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Why local governments should expect more cyberattacks like the one that just hit Atlanta

The ransomware attack that has held Atlanta’s computer systems hostage over the weekend is only one example of local governments becoming targets of cybercrime. “This problem is likely going to get worse because local governments often do not have the resources for cybersecurity,” said Dr. William Hatcher, director of Augusta University's Master in Public Administration. “Public administration experts like myself are seriously concerned with cyberattacks like the one that just hit Atlanta occurring more often.” In recent years, many local governments have reduced staff to a point where they are only providing the day-to-day services to their citizens, Hatcher said. Little is left for long-term planning like investing in cybersecurity technology and creating a cybersecurity crisis management plan. Hatcher is available to discuss: - Why are local governments not prepared to prevent and deal with cyberattacks like the ransomware that just hit Atlanta? - Why should local governments expect these cyberattacks to happen more often? - Why can local governments do to protect themselves and their citizens from cyberattacks? Click on Dr. Hatcher's profile above to schedule an interview. Source:

Oculus Go is coming – the market is about to evolve

Oculus Go is an all-in-one virtual reality (VR) headset that will offer 1,000s of games, 360-degree experiences without wires or even a PC to attach to. It’s coming – according to Facebook in early 2018 - but Canadian availability remains somewhat of a mystery. But the marketing has begun. There is a lot of hype when it comes to virtual reality – but will this technology be the gamechanger that shifts the market towards virtual reality experiences without wires and away from screenless viewers (headsets that require users to insert their smartphone)? Or will it take longer for VR to become mainstream, altering how we all consume games, media and virtually every experience that requires or incorporates technology? Is Oculus set to be the next Apple or Amazon? What will the future look like – and who will benefit most from VR? Which VR experiences are of most interest to Canadian consumers? These are early days, what will VR look like in a decade? As the market evolves, it seems VR's market potential has been diminished by the emergence of mobile AR as a rival platform. Even with the market pushing towards standalone headsets, premium VR might not accelerate until second-generation, standalone VR headsets break out starting over the next few years. There are a lot of questions about virtual reality and that’s where the experts from IDC Canada can help. Emily Taylor is a senior research analyst in the areas of consumer service and technology markets. She also can provide unique and intelligent insight into new landscape of virtual reality and augmented reality technologies for both consumers and businesses in Canada. Watch her video for more information on the VR/AR market in Canada, then simply click on her icon to arrange an interview. Source:

Seeing the light. What is photobiomodulation and how is it changing the way we treat the brain?

As prospects for pharmaceutical solutions to Alzheimer's decline with no solution in sight over the next five years - could this daunting challenge be a catalyst for acceleration of alternative therapies? Vielight, partnering with leading health research institutions in North America has now attracted worldwide attention for its unique light therapy (photobiomodulation) technology which is showing promise for a number neurological conditions. Photobiomodulation uses visible red and near infrared light energy stimulates cells to generate more energy and undergo self-repair. The concept is not new, but advanced technologies and applications have allowed this form of therapy to emerge as a new leader in treating brain trauma and afflictions and diseases such as dementia and Alzheimer’s. The first large scale human clinical trial kicks off this year in Toronto - but patients and families have already seen astounding results. Health research institutions are making serious investments in light therapy research related to variety of neurological conditions and treatments such as Alzheimer's, dementia and Parkinson's. Researchers at institutions such as Harvard, UCSF and the Centre for Addiction and Mental Health in Toronto are discovering profound neurological effects of Vielight technology to support treatment options for Alzheimer’s and Dementia, PTSD and Traumatic brain Injury. There are a lot of questions and there is still a lot to learn about this emerging technology as well as the advancements that are taking place as we learn more about the brain and how to treat it. That’s where the experts from Vielight can help. Simply click on the icons of one of the many experts from Vielight to arrange an interview or learn more about photobiomodulation and how light therapy is being used to treat patients around the world. Source:

Looks Like ‘X’ Marks the Spot as Apple Cashes in on a $1300 Smartphone

No doubt there were worries and concerns about Apple’s latest offering - the iPhone X; it’s a smartphone like no other, but one that also comes with a hefty price tag of C$1,319 for the 64GB and C$1,529 for the 256GB model. The phone features some very serious upgrades including facial recognition technology and an edge-to-edge screen. For Apple, it appears the bet has paid off. The demand for this luxury item has so far exceeded expectations. Around the globe from Tokyo, to Toronto to Toledo – customers showed up early, lined up and handed over close to a thousand dollars US for the device. But what will this mean for the industry? Has a new price-point been set? Instead of competition driving down costs – can customers expect premium prices for must have items? Can we expect Samsung, LG and others to step up with a first-class product as well? Or, will there buyer’s remorse? The bells and whistles of the iPhone X are impressive – but is it really worth it? There are a lot of questions people need to ask before buying – and that’s where the experts from the IDC Canada can help. Steve Yang is the Senior Analyst, Communications & Mobility for IDC Canada. He’s an expert in the Canadian communications market, specifically focusing on mobility. He provides insights to Canadian wireless players around mobile phones and tablets, along with related communications from a unique Canadian perspective. Steve is available to speak with media regarding the new iPhone X and what this means for the mobile industry. Simply click on either of their icons to arrange an interview. Source:

Is Trump a Twitter Addict? Baylor Expert Says 'Yes'

Trump has said that Twitter is his way of communicating his thoughts directly with the world, bypassing the more traditional means of using the news media, which he tends to distrust. The president’s daily use of social media begs the questions: Can people be addicted to social media? If so, is President Trump an addict? “Yes and yes,” answered James Roberts, Ph.D., The Ben H. Williams Professor of Marketing in Baylor University’s Hankamer School of Business. Roberts is a nationally known expert on consumer behavior, social media and smartphone addiction, and the effects of smartphone use on relationships. He recently published a new edition of his book, “Too Much of a Good Thing: Are You Addicted to Your Smartphone?” which includes a bonus chapter focused squarely on the Commander in Chief’s Twitter habits. “Addiction is a strong word,” Roberts said. “It’s best understood and defined as ‘continuing a behavior despite its negative consequences for you and others around you.’ Yes, we can be addicted to social media use just like we can be addicted to drugs or alcohol. Addiction can result from any behavior that produces pleasure in the brain.” In his look at President Trump, Roberts focused on the six core components applied by many health professionals when analyzing substance use disorders – salience, euphoria, tolerance, withdrawal symptoms, conflicts and relapse. “Our inability to separate from technology is devastating to our well-being,” Roberts said. “Even if it’s not an addiction, it’s a deeply ingrained habit.” Source:

New iPhone X Announcement Sparks Talk of Smartphone Use and Addiction - Baylor Experts Can Weigh In

James A. Roberts, Ph.D., The Ben H. Williams Professor of Marketing, and Meredith David, Ph.D., assistant professor of marketing, in Baylor University's Hankamer School of Business, actively research the effects of smartphones on consumers. Their findings regarding "phubbing" -- phone snubbing -- and how that practice can damage relationship and lead to depression have garnered national and international attention. Building on their "phubbing" research and the damage it does to relationship, they more recently found that the circle nearly completes itself as the offended parties frequently jump online to find affirmation in the likes and shares and positive comments of social media. “Although the stated purpose of technology like smartphones is to help us connect with others, in this particular instance, it does not,” David said. “Ironically, the very technology that was designed to bring humans closer together has isolated us from these very same people.” Roberts authored the book “Too Much of a Good Thing: Are You Addicted to Your Smartphone?” Source:

Canadians Doubling Back-to-School Spending

At the same time Canadian household debt levels are at record amounts, a new Angus Reid Poll says Canadians this year are expected to spend almost double what they spent on school supplies last year. The big reason is technology reshaping what people are buying, and also how and when they are making their purchases. Households will reportedly spend an average of $883 preparing for this year's school season, nearly twice the $450 spent last year. Nathan Sugeng and Natalie Faubert are Licensed Insolvency Trustees with Fontaine & Associates and people who help families deal with debt issues. They have advice on how to get back-to-school spending under control and are available for media interviews. Source:

Higher Education - A matter of national security?

With increasingly sophisticated and widespread cyberattacks in the news, what role must higher education play in developing the future cyber workforce? Located at the center of federal cybersecurity assets, the city of Augusta is already growing into a global cyber hub. Now, a new school at Augusta University will prepare the next generation of cyber professionals — right here in Augusta. Augusta University President Brooks Keel announced a new School for Computer and Cyber Sciences that will provide opportunities for students to work with the state cybersecurity professionals. The announcement comes just days after breaking ground on a new state-owned 168,000-square-foot, $60 million cyber innovation and training center at Augusta University's Riverfront Campus. "With hands-on research and internship opportunities not found anywhere else, we have the opportunity to revolutionize cybersecurity education in Georgia and make Augusta a leading hub for cybersecurity innovation," Keel said of the new statewide effort, dedicated to develop the workforce and infrastructure needed to protect our nation from cyberthreats. Augusta University's new school launches July 1, but will move into the Hull McKnight Georgia Cyber Innovation and Training Center upon completion in 2018. "The school will benefit more than 300 current computer science and information technology students, who will have the opportunity to work hand-in-hand with industry, the departments of industry and defense, and state cybersecurity professionals and tech startups," Keel said. How else is Augusta University responding to the need to develop highly skilled, technical workers? How can academia, government and industry partner to develop educational opportunities that are critical to enhancing the nation's cybersecurity? Dr. Brooks Keel is available for interviews on the future of cybersecurity education. Click on his icon to arrange an interview. Source:

People who are “phone snubbed” by others often turn to their own phones, social media for acceptance, Baylor study finds

People who are phone snubbed – or “phubbed” – by others are, themselves, often turning to their smartphones and social media to find acceptance, according to new research from Baylor University’s Hankamer School of Business. Building on their earlier study that phubbing can damage relationships and lead to depression, researchers Meredith David, Ph.D., assistant professor of marketing, and James A. Roberts, Ph.D., The Ben H. Williams Professor of Marketing, have found that the circle nearly completes itself as the offended parties frequently jump online to find affirmation in the likes and shares and positive comments of social media. Their study, “Phubbed and Alone: Phone Snubbing, Social Exclusion, and Attachment to Social Media,” is published in the Journal of the Association for Consumer Research. The research investigates the relationship between phubbing, social media attachment, depression, anxiety and stress. “When an individual is phubbed, he/she feels socially excluded, which leads to an increased need for attention. Instead of turning to face-to-face interaction to restore a sense of inclusion, study participants turned to social media to regain a sense of belonging,” said David, lead author of the study. “Being phubbed was also found to undermine an individual’s psychological well-being. Phubbed individuals reported higher levels of stress and depression.” “We’re looking online for what we’re not getting offline,” Roberts said. “It’s a vicious cycle.” As part of their research, David and Roberts surveyed more than 330 people across two studies. They found: * Nearly half of those who were phubbed reported spending more than 1.5 hours on their phone each day. In addition, one-quarter of those phubbed reported spending more than 90 minutes per day on social media sites. * More than one-third of phubbed individuals indicated that they turn to social media to interact with new people. * More than half of individuals who said they were phubbed indicated that social media enhances their life and makes their life better. The majority reported that people’s comments on their social media posts makes them feel affirmed and more accepted. “Although the stated purpose of technology like smartphones is to help us connect with others, in this particular instance, it does not,” David said. “Ironically, the very technology that was designed to bring humans closer together has isolated us from these very same people.” Source:

When Your Spouse Calls and Interrupts Your Workday, Is That a Good Thing?

Consider these scenarios. You’re focused on an important project at work and your phone rings. It’s your spouse. You’ve just finished dinner with your family and you’re cleaning up the table. Your phone buzzes. An email from your boss. Are these interruptions of your work and family time harmful or helpful? Yes and no, according to a new Journal of Management study spearheaded by work-life balance expert Emily Hunter, Ph.D., associate professor of management in Baylor University’s Hankamer School of Business. “Our results demonstrate that the effect of interruptions in the work and home domains are twofold: On one hand, they may lead to unwelcome consequences, including obstruction of goals, negative affect, decreased satisfaction with investment in work and family and work-family conflict,” researchers wrote. “On the other, greater integration of work and family may afford workers increased positive affect, as these interruptions help them meet certain work or family goals.” Hunter said technology is blurring the boundaries between work and family, and this can have daily consequences on workers. “When you give to one domain, you must take from the other. There are only so many hours in the day,” Hunter said. “Interruptions from family ‘take’ from work in the form of work goal obstructions, negative emotions and lower satisfaction with investment in work.” When work invades family time, employees can use that to their advantage as well, Hunter said. “Workers who work from home in off-job hours can also benefit from managing co-worker expectations about availability after hours, setting aside time after children go to bed to accomplish work tasks with minimal obstruction to their family role and setting limits on hours of smartphone use for work purposes,” she said. Source: