to fake news and misinformation campaigns. Connect with an Expert about International Fact Checking Day For journalists with questions or looking to cover International Fact Checking Day, misinformation and the importance of the truth, here is a select list of experts. To search our full list of experts visit www.expertfile.com Gretchen Chapman Professor and Department Head · Carnegie Mellon University Jennifer Manegold, Ph.D. Expert in organizational behavior · Florida Gulf Coast University David Barrett, PhD Professor of Political Science | College of Liberal Arts and Sciences · Villanova University Michael Prietula Professor of Information Systems & Operations Management · Emory University, Goizueta Business School Nina Amir Chief Inpiration Officer · Pure Spirit Creations Photo Credit: Hartono

Oh, Ozempic … Is THIN Back In?
After decades of what seemed like progress away from the obsession for “wellies” and “thigh gaps” the thin-is-in mentality seems to be creeping back into the spotlight to weigh on women’s minds – especially on social media. Channeling the renewed fascination with and focus on slimness, University of Mary Washington Assistant Professor of Communication Emily Crosby, and Associate Professors of Communication Adria Goldman and Elizabeth Johnson-Young, presented a talk titled "Social Media and the Changing Current of Health Messaging and Debates." Crosby's presentation, "Ozempic is Cheating!: Articulating a Digital Turn in Diet Culture," looks at the discourse surrounding Ozempic on social media. Employing feminist rhetorical criticism, Crosby analyzes posts and commentary to identify themes and conventions of analog and digital diet culture. This research articulates the digital turn in the "cult of thinness," to expose how medical injectable weight loss drugs undermine the body positive movement by invoking clinical technology as ethos. Goldman's presentation, "#SocialSupport: Examining the Informative and Emotional Functions of Bariatric Surgery Support Groups on Facebook," investigates the functions of digital support groups in assisting with mental well-being and emotional regulation for people considering, undergoing or recuperating from weight loss surgery. This research examines Facebook’s ability to function as both an informative and emotional resource for the bariatric surgery community. Johnson-Young's presentation, "Sugar, Snacks and Weight: An Examination of Posts and Parent Reactions to the Challenges of Nutritional Health Norms on the Growing Intuitive Eaters Instagram," examined posts and comments on an influencer's account. The research is rooted in both health behavior theory and non-evaluative and trust-based communication around food and nutrition. Preliminary findings show a variety of themes regarding reactions to the influencer's posts, from anger and resistance to relief and excitement. Weight loss, wellness and the enormous amount of attention this topic is getting has journalists looking for answers. And if you're covering or are looking to know more - we can help. All three University of Mary Washington experts are available to speak with media - simply click on an icon now to arrange an interview today.

Stress Awareness Month | Media Advisory
In today's fast-paced world, stress has become a ubiquitous companion, impacting individuals across all walks of life. Stress Awareness Month serves as a crucial reminder of the importance of mental well-being and the need to address stress-related issues in our society. This event matters to the public as it sheds light on the prevalence of stress, its detrimental effects on health and productivity, and the strategies available to cope with it effectively. Key story angles that may interest a broad audience include: The science behind stress: Exploring the physiological and psychological mechanisms of stress and its effects on the body and mind. Coping strategies and resilience: Highlighting various techniques individuals can employ to manage stress, including mindfulness, exercise, and seeking social support. Stress in the workplace: Investigating the impact of work-related stress on employee well-being and productivity, along with initiatives by companies to create healthier work environments. Stress among different demographics: Examining how stress manifests differently across age groups, genders, socioeconomic backgrounds, and cultures. Innovations in stress management: Covering emerging technologies and therapies aimed at reducing stress levels and improving mental health outcomes. Policy and advocacy: Discussing the role of governments and organizations in implementing policies and programs to alleviate stress and promote mental wellness. Connect with an Expert on Stress For journalists with questions or looking to cover Stress, its causes and how it impacts people, here is a select list of experts on stress. To search our full list of experts visit www.expertfile.com Claire Wheeler Instructor · Portland State University David Creswell Professor · Carnegie Mellon University Julian Ford, Ph.D. Professor, Department of Psychiatry · University of Connecticut Annie T. Ginty, Ph.D. Assistant Professor, Psychology & Neuroscience · Baylor University Rosalie Moscoe Owner, Spleaker, Registered Nutritional Consultant · Health in Harmony Photo Credit: Luis Villasmil

Opening up supply chain blockages in the wake of the Baltimore bridge collapse
The impact of the Baltimore bridge collapse on supply chains is as massive as it is obvious. Finding the solutions to repairing the damage is not so simple, according to Bintong Chen, professor of operations management at the University of Delaware. Pain points include the loss of a major access point to a busy port and international car and truck shipping; a significant dent in commercial trucking (especially hazardous material transportation); and a strain on civilian commuting. Chen offers two solutions: Clear the water way first and quickly so that shipping will resume normally. This is the first priority and should not take long. Develop a plan to re-route traffic, as it will take four to five years to build a bridge to replace the Francis Scott Key Bridge. He proposes the following traffic changes: Divert all commercial trucking flow to William Preston Lane Jr. Memorial Bay Bridge. Reduce or remove the toll for night trucking in order to spread the truck flow and reduce the congestion. Reduce or remove the toll for the Baltimore tunnel at night for civilian commuting for the same purpose. To schedule an interview with Chen, visit his profile and click on the contact button or reach out to the UD Media Relations team.

National Vietnam Veterans Day | Media Advisory
Tomorrow is National Vietnam Veterans Day commemorates the sacrifices of Vietnam veterans and their families, reflecting on the complex legacy of the Vietnam War. This observance not only serves as a reminder of the past but also fosters dialogue on veterans' affairs, mental health, and the evolving understanding of war's impact on society. Delving into this topic provides an opportunity to explore: The historical context and legacy of the Vietnam War Mental health support for veterans The evolution of veterans' benefits over time Public perceptions of the Vietnam War and its veterans The role of education in preserving the history of the Vietnam War Connect with an Expert about National Vietnam Veterans Day For journalists seeking research or insights for their coverage about the Vietnam War and Veterans in America, here is a select list of experts from our database. To search our full list of experts visit www.expertfile.com Christian Appy Professor of History and Director of the Ellsberg Initiative for Peace and Democracy – University of Massachusetts Amherst Kara Dixon Vuic LCpl. Benjamin W. Schmidt Professor of War, Conflict, and Society in 20th-Century America – Texas Christian University Neil Maher Professor – New Jersey Institute of Technology Thomas Schwartz Distinguished Professor of History – Vanderbilt University Lawrence A. Tritle Professor Emeritus of History – Loyola Marymount University Photo Credit: Caleb Fisher

Aston University research centre to focus on using AI to improve lives
• New centre specifically focuses on using AI to improve society • Current research is designed to improve transport, health and industry • “There have been a lot of reports focusing on the negative use of AI...this is why the centre is so important now.” Aston University researchers have marked the opening of a new centre which focuses on harnessing artificial intelligence (AI) to improve people’s lives. The Aston Centre for Artificial Intelligence Research and Application (ACAIRA) has been set up to become a West Midlands hub for the use of AI to benefit of society. Following its official opening, the academics leading it are looking to work with organisations and the public. Director Professor Anikó Ekárt said: “There have been a lot of reports focusing on the negative use of AI and subsequent fear of AI. This is why the centre is so important now, as we aim to achieve trustworthy, ethical and sustainable AI solutions for the future, by co-designing them with stakeholders.” Deputy director Dr Ulysses Bernardet added: “We work with local, national and international institutions from academia, industry, and the public sector, expanding Aston University’s external reach in AI research and application. “ACAIRA will benefit our students enormously by training them to become the next generation of AI practitioners and researchers equipped for future challenges.” The centre is already involved in various projects that use AI to solve some of society’s challenges. A collaboration with Legrand Care aims to extend and improve independent living conditions for older people by using AI to analyse data collected through home sensors which detect decline in wellbeing. This allows care professionals to change and improve individuals’ support plans whenever needed. A project with engineering firm Lanemark aims to reduce the carbon footprint of industrial gas burners by exploring new, more sustainable fuel mixes. Other projects include work with asbestos consultancy Thames Laboratories which will lead to reduced costs, emissions, enhanced productivity and improved resident satisfaction in social housing repairs and a partnership with transport safety consultancy Agilysis to produce an air quality prediction tool which uses live data to improve transport planning decisions. The centre is part of the University’s College of Engineering and Physical Sciences and its official launch took place on the University campus on 29 February. The event included a talk by the chair of West Midlands AI and Future Tech Forum, Dr Chris Meah. He introduced the vision for AI within the West Midlands and the importance of bringing together academics, industry and the public. Current research in sectors such as traffic management, social robotics, bioinformatics, health, and virtual humans was highlighted, followed by industry talks from companies Smart Transport Hub, Majestic, DRPG and Proximity Data Centres. The centre’s academics work closely with West Midlands AI and Future Tech Forum and host the regular BrumAI Meetup. About Aston University For over a century, Aston University’s enduring purpose has been to make our world a better place through education, research and innovation, by enabling our students to succeed in work and life, and by supporting our communities to thrive economically, socially and culturally. Aston University’s history has been intertwined with the history of Birmingham, a remarkable city that once was the heartland of the Industrial Revolution and the manufacturing powerhouse of the world. Born out of the First Industrial Revolution, Aston University has a proud and distinct heritage dating back to our formation as the School of Metallurgy in 1875, the first UK College of Technology in 1951, gaining university status by Royal Charter in 1966, and becoming The Guardian University of the Year in 2020. Building on our outstanding past, we are now defining our place and role in the Fourth Industrial Revolution (and beyond) within a rapidly changing world. For media inquiries in relation to this release, contact Nicola Jones, Press and Communications Manager, on (+44) 7825 342091 or email: n.jones6@aston.ac.uk




