Experts Matter. Find Yours.
Connect for media, speaking, professional opportunities & more.
How Can Lighting Be Used to Improve Sleep, Cognition, and Memory?
In August, the National Institute on Aging (NIA) awarded a new five-year grant totaling $3.8 million to Mariana Figueiro, professor and director at the Lighting Research Center (LRC) at Rensselaer Polytechnic Institute. Figueiro will explore and research how lighting intervention designed to promote circadian entrainment will improve sleep, cognition, and memory in individuals with mild cognitive impairment (MCI) which is an “at risk” or potential prodromal stage of dementia. Sleep-wake disturbances are evident in approximately 60% of individuals with MCI. Healthy sleep could improve both working and long-term memory, and in a best-case scenario, prevent onset of Alzheimer’s disease. Light is the main factor impacting a person’s sleep-wake cycle, telling the body when to go to sleep and when to wake up. “Our scientific premise is that sleep spindles, and the timing of spindles, are critical components of an interaction between electrophysiological events that provide a mechanistic explanation for memory consolidation during sleep,” Figueiro said. Sleeping patterns and the importance of rest are key elements in the short and long-term health of every person. Figueiro is among the world’s leading experts in the area of light and health, with a focus on bridging science to practical applications aimed at improving human quality of life. “Tailored lighting, when properly designed to deliver the correct amount of light at the right time, can positively impact health and well-being,” said Figueiro. “We have seen first-hand the many benefits of lighting, but it is important to get the right lighting to see the positive effects.” There’s a lot more to be discovered in this area of important research and if you are a reporter covering this topic – let our expert help with your stories and questions. The LRC is the world’s leading center for lighting research and education. And Figueiro is among the world's leading experts in the area of light and health, with a focus on bridging science to practical applications aimed at improving human quality of life. She is available to speak with media regarding the effects of light on human health. Simply click on her icon to arrange an interview.
Could the Lone Star State go Blue in 2020? Let our expert explain if a Texas sized upset is in store
If there is one thing we have all learned from the last presidential election – it’s that nothing can be taken for granted and surprises are now to be expected in the land of U.S. politics. It’s why when the tea-leaves showed Texas potentially leaning toward the DNC in 2020, it was surprising but not entirely unexpected. “There’s a lot of apathy and smugness and laziness here on the Republican side that’s got to be reversed or there will be a shock to the system at some point,” said George Seay, a Dallas businessman and top GOP fundraiser in Texas. Demographics are slowly but surely changing the state as an influx of voters from California and other left-leaning states move to Texas. GOP support is eroding in the suburbs surrounding Houston, Dallas, Austin and San Antonio, four of the nation’s largest and fastest growing metro areas. That’s particularly worrisome to Republicans leery of Trump’s popularity with suburban voters. A Democrat has not won statewide in Texas since 1994, the longest such streak in the nation. But Trump won Texas by only 9 points in 2016, the worst showing for a Republican presidential candidate in 20 years. Jimmy Carter in 1976 was the last Democratic presidential nominee to win the state. September 06, The Hill But are all the ingredients there for a Democratic takeover of the Lone Star State? Is Trump polling that low? What factors are also at play that could sway voters left? And are there any key DNC candidates that could push the vote left? There are a lot of questions to be answered and if you are a journalist who is covering the long road to next November – then let our experts help. Dr. Stephen Farnsworth is professor of political science and international affairs at the University of Mary Washington. A published author and a media ‘go-to’ on U.S. politics, he is available to speak with media regarding this topic. Simply click on his icon to arrange an interview.
Did you know? 18.8 million women and girls are living with HIV AIDS-related illnesses are the leading cause of death among females between the age of 15 and 49 1.8 million children are born with HIV, contracted from their mothers In sub-Saharan Africa, 3 in 4 new HIV infections in teenagers are among girls There are 5,000 new HIV infections per day Women continue to be disproportionally affected by HIV around the world, but particularly in sub-Saharan Africa, where three in four new HIV infections are among young girls. For women seeking care in developing countries, preventing and managing HIV is an expensive proposition. Truvada, the pre-exposure HIV treatment drug commonly known as PrEP, costs about $1,500 a month and must be taken daily for continual HIV protection. Likewise, the antiretroviral therapies that attempt to control HIV infection are costly at nearly $20,000 a year. These oral medications as therapy are a non-starter in developing nations like Africa, where nearly 30 million people are infected with HIV. But Phil Santangelo, biomedical engineering professor at Georgia Tech, has another approach in mind. He’s working on an aerosolized RNA-based HIV preventative that eventually could protect women against the disease. It’s applied vaginally and, currently, the aerosol has been tested in pre-clinical trials. The early results are promising; it’s been shown to create HIV antibodies that ward off the infection. It also has the potential to protect against genital herpes and other pathogens, depending on what protein the RNA encodes for. “A single administration of this aerosol is showing expression of antibodies against HIV for up to three months in pre-clinical trials,” said Santangelo. “Our hope is that this will be more affordable, granting easier access to women in developing countries, especially. With women’s health at the forefront of many conversations today, this has the potential to revolutionize disease prevention.” Eventually, Santangelo says RNA could be used for contraception as well – the RNA would express antibodies that inhibit sperm. Again, if birth control can’t be accessed in developing countries, a self-administered, inexpensive aerosol could change the lives of many women. Are you a journalist covering this very important topic? If you have questions or would like to know more about the research being conducted at the Georgia Tech College of Engineering – then let our experts help. Dr. Philip J. Santangelo is an Assistant Professor in the Wallace H. Coulter Department of Biomedical Engineering. Dr. Santangelo is an expert in the areas of therapeutics and vaccines and HIV/SIV and hRSV. He is available to speak with media regarding this emerging discovery - simply click on his icon to arrange an interview.
Was it Dora that finally discovered the key to diversity at the box office?
If you have young kids – or have at least been around them over the past 20 years – you’ll know Dora the Explorer, the always polite adventurer who takes excited young viewers on a trek through South America while educating them at the same time. The star of Nickelodeon has her own theme song, branded toys and clothes, along with a cast of characters who have also become household names. The show has been a success on the small screen, but the cross-over to live action proved to be gold at theaters, too, and the movie has already grossed more than $80 million at the worldwide box office. Dora and the Lost City of Gold is a smashing success, and for more reasons than just name recognition. Dora, played by Isabela Moner, is the strong female lead of a cast that is almost entirely made up of actors from Latin backgrounds. The film continues to show the success of gender and racial diversity in Hollywood. The move toward increased diversity also includes the LGBTQ community and people with disabilities. “There is a major push for representation in both of these communities and we're still reaching new milestones there every day,” said A.B. Osborne, assistant professor of animation at Augusta University. "Steven Universe and the recent She-Ra reboot have been major breakthroughs for authentic and positive LGBTQ representation. Steven Universe, for example, had the first same-sex marriage proposal and wedding for a kid's animated series. Rebecca Sugar, the creator, had to work very hard to get Cartoon Network to agree to that moment." Osborne adds, “Another milestone that means a lot to a good friend of mine who has Asperger's syndrome is the creation of Symmetra from Overwatch. She was the first autistic playable videogame character. It’s not all positive, however. Disney recently announced that Halle Bailey would be playing Ariel in its remake of The Little Mermaid. The backlash was loud, but Disney has not wavered, stating the young African American actress is perfect for the role. Diversity and inclusion in film and society is always an important albeit sensitive topic – and if you are covering stories about diversity, let our experts help. Osborne is an expert in the field of animation, working in everything from classic cartoons to technical and medical animation. He is available to speak with media regarding this topic – simply click on his icon to arrange an interview.
18 Years since 9/11 – Let an expert from Cedarville help with your coverage
It’s been 18 years since the attacks of 9/11 and that moment still occupies how this country approaches security, the military and foreign affairs. Terrorism and attacks both home and abroad are still top of mind and Secretaries of Homeland Security Michael Chertoff, Janet Napolitano, and Jeh Johnson were recently called to testify in Washington about the state of America’s readiness against terror attacks in the near two decades since September 11, 2001. The changes to policy, legislation and how America approaches security have drastically altered how society functions either in plain sight (at airports) or behind the scenes (phone monitoring and cellular digital gathering). The ripple effects of 9/11 are still being felt and being debated by lawmakers at every level in Washington. “Americans are still dealing with the aftermath of the post-9/11 world in other ways. The Trump administration is currently negotiating with the Taliban to end the 18-year war in Afghanistan, or at least to end the U.S. and NATO military presence there. A growing number of Democrats have called for the dismantling of Immigration and Customs Enforcement, just one of many agencies housed within the colossal and dysfunctional Department of Homeland Security, which was created in 2003. Congress is also set to decide whether to permanently reauthorize the National Security Agency’s moribund call-records program that began shortly after the September 11 attacks.” September 06 – New Republic Are you a journalist covering domestic and international terrorism? Do you have questions about how ready, vulnerable or susceptible America is to another attack? What laws are needed and which policies need to be sun-setted now that so much time has passed. Then that’s where our experts can help. Dr. Glen Duerr's research interests include nationalism and secessionism, comparative politics, and international relations theory. Glen is available to speak to media regarding the state of America’s homeland security – simply click on his icon to arrange an interview.
Fair Play: Sexual Violence and College Athletes
Since the 1990s, we have seen multiple high-profile, even fatal, cases of violence against women at the hands of male intercollegiate athletes. These events and others prompted the Office of Civil Rights to call upon universities to more appropriately investigate and sanction perpetrators of sexual assault. In April 2011, using Title IX as an imperative, the Office for Civil Rights issued a “Dear Colleague Letter” (DCL) as a call for universities to more swiftly and adequately address incidences of sexual violence by students. As universities started implementing or revamping programs to reduce sexual violence on campus, it became obvious there was a lack of current research on college athletics to inform their decisions. This led me to conduct my own research on sexual assault within intercollegiate athletics. I wanted to understand the ways in which former college athletes understand sexual assault, as well as their perceptions of their athletic department’s response to occurrences and prevention. My research on sexual violence was first published in 2015 and again in 2018. Based on this research, in 2017-2018, I implemented a sexual violence prevention program with athletes from a variety of sports: men’s and women’s basketball, wrestling, softball, football, and women’s golf and tennis. That program, Fair Play: Sexual Violence Prevention for Athletes, was created because many athletes are leaders on their campuses and in their communities. While some research shows that some male athletes may be at higher rates for perpetrating sexual assault, we know that the vast majority of athletes are good students who want to help keep their fellow teammates, students, and community members safe. Fair Play teaches athletes about sexual assault, consent, and rape culture in sports, helps them re-examine traditional gender norms and roles, and gives them tools and skills to intervene and stop sexual violence before it happens. With grant funding from the Ohio Department of Higher Education, we collaborated with Sexual Assault Response Network of Central Ohio (SARNCO) to facilitate Fair Play. Research done to assess the efficacy of the program is forthcoming in two journals. However, data indicates that, after participating in Fair Play, athletes are less likely to believe in rape myths, have a better understand of consent, and are able to identify and stop the spread of rape culture. In addition, Fair Play participants reported increased knowledge and ability to engage in bystander intervention, which is aimed at preventing violence before it happens. Fair Play is effective in its depth and breadth – participants attend 10 hours of programming – as well as the unique and active learning environment targeted specifically for athletes. Kristy McCray, Ph.D., is an Otterbein assistant professor in sport management and a former rape crisis center executive director. McCray’s program focuses on college athletes as some research indicates that male intercollegiate athletes are more likely to hold sexually aggressive attitudes and behaviors. Click on her icon at the top to get in touch with Kristy.
Privilege Creates a Different Starting Line in “Race to the Jobs”
College is a unique microcosm of society where students from a variety of backgrounds come together in one place. Many times, students have not been exposed to people from backgrounds that differ from their own. I consider this an opportunity to teach my students at Otterbein University about social inequality and privilege. In my Sociology of Sport course, I illustrate to students that the societal “playing field” isn’t always equal for everyone in visible or obvious ways. I use athletics as an entry point to teach them about the different privileges – or disadvantages – each of us have. I take students to the football field, where everyone starts at the 25 yard line facing the end zone. Standing in the end zone, I represent each student’s dream job or career path. Then I proceed to read statements out loud – and if that statement applies to them, students take a step forward or step back, depending on the directions given. My statements range from “if you have immediate family members who are doctors, lawyers, or other professionals, take one step forward” to “if you were ever called names or ridiculed because of your race, ethnicity, or social class background, take one step backward.” Each of the statements read are beyond the students’ control. Once I’m through reading all of the statements, I ask students to look around, noticing who is in front of them, who is behind them. Then they sprint to my position, and the first one to reach me is the winner of the race, representing the competition to the dream job.. However, through this activity, it’s clearly seen that not everyone had the same advantages as the others. Before they begin the race to me in the end zone, ready to run toward their dream job, students are already noticing the advantages some have over others. It really begins to sink in once they look around and see how everyone is staggered across the field. There is no even starting line – we all start from positions on the field. This Race to the Jobs activity, originally conceived by social justice activist Paul Kivel, becomes a springboard in our class for a better understanding of our own privilege and how we can all help create more opportunities for those who need help to overcome an obstacle. Doing this active learning makes it that much more impactful and poignant. Taking a different approach to showing these issues can make a big difference in student’s perceptions. They open their minds up to new – and sometimes difficult or challenging concepts of privilege and oppression – becoming more self-aware. The students begin to see that, just as in our classroom discussions and course readings, not everyone can be a LeBron James, born into a relatively difficult situation, and rise to his level of success on luck or talent alone. We need to examine our own privilege because if we don’t know who we are, we will never see our blind spots. Kristy McCray, Ph.D., is an Otterbein assistant professor in sport management. Contact her if you have any questions or wish to arrange an interview by clicking on her icon at the top.
Couples Who Tailgate Together Stay Together, Says New Baylor Research
Marketing researcher and husband team up to study tailgating’s impact on relationships For millions of football fans across the United States, fall is the time to break out the grills, load vehicles with coolers and food and games, and gather with friends for the time-honored tradition of tailgating. It’s a tradition that Baylor University’s Meredith David, Ph.D., assistant professor of marketing, and her husband, Luke Lorick, have been enjoying since their undergraduate years at the University of South Carolina. The couple partnered on a recent research project to better understand tailgating’s impact on relationships and well-being. David is known nationally for her studies of phone snubbing – “phubbing” – and smartphone addiction. Lorick owns and operates Tailgating Challenge, a website devoted to testing and reviewing tailgating equipment, and he launched National Tailgating Day, which is celebrated annually on the first Saturday of September. “I noticed how at tailgates people actually interact with each other and are not glued to their phones like we see in restaurants and many other settings,” David said. “This led us to combine our expertise to study the impact of tailgating together on well-being.” The researchers surveyed 143 tailgating adults (44 percent were female) who answered questions about their partners and their respect toward that person. The results show that individuals who tailgate with their significant other report higher levels of respect and relationship satisfaction, David said. The results of the study will be presented later this month at the Atlantic Marketing Association Conference. “Tailgating fosters the human-to-human, face-to-face interactions and connections that we as humans need but yet find hard to come by as a result of cellphones and ‘phubbing’ tendencies,” David said. With over 70 million people tailgating annually, spending on average $150 on each occasion, David said this research offers important guidance for marketers, particularly in terms of positioning strategies in marketing communications for tailgating-related products and events. “For example, in advertisements, marketers should focus on portraying couples, or even friends, tailgating together as this may resonate more and help build bonds with the products they sell and the markets they are reaching out to,” David said. David said she and her husband knew that tailgating strengthened their relationship, but they wanted to dig in to see if it was – or could be – helpful to others. “We have lived and experienced these effects ourselves, so we wanted to determine if this impacted others the same way,” she said. “We found that tailgating helps strengthen relationships, in part, by helping people escape the hustle and bustle of everyday life. They disconnect from their TVs, laptops and cellphones and make real connections with loved ones and friends.” ABOUT MEREDITH DAVID, PH.D. Meredith David, Ph.D., serves as assistant professor of marketing in Baylor University’s Hankamer School of Business. Her research focuses on marketing strategies with an emphasis on consumer behavior and well-being. Recently, her research has explored how new media technologies, including smartphones, impact personal and workplace relationships. She has also published research related to customized pricing tactics, interpersonal attachment styles and the pursuit of health goals. Her research appears in numerous professional and academic journals and she has been interviewed and quoted for her research in national and international news outlets, including ABC News, Fox News, Oprah.com, Redbook, Consumer Reports and Health magazine. ABOUT BAYLOR UNIVERSITY Baylor University is a private Christian University and a nationally ranked research institution. The University provides a vibrant campus community for more than 17,000 students by blending interdisciplinary research with an international reputation for educational excellence and a faculty commitment to teaching and scholarship. Chartered in 1845 by the Republic of Texas through the efforts of Baptist pioneers, Baylor is the oldest continually operating University in Texas. Located in Waco, Baylor welcomes students from all 50 states and more than 90 countries to study a broad range of degrees among its 12 nationally recognized academic divisions. ABOUT HANKAMER SCHOOL OF BUSINESS AT BAYLOR UNIVERSITY At Baylor University’s Hankamer School of Business, integrity stands shoulder-to-shoulder with analytic and strategic strengths. The School’s top-ranked programs combine rigorous classroom learning, hands-on experience in the real world, a solid foundation in Christian values and a global outlook. Making up approximately 25 percent of the University’s total enrollment, undergraduate students choose from 16 major areas of study. Graduate students choose from full-time, executive or online MBA or other specialized master’s programs, and Ph.D. programs in Information Systems, Entrepreneurship or Health Services Research. The Business School also has campuses located in Austin and Dallas, Texas. Visit www.baylor.edu/business and follow on Twitter at twitter.com/Baylor_Business.
Meet Your Newest Job Recruiter, the Algorithm – let our experts explain
Equal employment opportunities may not be part of a computer’s calculations, but one engineer from is trying to change that. When you apply for a job, chances are your resume has been through numerous automated screening processes powered by hiring algorithms before it lands in a recruiter’s hands. These algorithms look at things like work history, job title progression and education to weed out resumes. There are pros and cons to this – employers are eager to harness the artificial intelligence (AI) and big data captured by the algorithms to speed up the hiring process. But depending on the data used, automated hiring decisions can be very biased. “Algorithms learn based on data sets, but the data is generated by humans who often exhibit implicit bias,” explains Swati Gupta, an industrial engineering researcher at Georgia Tech who’s work focuses on algorithmic fairness. “Our hope is that we can use machine learning with rigorous mathematical analysis to fix the bias in areas like hiring, lending and school admissions.” But as algorithms harness speed and efficiency – how can they be adjusted to include and consider race, gender and other human factors? It’s an area Dr. Gupta has been researching and refining. If you are a reporter or journalist looking to cover this topic – that’s where our experts can help. Dr. Swati Gupta is an Assistant Professor in the H. Milton Stewart School of Industrial and Systems Engineering at Georgia Tech. Dr. Gupta is an expert in the areas of optimization, machine learning, and bias and fairness within the AI sphere. She is available to speak with media regarding this topic - simply click on her icon to arrange an interview.
IU Kelley School expert: $170 million fine of Google, YouTube probably not enough
In the largest fine ever, Google agreed to pay $170 million to settle a case with the Federal Trade Commission and New York’s attorney general over charges that YouTube made millions from violating children’s privacy laws. Scott Shackelford, associate professor of business law and ethics at the Indiana University Kelley School of Business, chair of IU’s Cybersecurity Program in Risk Management and director of the Ostrom Workshop Program on Cybersecurity and Internet Governance, doubts it will have much of an effect. “Google, via YouTube, has been held accountable by the FTC and the New York Attorney General’s Office for its practices that violated children’s privacy, but it’s questionable whether a $170 million fine is sufficient to change business practices,” Shackelford said. “Similar to its $5 billion fine against Facebook, the FTC needs to do more to both increase these penalties, and even more importantly require the necessary steps to ensure that these violations do not recur. This is the FTC’s third fine against Google since 2011, for example, and it will likely not be the last.”
