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New iPhone X Announcement Sparks Talk of Smartphone Use and Addiction - Baylor Experts Can Weigh In
James A. Roberts, Ph.D., The Ben H. Williams Professor of Marketing, and Meredith David, Ph.D., assistant professor of marketing, in Baylor University's Hankamer School of Business, actively research the effects of smartphones on consumers. Their findings regarding "phubbing" -- phone snubbing -- and how that practice can damage relationship and lead to depression have garnered national and international attention. Building on their "phubbing" research and the damage it does to relationship, they more recently found that the circle nearly completes itself as the offended parties frequently jump online to find affirmation in the likes and shares and positive comments of social media. “Although the stated purpose of technology like smartphones is to help us connect with others, in this particular instance, it does not,” David said. “Ironically, the very technology that was designed to bring humans closer together has isolated us from these very same people.” Roberts authored the book “Too Much of a Good Thing: Are You Addicted to Your Smartphone?” Source:

Baylor Presidential Rhetoric Expert Featured in USA TODAY re: Scalise, GOP shooting
Martin Medhurst, Ph.D., Distinguished Professor of Rhetoric and Communication, is featured in this USA TODAY story regarding the role of rhetoric in the shooting of House Majority Whip Steve Scalise (R-LA) and four others. Medhurst, a renowned expert on presidential rhetoric and political communication, helped put into historic context the role of violent and divisive rhetoric in American history. "You can go back to the election of 1800 between Jefferson and Adams and find a whole lot of quite outrageous statements made on both sides," he told USA TODAY. "The same is true throughout American political history. We had one guy, [Charles] Sumner, who was caned on the floor of the Senate and almost killed. We have a long history of violence in this country, both rhetorical and otherwise." "I think what has changed in the 21st century is the nature of the different media of communication and especially the rise of social media, where people apparently believe that they can pretty much say anything," he said. Source:

People who are phone snubbed – or “phubbed” – by others are, themselves, often turning to their smartphones and social media to find acceptance, according to new research from Baylor University’s Hankamer School of Business. Building on their earlier study that phubbing can damage relationships and lead to depression, researchers Meredith David, Ph.D., assistant professor of marketing, and James A. Roberts, Ph.D., The Ben H. Williams Professor of Marketing, have found that the circle nearly completes itself as the offended parties frequently jump online to find affirmation in the likes and shares and positive comments of social media. Their study, “Phubbed and Alone: Phone Snubbing, Social Exclusion, and Attachment to Social Media,” is published in the Journal of the Association for Consumer Research. The research investigates the relationship between phubbing, social media attachment, depression, anxiety and stress. “When an individual is phubbed, he/she feels socially excluded, which leads to an increased need for attention. Instead of turning to face-to-face interaction to restore a sense of inclusion, study participants turned to social media to regain a sense of belonging,” said David, lead author of the study. “Being phubbed was also found to undermine an individual’s psychological well-being. Phubbed individuals reported higher levels of stress and depression.” “We’re looking online for what we’re not getting offline,” Roberts said. “It’s a vicious cycle.” As part of their research, David and Roberts surveyed more than 330 people across two studies. They found: * Nearly half of those who were phubbed reported spending more than 1.5 hours on their phone each day. In addition, one-quarter of those phubbed reported spending more than 90 minutes per day on social media sites. * More than one-third of phubbed individuals indicated that they turn to social media to interact with new people. * More than half of individuals who said they were phubbed indicated that social media enhances their life and makes their life better. The majority reported that people’s comments on their social media posts makes them feel affirmed and more accepted. “Although the stated purpose of technology like smartphones is to help us connect with others, in this particular instance, it does not,” David said. “Ironically, the very technology that was designed to bring humans closer together has isolated us from these very same people.” Source:

There’s no app for that. Financial planning and your retirement are not a click away
Smartphones may be one of the best technological advancements of our era. In your pocket, you have you home computer, your phone and for most people – their life. Be it a cab, your bank account or a dinner reservation – anything you may need is simply a touch away. Apps have transformed service models and convenience, but not everything in life should be as simple as posting to social media or hailing a ride with Uber. A growing trend some financial experts are seeing is investing apps. People are investing small and large amounts of money through their phone. Some are minor increments, some can be substantial sums of money. Most are done without thought or advice. While convenient – what’s not clear are the fees nor the portfolios. Odds are someone is getting rich, and it might not be those investing. James Philpot is an associate professor in finance and general business, and director of the Financial Planning Program at Missouri State University. He's an expert in this area and is available to speak to media. Click on his icon to arrange an interview. Source:

Kennesaw State political science professor Kerwin Swint says that while Trump may not want to use his new Twitter handle when it is handed to him on inauguration day, he believes that Trump is setting up a war on traditional media that is unusual in its intensity and apparently strategic in nature. "He is trying to de-legitimize the media, and use social media to communicate directly with the American people. Trump is using Twitter the way FDR used radio - go over the heads of the mass media and communicate your message directly to the American people. Why would he stop?" said Swint, who explores the use of social media in political communication. Swint, who wrote the book, "Mudslingers: The 25 Dirtiest Political Campaigns of All Time" is now working on his newest book which will delve deep into the political nastiness of the historic Trump - Clinton election. Source:

Pratt Institute's Experts Are Available to Talk About Emerging Illustration Technology
Pratt Institute has experts available to comment on emerging technology in the fields of design, illustration, and book binding. Source: