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Georgia Southern University’s Business Innovation Group wins international recognition from InBIA
Business Innovation Group team members Dominique Halaby, DPA, Suzanne Hallman and D’Erica Evans accept an award at the InBIA awards ceremony. Georgia Southern University’s Business Innovation Group (BIG) returned home from San Antonio, Texas, with high honors from the International Business Innovation Association (InBIA) during its annual awards ceremony, which recognizes excellence in entrepreneur support. In an awards ceremony held during the 38th annual International Conference on Business Incubation, BIG received four awards including two of the organization’s most prestigious accolades, the Dinah Adkins Award for Non-Technology-Based Entrepreneur Support Organization of the Year, and the Randall M. Whaley Award, which is InBIA’s highest honor. The Statesboro BIG location was named the Mixed-Use Entrepreneur Support Organization of the Year, while the Metter Business Incubator location received the Rural Entrepreneurship Support Organization of the Year. “I am honored that the InBIA recognized our efforts at the Georgia Southern University Business Innovation Group with the highest accolades for the support we offer to entrepreneurs,” said Dominique Halaby, DPA, director of the BIG and associate vice president for innovation. “These awards highlight the hard work the BIG teams put into making our business incubators an incredible resource for budding businesses and furthering our mission to advance the economic growth of our region.” BIG works to build an ecosystem throughout the state of Georgia to help entrepreneurs create, incubate and accelerate their for-profit business enterprises. BIG facilitates access to University resources, creates opportunities for student experiential learning and fosters an environment that supports a growth mindset throughout the state. “Through the InBIA awards program, we celebrate exceptional organizations that catalyze entrepreneurship for their communities,” said President and CEO of InBIA Charles Ross. “Congratulations to the Georgia Southern University Business Innovation Group on their well-deserved recognition. Their commitment to high-quality programming, organizational excellence and community impact is truly inspiring.” InBIA is a global nonprofit empowering entrepreneur support organizations in every U.S. state and in over 30 countries. With over 39 years of experience, InBIA has been a guiding force in providing industry best practices, fostering collaboration, mentorship and the exchange of innovative ideas for entrepreneurs worldwide. InBIA is the go-to organization for business incubators, accelerators, coworking spaces and other entrepreneurship centers. Interested in learning more or looking to talk with Dominique Halaby? Simply click on his icon now to arrange an interview today.

Associate Professor of Voice Emily Grundstad-Hall, DMA, left, plays the piano while members of the Savannah Song Birds sing. If you asked Alyson Brinkley what her favorite day of the week was, her answer of “Monday” might surprise you. But Monday mornings are her favorite because Brinkley, a graduate student in the Communication Sciences and Disorders (CSDS) program at Georgia Southern University, teams up with fellow students and faculty to sing and harmonize while simultaneously helping Parkinson’s disease (PD) patients with therapy. Through a unique and collaborative singing group called the Savannah Songbirds, the RiteCare Center for Communications Disorders uses this group to raise awareness of PD while providing therapeutic support through the power of music. “It is the best part of my week and the best way to start my Monday morning,” Brinkley said. “It has enhanced my experience as a student by providing a unique experience I would not have received at any other school. The Savannah Songbirds is the only choir for people with Parkinson’s in the nearby area.” Founded in 2023 by Tory Candea, clinic coordinator for the RiteCare Center, the Savannah Songbirds gather weekly for rehearsals. Inspired by The Parkinson Voice Project, the group’s formation reflects Candea’s dedication to functional communication, community engagement and enriching the lives of those battling neurological diseases. The therapeutic benefits of music and vocal exercises for PD patients are profound,” Candea said. “PD often impairs communication by affecting the muscles involved in speech production. Through singing and vocal exercises, individuals engage these muscles in a demanding yet enriching manner, enhancing communication abilities and overall quality of life.” Candea partnered with Associate Professor of Voice Emily Grundstad-Hall, DMA, from the Gretsch School of Music to enhance the Savannah Songbirds choir. Grundstad-Hall directs the choir, facilitates the rehearsals, selects music and helps organize an end-of-semester concert. “This is a great collaboration between the two departments,” said Grunstad-Hall. “There has always been a positive outlook on departments and schools working together ‘across the curriculum.’ Singing is housed in the arts and speech is housed in health professions, but singing and speaking use the same instrument/anatomy to achieve a goal. It makes sense that we would work well together.” During their sessions, the Savannah Songbirds learn a repertoire of songs, including classics like “Moon River,” “Danny Boy,” “That Old Black Magic,” “Dona Nobis Pacem” and “Give Me Your Tired.” “I have enjoyed the collaboration with my colleagues and students in the CSDS department,” Grundstad-Hall said. “The singers that participate in the choir are amazing and I benefit from the community that being in a choir can bring. We are all working toward a common goal and we get to do it by singing songs. What could be better than that?!” Participants describe the experience as both enjoyable and rewarding, highlighting the therapeutic value of music in their journey with PD, Candea said. Students like Moriah Pearce, also a graduate student in the CSDS program, see the benefits of participating. “This experience working with these individuals has cemented my passion for working with individuals with Parkinson’s disease,” said Pearce, whose interest in working with PD patients developed in her undergraduate coursework at Texas Woman’s University. “It has provided me with experience outside of a therapy room in a different environment. It is rewarding to see these individuals who are motivated and happy to be part of this wonderful group.” Like Brinkely, Pearce describes the Monday meetings as her favorite way to start the week. “The most rewarding part of being in this choir is being part of a program that provides a sense of community and camaraderie for these individuals,” Pearce said. “Our weekly meetings provide these individuals an opportunity to spend time with people who may have the same or similar experiences with PD and who have a passion for music.” Seeing the motivation of participants has also been rewarding for Brinkley. “The most rewarding part of the choir is to see the members sing when they thought that their singing voices would be diminished due to Parkinson’s,” Brinkley said. “Although Parkinson’s is a progressive neurological condition, our members show up every Monday to rehearse. Some travel from South Carolina to be a part of the choir. It is so rewarding to see such strong motivation and to create a safe space for members to sing with their new voices and recognize what they are capable of.” For the clinicians and faculty involved, the collaboration represents a unique opportunity to provide evidence-based therapy creatively and engagingly. By integrating music into therapy sessions, they aim to enhance outcomes and promote community service-minded efforts. “Overall, working with the Savannah Songbirds has been immensely educational and rewarding, and one of the most enjoyable experiences of my professional career,” Candea said. “Being afforded the opportunity to provide evidence-based speech therapy services in a less traditional way has been engaging. Learning to enhance outcomes and the enjoyment of treatment through the addition of creative arts has been eye-opening. Promoting the importance of community service-minded efforts has been gratifying.” The Savannah Songbirds will host their next performance in the Fine Arts Auditorium on the Armstrong Campus on April 29 at 11 a.m. The event is free and open to the public. The partnership between the CSDS program, music department, and RiteCare Center offers a multitude of benefits for both PD patients and the broader community. Beyond therapeutic support, the collaboration fosters awareness and education about PD while showcasing the diverse programs offered by the RiteCare Center. For those seeking assistance, the RiteCare Center for Communication Disorders, located in the Armstrong Center, offers comprehensive evaluation and treatment services for individuals of all ages impacted by speech, language, cognitive, or swallowing disorders. Interested in learning more about the RiteCare Center? Contact Georgia Southern's Director of Communications Jennifer Wise at jwise@georgiasouthern.edu to arrange an interview today.

Trillions of Cicadas are emerging ... let our experts explain what's happening.
It's an epic emergence ... and it's got everyone's attention. This year, we're seeing a historic double emergence of the 13-year and 17-year cicadas and i's why we've compiled a Spotlight to help if you're covering or just curious about all the 'buzz' happening across parts of America. The periodic emergence of cicadas is a natural phenomenon that captures public imagination and scientific interest alike. This event matters to the public not only because of its rarity and the sheer scale of cicada populations but also due to its significant ecological impact and cultural fascination. The emergence of cicadas offers numerous captivating story angles for journalists to explore, appealing to a broad audience: The biological and ecological significance of cicadas in their ecosystems The science behind the cicadas' unique life cycle and emergence patterns The impact of cicada emergence on local agriculture and ecosystems Cultural and historical perspectives on cicadas in folklore and tradition How climate change and environmental factors influence cicada populations Tips and advice for the public on managing cicada interactions and enjoying the spectacle As we witness the emergence of cicadas, journalists have an opportunity to delve into these multifaceted narratives, uncovering the wonders of this natural event and its broader implications for science, culture, and the environment. Connect with an Expert about the Cicada Emergence: John R. Cooley, MBA, Ph.D. Associate Professor in Residence · University of Connecticut David Rothenberg Distinguished Professor · New Jersey Institute of Technology Howard Russell Entomologist · Michigan State University Gary Parsons Academic Specialist · Michigan State University Keith Clay Professor and chair of the Department of Ecology and Evolutionary Biology · Tulane University To search our full list of experts visit www.expertfile.com Photo Credit: Bill Nino

Expert Spotlight: Cities Ranked for Climate Resiliency
USA Today Homefront interviewed Jase Bernhardt, associate professor and director of Sustainability Studies in the Department of Geology, Environment and Sustainability, for its feature on the top-ranking cities for climate resiliency. Dr. Bernhardt was asked to explain initiatives or incentives that can be implemented by cities to address vulnerabilities to climate change. He said, “Cities in the U.S. should be most concerned with investing in solutions to the unique challenges they face in a changing climate. Such initiatives might include green roofs to reduce the urban heat island effect and planting more trees to absorb excess water and limit flooding.” Covering our changing climate and how we're adapting ? We're here to help. Jase Bernhardt is an associate professor in the Department of the Geology, Environment and Sustainability at Hofstra University and also director of the department's MA Sustainability program. He's also an expert on hurricane preparedness. Jase is available to speak with media about these topics - simply click on his icon now to arrange an interview today.

Spotlighting Success: How ExpertFile Amplifies Organizational Expertise
Whether you are an industry leader looking to maintain your reputational advantage or smaller organization looking to enhance your reputation, a structured expertise marketing program should be a critical component of your marketing strategy. Traditional thought leadership programs that often focus on a few key executives are now being broadened by a more strategic approach that leverages the hidden expertise within your entire team. Global research conducted by Ogilvy in its recent report “The Global Rise of B2B Influencer Marketing” shows that many organizations are now setting up programs with their employees as Brand Ambassadors to demonstrate thought leadership in specific niches where they have skills and insights that appeal to their audiences. These employees have expertise that is often more relatable and authentic. Using social media platforms like LinkedIn, and networks such as ExpertFile, they can further amplify expert content to cut through the content marketing noise and drive more targeted engagement with media, sales prospects and other audiences. “Your employees are typically your most valuable resource. Identifying your employees that can be influencers themselves is a huge missed opportunity for one of the biggest ROI’s of all time.” James Baldwin Global B2B Influence Lead, Ogilvy To capitalize on this trend, many organizations are turning to more advanced solutions that deliver new digital publishing, distribution and workflow capabilities that extend the capabilities of their CMS (Content Marketing Systems). This also empowers clients and their agencies to achieve more efficiency and scale by better managing of employee content and audience interactions. The results include improved SEO PageRank and improved generative search results, increased site traffic and more qualified media inquiries and sales leads. Here are a few examples: With the ExpertFile platform, Vanderbilt University has streamlined its media interactions and presented more comprehensive information on their faculty enabling journalists to discover the depth of research and expertise that Vanderbilt has to offer for their stories. This provides a valuable boost of inbound inquires that help Vanderbilt stay top of mind, going beyond outbound media pitches. View Expert Center About Vanderbilt University is a distinguished private research institution known for academic excellence and innovation. With a rich history spanning over a century, it cultivates leaders, conducts pioneering research, and contributes significantly to society. Seeking to enhance its reputation and broaden its influence, ChristianaCare completely revamped its approach to showcasing their medical experts. Their Media Expert Center powered by ExpertFile doubled national media coverage,, earning the esteemed IABC Silver and Gold Awards for this exceptional communications strategy. ChristianaCare later established a Speakers Bureau to expand its program with ExpertFile, saving hundreds of operational hours and surpassing engagement targets by 400%. This innovative approach reinforced ChristianaCare's brand visibility, reputation while demonstrating its commitment to community service. View Experts Center View Speakers Bureau About ChristianaCare is a leading healthcare institution committed to delivering exceptional patient care and advancing medical research. With a focus on innovation and compassion, they strive to empower healthier lives and transform healthcare experiences for individuals and families across the region. With a goal of driving market visibility and increasing media coverage, University of Delaware leveraged the ExpertFile platform to regularly published research and insights related to topical news events, while also making it easy for journalists to connect with their faculty as media sources. Within the first 90 days, the university garnered 80 inquiries, capturing the interest of prestigious media outlets such as CNN, NBC, Newsweek, AP, Bloomberg, among others. This activity was made possible with ExpertFile’s automation, distribution and workflow features and seamless no-code integration with the client website. It all added up to massive results with no need to add internal resources to the University of Delaware team. View Expert Center About The University of Delaware is a renowned institution committed to academic excellence, innovation and community engagement. With a rich history and dedication to student success, it strives to advance knowledge and foster global citizenship through transformative education and research. Amidst a competitive educational market in the US Northeast, the University of Connecticut (UCONN) chose ExpertFile to help it amplify its faculty expertise and boost inbound inquiries from media, conferences, researchers and student prospects. The result is a more intuitive way to discover expertise and research across the UCONN campus that helps drive valuable connections that are vital to building institutional reputation and communicating the UCONN mission. View Expert Center About Amidst a competitive educational market in the US Northeast, the University of Connecticut (UCONN) chose ExpertFile to help it amplify its faculty expertise and boost inbound inquiries from media, conferences, researchers and student prospects. The result is a more intuitive way to discover expertise and research across the UCONN campus that helps drive valuable connections that are vital to building institutional reputation and communicating the UCONN mission. The Canadian Automobile Association (CAA) has consistently been rated as one of the most valued brands in the country. It’s focus on thought leadership by sharing its unique expertise on topics including “Canada’s Worst Roads” and “Cannabis at the Wheel” have helped them educate their membership, boost media visibility and advocate for important policy changes with government. The ExpertFile platform provides a central content platform enabling CAA to cost-effectively publish news releases and publish stories and expert profiles to multiple regional websites, all from a intuitive, centralized dashboard. View Expert Center About The Canadian Automobile Association (CAA) advocates for motorists and offers essential services to members nationwide, ensuring safer and more convenient travel. With a trusted legacy, CAA remains committed to enhancing drivers' experiences across Canada. ExpertFile has streamlined the presentation and management of faculty directories with integration into over 20 sections of the Loyola Marymount University LMU website. With a robust collection of over 1,000 faculty profiles, this integration has not only provided a better way to present faculty directories but also delivered over 1 million expert views and generated thousands of media, academic collaboration and student prospect inquiries while enhancing engagement and accessibility to expertise across the university community. Faculty Directories About Loyola Marymount University (LMU) is a private university located in Los Angeles, California. Known for its rigorous academic programs, diverse community, and commitment to social justice. With a goal to attaining R1 research institution status, Villanova University aimed to boost the visibility of its faculty experts and showcase its commitment to academic excellence and knowledge advancement. It needed a way to better manage and leverage a lot of expert faculty research and information. With ExpertFile, the Villanova communications team now has a much easier way to publish and update faculty content that seamlessly integrates with the University website and also appears on the ExpertFile network searched by thousands of journalists looking for credible media sources. It all adds up to more market visibility and brand reputation with valuable audiences connecting with Villanova experts. View Expert Center About Villanova University, founded on Catholic principles, is a renowned research institution committed to academic excellence and ethical leadership. Grounded in its rich heritage, Villanova fosters a community of learning that embraces diversity and promotes the pursuit of truth and social justice. Carnegie Mellon University needed a better way to profile their expert faculty in the best possible way to meet the highest standards and researchers by launching a new Experts Center within 30 days. Their objective was to enhance both the appearance and functionality of underperforming faculty expert content areas, thereby better aligning them with the institution's prominence. Through use of the ExpertFile platform and collaboration with ExpertFile team, profiles were developed and integrated, meeting tight deadlines and resulting in a more polished and easily discoverable experience for those seeking expertise. Expert Center About Carnegie Mellon University is a prestigious institution celebrated for its pioneering research and interdisciplinary education. With a legacy of innovation, it remains at the forefront of shaping global education and technology. As a leading public research institution, the University of Florida aimed to enhance its capacity to connect experts with media opportunities. Faced with a challenging and proprietary content platform , the institution needed to provide a more user-friendly way for journalists to engage with faculty and research experts. Aligned with its mission of fostering academic collaboration and knowledge dissemination, University of Florida communications and digital team completely transformed its online presence using the ExpertFile platform. By prioritizing discovery, accessibility and user experience, their team has elevated the visibility and impact of their faculty research and expertise. View Expert Center About The University of Florida, a Top 10 public research institution in the US, fosters excellence in research, education, and service within a diverse community of scholars. Through collaboration and interdisciplinary initiatives, UF empowers students to drive positive change. Aston University in the UK aimed to elevate its online presence and showcase its faculty expertise effectively across various communities. Seeking to enhance SEO, generate valuable inquiries, humanize research and ultimately improve reputation and ranking, they turned to ExpertFile. Aston University now has a more intuitive, efficient way to profile its faculty and research and increase the awareness of its research with a more diverse global audience through ExpertFile. View Research Experts About Aston University is a prestigious institution renowned for its dedication to innovation and academic excellence. With a rich history of shaping future leaders and conducting cutting-edge research, Aston University continues to inspire and empower students to thrive in a globalized world To build more market visibility and engagement with its target audience, Western Carolina University (WCU) needed a more intuitive way to present its expertise. ExpertFile enabled them to quickly deploy a searchable directory of faculty experts and then focus on creating shareable expert content on their website and on the broader ExpertFile network to boost visibility. To further boost engagement, WCU has published regular posts complete with faculty interviews and vertical video clips for social media. These programs have helped raise the profile of WCU. boosted internal and external engagement and has been very well received by faculty. . View Expert Center About Western Carolina University (WCU) is dedicated to delivering outstanding higher education, fostering innovation, and inspiring students to realize their full potential through academic excellence and community engagement. In California's competitive academic environment, UC Irvine needed to boost the visibility of its strong expert faculty while leverage the resources of a small communications team. ExpertFile’s user-friendly platform including customizable workflows and automated tools for adding expert content to their website made showcasing experts easy. Being able to create detailed media-rich profiles and quickly share expert insights allowed UC Irvine to stand out among larger rivals and increase their media coverage. All without straining their resources. View Expert Center About UC Irvine is a leading public research institution known for its top-ranked academic programs and cutting-edge research initiatives. With a focus on innovation and diversity, UC Irvine is committed to advancing knowledge and addressing society's most pressing challenges. Multiple integrations across research and newsroom sections have significantly streamlined the presentation and management of expert content at Goizueta Business School at Emory University. A more efficient system with delegated permissions has increased internal collaboration, and custom training resources for faculty and staff boost engagement on the platform. The ExpertFile team also provides a range of services such as content updates to save Goizueta valuable time while ensuring its website remains current and engaging, for students, faculty, and visitors alike. View Expert Center About Emory University's Goizueta Business School is a prestigious institution renowned for its innovative curriculum and exceptional faculty. With a focus on experiential learning and global perspective, Goizueta prepares students to become transformative business. Showcasing the expertise at Southern Utah University has been a key strategy for its marketing team. While not having the advantage of being in a major media market, SUU understood they needed to be more innovative in developing thought leadership and positioning their expertise to build their brand. The ExpertFile platform with its advanced content features allows the SUU team to present a more engaging view of their faculty and their research. It’s helped them boost search rank and garner national media attention, plus it has also helped them engage student prospects. View Expert Center About Southern Utah University fosters student success and personal development through diverse academic programs and resources. Emphasizing innovation, inclusivity, and community engagement, SUU creates a dynamic learning environment for student achievement and societal contributions. As a top ranked institution, The Virginia Commonwealth University (VCU) School of Engineering wanted to make its faculty research and insights stand out. Just designing a standard faculty directory didn’t meet the mark. ExpertFile enabled VCU to optimize its content resulting in a major improvement in SEO PageRank and website engagement. This improved experience has also boosted inbound inquiries for media sources, academic collaborations and student prospects looking for information on the VCU’s programs. View Expert Center About Virginia Commonwealth University (VCU) is a premier urban, public research university committed to advancing knowledge and improving the human experience. With a diverse community of students, faculty, and staff, VCU fosters innovation, creativity and collaboration. As a recognized R1 research university, the communications team at Michigan State had the goal to better convey the strength of its faculty research in an effort to boost regional and national media coverage. With the ExpertFile platform their team was able to design a custom implementation fully integrated into the MSU website and streamline the content management and updates to hundreds of faculty profiles - all managed from an intuitive centralized dashboard that saves time for the MSU team. View Expert Center About Michigan State University, a leading public research institution, top in graduate school rankings, is dedicated to advancing knowledge and transforming lives through its commitment to excellence in education, research, and outreach. As a relatively new institution, Augusta University, the fourth largest university in the state of Georgia had a goal stand out by showcasing the expertise of its faculty and the medical staff within Augusta Healthcare - one of the state’s largest integrated health systems. The communications team at Augusta leveraged the ExpertFile platform, publishing more comprehensive expert profiles. Plus they released regular expert updates that demonstrated the relevance of their experts on topical news stories. The result was a huge boost in SEO PageRank plus regional and national media coverage. All without the need to add resources to their communications team. View Expert Center About Augusta University, a leading academic institution, combines excellence in education, research, and healthcare. With an integrated health system, it fosters innovation, advances knowledge, and improves the well-being of communities locally and globally. As an R1 institution based in New Orleans, Tulane University has many specialized programs led by their world-class researchers and faculty. The Tulane marketing team wanted to better showcase this faculty expertise to drive media coverage while designing a system that worked best for their faculty. Leveraging the ExpertFile Platform, they created a searchable online hub showcasing participating faculty experts offering more engaging faculty profiles complete with multimedia features and a more intuitive way for journalists to connect to Tulane media sources. View Expert Center About Tulane University, a renowned institution in New Orleans, fosters innovative research, academic excellence, and community engagement. With a rich history of interdisciplinary collaboration, it prepares students to lead and serve in a complex global society. Are you looking to join the many organizations that are leveraging their employee subject-matter experts as part of a thought leadership and content marketing program? Then consider how you will manage and scale this effort with solutions designed specifically for expertise marketing. ExpertFile has advanced content creation and management tools, customizable workflows, powerful search capabilities, AI features, and flexible integration options, all connected to a broad network of media and speaking opportunities. By streamlining the management and promotion of online expert profiles, we ensure each organization connects with their key audiences like journalists, potential clients, event organizers and many others. Tailored for various industries, ExpertFile addresses each client's unique needs, driving meaningful engagement and visibility for the organization. The spotlights above are just a small sample of how ExpertFile works with leading organizations every day to enhance expertise and broaden their market reach. Explore industry-specific benefits to learn how ExpertFile can help your organization enhance its market presence and thought leadership. Want to learn more? Visit expertfile.com/getstarted.

Homes heated by human sewage could be a reality thanks to Aston University
Project to transform sewage sludge into clean water and energy awarded a share of £4.5 million by Ofwat Involves extracting energy from the waste produced during sewage and water treatment Gases obtained can be used to power engines or heat people’s homes. An Aston University project that could transform sewage sludge into clean water and energy has been awarded a share of £4.5 million by Ofwat. The University project with engineering consultancy ICMEA-UK involves extracting energy from the waste produced during sewage and water treatment and transforming it into hydrogen and/or methane. The gases can then be used to power engines or heat people’s homes. The aim is to create a sustainable and cost-efficiently run wastewater processes, plus extra energy. The initiative was one of ten winners of Ofwat’s Water Discovery Challenge, of which the Aston University scientists and two industrial partners have been awarded £427,000. Dr Jude Onwudili based at Aston University’s Energy and Bioproducts Research Institute (EBRI) is leading the team of scientists who will work with the partners to develop a trial rig to transform solid residues from wastewater treatment plants to hydrogen and/or methane. The two-stage process will involve the initial transformation of organic components in the sludge into liquid intermediates, which will then be converted to the fuel gases in a second stage. The project is called REvAR (Renewable Energy via Aqueous-phase Reforming), and Dr Onwudili will be working with lead partner and engineering consultancy company ICMEA-UK Limited and sustainable infrastructure company Costain. REVAR combines the use of hot-pressurised water or hydrothermal conditions with catalysts to achieve high conversion efficiency. The technique can treat sewage sludge in just minutes, and it is hoped that it will replace existing processes. In 2013, a Chartered Institution of Water and Environmental Management report stated that the sector is the fourth most energy intensive industry in the UK. Dr Onwudili said: “This project is important because millions of tonnes of sewage sludge are generated in the UK each year and the water industry is struggling with how to effectively manage them as waste. “Instead, they can be converted into valuable feedstocks which are used for producing renewable fuel gases, thereby increasing the availability of feedstocks to meet UK decarbonisation targets through bioenergy. “We will be taking a waste product and recovering two important products from it: clean water and renewable energy. Overall, the novel technology will contribute towards meeting UK Net Zero obligations by 2050 and ties in with the University’s purpose to make our world a better place through education, research and innovation.” The Water Discovery Challenge aims to accelerate the development and adoption of promising new innovations for the water sector. Over the next six months, winners will also receive non-financial support and will be able to pitch their projects to potential water company partners and/or investors. The 10 winning teams are from outside the water industry and were chosen because of their projects’ potential to help solve the biggest challenges facing the sector. The competition is part of the Ofwat Innovation Fund, run by the water regulator Ofwat, with Challenge Works, Arup and Isle Utilities and is the first in the water sector to invite ideas from innovators across industries. Helen Campbell, senior director for sector performance at Ofwat, said: “This competition was about reaching new innovators from outside the sector with different approaches and new ideas, and that’s exactly what the winners are doing. “The products and ideas recognised in this cross-sector challenge will equip water companies to better face challenges of the future – including achieving sustainability goals and meeting net zero targets – all while providing the highest-quality product for consumers.” ENDS A Blueprint For Carbon Emissions Reduction in the UK Water Industry The Chartered Institution of Water and Environmental Management https://www.ciwem.org/assets/pdf/Policy/Reports/A-Blueprint-for-carbon-emissions-reductions-in-the-water-industry.pdf Ofwat Innovation Fund Ofwat, the Water Services Regulation Authority for England and Wales, has established a £200 million Innovation Fund to grow the water sector’s capacity to innovate, enabling it to better meet the evolving needs of customers, society and the environment. The Innovation Fund, delivered in partnership with Challenge Works (formerly known as Nesta Challenges) and supported by Arup and Isle Utilities, is designed to complement Ofwat’s existing approach to innovation and to help deliver against Ofwat’s strategy which highlights the role of innovation in meeting many of the challenges the sector faces. About ICMEA-UK Based in Sheffield, in the North of England, ICMEA-UK is the UK arm of an established Italian innovative engineering company - ICMEA SRL. They are an innovative Engineering consultancy company, and work in partnership with a range of other organisations to provide innovative, bespoke solutions to problems where an Engineering solution is required. About Costain Costain helps to improve people’s lives by creating connected, sustainable infrastructure that enables people and the planet thrive. They shape, create, and deliver pioneering solutions that transform the performance of the infrastructure ecosystem across the UK’s energy, water, transportation, and defence markets. They are organised around their customers anticipating and solving challenges and helping to improve performance. By bringing together their unique mix of construction, consulting, and digital experts they engineer and deliver sustainable, efficient, and practical solutions. About Aston University For over a century, Aston University’s enduring purpose has been to make our world a better place through education, research and innovation, by enabling our students to succeed in work and life, and by supporting our communities to thrive economically, socially and culturally. Aston University’s history has been intertwined with the history of Birmingham, a remarkable city that once was the heartland of the Industrial Revolution and the manufacturing powerhouse of the world. Born out of the First Industrial Revolution, Aston University has a proud and distinct heritage dating back to our formation as the School of Metallurgy in 1875, the first UK College of Technology in 1951, gaining university status by Royal Charter in 1966, and becoming The Guardian University of the Year in 2020. Building on our outstanding past, we are now defining our place and role in the Fourth Industrial Revolution (and beyond) within a rapidly changing world. For media inquiries in relation to this release, contact Nicola Jones, Press and Communications Manager, on (+44) 7825 342091 or email: n.jones6@aston.ac.uk

This Is a Critical Moment: Delaware Must Not Go Backward in Health Equity
The proposed Delaware House Bill 350 is well-intended but would have terrible consequences for Delaware’s most vulnerable populations. There is a better way. By LeRoi S. Hicks, M.D., MPH, FACP As a Black physician who has dedicated his 25-year career to understanding and addressing health equity, I am deeply concerned about Delaware’s proposed House Bill 350, which aims to address rising health care costs by establishing a body of political appointees that would oversee the budgets of Delaware’s nonprofit hospitals. While the goal of bending the cost curve in health care may be well-intentioned, this bill will have horrific consequences for Delaware’s most vulnerable populations, including Black people, Hispanic people and other groups that have been traditionally underserved in health care. We can and must work together to solve this problem and provide the right care, in the right place, at the right time. A tale of two cities To borrow a phrase from Charles Dickens, Delaware, like much of America, is a tale of two cities. The experience of life—including a healthy, safe environment and access to good-quality health care—is vastly different depending on where you live and your demographic background. In the city of Wilmington, for example, ZIP codes that are just a few miles apart represent more than 20 years difference in life expectancy. This is not OK—it’s a sign that we have serious structural problems in our communities that are causing harm to people and making their lives shorter. Importantly, chopping $360 million out of Delaware’s hospital budgets, as House Bill 350 would do in year one, is not going to help this problem—it’s going to make it worse. And in doing so, it would ultimately make health care in Delaware more expensive—not less expensive. The key to lowering health care costs is to improve quality, access and equity Data show that about 5% of patients in the United States account for more than 50% of all health care costs. These are primarily patients who have complex and poorly managed chronic conditions that cause them to end up in the most expensive care settings—hospitals, operating rooms, emergency departments. The key to driving down health care costs is to improve quality and equity so that everyone is supported in achieving their best health, and these high users of the most expensive kinds of care are better supported in managing their health conditions such as diabetes or heart failure in the appropriate way. In doing so, they prevent the need for costly emergency or “rescue” care. Let’s do more—not less—of what we already know works Health care is not a one-size-fits-all industry. The delivery of care for patients across a diverse population requires multiple interventions at the same time. These interventions are designed not only to improve the quality of care but also to close the gap in terms of health care disparities. That’s important, because when we improve care and outcomes for the most vulnerable populations, we tend to get things right for everyone. One type of intervention is about doing exactly the right things for a patient based on the evidence of what will help—and doing nothing extra that will cause harm or generate additional costs without providing additional benefit. An example of this might be ensuring that every patient who has a heart attack gets a certain drug called a beta blocker right after their heart attack, and they receive clear guidance and support on the actions they must take to reduce their risk of a second heart attack, such as regular exercise and good nutrition. The second type of intervention is for the highest-risk populations. These are patients who live in poor communities where there are no gyms and no grocery stores, and people commonly have challenges with transportation and lack of access to resources that makes it difficult—sometimes impossible—to follow their plan for follow-up care. They lack access to high-nutrient food that reduces their risk of a second heart attack. They also live in areas where there are fewer health care providers compared to more affluent areas. These interventions tend to be very intensive and do not generate income for health systems; in fact, they require significant non-reimbursed investment, but they are necessary to keep our most vulnerable patients healthy. The medical community has developed interventions for these populations that are proven to work. A local example is the Delaware Food Pharmacy program, which connects at-risk patients with healthy food and supports their ability to prepare it. The program helps patients improve their overall health and effectively manage their chronic conditions so they can prevent an adverse event that would put them back in the hospital or emergency department. When we work together, we succeed We’ve seen incredible examples of how this work can be successful right here in Delaware. Delaware was the first state in the country to eliminate a racial disparity in colorectal cancer, and we did this by expanding cancer services, including making it easy for vulnerable people to get preventive cancer care and screenings. This is an incredible success story that continues to this day, and it was the result of thoughtful, detail-oriented partnerships among the state and the health care community. The work continues as we collaborate to reduce the impact and mortality of breast cancer in our state. Unfortunately, these kinds of interventions are the first thing to go when health care budgets get slashed, because they don’t generate revenue and are not self-sustaining. These kinds of activities need to be funded—either through grants or an external funder, or by the hospitals and health care systems. By narrowly focusing on cost, we risk losing the progress we have made Delaware House Bill 350, as it’s proposed, would cause harm in two ways: First, it would compromise our ability to invest in these kinds of interventions that work. Second, it increases the risk that higher-cost health services and programs that are disproportionately needed by people in vulnerable communities could become no longer available in Delaware. In states where the government has intervened in the name of cutting costs, like Vermont and Massachusetts, we see the consequences–less quality and reduced equitable access to much-needed services. House Bill 350 will widen the gap between those who have means and those who are more vulnerable. These changes will lead to increased disease burden on these populations. They will end up in the emergency room more and hospitalized more, which is by far the most expensive kind of care. That’s not what anyone wants—and it’s the opposite of what this bill was intended to accomplish. At this moment, in Delaware, we have an opportunity to put our state on a sustainable path to better health for all Delawareans. House Bill 350 is not that path. However, the discussion that House Bill 350 has started is something that we can build on by bringing together the stakeholders we need to collaborate with to solve these complicated problems. That includes Delaware’s government and legislators, the hospitals and health centers, the insurance, pharmacy and medical device industries, and most importantly, patients and the doctors who care for them. LeRoi Hicks, M.D., is the campus executive director for ChristianaCare, Wilmington Campus.

Dr Raghunath Anant Mashelkar delivered the 2024 Aston University Annual Distinguished Lecture He has been president of the Indian National Science Academy and director general of the Indian Council of Scientific and Industrial Research and has received multiple honours and awards He was also presented with an honorary professorship in recognition of his outstanding contribution to academia and beyond. Dr Raghunath Anant Mashelkar delivered Aston University’s 2024 Annual Distinguished Lecture to more than 70 invited guests on 22 April. One of the world’s renowned figures in polymer science, research leadership and intellectual property rights, Dr Mashelkar, a chemical engineer, is a global leader and inspiration in his native India and the wider international research community. In recognition of his outstanding contribution to the research community, Dr Mashelkar was bestowed with an honorary professorship at the end of the lecture by Professor Aleks Subic, Vice-Chancellor and Chief Executive of Aston University. The title of Dr Mashelkar’s lecture was ‘Trapeze Artistry in Biomimetic Smart Gels’. ‘Smart gels’, made from synthetic polymers (types of plastics), can be developed with specific functional properties, such as reacting to changes in temperature and pH. Whilst Director at India’s National Chemical Laboratories, Dr Mashelkar led work which discovered smart gels which can mimic biological functions (biomimetic), including being self-healing, self-organising, and acting as enzymes in chemical and biological processes. Their properties can be reversibly switched on or off, or they can change volume or shape, through the use of pH or temperature, the ‘trapeze artistry’ of the title, giving them many uses. This included temperature-responsive comfortable insoles for diabetic feet, drilling fluids which can quickly, but reversibly, plug an oil well, and medical devices for the digestive system, which resist the acidic environment of the stomach to deliver drugs, but dissolve harmlessly in the alkaline environment when they leave the stomach. One of the defining factors of Dr Mashelkar’s work has been serendipity. He told the story of a smart gel that dried to become a completely different shape when dried in his laboratory’s old oven rather than the new oven. One of his research team discovered this was due to the presence of copper ions from corrosion in the oven, which changed the way the molecules arranged themselves and led to a whole new area of research on polymer self-assembly. As he said: “Eyes do not see what the mind does not know. Look at the 'failed' experiment very carefully, maybe the next big breakthrough is waiting there!” Dr Mashelkar also spoke on his life story, from a young boy in India, attending the local municipal school, to addressing thousands of the world’s best minds at places like the World Economic Forum and the World Bank. His great passion now is ‘Gandhian Engineering’ based on the principle of more performance, from fewer resources, for more people. He created the Anjani Mashelkar Award, named after his mother, for the best low-cost, high-technology innovations. Winners have included an Internet of Things-based maternal healthcare system for rural areas and a smartphone app to assess lung health. Dr Mashelkar is proud of his work on Gandhian Engineering. Speaking after the lecture he said: “Rising inequalities create social disharmony. Now, you can’t make the inequalities vanish because you can’t make poor people rich overnight. What is needed is access. Can we give access equality, despite the income inequality? And that’s the principle of Gandhian Engineering. In my lecture I showed a photograph of a poor lady in a hut with a mobile, and a rich lady from a city who also had a mobile. This is equal access. It was not possible previously when mobiles were so expensive. In India now we have good public infrastructure. Data is now Rs 4 per GB and wireless is free. Once you start giving access, there is a parity.” Professor Subic said: “It was a privilege and a pleasure to welcome such a celebrated scientist as Dr Mashelkar to give the Aston University Annual Distinguished Lecture this year. Once again, we have brought a renowned international leader to engage with our community and present some of the most exciting research going on in our world today, while also inspiring the next generation of researchers and international citizens. I am deeply honoured that Dr Mashelkar has accepted an honorary professorship from Aston University in recognition of his international standing and significant contributions to scientific research and innovation.” The distinguished lecture series was established by Professor Subic in 2023. It brings influential speakers to the University to address major scientific breakthroughs, as well as social, cultural and policy issues. The first distinguished lecture was given by Nobel Laureate Peter Agre in 2023. Speaking after the lecture, Dr Mashelkar said: “I am absolutely honoured to get this honorary professorship from Aston University. Aston University is excelling in a number of areas. In terms of its future, I consider that to be very bright for the simple reason that the University’s dynamic Vice-Chancellor is making big changes with speed and skill, with expansion, inclusion and excellence. To be honoured with an honorary professorship is one of the greatest satisfactions and fulfilments of my life.” The lecture was followed by a drinks reception to allow guests to meet Dr Mashelkar and further discuss his work. A video recording of the 2024 Annual Distinguished Lecture will be made available on the University website at a later date.

Healthy Environment, Healthy People: The Intersection Between Climate and Health
How is climate change influencing our health? Why does climate change have a greater impact on vulnerable populations and low-income people? How does the U.S. health care system affect the climate? How can health care systems improve their impact on the climate and the environment? ChristianaCare’s inaugural Climate and Health Conference addressed these topics and raised possible solutions at the John H. Ammon Medical Education Center on the Newark, Delaware, campus on April 12. At the conference, the common denominator was this: An unhealthy environment can lead to illnesses and deaths from air pollution, high heat, contaminated water and extreme weather events. Health systems, government entities, community organizations and individuals all have a role to play in decreasing these effects. “Climate, the environment and health care systems are intertwined,” said Greg O’Neill, MSN, APRN, AGCNS-BC. “We need to pay close attention to this relationship so we can improve health for everyone.” O’Neill is director of Patient & Family Health Education and co-chair of the Environmental Sustainability Caregiver Committee at ChristianaCare. Climate change and intensifying health conditions Negative health effects are so closely tied to the environments where people live, work and play that The Lancet called climate change “the greatest global health threat facing the world in the 21st century [and] the greatest opportunity to redefine the social and environmental determinants of health.” At the conference, speakers addressed specific areas of concern. Asthma. Air pollutants, while largely invisible, are associated with asthma. What’s more, people who live in urban areas with little green space are more likely to have uncontrolled asthma, said speaker Robert Ries, M.D., an emergency medicine resident at ChristianaCare. And there’s the rub, he said: When people with asthma spend time in green spaces, it may improve their health. “In Canada,” he said, “some doctors prescribe nature – two hours a week for better overall health outcomes. Could we do that here?” Heat-related illness. Temperatures worldwide have been rising, increasing the likelihood of heat-related health incidents. Heat waves may be harmful to children and older adults, particularly those who don’t have access to air conditioning, swimming pools or transportation to the beach, said speaker Alan Greenglass, M.D., a retired primary care physician. Children visit the emergency room 20% more frequently during heat waves. Weather-related illness. Climate change is causing more floods, which may result in respiratory problems due to mold growth; and droughts, which may threaten water safety and contribute to global food insecurity, said speaker Anat Feingold, M.D., MPH, an infectious disease specialist at Cooper Health. Stress and anxiety. Climate change can affect mental health, even leading to “solastalgia,” which is distress about environmental change and its effect on one’s home, said speaker Zachary Radcliff, Ph.D., an adolescent psychologist at Nemours. He encouraged clinicians in the audience to keep this mental health concern in mind when seeing patients as it may become more prevalent. Cardiovascular disease risk. Frequent consumption of red meat increases the risk of cardiovascular disease, the top cause of death in the U.S. It’s also unhealthy for the environment, said speaker Shirley Kalwaney, M.D., an internal medicine specialist at Inova. Livestock uses 80% of available farmland to produce only 17% of calories consumed, creating a high level of greenhouse gas emissions. By comparison, plant-based whole foods decrease the risk of cardiovascular disease and diabetes. They use only 16% of available farmland, producing 82% of calories consumed. This makes reducing red meat in our diets one of the most powerful ways to lower the impact on our environment. Health equity and the environment People in low-income communities are more likely to live in urban areas that experience the greatest impacts of climate change, including exposure to air pollutants and little access to green space, said speaker Abby Nerlinger, M.D., a pediatrician for Nemours. A Harvard study in 2020 demonstrated that air pollution was linked with higher death rates from COVID-19 — likely one of the many reasons the pandemic has disproportionally harmed Black and Latino communities. Similarly, access to safe, affordable housing is essential to a healthy environment, said Sarah Stowens, Ed.D., manager of State Policy and Advocacy for ChristianaCare, who advocated for legislation including the Climate Solutions Act, another bill that increased oversight regarding testing and reporting of lead poisoning and a policy to reduce waste from topical medications. Opportunities for change in health care Reduce emissions from pharmaceuticals and chemicals. These emissions are responsible for 18% of a health system’s greenhouse gas emissions. One way to reduce this number is for clinicians to prescribe a dry-powder inhaler (DPI) instead of a metered-dose inhaler (MDI) when applicable and safe for the patient and to give patients any inhalers that were used in the hospital at discharge if they are going home on the same prescription. Hospitals have opportunities to reduce greenhouse gases while caring for patients, said Deanna Benner, MSN, APRN, WHNP, women’s health nurse practitioner and co-chair of ChristianaCare’s Environmental Sustainability Caregiver Committee. The health care sector is responsible for 8.5% of U.S. greenhouse gas emissions, the highest per person in the world. U.S. greenhouse gas emissions account for 27% of the global health care footprint. One way to significantly reduce the carbon footprint is to use fewer anesthetic gases associated with greater greenhouse gas emissions, Benner said. Limit single-use medical devices. Did you know that one surgical procedure may produce more waste than a family of four produces in a week? Elizabeth Cerceo, M.D., director of climate health at Cooper Health, posed this question during her talk. Sterilizing and reusing medical devices, instead of using single-use medical devices, she said, may meaningfully reduce hospital waste. ChristianaCare’s commitment to healthy environments and healthy people As one of the nation’s leading health systems, ChristianaCare is taking a bold, comprehensive approach to environmental stewardship. ChristianaCare reduced its carbon footprint by 37% in 2023 by purchasing emission-free electricity. ChristianaCare joined the White House Climate Pledge to use 100% renewable energy by 2025, reduce greenhouse gas emissions by 50% by 2030 and achieve zero net emissions by 2050. ChristianaCare has created an Environmental, Social and Governance structure to help advance a five-year strategic plan that delivers health equity and environmental stewardship. Nearly 150 staff members have become Eco-Champions, an opportunity to be environmental change-leaders in the workplace. In 2023, ChristianaCare’s successful environmental stewardship included: Reducing our carbon footprint by 37% by purchasing emission-free electricity. Recycling 96,663 pounds of paper, which preserved 11,485 trees. Reducing air pollution by releasing an estimated 33,000 fewer pounds of nitrogen oxides and sulfur oxides through the use of a cogeneration energy plant on the Newark campus. Donating 34,095 pounds of unused food to the Sunday Breakfast Mission in Wilmington, Delaware. Donating 1,575 pounds of unused medical equipment to Project C.U.R.E., ChristianaCare’s Virtual Education and Simulation Training Center and Delaware Technical Community College. “In quality improvement, they say you improve the things that you measure,” O’Neill said in expressing goals for continued success. In looking ahead, said Benner, “I really hope that this conference is the catalyst for positive change with more people understanding how climate is connected to health, so that we can protect health from environmental harms and promote a healthy environment for all people to thrive.”

Nurse Leaders Danielle Weber and Michelle Collins Named Fellows in Nursing Innovation
Two ChristianaCare nurse leaders have been named fellows in the 2024-25 cohort of the prestigious Johnson & Johnson Nurse Innovation Fellowship Program. The fellows are Danielle Weber, MSN, MSM, RN-BC, NEA-BC, chief nurse executive, and Michelle Collins, DNP, APRN, CNS, ACNS-BC, NPD-BC, NEA-BC, LSSBB, vice president of Nursing Professional Excellence. These nurse innovators will work collaboratively to address a real-world challenge in ways that can be implemented at ChristianaCare. Weber, who also is chief nursing officer of Wilmington Hospital, leads ChristianaCare’s nursing staff in setting strategic imperatives, advises leadership on best practices in nursing, establishes nursing policies and procedures, oversees nursing education and research and creates a collaborative environment to ensure evidence-based care practices in both the acute care and home health settings. Collins leads ChristianaCare’s systemwide efforts to support nursing practice innovation, governance infrastructure and problem-solving, including a successful initiative in virtual acute care nursing. She also led ChristianaCare to achieve its third Magnet designation, the preeminent designation for excellence from the American Nurses Credentialing Center. With a strong commitment to innovation in nursing, ChristianaCare is at the forefront of virtual acute care nursing. This entails experienced nurses practicing virtually in another location supporting hospital-based nurses by documenting health information, providing patient education, monitoring patient lab work, completing patient admission documentation and helping with discharge planning and care coordination. The fellowship, administered by Penn Nursing and the Wharton School at the University of Pennsylvania, is a one-year, team-based program for chief nursing officers, nurse executives and other senior nurse leaders that aims “to advance health care by powering up nurse-led innovation and leadership within health systems.”





