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Sevki Cesmeci, Ph.D., associate professor of mechanical engineering in the Allen E. Paulson College of Engineering and Computing at Georgia Southern University, has been selected to take part in the 2025-2026 Governor’s Teaching Fellows (GTF) Academic Year Program in Georgia. This program is designed to provide Georgia’s higher education faculty with expanded opportunities for developing teaching skills and innovative pedagogies. “I am grateful to have been nominated by Provost Reiber as Georgia Southern University’s sole nominee,” Cesmeci said. “I have been deeply passionate about both research and teaching during my time at Georgia Southern, and I am grateful for the opportunity to contribute meaningfully to both.” GTF chose only 16 faculty members from across Georgia’s higher education institutions. Cesmeci’s innovative teaching strategies and methods were integral to his nomination. His work with leading textbook publisher McGraw Hill was one project that garnered recognition, as he worked with professors across the country to create an online, application-based activity (ABA) for fluid mechanics problems. “ABA is a next-generation learning method based on a storytelling-teaching strategy,” Cesmeci said. “Students are challenged with questions and guided through detailed feedback at each step of the solution.” In addition to research accolades, Cesmeci has been recognized for his teaching excellence at Georgia Southern with the 2022-2023 Georgia Southern University Award of Excellence in Student Success and the 2023-2024 Allen E. Paulson College of Engineering and Computing Faculty Award for Teaching. Through his participation in GTF, Cesmeci plans to integrate artificial intelligence tools into the mechanical engineering curriculum. “Unlike disciplines such as computer science and electrical engineering, mechanical engineering curricula have been slower to adopt contemporary and innovative tools,” Cesmeci said. “I hope to leverage this experience in the GTF program to enhance curriculum development at Georgia Southern, sharing insights and best practices to advance mechanical engineering education.” Hosted at the University of Georgia, GTF brings together faculty from accredited private and public institutions across the state for a series of interactive seminars focused on teaching practices, faculty development and course design. Throughout the program, fellows will work on a course design or instructional improvement project aimed at enhancing student learning. “I look forward to engaging with fellow educators, refining my teaching strategies and bringing new insights back to Georgia Southern students,” Cesmeci said. If you're interested in learning more and want to book time to talk or interview with Sevki Cesmeci then let us help - simply contact Georgia Southern's Director of Communications Jennifer Wise at jwise@georgiasouthern.edu to arrange an interview today.
Climate change research trailblazer elected to prestigious list of AAAS Fellows
University of Delaware professor Rodrigo Vargas has been elected as a fellow of the American Association for the Advancement of Science (AAAS) — one of the largest scientific societies in the world and publisher of the Science family of journals. The new class of AAAS Fellows includes 502 scientists, engineers and innovators across 24 disciplines, who are being honored for their scientifically and socially distinguished achievements. Vargas, professor of ecosystem ecology and environmental change in UD’s College of Agriculture and Natural Resources, is recognized "for distinguished contributions to carbon dynamics across the terrestrial-aquatic interface, development of environmental networks, novel data analysis tools and his leadership in creating a more diverse scientific workforce." Deborah Allen, who retired from UD in 2019 as a professor of biological sciences, was also names as a fellow. She was cited “for transformational contributions to STEM education nationally and internationally, particularly for developments in problem-based learning and faculty development.” Vargas is an ecosystem ecologist who studies how nature-based solutions can help address global environmental change in both terrestrial and coastal ecosystems, Vargas uses a variety of research methods, including data mining, machine learning, remote sensing, measurements of greenhouse gas fluxes and modeling techniques for forecasting applications.
Fort Stewart, Georgia Southern University, sign agreement to offer graduate courses on base
Representatives from Georgia Southern University and Fort Stewart signed an official memorandum of understanding Monday morning that clears the way for Georgia Southern to offer a slate of in-demand graduate courses this fall on base. Col. Manuel F. Ramirez, garrison commander at Fort Stewart and Hunter Army Airfield, and Kyle Marrero, president of Georgia Southern University, signed the agreement in front of officials from both organizations and the University’s live bald eagle mascot, Freedom, at Fort Stewart’s SFC Paul R. Smith Army Education Center. With the agreement, Georgia Southern will offer the following degree programs at the Fort Stewart education center: Master of Business Administration Master of Health Administration Master of Science in Information Technology Master of Arts in Professional Communication and Leadership Professional Communication and Leadership – Graduate Certificate Cybercrime – Graduate Certificate “This is truly a collaboration that will provide incredible opportunities and possibilities for our soldiers and our family members here on the installation,” Ramirez said. “Here at Fort Stewart, we’ve always believed in investing in our most precious asset, which is our people. And today, this partnership is a shining testament to that belief. By adding Georgia Southern to our stable of schools here at the Education Center, we’re opening doors to advanced education, professional development, and then a brighter future for all of our soldiers and their family members and all those people who call Fort Stewart home.” This partnership allows soldiers and their families to advance their career prospects by equipping them with the knowledge and skills and preparing them for increased responsibility in the Army and afterward, he said. Marrero said the courses that will be offered are being configured to allow Soldiers and their families to pursue higher education without disrupting their duties or relocating, allowing them to strike a healthier work-life balance while investing in their personal growth. Marrero thanked the teams behind the agreement and noted that the courses will be flexible and compressed to meet the unique needs of military-connected students. Marrero said this partnership between Fort Stewart and Georgia Southern University creates valuable educational opportunities for soldiers and their families by offering accessible and high-quality master’s degree programs on-site. It’s also the latest example of the University’s commitment to the military, which has led to Georgia Southern being named a “Military-Friendly” school for six years in a row and a “Gold School” for 2023-2024 by Viqtory Media, publisher of G.I. Jobs, STEM Jobs and Military Spouse magazines. “We have had a rich history of partnerships here,” Marrero said. “For us, this is a beginning and a continuation of the belief in the transformational power of education. We are proud and excited to be your partner. Thank you so much for this opportunity.” To learn more about the courses being offered at Fort Stewart and Hunter Army Airfield, visit think link below: If you are interested in knowing more about this partnership or would like to speak with Kyle Marrero, president of Georgia Southern University, simply contact Georgia Southern's Director of Communications Jennifer Wise at jwise@georgiasouthern.edu to arrange an interview today.
When students collectively save $748,925 in one semester and have easy access to textbooks on the first day of classes, coupled with Georgia Southern’s University Store’s ability to provide lower costs to students and avoid inventory delays, it’s a win-win for the campus community. The University-hosted Day1Access (D1A) program, a digital textbook model in collaboration with top publishers to reduce the cost of required course materials, ensures that all D1A materials are delivered at the lowest possible cost to the student – even lower than buying the material directly from the publisher. “The program itself grew out of the need to lower required materials cost and allow students to acquire that material on the first day of school,” said Derick Robertson, interim director for retail services at Georgia Southern. “Instructors no longer worry if the students have what they need and are ready to teach day one. We have allowed Day1Access to grow organically with instructors who see the benefits in the delivery method. Parents appreciate not having to search for their students’ material elsewhere for the cheapest option. The University Store appreciates the ease of delivery and not waiting on inventory to show up and running out of materials. In the end parents win, instructors win, students win and the University wins.” Through a partnership with Willo Labs, a leading digital resource provider, the program allows students to purchase their course material and have all the resources they need to begin their studies without having to visit the store. Access for all students begins the first day of class, with the option to opt-out of purchasing through the drop/add period. Each course utilizing D1A materials has received approval to digitally deliver required course materials to students from the instructor of that course. “The University Store is always looking to lower costs to students and provide the best service to the students of Georgia Southern University,” said Robertson. “Through Day1Access students have the required material they need at the cheapest price possible. As more departments adopt D1A the savings will continue to grow.” If you’re a journalist looking to learn more about Georgia Southern's digital textbook program– then let us help. The researchers behind this study are available, simply reach out to Georgia Southern Director of Communications Jennifer Wise at jwise@georgiasouthern.edu to arrange an interview today.
Emory Experts - Why Companies Invest in Local Social Media Influencers
Companies seek local influencers to pitch products. Even though most influencers amass geographically dispersed followings on social media, companies are willing to funnel billions of sponsorship dollars to multiple influencers located in different geographic areas, effectively creating sponsorships that span cities, countries, and in some cases even, the globe. The desire to work with local influencers has spawned advertising agencies that specialize in connecting companies with influencers and may soon redefine the influencer economy. This trend has merit, our research team finds. In a new Journal of Marketing study, we show a positive link between online influence and how geographically close an influencer’s followers are located. The nearer a follower is geographically to someone who posts an online recommendation, the more likely she is to follow that recommendation. To investigate whether geographical distance still matters when word of mouth is disseminated online, our research team examined thousands of actual purchases made on Twitter. We found the likelihood that people who saw a Tweet mentioning someone they follow bought a product would subsequently also buy the product increases the closer they reside to the purchaser. Not only were followers significantly associated with a higher likelihood to heed an influencer’s recommendation the closer they physically resided to the influencer, the more quickly they were to do so, too. We find that this role of geographic proximity in the effectiveness of online influence occurs across several known retailers and for different types of products, including video game consoles, electronics and sports equipment, gift cards, jewelry, and handbags. We show the results hold even when using different ways to statistically measure the effects, including state-of-the-art machine learning and deep learning techniques on millions of Twitter messages. We posit that this role of geographic proximity may be due to an invisible connection between people that is rooted in the commonality of place. This invisible link can lead people to identify more closely with someone who is located nearby, even if they do not personally know that person. The result is that people are more likely to follow someone’s online recommendation when they live closer to them. These online recommendations can take any form, from a movie review to a restaurant rating to a product pitch. What makes these findings surprising is that experts predicted the opposite effect when the internet first became widely adopted. Experts declared the death of distance. In theory, this makes sense: people don’t need to meet in person to share their opinions, reviews, and purchases when they can do so electronically. What the experts who envisioned the end of geography may have overlooked, however, is how people decide whose online opinion to trust. This is where cues that indicate a person’s identity, such as where that person lives in the real world, come into play. We may be more likely to trust the online opinion from someone who lives in the same city as us than from someone who lives farther away, simply because we have location in common. Known as the social identity theory, this process explains how individuals form perceptions of belonging to and relating to a community. Who we identify with can affect the degree to which we are influenced, even when this influence occurs online. Our findings imply that technology and electronic communications do not completely overcome the forces that govern influence in the real world. Geographical proximity still matters, even in the digital space. The findings also suggest that information and cues about an individual’s identity online, such as where he/she lives, may affect his/her influence on others through the extent to which others feel they can relate to him/her. These findings on how spatial proximity may still be a tie that binds even in an online world affirm what some companies have long suspected. Local influencers may have a leg up in the influence game and are worth their weight in location. For these reasons, companies may want to work with influencers who have more proximal connections to increase the persuasiveness of their online advertising, product recommendation, and referral programs. Government officials and not-for-profit organizations may similarly want to partner with local ambassadors to more effectively raise awareness of—and change attitudes and behaviors towards—important social issues. Goizueta faculty members Vilma Todri, assistant professor of Information Systems & Operations Management, Panagiotis (Panos) Adamopoulos, assistant professor of Information Systems & Operations Management, and Michelle Andrews, assistant professor of marketing, shared the following article with the American Marketing Association to highlight their new study published in the Journal of Marketing. To contact any of the experts for an interview regarding this topic, simply click on their icon to arrange a time to talk today.
Merriam-Webster Adds New Words for Identity and Race
Merriam-Webster, publisher of language-related reference works, has announced new entries for words that address the complex ways individuals view themselves and others. The publisher has expanded the pronoun they to include this sense: "used to refer to a single person whose gender identity is nonbinary." It's an expansion of a use that is sometimes called the "singular they." Shauna M. MacDonald, PhD, associate professor and co-director of the Gender and Women’s Studies Program at Villanova, says, "On the one hand, Merriam-Webster's addition of the nonbinary use of they should come as no surprise—many English speakers have adopted this usage in recent years, and it is recommended by various groups and resources focused on inclusive language. Language, meaning and accepted use are all ever-changing." "On the other hand," Dr. MacDonald adds, "This shift is more important than it may seem to a casual reader or stickler for a mythical static sense of grammar. That’s because our language (and more broadly, our communication), creates the conditions for what is possible in our world. While none of us need the legitimation of a dictionary to agree upon the meanings of our communication, dictionaries have a legitimizing force, nonetheless. To have added this usage is akin to Merriam-Webster agreeing that (a) nonbinary folks exist and (b) they deserve to be called by their proper identity." Two additional entries added to the dictionary are: a new definition of inclusive, in the sense of "allowing and accommodating people who have historically been excluded" (because of their race, gender, sexuality or ability); and the word colorism, or prejudice or discrimination—especially within a racial or ethnic group—favoring people with lighter skin over those with darker skin.
Understanding self-serving behavior in leaders
In a new research paper, Melissa Williams, assistant professor of organization & management, developed a framework to better understand when and why leaders use their power for personal gain. She discovered that a variety of traits, characteristics, and values, such as feeling less of a sense of guilt, made leaders more likely to exhibit self-interested behaviors. Individuals who were more narcissistic, less humble and honest, and generally less agreeable also had an increased chance of abusing their power. Leaders with an individualistic and competitive streak as well as those with a lower sense of morality were also more likely to act on self-interest. Threats to power especially increased self-serving behavior for those with a propensity for it. Williams added that “because positions of leadership are desirable and hedonically pleasurable, leaders facing threats to their power will prioritize self-interested actions that secure their own power over behaviors that serve shared goals.” Interestingly, for the individuals who did not have self-interested traits and values, power actually decreased the likelihood that they would become self-interested. Source:
Impact of Protests on NFL Brand? Baylor Sports Sales Expert is Watching How 'Generations' Respond
Kirk Wakefield, Ph.D., is the Edwin W. Streetman Professor of Retail Marketing and director of Baylor University’s Sports Sponsorship & Sales program. He is an oft-quoted expert on marketing and branding of professional sports teams and serves as publisher and editor of The Baylor S3 Report (www.baylors3.com), the industry-leading publication featuring best practices in sports sales and marketing. In response to this season's protests during many of the NFL games, Wakefield said he is closely watching the “generations” of fans, particularly the season ticket holders. He explained that the average NFL season ticket holders are male, in their 40s and have a household income of more than $100,000. “I think the question is if the NFL can truly use this as a unifying rather than divisive tool. The dilemma is that the season ticket holder base is older and more prone to see it as divisive and offensive. But the younger set, tomorrow’s fan base, is likely to side with the players. So, brand equity could erode among current season ticket holders and, at the same time, gain interest and support from millennials – who have not been watching or attending as much.” Wakefield’s research in retailing covering more than two decades focuses primarily upon sports psychology, team sports marketing, entertainment marketing, and fan and consumer response to pricing and promotional tools. He has conducted fan research in almost every venue in sports including the NBA, NFL, MLB, MLS, NHL, and NASCAR. Source:
Competitors or Teammates: How Proper Names Influence Each Other
Current research by Lisa Abrams and Danielle K. Davis of the University of Florida published in the Current Directions in Psychological Science documents how proper names are more difficult to learn and remember than other types of words. Various causes of this difficulty have been proposed to better understand how proper names are represented in memory and the degree to which names compete with each other. In the retrieval of names, some studies show competition, whereas other studies find facilitation. During comprehension, names demonstrate competition by causing a Moses illusion: People erroneously answer invalid questions such as “How many animals did Moses take on the ark?”, failing to detect that Noah is the correct name for the question. Errors in both name retrieval and comprehension are more likely when the correct name and distractor name sound similar, share biographical characteristics, or have some visual resemblance. However, shared visual information has played a competitive role more consistently in name comprehension than retrieval, an asymmetry that remains to be investigated. To view the full research article go to: http://journals.sagepub.com/doi/abs/10.1177/0963721416677804 Source:
Done in by digital? What will the sale of Time mean for the industry?
On Monday, a once mighty media juggernaut was sold off for $2.8 billion dollars. Time Inc. – the publisher of Time, Fortune, Sports Illustrated and People was now property of the Meredith Corporation. The Des Moines, Iowa-based company better known for its Better Homes and Gardens, Family Circle, Parents and Family Fun magazines. It’s a bitter and sad end for Time. The company was once the industry leader in magazines and world-respected periodicals. The magazines were’ must-reads’ for the informed. But times have changed, and Time never did catch on or catch up with the digital wave that has transformed journalism as we know it. So, what will all of this mean? Can the world of print media survive and adapt to changing times and tastes? As well, with shrinking circles of media ownership – will regulators let this sale proceed? And what will this mean for the many journalists? More job cuts and shrinking news rooms? Will they move from NYC to Iowa? Has the lustre and allure of being a New York based journalist lost its shine? There are a lot of questions that still need to be addressed and answered. That’s where the experts from Cedarville University can help. Dr. Marc Clauson is a professor of history and law at Cedarville. Marc is an expert in the fields of anti-trust regulation and the economic impact of mergers and takeovers like this. Dr. Clauson is available to speak with media – simply click on his icon to arrange an interview. Source:
