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Pittsburgh’s AI-Powered Renaissance

Carnegie Mellon University’s artificial intelligence experts come from a wide range of backgrounds and perspectives, representing fields including computer science, sustainability, national security and entrepreneurship. Ahead of the AI Horizons Summit highlighting the city's commitment to responsible technology, CMU experts weighed in on why they see Pittsburgh as a hub for human-centered AI.

ExpertSpotlight: A Brief History of Espionage

The world was watching with wonder this week as news stories poured in about exploding pagers and how the armed devices made their way around an international supply chain and into the hands (and pockets) of Hezbollah. Espionage, a practice as old as civilization itself, has shaped the course of history by influencing wars, international relations, and technological advancements. From ancient times to the digital age, espionage has played a crucial role in national security and global diplomacy. This topic remains highly relevant today as concerns over cybersecurity, state-sponsored hacking, and corporate espionage dominate public discourse. Journalists covering this topic will find a rich array of story angles, including historical perspectives and modern implications. Key sub-topics that may interest journalists and the public include: Evolution of Espionage Tactics: Examining how espionage methods have developed from traditional spying techniques to modern digital surveillance, cyber-espionage, and the use of AI in intelligence gathering. Espionage and International Relations: Investigating the role of espionage in shaping diplomatic relations and its influence on global politics, alliances, and rivalries. Cybersecurity and Digital Espionage: Exploring how espionage has evolved in the digital age, focusing on cyber threats, hacking incidents, and the growing importance of cybersecurity in national defense. Famous Spies and Spy Agencies: Delving into the history of iconic spies and intelligence agencies, from World War II's codebreakers to Cold War espionage, and how these figures shaped the geopolitical landscape. Ethical and Legal Considerations: Analyzing the ethical dilemmas and legal boundaries surrounding espionage, including the balance between national security and individual privacy. Espionage in Popular Culture: Looking at how espionage has been depicted in literature, film, and media, and how these portrayals reflect and shape public perceptions of intelligence work. As espionage continues to evolve alongside technological advancements, it remains a critical issue in discussions of national security, global power dynamics, and privacy. This historical overview provides journalists with an opportunity to explore the enduring relevance of espionage in shaping both the past and future. Connect with an expert about the History of espionage: To search our full list of experts visit www.expertfile.com

#Expert Q and A: Disinformation and Elections

Question: Taylor Swift recently took to her Instagram page to “set the record straight” about an AI version of her that had “endorsed” Former President Donald Trump. What are some of the things people can look for to know if a celebrity has indeed endorsed a candidate? Answer: People can go to the celebrity’s social media page to see their recent social media activity. On the page, people can search for information regarding political endorsements. People should be aware that many fake and parody social media accounts exist for celebrities, so people need to make sure they locate the real social media accounts of the celebrity in question. Also, people can search reputable news sources to see if there is any verifiable information (i.e., the information has been verified by other reputable news sources) regarding celebrity endorsements. Question: In an era where it is too easy for anyone to alter images or video, what are some of the dangers that can be associated with these deep fakes? How can this negatively impact the election, and just life in general with having this kind of misinformation out there? Answer: There can be multiple concerns regarding disinformation and elections. One, if voters make decisions about whether to vote for a candidate based on disinformation/misinformation, this is a concern for elections because in a democracy the hope is that voters can make informed voting decisions based on accurate information. Second, if millions of people are exposed to disinformation/misinformation and only a small percentage of those are not aware that the disinformation/misinformation is false, this could have significant effects for elections. The reason is that in recent presidential elections, and likely in the upcoming election, the margin of victory in some swing states can be less than 1% of the total state vote in some cases. Thus, if only a small percentage of individuals who are exposed to disinformation/misinformation believe the information is true, and the disinformation/misinformation affects their voting decisions, that could have significant effects on the election outcome of a given swing state. Furthermore, we know that the election outcome of each swing state has important implications for the overall presidential election outcome. Question: Do celebrity endorsements still help or hurt candidates? Answer: The empirical evidence linking specific celebrity endorsements to election outcomes is mixed. Based on existing research, we can’t say that a specific celebrity endorsement led to an election victory or loss. However, there has been some interesting research from Harvard (2024) that shows that celebrity endorsements do matter for elections by potentially increasing voter interest, voter engagement and voter registration. One example is in September of 2023 when Taylor Swift made an Instagram post encouraging individuals to vote. Immediately afterward, 35,000 individuals registered to vote on the non-partisan voter registration website Vote.org . So, while we can’t say that a certain celebrity endorsement will directly affect an election outcome, celebrities can move the needle in terms of voter interest, voter registration, and potentially voter turnout, which can influence election outcomes. Interested in learning more - let us help. Lance Hunter, PhD, is a professor of political science with a background in international relations. He is available to speak with media about this important topic - simply click on his icon to arrange an interview today.

NarrA.I.tive empowers storytellers by merging AI and traditional artistic crafts

Irvine, Calif., Aug. 26, 2024 — Beall Applied Innovation at the University of California, Irvine has announced the launch of NarrA.I.tive, a groundbreaking initiative that blends the university’s academic strengths with the global entertainment industry and the innovative spirit of Orange County to harness artificial intelligence as a force for good across creative industries. “As AI’s influence expands, the opportunity and responsibility to steer it in positive directions is crucial,” said Errol Arkilic, UC Irvine’s chief innovation officer. “Through NarrA.I.tive, we redirect doom-and-gloom scripts to scripts of inspiration, education and enthusiastic support for creators as artificial intelligence increasingly influences the industry.” NarrA.I.tive’s action plan includes establishing UC Irvine and Orange County as global leaders in reshaping the artistic and technological ecosystem surrounding storytelling, attracting partners and collaborators to support the state-of-the-art initiative, creating revenue-generating content and tools, unifying academic excellence with emerging content production methods, and developing a structure for efficient project execution and student involvement. Supporting NarrA.I.tive’s impact, Beall Applied Innovation has established a strategic collaboration with Apples and Oranges Arts, an Orange County-based nonprofit entertainment and education studio co-founded by UC Irvine alumnus Tim Kashani ’86, MBA ’88, and his wife, actress Pamela Winslow Kashani. Started in 2008, Apples and Oranges Arts empowers storytellers to become creative entrepreneurs by combining educational platforms, technological integration, and a thriving community of new and existing voices. “Through NarrA.I.tive, we blend the magic of storytelling with the power of technologies such as artificial intelligence and extended reality, creating narratives that touch hearts and minds in ways previously unimaginable,” Tim Kashani said. “This collaboration marks a new era of creativity and technology alignment that requires ethical stewardship placing the human front and center.” In July, Apples and Oranges Arts and Beall Applied Innovation finalized plans for the NarrA.I.tive Story Studio, to be located at the Cove@UCI in the campus’s Research Park. Apples and Oranges Arts will lead the studio’s charge through training in new technologies that drive the entertainment industry’s future and through collaboration with UC Irvine schools, involving students and faculty in tool development and content production. “We invite storytellers, technologists, philanthropists, investors and the global community to join us in reshaping the future of storytelling,” said Stuart Mathews, director of industry alliances at Beall Applied Innovation. “Together, we will explore the expanding possibilities that AI and technology bring to the narrative arts, redefining how stories inspire, entertain and elevate the human experience.” About the University of California, Irvine: Founded in 1965, UC Irvine is a member of the prestigious Association of American Universities and is ranked among the nation’s top 10 public universities by U.S. News & World Report. The campus has produced five Nobel laureates and is known for its academic achievement, premier research, innovation and anteater mascot. Led by Chancellor Howard Gillman, UC Irvine has more than 36,000 students and offers 224 degree programs. It’s located in one of the world’s safest and most economically vibrant communities and is Orange County’s second-largest employer, contributing $7 billion annually to the local economy and $8 billion statewide. For more on UC Irvine, visit www.uci.edu. Media access: Radio programs/stations may, for a fee, use an on-campus studio with a Comrex IP audio codec to interview UC Irvine faculty and experts, subject to availability and university approval. For more UC Irvine news, visit news.uci.edu. Additional resources for journalists may be found at https://news.uci.edu/media-resources.

Bridging the language gap: How AWE software fosters inclusivity for ELs and Non-ELs alike

When ChatGPT burst onto the scene in November 2022, many educators and parents worried that new writing tools powered by artificial intelligence (AI) would help their students bypass important learning opportunities. Instead, as University of Delaware associate professor Joshua Wilson has shown, AI-powered writing and evaluation tools have actually helped students develop their writing skills and have supported teachers in providing meaningful feedback. Now, in a recent study published in Learning and Instruction, Wilson and his co-authors turn their attention to elementary English learners (EL), investigating how this growing population of students interacts with and benefits from automated writing evaluation (AWE) software. AWE is a class of educational technology tools that use natural language processing and AI to provide students with automated formative feedback that supports improvements in writing quality.  They found that AWE technologies are equally beneficial for ELs as they are for non-ELs. Study participants accessed writing feedback to a similar extent, achieved equal gains in writing quality, focused on consistent dimensions of writing when revising and endorsed the AWE system to similar degrees, regardless of their language status. “As AI-based feedback applications become increasingly prevalent, it’s critical that researchers examine the consequences of implementing those tools in authentic educational settings, with a particular focus on equity,” said Wilson.  Wilson’s study focuses on MI Write, an AWE system designed to improve the teaching and learning of writing by providing students with automated feedback and writing scores. To investigate interaction with the AWE software, Wilson and his co-authors looked at three dimensions of engagement: behavioral, or the actions students take in response to feedback; cognitive, or the thinking and revision strategies that students use in response to feedback; and affective, or how students feel about and perceive feedback. Across all three dimensions, Wilson and his co-authors found similar levels of engagement across all students. They also found that the overall improvements in student writing over the course of the school year was not related to language status. But, even in light of these positive findings, Wilson emphasizes that it’s important to view AWE as a teaching tool rather than as a replacement for classroom teaching. For more on Wilson's research or to speak to him about AI in the classroom, click on his profile and reach out to him. 

FTC Chair Commends Vanderbilt Policy Accelerator Initiative for Research on Policies to Help Govern AI

The Vanderbilt Policy Accelerator for Political Economy and Regulation (VPA) is leading the way in research and policy recommendations on the governance of artificial intelligence. At the Third Annual Networks, Platforms & Utilities conference hosted by the VPA in June, the groundbreaking initiative was commended by FTC Chair Lina Khan for its impact on her work with the agency. As part of Discovery Vanderbilt, Vanderbilt Policy Accelerator for Political Economy and Regulation is a groundbreaking initiative to bolster innovative research and education at Vanderbilt. The mission of VPA is to swiftly develop and advance cutting-edge research, education and policy proposals at a pace that aligns with the urgency of today’s challenges. The VPA encompasses several projects, including one dedicated to revitalizing the study of the law and political economy of networks platforms, and utilities (NPUs) in transportation, communications, energy and banking. “Many of our country’s most pressing economic and social challenges are directly tied to how we govern network, platform, and utility industries, including airline flight cancellations, social media regulation, banking failures and electric grid crashes,” said Ganesh Sitaraman, the New York Alumni Chancellor’s Chair in Law at Vanderbilt Law School and director of VPA. VPA’s Project on Networks, Platforms and Utilities has developed a series of papers and policy proposals to improve the governance of these sectors. Among this work are a set of proposals to policymakers for regulating air travel, a plan for stabilizing and regulating the banking sector, and 40 recommendations to promote competition throughout the American economy. With growing interest in AI, VPA has turned its eye to how policymakers can address the harms that come from concentration in the AI technology stack. VPA’s papers have developed an antimonopoly approach to regulating AI, addressed public capacity for AI, and offered proposals on federal procurement of AI resources. VPA’s work in this field has gotten increasing attention. VPA director Ganesh Sitaraman participated in one of the U.S. Senate’s AI Fora in 2023. And during the Third Annual Networks, Platforms & Utilities conference hosted by the VPA in June, FTC Chair Lina Khan specifically noted VPA’s impact on the agency. “I think the work that VPA has been doing on AI has been so enormously useful,” said Khan. “It’s really striking how it took 15 years before the NPU toolkit was even discussed alongside the Web 2.0 giants. So, the fact that from the very get-go this kind of framework is being applied in the context of AI policy discussions really marks that forward movement.” During the June conference, participants—which included 64 attendees from 15 different countries— discussed how their jurisdictions of study approach the regulation of network, platform and utility industries. This year’s conference was structured around eight panels, one on general themes and seven featuring a specific NPU sector: railroads, electricity, banking & finance, airlines, social infrastructure, tech platforms and telecommunications. “Vanderbilt is a leader in research on these topics, and we were very excited to welcome scholars from around the world to Nashville and to Vanderbilt, in order to explore these issues from a comparative and global perspective,” said Sitaraman. In the coming months, the conference organizers intend to compile the papers presented at the conference into an edited volume. To learn more, visit the Vanderbilt Policy Accelerator website.

Could This Be the Ultimate Way to Showcase Your Experts?

Getting more media coverage is all about helping journalists find everything they need to get their stories out on deadline. Simple right? Well, that depends. Our research shows that most media relations and comms departments are significantly resource-constrained when it comes to pitching experts. And even when you are pitching it’s a challenge. Industry research shows that 97% of pitches fail to generate coverage. The secret is to publish content that draws in journalists in a way that helps them immediately understand (within seconds) how you can help them enhance their stories with your experts. What if there was a way to get all this done in minutes? Not days. Welcome to our latest Spotlight release, designed to help you organize your expert content in the most engaging ways possible. We’ve made enhancements in 5 key areas: Create a More Engaging Design that is Optimized for Mobile Your brand’s identity matters. Our new design ensures your Spotlight Posts reflect your unique style and voice. With bolder headers, enhanced logo placements, customizable fonts, and color schemes, you can create more visually stunning posts. And unlike a lot of other websites, your pages will be beautifully optimized for mobile—which is how most journalists will see your content. Tell a More Visual Story with Images Research from HubSpot indicates that content with relevant images gets 94% more views than content without. It’s time to get more visual. With our higher image resolution plus new editing tools like text wrap and captions, you can really make your images stand out. Plus we’ve helped solve the problem of sourcing images. We’ve now added access to thousands of royalty-free stock images for your posts - it’s all covered as part of your ExpertFile subscription. Make Your Experts Really Stand Out We’ve now made it even easier to display your experts more prominently with enhanced “expert callouts,” which are specially designed to engage journalists with the key information they are looking for. And our pagination features allow you to add content that sets your experts apart. Within seconds you can add videos and images or even stylized quotes from your previous media coverage. Leverage the Latest AI Tools for Faster Content Creation We’ve turbocharged our AI writing tools using OpenAI’s latest release. Enhance your content by generating innovative story ideas and draft posts with AI. This power is all conveniently built right into our editor to save you time. Save Time with Content Repurposing Creating high-quality content takes time and effort, and we want to help you get the most out of it. With our new publishing date feature, along with our current scheduling capabilities, it is easier than ever to make use of existing content effectively. This gives it a second life as part of your expertise marketing efforts while allowing you to better connect it to your experts to drive inquiries. Clone Your Posts for Even Faster Creation. Being able to leverage that perfectly crafted post going forward quickly and easily can help you jump on opportunities as they present themselves.  With cloning you can take the layout elements and simply updated the content to highlight new experts or areas of expertise that you wish to showcase. And that's not all… You’ll still enjoy all the current benefits of "Spotlight Posts," including distribution through expertfile.com, integration into expert profiles, full SEO compliance with advanced meta and schema data, and various options for adding this valuable content to your website. Ready to elevate your expertise marketing game? Dive into these new features and watch your content—and your experts—shine brighter than ever. Want to see it in action? Check out the sample we’ve shown here, which we generated with Milwaukee School of Engineering (MSOE) to feature their experts during the Republican National Convention. We can also set you up with a customized demo showing how all this can make your experts stand out. Let us know what you think! About ExpertFile ExpertFile is changing the way organizations tap into the power of their experts to drive valuable inquiries, accelerate revenue growth, and enhance their brand reputation. Used by leading corporate, higher education and healthcare clients worldwide, our award-winning platform helps teams structure, manage and promote their expert content while our search engine features experts on over 50,000+ topics. Download our "Guide to Expertise Marketing", book a demo and more here.

Ethical Implications of AI in Business: Balancing Innovation with Responsibility

Artificial Intelligence (AI) has revolutionized the business landscape, driving innovation and reshaping industries. From automating routine tasks to enhancing customer experiences, AI's applications are vast and rapidly expanding. As businesses stand on the brink of unprecedented technological advancement, they must also navigate the complex web of ethical implications associated with AI deployment. This delicate balance between innovation and responsibility sets the stage for an ongoing dialogue that is crucial for sustainable growth and societal well-being. Dr. Jeremy Kedziora, associate professor and the PieperPower Endowed Chair in Artificial Intelligence at Milwaukee School of Engineering (and former CIA chief methodologist), is available to discuss how these new technologies are enhancing business operations along with their ethical implications: Automating tasks using AI Using large language models like ChatGPT Algorithmic bias in AI systems Transparency in AI decision-making processes Steps needed to create fair and equitable AI solutions

From Facial Recognition to Deepfakes: What Could Be Done With Your Image?

Facial Recognition: Convenience and Controversy Facial recognition technology is everywhere, making our day-to-day tasks faster and more convenient. It offers substantial benefits, from enhanced security measures to streamlined user experiences. Airports utilize it for faster check-ins, smartphones use it for secure authentication, and law enforcement agencies employ it for identifying suspects. However, the technology also raises considerable privacy concerns. The pervasive deployment of facial recognition without adequate oversight can lead to unwarranted surveillance, potential biases in profiling, and the erosion of personal privacy. The Rise of Deepfake Technology Meanwhile, deepfake technology has advanced rapidly, leveraging AI to create highly realistic synthetic, or "fake", media. These hyper-realistic videos, showing individuals doing or saying things they never actually did, have become a significant concern. The potential misuse of deepfakes ranges from spreading misinformation and manipulating elections to causing personal distress by enabling crimes like fraud and defamation. Dr. Derek Riley, a seasoned media expert, professor and program director of the B.S. in Computer Science program at Milwaukee School of Engineering, is available to discuss how these technologies work, how they're regulated, how they can be used in a positive manner, and how individuals can protect themselves.

Key topics at RNC 2024: Artificial Intelligence, Machine Learning and Cybersecurity

As the Republican National Convention 2024 begins, journalists from across the nation and the world will converge on Milwaukee, not only to cover the political spectacle but also to cover how the next potential administration will tackled issues that weren't likely on the radar or at least front and center last election: Artificial Intelligence, Machine Learning and Cybersecurity With technology and the threats that come with it moving at near exponential speeds - the next four years will see challenges that no president or administration has seen before. Plans and polices will be required that impact not just America - but one a global scale. To help visiting journalists navigate and understand these issues and how and where the Republican policies are taking on these topics our MSOE experts are available to offer insights. Dr. Jeremy Kedziora, Dr. Derek Riley and Dr. Walter Schilling are leading voices nationally on these important subjects and are ready to assist with any stories during the convention. . .    . Dr. Jeremy Kedziora Associate Professor, PieperPower Endowed Chair in Artificial Intelligence Expertise: AI, machine learning, ChatGPT, ethics of AI, global technology revolution, using these tools to solve business problems or advance business objectives, political science. View Profile “Artificial intelligence and machine learning are part of everyday life at home and work. Businesses and industries—from manufacturing to health care and everything in between—are using them to solve problems, improve efficiencies and invent new products,” said Dr. John Walz, MSOE president. “We are excited to welcome Dr. Jeremy Kedziora as MSOE’s first PieperPower Endowed Chair in Artificial Intelligence. With MSOE as an educational leader in this space, it is imperative that our students are prepared to develop and advance AI and machine learning technologies while at the same time implementing them in a responsible and ethical manner.” MSOE names Dr. Jeremy Kedziora as Endowed Chair in Artificial Intelligence MSOE online March 22, 2023 . .     . Dr. Derek Riley Professor, B.S. in Computer Science Program Director Expertise: AI, machine learning, facial recognition, deep learning, high performance computing, mobile computing, artificial intelligence View Profile “At this point, it's fairly hard to avoid being impacted by AI," said Derek Riley, the computer science program director at Milwaukee School of Engineering. “Generative AI can really make major changes to what we perceive in the media, what we hear, what we read.” Fake explicit pictures of Taylor Swift cause concern over lack of AI regulation CBS News January 26, 2024 . .    . Dr. Walter Schilling Professor Expertise: Cybersecurity and the latest technological advancements in automobiles and home automation systems; how individuals can protect their business operations and personal networks. View Profile Milwaukee School of Engineering cybersecurity professor Walter Schilling said it's a great opportunity for his students. "Just to see what the real world is like that they're going to be entering into," said Schilling. Schilling said cybersecurity is something all local organizations, from small business to government, need to pay attention to. "It's something that Milwaukee has to be concerned about as well because of the large companies that we have headquartered here, as well as the companies we're trying to attract in the future," said Schilling. Could the future of cybersecurity be in Milwaukee?: SysLogic holds 3rd annual summit at MSOE CBS News April 26, 2022 . .     . For further information and to arrange interviews with our experts, please contact: Media Relations Contact To schedule an interview or for more information, please contact: JoEllen Burdue Senior Director of Communications and Media Relations Phone: (414) 839-0906 Email: burdue@msoe.edu . .     . About Milwaukee School of Engineering (MSOE) Milwaukee School of Engineering is the university of choice for those seeking an inclusive community of experiential learners driven to solve the complex challenges of today and tomorrow. The independent, non-profit university has about 2,800 students and was founded in 1903. MSOE offers bachelor's and master's degrees in engineering, business and nursing. Faculty are student-focused experts who bring real-world experience into the classroom. This approach to learning makes students ready now as well as prepared for the future. Longstanding partnerships with business and industry leaders enable students to learn alongside professional mentors, and challenge them to go beyond what's possible. MSOE graduates are leaders of character, responsible professionals, passionate learners and value creators.