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How the Black Sea ceasefire could backfire for Ukraine
Washington is touting the proposed Black Sea ceasefire between Ukraine and Russia, but there are signs that Russia could emerge from the deal with the upper hand. Hein Goemans, a political science professor at the University of Rochester whose research focuses on territorial disputes and what starts and ends wars, says the agreement “doesn’t really mean much.” “What matters is territorial divisions,” Goemans says. “I see this ceasefire deal as Russia trying to play the United States.” Goemans says the deal would be reasonable if the U.S. were willing to enforce it with sanctions if, or when, Russia reneges. “Ukraine should not believe this deal is in any way credible if the U.S. is not willing to commit to sanctions if Russia reneges, which it will,” Goemans says. He adds that the deal also favors Russia if other parts of it, like the repatriation of Ukrainian children, are not effected. “The chance that Russia would effectively help with the repatriation of Ukrainian abducted children is zero,” Goemans says. “It appears Russia has not compromised on any dimension.” Goemans recently shared similar thoughts with Newsweek, and is regularly tapped by news outlets around the world for his insights on the war in Ukraine and territorial disputes in hotspots across the globe. Reach Goemans by clicking on his profile.

NASA Grant Funds Research Exploring Methods of Training Vision-Based Autonomous Systems
Conducting research at 5:30 a.m. may not be everybody’s first choice. But for Siddhartha Bhattacharyya and Ph.D. students Mohammed Abdul, Hafeez Khan and Parth Ganeriwala, it’s an essential part of the process for their latest endeavor. Bhattacharyya and his students are developing a more efficient framework for creating and evaluating image-based machine learning classification models for autonomous systems, such as those guiding cars and aircraft. That process involves creating new datasets with taxiway and runway images for vision-based autonomous aircraft. Just as humans need textbooks to fuel their learning, some machines are taught using thousands of photographs and images of the environment where their autonomous pupil will eventually operate. To help ensure their trained models can identify the correct course to take in a hyper-specific environment – with indicators such as centerline markings and side stripes on a runway at dawn – Bhattacharyya and his Ph.D. students chose a December morning to rise with the sun, board one of Florida Tech’s Piper Archer aircraft and photograph the views from above. Bhattacharyya, an associate professor of computer science and software engineering, is exploring the boundaries of operation of efficient and effective machine-learning approaches for vision-based classification in autonomous systems. In this case, these machine learning systems are trained on video or image data collected from environments including runways, taxiways or roadways. With this kind of model, it can take more than 100,000 images to help the algorithm learn and adapt to an environment. Today’s technology demands a pronounced human effort to manually label and classify each image. This can be an overwhelming process. To combat that, Bhattacharyya was awarded funding from NASA Langley Research Center to advance existing machine learning/computer vision-based systems, such as his lab’s “Advanced Line Identification and Notation Algorithm” (ALINA), by exploring automated labeling that would enable the model to learn and classify data itself – with humans intervening only as necessary. This measure would ease the overwhelming human demand, he said. ALINA is an annotation framework that Hafeez and Parth developed under Bhattacharyya’s guidance to detect and label data for algorithms, such as taxiway line markings for autonomous aircraft. Bhattacharyya will use NASA’s funding to explore transfer learning-based approaches, led by Parth, and few-shot learning (FSL) approaches, led by Hafeez. The researchers are collecting images via GoPro of runways and taxiways at airports in Melbourne and Grant-Valkaria with help from Florida Tech’s College of Aeronautics. Bhattacharyya’s students will take the data they collect from the airports and train their models to, in theory, drive an aircraft autonomously. They are working to collect diverse images of the runways – those of different angles and weather and lighting conditions – so that the model learns to identify patterns that determine the most accurate course regardless of environment or conditions. That includes the daybreak images captured on that December flight. “We went at sunrise, where there is glare on the camera. Now we need to see if it’s able to identify the lines at night because that’s when there are lights embedded on the taxiways,” Bhattacharyya said. “We want to collect diverse datasets and see what methods work, what methods fail and what else do we need to do to build that reliable software.” Transfer learning is a machine learning technique in which a model trained to do one task can generalize information and reuse it to complete another task. For example, a model trained to drive autonomous cars could transfer its intelligence to drive autonomous aircraft. This transfer helps explore generalization of knowledge. It also improves efficiency by eliminating the need for new models that complete different but related tasks. For example, a car trained to operate autonomously in California could retain generalized knowledge when learning how to drive in Florida, despite different landscapes. “This model already knows lines and lanes, and we are going to train it on certain other types of lines hoping it generalizes and keeps the previous knowledge,” Bhattacharyya explained. “That model could do both tasks, as humans do.” FSL is a technique that teaches a model to generalize information with just a few data samples instead of the massive datasets used in transfer learning. With this type of training, a model should be able to identify an environment based on just four or five images. “That would help us reduce the time and cost of data collection as well as time spent labeling the data that we typically go through for several thousands of datasets,” Bhattacharyya said. Learning when results may or may not be reliable is a key part of this research. Bhattacharyya said identifying degradation in the autonomous system’s performance will help guide the development of online monitors that can catch errors and alert human operators to take corrective action. Ultimately, he hopes that this research can help create a future where we utilize the benefits of machine learning without fear of it failing before notifying the operator, driver or user. “That’s the end goal,” Bhattacharyya said. “It motivates me to learn how the context relates to assumptions associated with these images, that helps in understanding when the autonomous system is not confident in its decision, thus sending an alert to the user. This could apply to a future generation of autonomous systems where we don’t need to fear the unknown – when the system could fail.” Siddhartha (Sid) Bhattacharyya’s primary area of research expertise/interest is in model based engineering, formal methods, machine learning engineering, and explainable AI applied to intelligent autonomous systems, cyber security, human factors, healthcare, explainable AI, and avionics. His research lab ASSIST (Assured Safety, Security, and Intent with Systematic Tactics) focuses on the research in the design of innovative formal methods to assure performance of intelligent systems, machine learning engineering to characterize intelligent systems for safety and model based engineering to analyze system behavior. Siddhartha Bhattacharyya is available to speak with media. Contact Adam Lowenstein, Director of Media Communications at Florida Institute of Technology at adam@fit.edu to arrange an interview today.

The Lost Girls of Autism is published on 3 April 2025, coinciding with Autism Awareness Month in April In the book, Professor Rippon explores the ‘male’ history of autism, and why autism in women has been misunderstood and ignored Professor Rippon will give a free public lecture on the book at Aston University on 6 May 2025. Gina Rippon, professor emeritus of cognitive neuroimaging at Aston University Institute of Health and Neurodevelopment (IHN), has written a new book, entitled The Lost Girls of Autism. The book will be released on 3 April 2025, coinciding with Autism Acceptance Month in April. It has the subtitle ‘How Science Failed Autistic Women and the New Research that’s Changing the Story’. Historically, doctors believed that autism was a male condition, and simply did not look for it in girls and women. This has meant that autistic girls visiting a doctor have been misdiagnosed with anxiety, depression or personality disorders, or are missed altogether. Many women only discover they have the condition when they are much older, missing decades of support. In more recent years, it has become apparent that girls and women with autism have different traits and behaviours to boys and men, and are more likely to hide autistic traits to fit in – known as camouflaging. In The Lost Girls of Autism, Professor Rippon explores the emerging science of female autism, and examines why it has been systematically ignored and misunderstood for so long. Professor Rippon will give a free public lecture about her book on Tuesday 6 May 2025 at 18:00 BST at Aston Business School. Visit https://www.eventbrite.co.uk/e/the-lost-girls-of-autism-an-audience-with-author-gina-rippon-tickets-1304020734119 for more information and tickets. Copies of the book will be on sale at the event. Professor Rippon said: “This book reveals how a ‘male spotlight’ problem has biased many aspects of the autism story, from what autism is, to how we recognise it, and even how brain imagers like me search for answers. It shows how and why autistic women have been unrecognised, overlooked and unsupported. It shines a new light on how the story is changing and how we are now beginning to recognise the full spectrum of the autistic experience. It is for anyone with an interest in autism in all its presentations.”

For autonomous machines to flourish, scalability is everything
The past decade has seen remarkable advancements in robotics and AI technologies, ushering in the era of autonomous machines. While the rise of these machines promises to revolutionize our economy, the reality has fallen short of expectations. That’s not for a lack of intensive investments in research in development, says Yuhao Zhu, an associate professor of computer science at the University of Rochester. The reason we’re not seeing more service robots, autonomous drones, and self-driving vehicles, Zhu says, is that autonomation development is currently scaling with the size of engineering teams rather than the amount of relevant data and computational resources. This limitation prevents the autonomy industry from fully leveraging economies of scale, Zhu says, particularly the exponentially decreasing cost of computing power and the explosion of available data. Zhu recently co-authored a report on the quest for economies of scale in autonomation in Communications of the ACM and is part of an international team of computer scientists focused on making autonomous machines more reliable and less costly. He can be reached by email at yzhu@rochester.edu.

Summary: The article explores the Fear of Running Out (FORO), a psychological phenomenon that stems from anxiety about resource scarcity, particularly in retirement. FORO is especially common among seniors who fear depleting their financial, physical, or emotional resources as they age. Unlike FOMO (Fear of Missing Out), FORO focuses on the depletion of existing assets, often leading to cautious decision-making, delayed spending, or self-sabotaging behaviours like excessive frugality or social withdrawal. While some instances of FORO are valid—such as retirees who underestimated their living expenses—others are more psychological, with financially secure individuals still feeling paralyzed by fear and unable to enjoy their retirement fully. There are practical solutions, but they require more than just emotional support. We also need to address the lack of formal retirement planning and literacy. Most retirees have insufficient knowledge about tax-efficient asset drawdowns, and the limited guidance from financial institutions exacerbates these fears. We’ve all heard of FOMO (fear of missing out)—that nagging anxiety when everyone else seems to be at a fabulous party while you’re at home scrolling through social media, eating last night’s leftovers straight from the container. As we age, the fears we carry evolve—and for some, they get a little louder, quirkier, and much more challenging to ignore. A unique set of acronyms has emerged for older adults to describe these creeping anxieties. Allow me to introduce you to the unholy trinity of aging fears: FOGO (Fear of Getting Old): This one typically kicks in around our mid-to-late 50s when the realization hits and panic sets in: "Wait... I’m not young anymore?" Have I saved enough? Have I experienced enough? Am I running out of time? Cue the classic symptoms: splurging on bright red sports cars, embarking on bucket-list trips to exotic locales, or dating someone who knows what "Netflix and chill" really means, not cozying up with a movie. And yes, sometimes while still married. It’s all part of the "midlife crisis" package—a desperate attempt to outrun Father Time. But let’s be honest: The comb-over isn’t fooling anyone. FOBO (Fear of Being Old): This stage sneaks in during your 70s, as your "best before" date blinks ominously on life’s metaphorical packaging. Many enter into a state of "defensive denial," refusing to acknowledge their age or any limitations, insisting they are still as capable as ever, even when struggling with specific tasks. In this stage, people can demonstrate "overcompensation - Desperately trying to prove they’re still youthful. Many will refuse to use mobility aids or decline assistance from family or caregivers out of pride. Others will shut down anyone who dares to suggest they are old. “Me? Old? Please. I just got a brand-new hip last year!” FORO (Fear of Running Out): Now we get to the show's real star. FORO enters the spotlight as you thoughtfully consider retirement and suddenly takes over the plot. It’s the fear of running out—of money, energy, time, or maybe even snacks at movie night. This one’s a relentless buzz in the background of every decision, from how you spend your savings to whether you should buy name-brand peanut butter or settle for the generic jar. If left unchecked, FORO can steal the joy out of today by worrying too much about tomorrow. We have all heard the stories of people passing away with millions of dollars in the bank, yet they lived in squalor, afraid to spend their money. Now, FORO can manifest in all kinds of ways. Some are almost funny in hindsight. Remember the pandemic toilet paper wars of 2020? Or that panic at a party when you’re convinced you don’t have enough food for your guests, only to find yourself drowning in leftovers? But for seniors in retirement, FORO often takes on a much more serious tone—like running out of money, energy, or health as the years go by. These thoughts can be terrifying for the aged. And sometimes, this fear is warranted. Imagine a retiree who underestimated their living expenses, burned through savings too quickly, and now faces the stark reality of financial insecurity. That’s a legitimate case of FORO that demands attention, planning, and maybe a shift in lifestyle. But other times, FORO is more like a shadow in the dark—unsettling at first glance but harmless once illuminated. For example, some seniors with reasonable pensions, savings, and even supplemental income streams might still be too paralyzed by the fear of running out to take that dream vacation or help their grandchildren with school. In this situation, it is doubtful that there will ever be enough. This type of FORO can cause harm through neglect. This unfounded FORO can keep people from genuinely thriving during their golden years. There are well-documented cases of individuals who have perished from thirst in the desert while carrying full bottles of water. They were too frightened of running out of water to save their lives by drinking it. Most of us shake our heads and think we would never do that, but FORO represents a compelling fear that can lead to self-sabotaging behaviours. If FORO could result in death in the aforementioned desert scenario, how might it influence decisions regarding our significant assets, such as our homes? Unfortunately, many retirees pinch pennies and go without while living in homes with considerable equity, refusing to access it for fear of running out (FORO). So, how do we know when FORO is a valid warning signal and when it’s just a psychological hurdle? And, more importantly, how can we tackle this fear to ensure it doesn’t stand in the way of living a joyful, fulfilled retirement? Read on; we’ll dive deeper into the concept of FORO—why it exists, how it can sneak into our decision-making, and, most importantly, actionable strategies to manage it. Remember, your golden years shouldn’t be ruled by fear—they should be a time to shine. The Fear of Running Out (FORO) is a psychological concept rooted in anxiety about scarcity or insufficiency, particularly concerning essential resources like money, time, or opportunities. It's akin to FOMO (Fear of Missing Out), but instead emphasizes the anxiety of depleting one's existing resources rather than worrying about missed experiences. While FORO has not been as widely studied as FOMO in academic circles, the term has gained traction in financial and psychological contexts, particularly regarding retirement planning, economic behaviour, and decision-making. Although it’s unclear who explicitly popularized the term “Fear of Running Out,” it has become a recurring theme in financial planning discussions and among behavioural psychologists studying how individuals manage uncertainty and risk. The Psychology of FORO FORO is deeply rooted in psychological concepts of scarcity and loss aversion, both key ideas in behavioural economics. Loss aversion, central to Daniel Kahneman and Amos Tversky’s prospect theory, highlights that the pain of losing something outweighs the joy of gaining an equivalent amount. In the context of retirement, the fear of running out of money reflects this principle—financial depletion carries the weight of losing essential aspects like security, independence, and quality of life, making it feel particularly distressing. The work of researchers like Eldar Shafir and Senthil Mullainathan on the scarcity mindset further illuminates this phenomenon. They suggest that when people are preoccupied with avoiding resource depletion, they often develop tunnel vision, focusing narrowly on the immediate issue. For seniors worried about outliving their savings, this can manifest as excessive caution or hesitation in deciding to spend or draw down resources, even when such concerns may not be warranted. Faced with this dilemma, some seniors develop inertia, choose to do nothing, and ignore the situation altogether. According to a 2024 report by the Ontario Securities Commission, 13% of pre-retirees and 19% of retirees among Canadians aged 50 and older have a formal written retirement plan, which is a significant cause for concern. This reflects a widespread lack of structured financial and retirement literacy. Without a clear strategy, many individuals may not fully understand how to manage their resources effectively throughout retirement, particularly when it comes to de-accumulating (spending) assets in a tax-efficient manner. We can quickly start to see why many older Canadians have FORO. One key issue is that minimal accessible information exists on strategies for drawing down retirement savings to minimize taxes while ensuring long-term financial security. For example, the timing and order in which individuals withdraw from registered accounts like RRSPs, TFSAs, non-registered investments, or access their home equity can dramatically impact their overall tax burden and available income in retirement. Unfortunately, this type of guidance is often overlooked in financial planning resources, leaving most retirees guessing how much money is enough. The financial industry also contributes to this gap. Banks and many financial advisors are primarily compensated through commissions tied to the sale and management of investments, such as mutual funds or other financial products. This model does not incentivize them to provide comprehensive advice on strategically spending down savings. As a result, many seniors are left without the critical guidance they need to navigate the complexities of de-accumulation, leading to suboptimal emotionally driven decisions and increased financial stress. This lack of tailored advice is particularly problematic for Canadians who rely on paying off their homes as their primary financial plan. While homeownership is a valuable asset, it is not liquid, and converting it into usable retirement income can be challenging without proper planning. The fear of running out of money (FORO) becomes especially acute for these individuals, as they may not have the financial and retirement literacy or tools to make informed decisions about how to fund their retirement, especially concerning using home equity. In short, the low prevalence of formal retirement plans, insufficient education on tax-efficient de-accumulation, and the misaligned incentives of financial institutions significantly disadvantage seniors. This gap exacerbates financial insecurity and leaves many retirees vulnerable to the psychological and practical challenges of FORO, particularly those who rely on home equity, an illiquid asset, as their primary financial safety net. Addressing these issues requires a broader emphasis on financial and retirement literacy and unbiased, accessible advice tailored to retirees' unique needs. Key Components of FORO: 1. Scarcity Mindset—Seniors facing FORO might develop a scarcity mindset, which can lead to overly frugal behaviours. For example, they may reduce spending on essential support services or forego social activities to protect their savings, even when financially secure. 2. Emotional Triggers—FORO is tied to deeper emotional needs like safety, independence, and legacy. At its core is the fear that people will have nowhere to live, won’t have enough money to care for themselves, and will not have any money left to leave a legacy. 3. Decision Paralysis - FORO can cause retirees to delay allocating resources, from downsizing a home to sourcing pension-type income. This indecision can lead to missed opportunities or unnecessary sacrifices. 4. Overcompensation—In some cases, the fear of running out can lead to self-sabotage behaviours like hoarding money or withdrawing from social activities. These behaviours reduce quality of life and increase feelings of isolation. The Solution: A comprehensive approach that combines emotional support, practical planning, and mindset adjustments is essential to helping retirees overcome FORO. By addressing their fears and financial realities, they can gain the confidence to enjoy their retirement years without worrying about running out of money. 1. Acknowledgement and Understanding - Listen and empathize: Begin by genuinely listening to the retiree's concerns, recognizing that FORO is an emotional issue tied to deep-seated fears about security and independence. Normalize the fear: Reassure them that the fear of running out of money is common, especially in retirement. Explain the reasons behind this fear: Retirees often can’t return to work to supplement income. Lifespans and healthcare costs are unpredictable, creating uncertainty. The transition from accumulating wealth to spending it feels unnatural to many. 2. Develop a Retirement Spending Plan—Create a tailored plan. Outline a sustainable spending strategy aligning with the client's lifestyle, goals, and resources: Leverage expertise: Collaborate with their bank manager or financial advisor to develop a realistic budget covering essential and discretionary expenses. Focus on balance: Establish a balance between meeting current needs and maintaining future security. 3. Generate Pension-Like Income - Explore income solutions: Help them research ways to create predictable income streams, such as: Purchasing an annuity to convert part of their savings or equity into guaranteed income. Consider equity mortgage products for additional cash flow if they have sufficient home equity. Address misconceptions: Explain how these tools can reduce uncertainty and provide peace of mind. 4. Emergency Fund - Health care may be needed later in life and can be costly. Setting money aside for unexpected expenses will offer great comfort and peace of mind. 5. Mindset Shifts - Reframe perspectives: Encourage retirees to focus on the opportunities their resources provide rather than fixating on worst-case scenarios: Promote enjoyment: Remind them that retirement is a time to enjoy the fruits of their labour, not live in constant fear. Highlight the importance of self-care and experiences that bring joy and fulfillment. 6. Legacy Planning - Address legacy concerns: Help them create an estate plan or designate resources for loved ones and causes they care about, ensuring their wishes are honoured: Provide clarity: Show how planning for a legacy can reduce anxiety about leaving something behind while meeting their current needs. The Fear of Running Out is more than just a financial concern—it’s a deeply emotional and psychological issue for seniors facing the unpredictability of retirement. By addressing this fear in practical and empathetic ways, we can give retirees the tools and confidence to enjoy their golden years without worrying about depletion or feeling like they need to stockpile financial "water bottles" for a drought that may never come. And there you have it—FORO might be a formidable guest at the retirement table, but it doesn’t have to steal the show. By addressing the emotional roots of this fear, creating practical plans, and shifting the focus to what’s possible, retirees can turn their golden years into precisely that: golden. Remember, retirement isn’t about tiptoeing around scarcity; it’s about celebrating a lifetime of hard work and savouring the moments that make life rich. So, let’s leave FORO in the shadows where it belongs and step confidently into a retirement that truly shines. And let’s be honest, no one wants their legacy to read: "Lived frugally, died rich, and missed the Boat to the Caribbean." Don't retire---Re-Wire! Sue

A Bumpy Ride Ahead for HigherEd
A confluence of political, economic, and social challenges is threatening the very fabric of US universities. In both red and blue states, the political and economic headwinds facing institutions are fierce, public skepticism is high, and social media has become a polarizing battleground of filter bubbles filled with mis/disinformation. Universities find themselves squeezed by funding cuts, scrutinized by lawmakers, and caught in cultural crossfire. This presents a unique challenge for communications professionals. In this era of declining trust and “alternative facts,” they need to be hyper-informed, adapt quickly, and boldly emphasize the critical value institutions have in society. Communications should function as a vital link, bridging this growing divide between town and gown. In red and blue states, the political and economic headwinds hitting higher education are fierce, public skepticism is high, and social media has become a polarizing battleground of filter bubbles filled with mis/disinformation. It's important to note that throughout history, universities often emerge stronger and more deeply connected to the public during times of turbulence. Universities played a key role in partnering with the government to implement Roosevelt's New Deal, helping with emergency relief and agricultural programs. They helped democratize education with the GI Bill after World War II. They responded to societal demands during the civil rights era. Most recently, they played a key role in public health amidst the COVID-19 pandemic. Campus communicators have a unique set of skills and a vital responsibility to steer their institutions through these tough times. But the road ahead will be hard. The New Reality for Campus Communicators Cuts to Research Funding The lifeblood of academic innovation—research dollars—is under threat. The new political regime in Washington is looking to cut billions in federal research funding. A sudden cap on NIH indirect costs (slashed to 15% from an average of 28%) will have a profound impact on programs. Many researchers report that major grants are frozen or are expected to shrink. This “budget axe” isn’t theoretical for research universities—it’s biting right now. Communicators must convey what’s at stake: essential contributions such as groundbreaking science, community health programs, and innovation pipelines that fuel the economy hang in the balance as money gets tighter. Increasing State Oversight & Regulation In state capitals, politicians are muscling into campus affairs like never before. Republican-controlled statehouses are overhauling higher education governance, introducing over 150 bills in 35 states aimed at tightening control over public institutions. Even tenure is threatened. In the past year, lawmakers in seven states moved to eliminate or curb tenure and impose stricter post-tenure reviews – an unprecedented encroachment on academic freedom. New laws and proposals are creating oversight committees, mandating changes to the curriculum, and even threatening funding for programs out of political favor. The message from some state capitols is clear: “We’re watching you.” This surge in oversight and regulatory meddling means university communicators must navigate an increasingly fine line, demonstrating transparency and accountability at every turn to appease regulators while fiercely defending their institution’s academic autonomy. Political Pressure and DEI Backlash Diversity, equity, and inclusion initiatives are under open attack. What began as partisan rhetoric has evolved into concrete threats – and actions – against campus diversity efforts. Dozens of states have passed or proposed laws to defund DEI offices, ban diversity training, or restrict teaching about race and gender. The result? An “inconsistent and confusing landscape” for colleges as they respond to swelling political pressure. The campaign against campus DEI has dramatically accelerated in 2025, turbocharged by signals from the Trump administration pushing to eliminate DEI efforts across government and higher ed. According to The Chronicle of Higher Education 270 campuses in 38 states have already scaled back or dismantled some DEI programs under this pressure. For communications teams, the DEI backlash creates a messaging minefield. They must affirm institutional values of inclusion and support for marginalized groups, even as those very programs face hostile scrutiny from powerful critics. Threats to the Federal Department of Education In Washington, the unthinkable is suddenly on the table: the U.S. Department of Education itself is in the crosshairs. President Trump has made good on campaign promises by signing an executive order to dismantle the Department of Education. While outright abolition requires Congress, the administration has already laid off nearly half of the department’s staff and moved to strip the agency to its bare bones. “We’re going to shut it down… it’s doing us no good,” Trump declared. This unprecedented move could upend federal support and guidelines for universities – from financial aid administration to civil rights enforcement – leaving states to fill the void. Communications professionals must reassure students, faculty, and the public that education won’t grind to a halt if federal oversight wanes. It’s a communications tightrope: acknowledging the potential for massive change while conveying stability in the university’s core mission. After all, even if Washington pulls back, universities still answer to accreditation bodies and the public trust. The Misinformation Deluge on Social Media The information ecosystem has never been more chaotic – or more dangerous. Universities are grappling with viral misinformation and disinformation that can ignite campus controversies overnight. In the age of TikTok rumors and politicized Twitter (or “X”) feeds, false narratives spread like wildfire before facts can catch up. Recent campus incidents have shown how quickly truth gets muddled: one university saw fake reports about a protest spread widely. At the same time, another dealt with a gross misinterpretation of a student gathering that went viral. Photos and videos are routinely ripped out of context or deliberately edited with misleading labels. The public, meanwhile, is “bombarded with misinformation” online and growing distrustful of experts. For higher ed communicators, countering misinformation means fighting a two-front war: rapidly correcting falsehoods about their institution and proactively pushing out accurate, compelling content to capture attention before the rumors do. Economic Uncertainty and Budget Turbulence. Even aside from targeted funding cuts, universities are feeling economic whiplash. Inflation, endowment fluctuations, and post-pandemic enrolment dips have collided to squeeze campus finances. Many institutions face structural deficits and tough choices about programs and staffing. In fact, according to the Chronicle of Higher Education, two-thirds of colleges now show at least one sign of financial stress – a startling statistic that underscores how widespread the budget crunch has become. From flagship public universities to small private colleges, hiring freezes and spending cuts are the order of the day. Every dollar is scrutinized by trustees and legislators alike. Communications pros must now operate in a climate of fiscal anxiety, where messages about any new initiative or expense can trigger questions about priorities. The task at hand is to highlight the university’s economic stewardship and continued value to students and the community, even as belts tighten. It’s critical to communicate that the institution is navigating the storm responsibly—protecting its academic core and maximizing the impact of every precious dollar. Demands to Prove Real-world Impact “What is higher ed really doing for society?” In 2025, that question echoes from state capitols, donors’ boards, and kitchen tables across America. Universities are under intense pressure to demonstrate the real-world value of their research and teaching like never before. Lawmakers openly discuss ROI (return on investment) for degrees and research grants, seeking data on graduates’ earnings and innovations spawned per taxpayer dollar. Public confidence in higher education has been shaken – a recent Gallup survey found Americans’ confidence in colleges has plummeted to 36%, down from 57% in 2015. Many believe in personal value (a college degree for better jobs) but doubt that higher education delivers for the greater good. In short, the public is skeptical whether campus research and scholarship are worth the cost. University communicators must do more than publicize exciting discoveries – they must connect the dots for people. Every media release, story, or tweet should answer: Here’s how this university’s work benefits you, your community, and the world. Whether it’s a medical breakthrough, a tech startup from the lab, or a student project solving a local problem, the mandate is clear: show impact or risk losing support. In my next post, I'll provide a detailed blueprint to help communications professionals proactively plan and organize their teams for the road ahead. This actionable framework will help you better identify where you can add value for your institution where it needs it the most and confirm your critical role as a trusted resource. To your success! Upcoming Speaking Events April 23 PRSA Virtual Workshop "Cutting Through the Noise: What Thought Leadership Strategies are Working in Today’s Environment” Register Here June 8 IABC World Conference, Vancouver “The Thought Leadership Blueprint: Why & How to Build a High-Impact Program” Register Here Sept. 12-13 PRSA East Central Conference, Cleveland “The New Comms Leadership Skillset” Register Here About ExpertFile ExpertFile is revolutionizing how organizations connect their experts to journalists, podcasters, and conference organizers who need to find credible experts on tight deadlines…fast. Featuring experts on over 50,000 topics, our free Apple and Android mobile app is the go-to resource for journalists at media outlets such as the New York Times, CNN, NPR Radio, Fox News, BBC, The Guardian, ABC News, CBC, AXIOS and Time Magazine. For over a decade, our award-winning software platform has been helping marketing departments better manage and promote their online thought leadership to reach a wider audience. Clients include Carnegie Mellon University, ChristianaCare Health, Villanova University, Aston University and Emory University. Learn more at: expertfile.com/getstarted

Best-selling author Kate Summerscale joins Writing Wrongs to explore true crime and justice
The true crime podcast Writing Wrongs continues its exploration of language and justice with a special bonus episode featuring best-selling author and historian Kate Summerscale. Kate is an award-winning historian, journalist and best-selling author known for her meticulous research into historical true crime cases. Her book The Suspicions of Mr. Whicher won the Samuel Johnson Prize for Non-Fiction and was adapted into a major ITV drama. Her latest book, The Peep Show: The Murders at 10 Rillington Place, revisits the infamous Christie case, shedding new light on the victims’ lives, the social conditions of post-war Britain and the power of the press in shaping public perceptions of crime. In this episode, hosts Professor Tim Grant and Dr Nicci MacLeod explore a fresh perspective on the Rillington Place murders, the wrongful execution of Timothy Evans and how forensic linguistics has helped uncover the truth in criminal cases. Following on from the first episode of the series, which examined the Timothy Evans case and the origins of forensic linguistics, this conversation with Kate Summerscale provides fresh historical insights into one of Britain’s most infamous miscarriages of justice. The episode revisits the horrifying crimes of John Christie, whose calculated murders led to one of the most infamous miscarriages of justice in British history. The wrongful conviction and execution of Timothy Evans cast a long shadow over the UK’s legal system and played a pivotal role in the eventual abolition of the death penalty. Through expert discussion, the episode examines how Evans’ case became a turning point for criminal justice reform. The conversation also looks at the role of the media in shaping crime narratives. Sensationalist reporting during the Rillington Place murders fuelled public perceptions, sometimes distorting the truth in favour of dramatic storytelling. The episode draws comparisons between 1950s tabloid journalism and today’s true crime media, examining how crime reporting has evolved - and the ethical challenges it still faces. A deeply unsettling aspect of this case is its gendered nature. The majority of John Christie's victims were vulnerable women, many facing financial and social instability. The episode delves into how structural inequalities, from the lack of legal abortion to economic dependence, made women more susceptible to predatory figures like Christie, a pattern that remains relevant in crime analysis today. Finally, the episode scrutinises government complicity in covering up a miscarriage of justice. The Brabin Inquiry, launched in the 1960s, sought to reexamine Evans’ conviction but delivered a highly controversial conclusion, failing to fully exonerate him. The discussion highlights how political interests and legal reputation management influenced the case’s outcome, leading to Evans’ eventual posthumous pardon - but not a full legal exoneration. Tim Grant, professor of forensic linguistics at Aston University, said: “It was wonderful to have Kate on Writing Wrongs. “Her work challenges the traditional true crime narrative, shifting focus from the murderer to the victims and the broader social structures that allow such crimes to happen. “Her insights in this episode provide a fresh and deeply researched perspective on a case that still haunts British legal history.” Writing Wrongs is available on Spotify, Apple Podcasts and all major streaming platforms. Listeners are encouraged to subscribe, share and engage with the hosts by submitting their forensic linguistics questions. Whether it’s about this case or broader forensic linguistic techniques, Professor Grant and Dr MacLeod welcome inquiries from listeners.

Can we separate our work and home memories, 'Severance' style?
The hit Apple TV show 'Severance' offers a tempting alternative to balancing work and home life by using neural implants to entirely split the memories. But according to Carnegie Mellon University neuroscientist Dr. Alison Barth, this work-life separation is somewhat possible even without an implant. In an interview, Dr. Barth explains: "We all experience some compartmentalization between our private and our work lives. Having a different location where you work and play makes that easier, but the cues for 'life' and 'work' can be as simple as time of day, or what your computer screen looks like." In addition, she says humans can "easily move in and out" of our work and personal worlds, and that there are many examples of people whose work and private lives are completely 'severed'. CMU neuroscientist Alison Barth shares her thoughts on the TV thriller Severance As far as the feasibility of technology to control our memories for us, Dr. Barth says: "I don't think that it is possible to program people so that they simply cannot access memories outside of a particular space and time." And she further warns of the dangers of such a separation: "The potential for abuse and lack of accountability are horrifying. In Severance, the office workers have little notion of what their work is. It would be hard to hold them accountable in a court of law. Severance is perfectly suited to corporate malfeasance," she explained. Watch Alison Barth's CMU Experts video below to learn more about her research seeking to understand how experience transforms the properties of neurons to encode memory.

MEDIA RELEASE: Nominate now: the annual CAA Worst Roads campaign kicks off
The nomination portal for the annual CAA Worst Roads campaign is now open, and CAA South Central Ontario (CAA SCO) is giving Ontarians the opportunity to voice their concerns about the bad roads in their communities. “Our research shows that 85 per cent of Ontarians are concerned about the state of our roads,” says Teresa Di Felice, assistant vice president of government and community relations, CAA SCO. “The campaign has been a vital platform for Ontarians to nominate roads they believe need urgent attention. It allows Ontarians to drive positive change in their communities by amplifying their voices.” Survey Reveals High Cost of Vehicle Damage from Poor Roads According to a survey conducted by CAA SCO, nearly half of respondents have experienced vehicle damage because of poor roads. Eighty-one per cent pay out of pocket to repair their vehicle, only three per cent file a claim with their personal auto insurance, and nine per cent forego repairs altogether. Vehicle damage caused by potholes and poor road maintenance can range from $500 to over $2,000. The average repair by those surveyed cost $933, a significant $81 increase from 2024. “With the increasing cost of living, many people hold on to their cars for longer when damaged, the last thing they need is expensive repair bills on an already stretched household budget,” adds Di Felice. The survey also found that cracked pavement remains the most dominant road-related issue (88 per cent), followed by potholes (84 per cent) and congestion (81 per cent – up four per cent from 2024). One of the highest-climbing road-related issues Members reported is reduced or closed lanes, where 78 per cent of respondents agreed it is common in their region—up six per cent from last year. “The frustration from motorists is evident,” says Di Felice, “congestion continues to grow as one of the top road-related concerns for Ontarians, and the CAA Worst Roads campaign allows governments the insight into what repairs need to be prioritized for their communities.” More than half of respondents (64 per cent) also agreed that not enough is currently being done to maintain the roads in their area. Decision-Makers Respond to the Worst Roads Campaign “We know that the campaign works and that decision-makers are listening. Since the start of the campaign, we have seen budgets prioritized and road repairs moved up,” says Di Felice, “in the last four campaigns, we have seen ten roads receive attention because of their nomination in the CAA Worst Roads campaign.” Ontario’s top 10 list is verified by the Residential and Civil Construction Alliance of Ontario (RCCAO) and its members, including the Greater Toronto Sewer and Watermain Contractors Association (GTSWCA), Heavy Construction Association of Toronto (HCAT), and the Toronto and Area Road Builders Association (TARBA). Nominations for the Worst Roads campaign can be submitted online at www.caaworstroads.com from March 25 to April 18. Once the nominations are collected, CAA will reveal the top 10 worst roads in the province to the public. CAA conducted an online survey with 2,370 CAA SCO Members between January 6 to 14, 2025. Based on the sample size and the confidence level (95 per cent), the margin of error for this study was +/- 2 per cent.
A New Heart Disease Prevention Strategy: Combining Ezetimibe & Statins
Statement by Kirk Garratt, M.D., Medical Director of ChristianaCare's Center for Heart & Vascular Health "A new study is challenging the current approach to preventing heart disease by showing that combining ezetimibe (Zetia) with statins could be a highly effective treatment for all high-risk patients, not just those who can’t tolerate higher doses of statins. Ezetimibe works by blocking the absorption of dietary fats before they reach the liver, while statins block the conversion of these fats into bad cholesterol. Clinical studies have already shown that combining moderate doses of statins with ezetimibe works as well as high doses of statins alone. This new research, which used a sophisticated method to combine results from many studies, demonstrates the potential of using this combination more routinely. The impact could be significant—potentially avoiding thousands of heart attacks and saving many lives each year. Ezetimibe has minimal side effects and is available in generic form, offering a treatment option with few barriers to widespread use. However, patients should speak with their doctor to discuss whether this combination is right for them." Learn more:








