Paul A. Wetzel, Ph.D.
Associate Professor, Department of Biomedical Engineering · VCU College of Engineering
Dr. Wetzel's research interests include eye tracking systems and eye movement analysis
Eye tracking systems and eye movement analysis Effects of neurological diseases on eye movement control Visual task analysis Physiological instrumentation and signal processing systems Human-machine interfaces based on based on eye and head movement
Patricia Huddleston
Professor and Director of Information and Media PhD program · Michigan State University
Expert in Consumer decision making at Point of Purchase, Retail Strategy
Point of Purchase Marketing Consomer Loyalty Retail Strategy Eye-Tracking
Dr. Bob Drost
Assistant Professor · Michigan State University
Robert Drost's research and teaching focus specifically emphasizes Science Communication and Natural Hazard warning.
Katharine Thakkar
Assistant Professor of Psychology · Michigan State University
Professor Thakkar is an expert in psychotic disorders.
Neuropsychological Assessment Eye Tracking Psychosis Bipolar Disorder Schizophrenia
Christophe Morin, PhD
Adjunct Faculty - Media Psychology · Fielding Graduate University
The understanding and prediction of consumer behavior using cutting edge science; neuromarketing; persuasion strategy; branding
Neuromarketing Neurophysiological Effects of Advertising On Adolescents Persuasion Strategies Messaging Architecture Strategic Dialoguing
Tanya Kaefer
Assistant Professor, Faculty of Education · Lakehead University
Researcher in educational psychology with expertise in learning, knowledge, reading, and cognitive development.
Reading Development Cognitive Development Early Learning Learning & Development Media and Learning
Ming Hsu
William Halford Jr. Family Chair in Marketing | Associate Professor of Business Administration · University of California, Berkeley
Leading expert in neuromarketing and the application of biological methods to understand consumer behavior
Neuromarketing Neuroeconomics Consumer Neuroscience Behavioral Economics
Tara Alvarez
Professor and Director, Undergraduate Biomedical Engineering Program · New Jersey Institute of Technology
Professor Alvarez conducts neuroscience research for helping patients recover their vision and for diagnosing other visual diseases.
Vision Therapy Virtual Reality Vision Neuroscience Biomedical Engineering
Paul Yielder, PhD
Associate Professor, Faculty of Health Sciences · University of Ontario Institute of Technology
Internationally renowned neuroscientist rethinks cognitive and sensory impairment to reduce pain and fatigue
Anatomical Modelling Computed Tomography MRI/fMRI Musculoskeletal MRI Neuroanatomy
Julie Thorpe, PhD
Associate Professor, Faculty of Business and Information Technology · University of Ontario Institute of Technology
IT security expert develops authentication systems to protect consumer information and privacy
Authentication Software Security Human Factors Usability Biometrics