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COVID expert: Prof Lawrence Young, UK featured image

COVID expert: Prof Lawrence Young, UK

Professor Lawrence Young of the University of Warwick is one of the go-to experts in the UK on COVID-19. A Professor of Molecular Oncology at Warwick Medical School, he can comment on many aspects of the pandemic -- from the nature of the virus itself and its effects in patients, to its impacts on hospitals and wider society. He regularly features on TV, radio, and newspapers in the UK and worldwide, including: If you would like to book an interview with Prof. Young, contact press@warwick.ac.uk or L.Walton.1@warwick.ac.uk 

1 min. read
Could Smarter Guns Be the Key To Stopping Mass Shootings and Other Violence?  featured image

Could Smarter Guns Be the Key To Stopping Mass Shootings and Other Violence?

“Gun violence in this country is an epidemic, and it’s an international embarrassment,” President Biden recently said. At least 45 mass shootings have occurred in America in the last month, according to reports. In the same time period, news of police officers killing unarmed Black men and boys, including 20-year-old Daunte Wright in Minneapolis and 13-year-old Adam Toledo in Chicago, sparked waves of protest around the country. These all-too-common tragedies could be significantly reduced — and even eliminated — without any of the partisan rancor and gridlock typically associated with gun-related debates, says Selmer Bringsjord, an expert in artificial intelligence and reasoning and a professor of cognitive science at Rensselaer Polytechnic Institute. “There is a solution,” Bringsjord, the director of the Rensselaer AI and Reasoning Laboratory, wrote in the Times Union. “A technological alternative to the fruitless shouting match between politicians: namely, AI — of the ethical sort. Guns that are at once intelligent and ethically correct can put an end to the mass-shooting carnage.” Rather than an endless debate over whether the public should have more guns or less, Bringsjord’s novel – and, he says, plausible – proposal is to shift to “smart and virtuous guns, and intelligent restraining devices that operate in accord with ethics, and the law.” Along with his coauthors, Bringsjord detailed his ideas in a recent paper, “AI Can Stop Mass Shootings, and More.” Anticipating some counterarguments, the authors urge readers “to at least contemplate whether we are right, and whether, if we are, such AI is worth seeking.” Bringsjord and his collaborators have created simulations showing how, in only 2.3 seconds, ethical AI technology can perceive a human’s intent and environment and then, if necessary, prevent their gun from firing. Importantly, he notes, the same technology that could prevent a criminal from opening fire in a public area could also prevent a police officer from shooting a person who posed no threat. “Ultimately research along this line should enable humans, in particular some human police, to simply be replaced by machines that, as a matter of ironclad logic, cannot do wrong,” Bringsjord said in a recent public radio segment. The AI capabilities discussed by Bringsjord are the product of prior work over seven years of funding from the Office of Naval Research devoted to developing moral competence in robots. Bringsjord has spoken about robots and logic at TEDxLimassol. He is the author of What Robots Can and Can’t Be and Superminds: People Harness Hypercomputation. He is also the co-author of Artificial Intelligence and Literary Creativity: Inside the Mind of Brutus, a Storytelling Machine. Bringsjord is available to speak about his recent proposals around AI-enabled guns, as well as other aspects of AI, human and machine reasoning, and formal logic.

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2 min. read
What Can A Forgotten Piece of Our Opioid Addiction and Treatment History Teach Us? featured image

What Can A Forgotten Piece of Our Opioid Addiction and Treatment History Teach Us?

As the nation struggles with the third wave of a continuing opioid epidemic, a newly republished book co-authored by Nancy Campbell, the head of the Department of Science and Technology Studies at Rensselaer Polytechnic Institute, offers insight into present-day drug addiction and treatment by exploring a complex chapter from the nation’s past. Written with JP Olsen and Luke Walden, The Narcotic Farm: The Rise and Fall of America’s First Prison for Drug Addicts details the history of the United States Narcotic Farm, a federal institution that opened in 1935 outside of Lexington, Kentucky. Jointly operated from 1935 to 1975 by the U.S. Public Health Service and the Federal Bureau of Prisons, the Narcotic Farm was a combination prison, hospital, working farm, rehabilitation center, and research laboratory. “All of our scientific knowledge about human opioid addiction comes from that time, comes from that place,” said Campbell, a leading figure in the social history of drugs, drug policy, and harm reduction, on an episode of the Landmark Recovery Radio podcast. The facility, which was also the subject of a 2009 documentary featuring Campbell, has a complicated legacy. It revolutionized treatment methods commonly accepted today, such as using methadone to medically manage heroin detox and the development of drugs like naloxone and buprenorphine. But it fell under a cloud of suspicion in 1975, when Congress learned that researchers had recruited patients as test subjects for CIA-funded LSD experiments as part of the notorious MK-Ultra project. “With the ongoing opioid epidemic worsening this past year in the midst of the COVID-19 pandemic, the lessons learned in this book continue to be relevant today,” Campbell said. Campbell is also the author of Using Women: Gender, Drug Policy, and Social Justice and Discovering Addiction: The Science and Politics of Substance Abuse Research, as well as the co-author of Gendering Addiction: The Politics of Drug Treatment in a Neurochemical World. Her most recent book, OD: Naloxone and the Politics of Overdose, was published in 2020. “Nobody should die of overdose. A high overdose death rate signals that we have not cared for the people who have been hurt most by the war on drugs, first pursued by President Dwight D. Eisenhower in 1954,” Campbell said in a recent “Academic Minute” segment. Campbell is available to discuss a wide range of topics relating to drug policy and history, including the Narcotic Farm.

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2 min. read
Villanova Professor Discusses the Presidency and Future Use of Social Media featured image

Villanova Professor Discusses the Presidency and Future Use of Social Media

During his presidency, Donald Trump heavily utilized Twitter and other social media platforms as a key communication mechanism. But President Joe Biden’s use of social media will likely look very different according to Villanova University political science professor Matt Kerbel, PhD. “I think we’re going to see a return to something resembling normalcy in the way President Biden communicates with the public and runs his office,” says Dr. Kerbel. “President Trump was singular in his ability to use Twitter as a mouthpiece for his unfiltered thoughts because that was his brand and the basis for his campaign and presidency. Social media was an extension of his personality and a forum to amplify his message.” But President Biden’s campaign did not follow the same strategy. Dr. Kerbel predicts his social media use will vastly differ: “I expect President Biden to use social media to communicate his message of unity and publicize his plans and accomplishments. Expect a return to routine press conferences and planned media events along with social media outreach resembling what we’ve seen from the transition team.” Dr. Kerbel is an expert on political communication, including how politicians or political parties utilize traditional and new media. Due to his experience as a television and radio writer, researcher and author, he is frequently interviewed regarding politics and the media. He also writes political analyses for his blog, Wolves and Sheep.

1 min. read
Inauguration day - Trump's legacy, Biden's priorities featured image

Inauguration day - Trump's legacy, Biden's priorities

Speaking this morning on BBC radio, Dr McCrisken said: "President Trump’s legacy is being written right now. He’s ending his presidency under such dark clouds - he’s been impeached, there’s going to be a trial in the Senate that could convict him and prevent him from becoming a candidate again for the Presidency, so he’s leaving with lots of controversy – which of course is something that he’s always cultivated to a large extent, he wants to make everything about him. "Even today, by not showing up at the inauguration, by having a separate departure address, by issuing pardons including to his close former adviser Steve Bannon, he’s still cultivating that attention. That’s going to be the biggest Trump legacy - the degree to which he has attempted to shake up American politics – but the normality of American politics continues, we’re going to have a handover of power today through this inauguration, in the way that it always happens, every 4 years and the pendulum will swing again politically back to the Democrats. "There’s lots of pomp and circumstance around the Inauguration but the main moment is at noon, when Joe Biden will take the oath of office to become President of the United States – place his hand on a bible and say the sacred words with the Supreme Court Chief Justice presiding, and then Kamala Harris, very significantly, will also be sworn in as Vice President. She’s the first woman to become VP and the first VP of Black and South Asian heritage. It’s a really significant moment for both of them. "After the swearing in the next significant moment is the Inaugural Address, the first time Joe Biden speaks to the country as President. He’ll try and set the tone for his presidency – we can expect him to seek unity and healing but also assert his policy positions and his approach and set himself apart from the last four years under Trump. "Biden wants to hit the ground running, as soon as all the ceremonies are over today he’s going to be heading up to the White House and he’ll start business as President. One of the first things he’ll do, which a lot of Presidents do when they take office, is issue a series of Executive Orders – these are orders that are given directly by the President to the rest of the Executive Branch to implement policy in particular ways, and he’s going to use these to very quickly overturn some of the things that Trump did, like re-joining the Paris Climate Agreement, changing policies around immigration, changing policies around COVID-19 as well. "But he’s also putting forward some really significant legislative proposals to Congress, he’s seeking a very quick economic stimulus, another 1.9 trillion dollars of COVID relief, and a new immigration policy is in the offing. COVID-19 particularly is the thing he really wants to challenge as quickly as possible and try to turn around the situation in the United States where the virus is still ripping though the country – from his position as President, he’s going to try and get 100 million vaccinations in his first 100 days, that’s what he’s promising. "There’s a lot of challenges here and it’s going to be very difficult for him - particularly being overshadowed perhaps by the impeachment trial – so it will be an interesting few weeks and months ahead at the start of his Presidency." 20 January 2021

3 min. read
The Alexa Effect: How the internet of things (IoT) is increasing retail sales featured image

The Alexa Effect: How the internet of things (IoT) is increasing retail sales

Imagine this scenario. You’re out of coffee but with the click of a button or a simple voice command, you reorder a two months’ supply that will arrive the same day. And that almond milk you like? Well, imagine your fridge already knew you were running low on supplies and independently sent the order to restock before you ran out. The stuff of science-fiction until only recently, internet of things (IoT) technology is beginning to change the way we live and work. Simply put, IoT is a system of interrelated devices—things that can include gadgets, digital objects, or machines, wearables and so on—which have the capacity to send and receive data over a network without human agency or human interaction. As a technology, IoT is novel, and it’s poised to reconfigure a range of sectors and industries—among them, the world of retail. Amazon is a leader in the consumer-facing space with an ecosystem of apps like Alexa, Fire TV, and the now-defunct Dash Button. Meanwhile, tech-savvy retailers are using IoT to facilitate operations. Smart shelves in stores can detect the status of perishable goods or inventory requirements; radio frequency identification (RFID) sensors can actively track the progress of produce through the supply chain. Retailers can even use IoT to send customers personalized digital coupons when they walk into the store. As IoT continues to gain traction around the globe, the potential for efficiency-boosting innovation in retail is clear. Less clear, however, is its actual impact on consumer choices and behaviors. Sure, IoT can save time and mental effort, but how does that translate into real-world business outcomes? This is the question that underscores new research by Vilma Todri and Panagiotis Adamopoulos, both assistant professors of information systems and operations management at Emory’s Goizueta Business School. They were keen to understand whether consumer behavior is significantly changed under the regime of this new technology as it continues its roll out across the world. Specifically, they wanted to know if IoT technology actually increases demand for products. And it turns out that it does. “IoT technology in retail is really in its infancy, so understanding its impact on users and business is key,” Adamopoulos said. “We wanted to shed light on these dynamics at this early point to spark interest and generate more debate around how retailers can leverage this technology.” Together with Stern’s Anindya Ghose, he and Todri put together a large data-set with information about sales of certain products in countries with existing IoT retail markets and in others where the technology has not yet been introduced. “We needed to take into account these sorts of variables to really understand the effect,” Todri said. “So, we had our control group of non-IoT retail markets, and we were able to compare sales data for the same products in countries where the technology has been adopted.” The researchers also controlled for time trends, looking at the impact on sale prior to and post IoT adoption. “Looking at the data over time and pinpointing the exact moment when a product has been made available for sale via IoT sales channels across different countries and at different moments, we were able to infer the effect of the technology on product sales,” Todri said. In total, they looked at sales for the same or similar products in six countries between 2015 and 2017. They also compared sales across different retailers. “By analyzing the same sales information for different products in different markets using different channels across the world, we can see differences in the data that can only be attributable to this new technological feature,” Adamopoulos said. And the differences are significant. The concept is fascinating, and if you are interested in learning more, a complete article about this topic is attached: If you are a journalist or looking to learn more about IoT, our experts can help. Vilma Todri and Panagiotis Adamopoulos, both assistant professors of information systems and operations management at Emory’s Goizueta Business School. Both experts are available to speak with media; simply click on either expert's icon to arrange an interview today.

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3 min. read
Playing dirty in 2020 – but does negative advertising actually work in elections? featured image

Playing dirty in 2020 – but does negative advertising actually work in elections?

2020 has been a historic year – on so many fronts. And as the summer of an election year approaches – soon we will be inundated with speeches, policies, promise and advertisements for what might be the most hotly contested and divisive election on record. Political advertising comes in many forms. Social media will be the new battle ground but hundreds of millions of dollars will be spent between now and November in traditional areas like television, radio and print. As we all know, no one ‘wants’ to go negative. In fact, most campaigns make (and soon break) their first promise to run a clean and positive campaign. But usually, the inevitable happens and the ads go negative. Now that the June primaries are in the books except for the June 23 runoffs, the countdown to November’s election is underway. You’ll gradually see more and more political advertising. On the state and national levels, most of the pitches to date have been building up a particular candidate. Negativity has not been at the level of elections in the past. Look for that to change. It was true then and it will be true now. Writing ahead of the 2018 midterm election, a reporter for InsideSources.com, Andrew Solender, cited a study shedding light on why negative advertising is so prevalent in elections. Michael Lewis and David A. Schweidel of Emory University and Yanwen Wang of the University of British Columbia initially planned to look at using social media as a tool for predicting election results. But as social media rapidly became commonplace in elections, they shifted their focus to the impact and efficacy of negative advertising, a staple of elections. “For forever, voters have expressed disgust with the level of negative advertising,” Lewis said, “but we see a lot of it. So, [the question was] does it actually work?” According to the data their study produced, it does. But under certain conditions. Looking at correlations between the volume of negative ads and the vote shares achieved by U.S. Senate candidates in 2010 and 2012, the researchers found that “while positive political advertising does not affect two-party vote share, negative political advertising has a significant positive effect on two-party vote shares.” However, they also found that the source of the ads makes a difference in the ads’ efficacy, noting “negative advertising sponsored by PACs is significantly less effective than that sponsored by the candidate or party in affecting two-party vote shares.”  June 18 - The Times and Democrat The road to the White House, and just about every other elected office up for grabs this November will be under heavy scrutiny and lots of coverage. If you’re a journalist covering this topic – then let our experts help. Professor Michael Lewis is an Associate Professor of Marketing at Emory University’s Goizueta Business School. Professor Lewis is an expert in political marketing and is available to speak to media – simply click on his icon to arrange an interview today.

Michael Lewis profile photoDavid Schweidel profile photo
2 min. read
Social Media Could be Fueling a Panic-Buying Response, Says Baylor Expert on Consumerism and Technology featured image

Social Media Could be Fueling a Panic-Buying Response, Says Baylor Expert on Consumerism and Technology

Photos and videos of empty grocery store shelves where toilet paper, paper towels, hand sanitizer and more would typically be stocked have circulated after people responded to COVID-19 fears with panic buying, or bulk buying. Some stores are enforcing quantity limits on certain items and asking people to leave stock for the next person, explaining that their supply chain has not been disrupted. During a time of stress and uncertainty, how do we ease our fears and avoid a counter-productive and potentially selfish bulk-buying response? Baylor University’s Jim Roberts, Ph.D., The Ben H. Williams Professor of Marketing in the Hankamer School of Business, is an internationally recognized expert on consumer behavior and the effects of consumerism and technology on individual happiness. During a brief Q&A, he gave insight to how panic buying content on social media can actually reinforce fear and gave advice on reducing anxiety. Q: Do you see a connection here between consumerism and safety or perceived safety? A: Yes, we call it mortality salience. When we are reminded of our own mortality, we search out products that give us comfort. We naturally buy more when we are threatened. We often seek comfort in our spending particularly in times like these. Some products have practical value, but a shopping cart full of toilet paper is addressing some deeper existential fears as well. Q: There have been a lot of photos floating around online of empty shelves in grocery stores. Is social media affecting panic buying? A: The media benefits from creating hysteria — more people watch and listen when they are frightened. There is something called the availability bias that can explain why we are so fearful. We view things that we have been recently exposed to as more prevalent than they really are. Q: How can people navigate social media during this time in a healthy way? A: Step away from it. Cut back on media exposure and distract yourself by trying to ease others’ burdens. If you turn off your TV and avoid social media you will reduce your anxiety level. Take the emphasis off yourself and you will reap psychological benefits.  ABOUT JIM ROBERTS, PH.D. Jim Roberts, Ph.D., The Ben H. Williams Professor of Marketing in Baylor University’s Hankamer School of Business, is a nationally and internationally recognized expert on consumer behavior and has been quoted extensively in the media. He has appeared on CBS’ Early Show, ABC’s World News Tonight, ABC’s Good Morning America and NBC’s The Today Show. He has been quoted and/or featured in The New York Times, The Wall Street Journal, USA Today, National Public Radio, Cosmopolitan Magazine, Glamour and U.S. News and World Report, among many other newspapers, magazines, websites and television outlets. ABOUT BAYLOR UNIVERSITY Baylor University is a private Christian University and a nationally ranked research institution. The University provides a vibrant campus community for more than 18,000 students by blending interdisciplinary research with an international reputation for educational excellence and a faculty commitment to teaching and scholarship. Chartered in 1845 by the Republic of Texas through the efforts of Baptist pioneers, Baylor is the oldest continually operating University in Texas. Located in Waco, Baylor welcomes students from all 50 states and more than 90 countries to study a broad range of degrees among its 12 nationally recognized academic divisions. ABOUT HANKAMER SCHOOL OF BUSINESS AT BAYLOR UNIVERSITY At Baylor University’s Hankamer School of Business, integrity stands shoulder-to-shoulder with analytic and strategic strengths. The School’s top-ranked programs combine rigorous classroom learning, hands-on experience in the real world, a solid foundation in Christian values and a global outlook. Making up approximately 25 percent of the University’s total enrollment, undergraduate students choose from 16 major areas of study. Graduate students choose from full-time, executive or online MBA or other specialized master’s programs, and Ph.D. programs in Information Systems, Entrepreneurship or Health Services Research. The Business School also has campuses located in Austin and Dallas, Texas. Visit www.baylor.edu/business and follow on Twitter at twitter.com/Baylor_Business.

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3 min. read
Baylor Expert Calls Consumer Response to Coronavirus Crisis an “Ethical Litmus Test,” Advises Application of Golden Rule featured image

Baylor Expert Calls Consumer Response to Coronavirus Crisis an “Ethical Litmus Test,” Advises Application of Golden Rule

Baylor University Marketing Professor Jim Roberts, Ph.D., has been studying consumer behavior and spending habits for decades. He is recognized internationally for his research and commentary on the subject. He said the consumer response during the current coronavirus pandemic -- evidenced by the frequent image of empty shelves of essentials -- is concerning and advises shoppers to refocus their actions on the good of the community.    “This crisis is an ethical litmus test. I strongly suggest that people not horde essentials, but that they buy only enough for the near future. I am deeply disappointed when I see shoppers with carts full of water, Purell, toilet paper, etc. Essentially, they are saying, ‘Every man for himself,’ instead of, ‘What can we do to survive this crisis together?’ Working with each other always leads to better results. The Golden Rule should dictate at times like these as well as every day of our lives.” ABOUT JIM ROBERTS, PH.D. Jim Roberts, Ph.D., The Ben H. Williams Professor of Marketing in Baylor University’s Hankamer School of Business, is a nationally and internationally recognized expert on consumer behavior and has been quoted extensively in the media. He has appeared on CBS’ Early Show, ABC’s World News Tonight, ABC’s Good Morning America and NBC’s The Today Show. He has been quoted and/or featured in The New York Times, The Wall Street Journal, USA Today, National Public Radio, Cosmopolitan Magazine, Glamour and U.S. News and World Report, among many other newspapers, magazines, websites and television outlets.

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1 min. read
Winning a Grammy Can "Catapult" Your Career featured image

Winning a Grammy Can "Catapult" Your Career

At the 62nd Annual Grammy Awards, Billie Eilish became the first woman to take home the big four awards: Album of the Year, Record of the Year, Song of the Year and Best New Artist. Villanova's David Fiorenza, an assistant professor of economics, says that winning a high-profile award, like a Grammy, has the potential to catapult your career for decades, particularly for a lesser-known artist like Eilish. However, he notes that it's important to be wary of changes to the music industry.  "Musical trends change. Creative destruction of the music industry has occurred for decades. Radio station mergers and business cycles have all contributed to dozens of artists careers fizzling a year or so after the Grammys," Fiorenza says. "One way to keep your career going economically: touring the U.S. and looking for markets in Europe, Japan and South America."

1 min. read