Experts Matter. Find Yours.
Connect for media, speaking, professional opportunities & more.
Georgia Southern welcomes Georgia state leaders on Wexford Campus in Ireland
Georgia Southern University’s Wexford Campus in Ireland has been invigorating educational, civic, business and trade opportunities between Ireland’s southeast region and the state of Georgia since its establishment in 2022. The bicultural partnership has drawn the attention of state leaders in Georgia, prompting a recent visit to the international campus where Georgia Southern and its Irish partners welcomed the delegation. “We hosted legislators and leaders of industrial development and enterprise organizations,” said Howard Keeley, Ph.D., director of Georgia Southern’s Center for Irish Research and Teaching (CIRT). “These Georgia stakeholders believe that what Georgia Southern is doing in Ireland is important. One of the major concepts behind the Wexford Campus is that it’s a true campus, not just a study-abroad venue. So we’re pursuing several streams of activity. One is teaching and another is research. Another one is economic development, which includes internships and community engagement. We want to be in the community; therefore, to have leading constituents from a variety of industries in Georgia was very gratifying.” Among the attendees were U.S. Congressman Earl L. “Buddy” Carter; Georgia Department of Economic Development Commissioner Pat Wilson and five members of his senior staff, as well senior officials from electrical utilities, including Georgia Power; Trip Tollison, CEO of Savannah Economic Development Authority; Teresa MacCartney, chief operating officer for the University System of Georgia; and Georgia Rep. James Burchett (‘04), along with 10 additional members of the Georgia House of Representatives. “The main thing we wanted to do is show them what the student experience is like,” said Keeley. “We care about our students, and, using philanthropic funds, we’ve invested in a beautiful set of buildings, including one, built in 1886, that will house 50 students at a time. Each year, our goal is full capacity over six minimesters for a total of 300 Georgia Southern students. Historically a religious convent, that structure should open in spring 2026, after extensive remodeling. Many Georgia Southern students, including construction management and interior design majors, are gaining valuable professional skills by contributing to the endeavor.” The Wexford Campus already features the Learning Center, a historic administrative complex constructed in 1812 that has been transformed into a contemporary, high-tech educational space where students learn from local and international experts. They also present their research to peers and visiting Georgia Southern alumni while participating in high-impact experiential learning within the region. Visiting delegates were pleased to learn about the Honors College Global Scholars Program, which hosts 24 Honors College students who, taking an interdisciplinary approach, explore two themes for six weeks each spring in Ireland. This year, a prominent topic of study was sustainability in agriculture. One of Georgia Southern’s European research partners, South East Technological University Ireland, helped guide the students as they compared sustainability challenges along the coasts of Georgia and southeastern Ireland. The students drew on various research efforts, including important knowledge generated by Georgia Southern’s Institute for Water and Health. Similar integrated concepts also inform the summer and fall offerings. In 2024, they included two undergraduate global business courses, as well as the first Europe-based course from the MBA program at Georgia Southern’s Parker College of Business. One focus for the MBA students was Rosslare Europort, just south of Georgia Southern’s Wexford Campus, which has become Ireland’s fastest-growing port as multiple new direct routes to continental Europe have opened in response to Brexit. At a workshop facilitated by a top Rosslare Europort official, the MBA students explored international trade, logistics and supply chain management and the European regulatory environment. Spanning undergraduate, graduate and doctoral levels, the Wexford Campus has also provided courses in accounting, philosophy, sociology, geography, environmental biology, tourism and public health, among other disciplines. Shadowing Irish experts, population health science students from the Waters College of Health Professions focused on designing and delivering preventative-health programs, a critical matter in both Ireland and Georgia. “One of the metrics we use to measure success in Ireland is asking what makes it worthwhile for students to complete the course in Ireland as opposed to staying in the United States,” posed Keeley. “The bottom line is that we’re trying to provide a range of courses that look like Georgia Southern and that meet the degree needs, but also the employment needs in the state of Georgia. We’re always looking at how we can make our students more competitive, deepen their knowledge and give them as much hands-on experience as possible. This is really one of the things that we hope is a differentiator for us.” Notably, annual scholarships are available for the Honors College Global Scholars Program, Department of Political Science and International Studies students and Irish Studies students thanks to generous donations from alumni. In addition, philanthropic support has provided $1,000 to each participating student to offset the cost of transatlantic air travel. “The Wexford Campus’ directives exemplify Georgia Southern’s mission of providing holistic educational opportunities for our students to excel and grow,” said Annalee Ashley, Ed.D., Georgia Southern Vice President for External Affairs, Communications, and Strategic Initiatives, who participated in the trip. “Employers value global consciousness and intercultural skills when hiring, and our students who study abroad can enhance their skills, intellect and hireability in the marketplace. We are proud to serve Georgia and the entire southeastern region in this unique way, and to be supported by the state of Georgia as the University moves toward an R1 designation.” Beyond the campus, the group explored Johnstown Castle, an environmental and agricultural research center and heritage venue, as well as the Dunbrody Emigration Experience Center, whose newest permanent exhibition, Savannah Landing, is based on research by Georgia Southern students. The work highlights more than 170 years of historical ties that connect Savannah and Wexford, where hundreds boarded ships and crossed the Atlantic Ocean to arrive in Georgia’s coastal city in the mid-19th century. The centerpiece project, which was celebrated by the Irish prime minister at a ribbon-cutting in August, was made possible by $832,000 in research-grant funding, secured by the Dunbrody Center and Georgia Southern’s Center for Irish Research and Teaching. “Our guests got to experience history and understand the unique story that connects County Wexford to Savannah and, by extension, the state of Georgia,” noted Keeley. “Furthermore, they were able to see more than three-quarters of a million dollars of investment in Georgia Southern student work. That was super exciting.” The legislative group also met with Georgia Southern’s Irish partners, who shared what this relationship means to the people of Wexford and its hinterland, Southeast Ireland. “We invited all the players onto the field to strategically advance themes of education, economic development, and civic and cultural engagement,” said Keeley. “I believe they concluded that Ireland is a fit. It boasts a thriving economy that is modern, global and innovative. It’s the youngest economy in Europe in terms of workforce, and Ireland is one of the biggest investors in the U.S. economy.” Georgia Southern leadership and local Irish legislators, including four members of the Irish House of Representatives, Senator Malcolm Byrne and members of Wexford County Council, hosted Georgia’s VIPs with open arms. “They wanted to rally around us in the way that a family will rally around you,” said Keeley. “They couldn’t have done more. They totally rolled up their sleeves. It was a complete partnership hosting, and we were able to demonstrate that our network is so solid.” Wexford County Council leader Pip Breen shared opportunities for deeper connections with the Georgia delegation through the Irish nonprofit TradeBridge. Established in 2018, the entity facilitates trade and investment between the southeastern regions of Ireland and Georgia by developing new export markets and job creation opportunities. The trade corridor opens doors for southeastern Irish companies to establish a supportive base in southeastern Georgia, while also creating similar coordinates for companies based in southeastern Georgia to enter the European Union marketplace. Keeley, who was awarded the Presidential Distinguished Service Award for the Irish Abroad from the Government of Ireland in 2023, is a board member. “Georgia Southern’s footprint in southeastern Ireland is an important one for students and for the state of Georgia,” said Ga. Rep. Burchett. “The strides they are making not only allow students to participate in research in engineering, coastal sustainability, history and other important areas of study, but they also directly drive trade and investment opportunities between the southeastern regions of Georgia and Ireland. This was an amazing visit and we value our friendships within the Irish community.” Following the event, Burchett returned the hospitality with an invitation for Wexford County Council members to be recognized in person on the floor of the Georgia General Assembly in March 2025. “They very enthusiastically accepted the invitation,” Keeley shared. “I think when you’re involved in education, when you’re doing business and when you’re building out opportunities, the most important single thing is friendship and like-mindedness. You cannot achieve anything otherwise. There has to be this human-to-human connection. There has to be genuine mutual respect and mutual affection, and that was just in spades.” Georgia Southern’s Wexford Campus was featured on the national Irish TV program, “Nationwide.” You can see it here: Looking to know more, then let us help. Howard Keeley, director of Georgia Southern’s Center for Irish Research and Teaching, is available to speak with media. Simply click on his icon now to arrange an interview today.
Expert Q&A: Ralph Carter Speaks on the Politics of the Olympic Games
The 2024 Summer Olympics in France are a celebratory time for many – including a record nine Horned Frogs competing – but the Games are against the backdrop of dynamic circumstances throughout the globe. TCU News spoke to Ralph Carter, Piper Professor of political science, about viewing the Olympics through the lens of current affairs. Q: Between the Russia/Ukraine conflict, the Israel/Palestine conflict and more, the Olympics are occurring during a tumultuous time in our world. Would you share your observations on that as a political scientist? The Olympics always take place against a backdrop of international politics. They often generate a surge in nationalism on the part of participating countries. There could be demonstrations for or against certain countries or their athletes that get the attention of the media, but the conflicts currently underway in the world will be largely unaffected. Q: This is not new. Do any other Games stick out in your mind that occurred during disruption? The 1980 Olympics were held in Moscow less than a year after the Soviet Union’s invasion of Afghanistan. As a result, many countries boycotted participating in those games, including the United States. Ultimately, 67 countries chose not to participate in 1980. In retaliation, the Soviet Union boycotted the 1984 Olympics held in Los Angeles along with a handful of pro-Soviet or anti-US countries. Nonetheless, 140 countries participated in 1984, making it the largest number of participating countries up to that point. Q: Do you feel the Olympic Games happening during times like these helps or hurts? Do you feel it brings a respite or instead makes things more uncomfortable? It magnifies both the good and bad emotions that arise with heightened nationalism. However, this is usually short-lived, and relationships return to their prior state pretty quickly. Q: For years the Olympics have looked past differences in governments, societies, politics, even human rights. From a historical and political standpoint, what do you think the impact of the Games has been? The Olympics are a mirror of current realities in international politics. The fact that in 1936 four Olympic gold medals were won in Berlin by a Black American – Jesse Owens – did not change Adolf Hitler’s racism. The 1980 boycott of the Moscow games did not result in a Soviet withdrawal from Afghanistan. In short, the Olympics have minimal impact on global politics, if that. Q: Anything else you would like to add? In the past, many countries have gone on spending sprees to host an Olympics, building arenas and sporting facilities, “Olympic villages” of apartments, etc. Many of those countries have failed to recoup any meaningful return on their investments. Oftentimes, those facilities fall into disrepair and lead one to wonder how those financial resources could be better invested for the people of that country. Only a limited number of countries have the in-place sporting facilities and hospitality infrastructure to host such events. It’s long past time, in my opinion, for there to be some changes in the decision-making process regarding host countries. Ralph Carter is available to speak with media about the upcoming Olympic Games - simply click on his icon now to arrange an interview today.
SCOTUS Sides with Starbucks in Labor Dispute
Mary Anne Trasciatti, director of the Labor Studies Program and professor of rhetoric, talked to Newsday about a Supreme Court ruling that stated a higher standard must be met for the federal government to win court orders when a company is suspected of interfering with union campaigns. The ruling stemmed from a court case involving a labor dispute between Starbucks and its unionized workforce. The decision ruling will make it harder for the National Labor Relations Board to support Starbucks workers when a company is suspected of interfering with union campaigns. Dr. Trasciatti said she was “disappointed but not surprised” by the court’s decision. “Starbucks is talking out of both sides of their mouth,” she said. “It really undercuts their stated commitment to building a positive relationship with their unionized workers.” Dr. Trasciatti is available to speak with media - simply click on her icon now to arrange an interview today.
Sunday is the anniversary of Brexit - We're here with expert insights if you're covering
The United Kingdom's exit from the European Union, commonly known as Brexit, stands as one of the most significant geopolitical events of the 21st century. This topic matters to the public because it encompasses profound implications for international trade, immigration, legal frameworks, and political alliances. The ripple effects of Brexit are felt not only within the UK and the EU but also globally, making it a critical issue for journalists to cover. Brexit's impact spans numerous sectors and societal issues, providing a wealth of story angles, including: The economic impact of Brexit on the UK, EU, and global markets Changes in immigration policies and their effects on individuals and industries The evolving political landscape in the UK, including the rise of nationalism and regional independence movements The legal challenges and adaptations post-Brexit, particularly concerning trade agreements and regulatory standards The social and cultural consequences of Brexit, including shifts in public opinion and societal division The future of UK-EU relations and their broader implications for international diplomacy and cooperation As we continue to navigate the complexities of Brexit, journalists have the opportunity to explore these diverse and critical narratives, offering in-depth insights into the ongoing and far-reaching impacts of this historic event. Connect with an Expert about Brexit: Dr David Lowe Senior Research Fellow · Leeds Beckett University Dr Oleksandr Shepotylo Senior Lecturer, Economics, Finance and Entrepreneurship · Aston University Dr Patrycja Rozbicka Senior Lecturer · Aston University Dr Jo Michell Associate Professor of Economics · UWE Bristol Patrick L Young Executive Director · Derivatives Vision To search our full list of experts visit www.expertfile.com Photo credit: Rocco Dipoppa
The 2024 Cision State of the Media Report is jam-packed with all sorts of detailed PR info which can be somewhat overwhelming. But there's an important theme to be found in the data. Kudos to the team at Cision for running this survey that polled over 3,000 staff journalists and freelancers, which is now in its 15th year. The big takeaway for me? Give journalists what they want. Sounds simple enough. Yet, with so many organizations competing for media attention amidst a sea of new AI-enabled platform hacks, many need to focus on the fundamentals of media relations, which this report nicely captures. The media is inundated with pitches. So, the secret to success lies in understanding what jobs journalists have to do and giving them what they need to file their stories…fast. According to the Cision 2024 survey, at the top of the journalists' wish list are: Topical Relevance (68%): Understanding the target audience and what they find relevant. Access to Experts (52%): Connecting journalists with experts and setting up interviews. Credible Data and Research (48%): Providing data and key research. Speed of Response (47%): Responding quickly to inquiries and respecting journalists’ deadlines. In short, journalists want relevant pitches, expert connections, and credible data, and they want it ASAP so they can meet their deadlines. While the Cision report outlines many other best practices that will undoubtedly improve your coverage rate (such as helping journalists quickly source multimedia assets like images), I want to focus on the importance of nailing these first four rules. Rule #1: Pitch Relevant Topics to Journalists Irrelevant pitches not only waste a journalist's time but also damage your credibility. In fact, 77% of journalists in the Cision study cited being spammed with irrelevant pitches as a reason to block a PR professional or put them on the "do not call" list. The study also reported that journalists are "fed up" with follow-ups to unsolicited pitches. Now, only 8% of journalists think it's okay to follow up more than once to check on a story they have pitched. Rule #2: Get Your Experts in Front of Journalists Connecting with credible expert sources is time-consuming. Joint research conducted by ExpertFile and the Associated Press revealed it takes on average, over 2 hours for journalists to secure an expert source for an interview. We can do better than that. As a PR/Media Relations pro, one of your "superpowers" needs to be the ability to spot a story opportunity and get your subject matter experts lined up for the media interview. This is an area where journalists see comms and media pros playing a vital role inside the organization. But if your pitch "sounds like a marketing brochure" the Cision survey shows that 55% of journalists would add you to their naughty list. One of the best ways to avoid this trap and enrich your story is to bring experts and their unique, specialized knowledge to the interview. That means ensuring you are attributing the source of your blog posts to experts in your organization and including links to their expert profile in your pitch. Enclosing a link to an outdated, boring biography on your website or a LinkedIn profile that hasn't been updated since the Yankees last won the World Series (2009), won't score points with journalists. Rule 3: Provide Journalists with Credible Data and Key Research Providing this information not only supports your story but also builds trust. Ensure that your pitches include the latest research findings, statistics, and data from reputable sources within your institution. This evidence-based approach enhances the credibility of your pitches and increases the likelihood of them being picked up by the media. While primary data is best, if you are curating data from other sources, it's critical to cite sources and, ideally, create derivative insights that help the journalist look at the information in a fresh way. For example we have many economists on our ExpertFile network that provide insights regularly on data they didn't gather. But their ability to critically analyze economic data from trusted sources such as the US Census Bureau or the European Union and generate unique, often counterintuitive or provocative insights is what sets them apart from other experts. Rule #4: Help Meet the Journalist's Deadline Journalists often work under tight deadlines and timely responses from PR professionals. Our software has helped organizations handle thousands of media requests every year and if there is one thing we've learned, media is all about speed. If you are a "serious player" you need protocols and processes to quickly respond to media inquiries and get your expert sources lined up to provide the necessary information and insights to meet same-day deadlines. This shows journalists you respect their time and are a reliable source and you will be on speed dial for future stories. Are You Pitching Effectively? Here’s a few tough questions. Answer truthfully. Are You Personally Wasting Time Pitching? How much time do you spend pitching the media vs. responding to inbound media opportunities? Data from Propel Media shows 97% of media pitches fail. While journalists open approximately half of the pitches they receive they only respond to an average of 2.99% of the pitches. Yet the Cision data shows that it's not always your fault. Why? Well, unless you're a gifted psychic, you simply can't know for sure how a journalist is going to react to your pitch. That's why more media departments and their PR agencies are cutting back on spammy pitch activities and moving to more strategic activities that get more traction. With the extra time they save, they can focus on promoting their experts online where journalists are actively searching for credible sources. The result is more qualified inbound inquiries from journalists genuinely interested in interviewing your experts. And that means a lot less anxiety about meeting your media coverage targets. Are You Wasting Journalists' Time? Is your newsroom or media relations page set up to allow journalists to quickly serve themselves 24x7? Can they easily search by specific topics to find an expert within seconds to help meet their deadlines? Or are you expecting them to email or call you for help. (hint: journalists don't have time for that kind of friction). Here's a nice example of how US-based health system, ChristianaCare makes their medical experts available to journalists round the clock while saving hundreds of hours a year for their Comms and Digital team. I'd love to hear more about how you are helping journalists and how that's paying off with increased media coverage. Let me know in the comments below or connect/follow me on LinkedIn or on ExpertFile.
Two decades ago, the European Union welcomed ten new member states, including Cyprus, Czech Republic, Estonia, Hungary, Latvia, Lithuania, Malta, Poland, Slovakia, and Slovenia. This historic expansion not only reshaped the geopolitical landscape of Europe but also holds significance for global politics, economics, and cultural integration. Understanding this event's importance requires recognizing its impact on various fronts, from fostering regional stability to influencing trade dynamics and promoting cross-cultural exchange. Key sub-topics that may interest journalists and the public include: European Integration and Unity: Exploring how the expansion has contributed to the European Union's efforts towards unity, cooperation, and peace among member states. Economic Implications: Analyzing the economic effects of the expansion on both existing and new member states, including trade patterns, investment flows, and disparities in development. Political Dynamics: Investigating the political changes within the European Union, such as shifts in power dynamics, decision-making processes, and the challenges of governance in a larger union. Cultural Exchange and Identity: Examining the cultural exchange and diversity resulting from the inclusion of new member states, and how it has enriched the European cultural tapestry. Challenges and Achievements: Assessing the successes and ongoing challenges faced by the European Union post-expansion, including issues related to migration, integration, and institutional reforms. Future Prospects: Speculating on the future of the European Union, considering factors like potential further expansions, the rise of Euroscepticism, and the Union's role in global affairs. The 20th Anniversary of the Expansion of the European Union marks a significant milestone in the continent's history, offering journalists and the public alike a chance to reflect on the achievements, challenges, and the future trajectory of European integration. Connect with an Expert about the EU: Carolyn Dudek Professor of Political Science · Hofstra University Dr Martin Brenncke Lecturer in Law · Aston University David R. Dorondo Professor · Western Carolina University To search our full list of experts visit www.expertfile.com Photo Credit: Guillaume Périgois
Success Is Sweet: Ferrero's Crown Jewel, Nutella, Turns 60
Six decades ago, on April 20, 1964, the first jar of Nutella left Gruppo Ferrero's factory in the Italian town of Alba. In its gooey wake, the chocolate-hazelnut treat would spread across continental Europe, and then the world, like a healthy schmear on toast. Today, Nutella is the crown jewel of Ferrero's confectionary empire, propping up a business that generates roughly 17 billion euros in revenue each year. Annually, a whopping 365,000-plus tons of the stuff are sold across 160 countries, and nearly one quarter of all hazelnuts harvested are devoted to its production. Luca Cottini, PhD, is an associate professor of Italian in Villanova University's College of Liberal Arts and Sciences and an expert on modern Italian culture, history and society. He also is the author of a book on Michele Ferrero, the mastermind behind Nutella and its meteoric rise: Il fabbricante di cioccolato. To mark the iconic Italian brand's 60th anniversary, Dr. Cottini shared some thoughts on its Willy Wonka-like creator, early (accidental) origins and recipe for international success. Here's a taste: Q: According to Business Insider, a jar of Nutella is sold every 2.5 seconds—just about the time it takes to finish this sentence. How did we get so "nuts" for Nutella, anyway? Dr. Cottini: Well, much of the success of Nutella relates to its novelty, to the idea of spreadable chocolate. At one point, to think that spreading chocolate would be popular was as crazy as to predict that spreadable coffee would be a hit. The idea developed because, in the mid-to-late 1940s, Michele Ferrero's father Pietro was to combine the scarcity of cocoa in his area with hazelnuts, which was the ingredient most available in Alba. It seemed like condemnation that they should have only hazelnuts. Well, he combined them with cocoa to produce this mix—it's called "gianduja" in Italian—and he sold it. But when the Ferreros sold it in southern Italy, they had a problem: The chocolate was melting with the summer heat; and a lot of the workers in Naples, to not waste it, started to spread it on slices of bread. And it's interesting. The Ferreros have a completely non-moralistic approach to failure. You sell chocolate; it melts. This is somewhat embarrassing. But their approach was instead to see this situation as the beginning of a new idea, of a new concept. Q: Is Nutella's story unique in this respect? DC: Several Italian innovators have similar stories to the Ferreros', especially during the 1930s. [Salvatore] Ferragamo, for instance, developed the wedge shoe because there was a shortage of steel, with an embargo imposed on Italy. So, he used Sardinian cork as a replacement, and that generated the wedge shoe. [Guccio] Gucci, during a leather shortage, started using hemp and decorating the hemp with a double "G," and that became the trademark of the company. [Alfonso] Bialetti, who produced the modern coffeepot, used the only metal that was allowed during Fascism, which was aluminum, since the Partito Nazionale Fascista would not import iron or prime metals. But Bialetti took this poor, hybrid ore and made it something that could become valuable. And so, he invented the moka coffeepot in 1933, which is one of the symbols of Italian design. That’s one of the keys of the Italian model of entrepreneurship: producing objects that are not just trendy for one season, but eventually become evergreen or classic. Q: What inspired the name "Nutella?" DC: It was the product of 18 years of research. For all intents and purposes, "Nutella" first came out in 1946. It was called "SuperCrema" and, before that, "Cremalba." But in 1962, there was a law in Italy that prevented companies in the food industry from using prefixes like "super" or "extra." So, that led Ferrero—by then, under the leadership of Michele Ferrero—to figure out a new alternative to SuperCrema. At the same time, the company was expanding into Germany and France, and they needed a brand name that could be pronounced easily. So, Ferrero joined the "ella" sound from mozzarella, stella, caramella—Italian words that people could recognize—with the word "nut," like the English "nut," which gave their product an international feel. It's really a "glocal" [global and local] name. It was conceived as a very rooted enterprise with a global horizon. Q: In 1964, were Ferrero's global ambitions practical? DC: It was honestly a bit of a gamble. In 1957, the European Economic Community was established, which is the beginning of the European Union. And that same year, Michele Ferrero organized in Rome the first conference of his company, which was by then somewhat national, to plan exportation in Europe. In the Italy of the 1950s and 1960s, this was very pioneering. Michele Ferrero was actually one of the first businesspeople to export products to Germany in the 1950s, at a time when there was a lot of resentment against Italians because of everything that happened during the Second World War. So, he entered this incredibly difficult market, and still today, Ferrero and Nutella are strong. Q: What do you think accounts for Nutella's continued popularity, 60 years after its introduction? DC: Michele Ferrero thought of his products as speaking products. It's something very common to the automobile industry in Italy. This is characteristic of Ferrari and Lamborghini; they produce cars that are appealing not just because they're "super cars," but because they say something. Nutella is a food that says something. When someone puts it on the table, it compels people to jump in and share their own stories—of trying it with a friend, of having it on a hike or of taking part in "Nutella Day." Today, if you're in the market for a chocolate-hazelnut spread, you might find products that are even better than Nutella. Actually, surely better. But they will never replicate the appeal and the grasp that Nutella has. Because Nutella has that aura of storytelling and mythmaking other products simply don't have.
Veterinary deal would increase UK agrifood exports to EU by more than a fifth, research shows
A veterinary deal would increase agri-food exports from the UK to the EU by at least 22.5%, say researchers Agri-food exports overall are worth £25 billion to the UK economy, but the two years since the new trading rules were put in place have seen a fall of 5% in exports to the EU from 2019 levels, during a period where the sector has otherwise grown. Team from Aston University and University of Bristol have analysed trade deals and export figures worldwide to estimate impact of a new veterinary deal on UK–EU exports A veterinary deal with the European Union could increase UK agricultural and food exports by over a fifth, according to new research. The team, from Aston University’s Centre for Business Prosperity and the University of Bristol, analysed the agricultural and veterinary aspects of trade deals around the world to estimate their impact on exports. They then modelled the potential impact of different types of agreement on UK exports to the EU. Veterinary Agreements specifically focus on regulations and standards related to animal health and welfare, as well as to the safety of animal-derived products such as meat, dairy, and seafood. They aim to align, harmonise, or recognise veterinary requirements and certifications, and reduce the number of inspections between countries to facilitate the safe and efficient trade of live animals and animal products. The EU–UK Trade and Cooperation Agreement (TCA), implemented in January 2021, eliminates tariffs and quotas but does not remove non-tariff barriers to trade. These can be particularly burdensome for agricultural and animal-derived food (agri-food) exports, involving complex rules and requirements, production of extensive documentation and veterinary checks. The UK agri-food sector is a cornerstone of the UK economy, with exports worth £25 billion and employing 4.2million people. Although the sector is growing overall, exports to the EU shrank in 2022 by 5% compared to 2019, in part due to the new trade arrangements. This has led to calls for an EU–UK veterinary agreement from business and agri-food organisations, including the Confederation of British Industry, British Chambers of Commerce, UK Food and Drink Federation, Chartered Institute of Environmental Health and British Veterinary Association. Analysing data from the World Bank on 279 trade agreements and export statistics from over 200 countries, the researchers found that shallow agreements, that went little further than provisions already covered by World Trade Organisation (WTO) rules, had significant negative impacts on agri-food exports. However, where trade agreements went beyond WTO provisions to include more commitments on sanitary and phytosanitary (SPS) measures (which aim to protect countries against risks relating to pests, diseases and food safety) and were legally enforceable, they had a robust, positive impact on exports, particularly exports of animal products and food. Applying this to the UK–EU relationship, the team estimate that a veterinary agreement that went beyond the existing TCA provisions would increase agri-food exports from the UK to the EU by at least 22.5%. Imports from the EU would also increase by 5.6%. In the 203 countries studied for the research, positive effects of deep trade deals that included provisions on agriculture took between 10 and 15 years to manifest. But the UK might not have to wait so long, according to report co-author Professor Jun Du, Director of Aston University’s Centre for Business Prosperity. “There is no blueprint out there that mirrors the UK–EU relationship. Most veterinary agreements are agreed as part of a trade deal between countries that haven’t previously had close alignment and it takes a while for the benefits to take effect. “Until recently, the UK had frictionless agri-food exports to the EU, so it’s possible that a supplementary veterinary agreement to reduce some of the frictions created by Brexit could allow trade that previously existed to pick up again quite quickly.” However clear the economic arguments, the legal and political barriers to a veterinary agreement still remain. The researchers address these in their report, suggesting that the best format for the additional measures would be as a supplementary agreement to the TCA. The key question for the UK government in negotiating such an agreement would be what the EU demanded in return. “The closest model is the EU-Swiss relationship, which sees Switzerland largely follow EU law,” said report co-author from the University of Bristol, Dr Greg Messenger. “That’s unlikely to be an option for the UK. As we wouldn’t expect to eliminate all paperwork, we could both agree that our rules meet each other’s standard for phytosanitary protection. As most of our rules are still essentially the same as the EU, that wouldn’t require any major change, though we’d have to agree a greater level of coordination in relation to the development of new rules.” The report was written jointly by Professor Du, Dr Messenger and Dr Oleksandr Shepotylo, senior lecturer in economics, finance and entrepreneurship at the Centre for Business Prosperity, Aston Business School.
It's going to be a busy week in America when it comes to politics. And if you're covering - we have experts who can help with any of your questions or stories. Tom Smith - Professor in the Practice of Finance - Professor Smith is an expert in labor economics, entertainment and healthcare economics, as well as real estate and urban economies. David Schweidel - Professor of Marketing - Professor Schweidel has been closely researching the impact of AI in society, especially elections. He can speak on the impact AI is expected to have in this year’s elections. Professor Schweidel also has extensive work in election marketing. He researched negative campaign advertising and if a negative tone has a positive impact on election results. Ramnath Chellappa - Professor of Information Systems & Operations Management - Professor Chellappa is available to discuss the economics of information security and privacy. He can also discuss the economics and impact of AI. Raymond Hill - Professor Emeritus Hill is available to discuss any issues on the economy related to energy. If you are looking to arrange an interview - simply click any of the listed expert's icons to set up a time today or email Kim Speece for assistance.
2024 presidential and Michigan state elections: MSU experts can comment
MSU experts can discuss national political issues to the Supreme Court and constitutional issues to Michigan's state politics and races The 2024 presidential election is in full swing. As President Joe Biden is set to cruise to the Democratic nomination and former President Donald Trump is likely poised to receive the Republican nomination, 2024 is setting up to be a rematch of 2020. Michigan’s primary is now earlier on the calendar, Feb. 27, with the Republicans holding a caucus to award their remaining delegates on March 2. Despite being a presidential election year, Michigan has important statewide elections. An open U.S. Senate seat, vacated by retiring Sen. Debbie Stabenow, could tip the balance of power in the Senate, potentially deciding which party holds the majority. Michigan’s seventh and eight congressional races have incumbents leaving office, making those set to be some of the most nationally watched and funded races nationally. The state House currently has an exact bipartisan split, setting up races with very high stakes. Michigan State University experts are available to comment on many issues of the presidential election including: political parties and their evolution, campaign strategy and polling, Trump’s legal troubles and the U.S. Supreme Court, political diversity and messaging and local elections and voting. Additionally, several of these experts can comment on Michigan’s federal and state elections. General presidential and Michigan election issues Corwin Smidt is an associate professor of American politics and research methods in the Department of Political Science in the College of Social Science. He can comment on national elections and polling for the presidential election as well as statewide elections. Contact: smidtc@msu.edu "Michigan continues to trend toward being a battleground state, but right now it looks like a battle of attrition. Donald Trump's poll numbers really haven't improved as much since 2021 as Joe Biden's have declined, but Governor Whitmer's popularity remains high. The state Republican party continues to have fights over its management and will have a contested and possibly divisive Senate primary. Despite this, Republicans have a chance to pick up seats in the US House and state legislature because of Democratic retirements and ongoing redistricting changes." Matt Grossmann is the director of MSU’s Institute for Public Policy and Social Research and a professor of political science. He is an expert on a broad range of topics surrounding the 2024 election, including political parties ,campaigns and elections. He also oversees survey research, candidate development and legislative training at MSU. Additionally, he can discuss Michigan’s primary and elections. Contact: grossm63@msu.edu “The presidential nomination process evolved out of reforms to the delegate selection process for those conventions, which now means delegates are overwhelmingly selected based on presidential primary results. From the voters’ perspective, it often looks like any other election where you select your preferred candidate. But the parties still have power to coordinate their rules and selection procedures. Michigan has an opportunity to set the terms for future elections, showing that it can become engaged, with diverse interests, and earn the right to vote early in the process in 2028. Since Michigan does not have party registration, voters will be able to participate in the primary of their choice, which has provided an incentive for individuals to vote in the contest that presents the most uncertainty.” Read more from Grossmann on MSUToday. Dante Chinni is a research specialist in MSU’s School of Journalism and is the director of the American Communities Project in the College of Communication Arts and Sciences. He can discuss polling and changes in the parties over time, as well as the voting patterns among groups in specific places. He can also comment on various Michigan political issues. Contact: chinni@msu.edu “In Michigan, and in other states, the 2024 election will be determined by the margin of victory in different kinds of places. Can the Democrats get what they need out of the big city and college town communities, like Wayne, Ingham and Washtenaw counties? Can the Republicans get the numbers they need out of blue-collar middle suburbs, such as Macomb? The turnout and margins in those kinds of places, and others, will determine who wins in November.” Constitutional issues and the Supreme Court Jordan Cash is an assistant professor of political theory and constitutional democracy in James Madison College. He can comment on general requests about the presidency and national elections as well as issues surrounding the Supreme Court. Contact: cashjor1@msu.edu “The 2024 election is already shaping up to be one of the most unusual elections in American history, but one of the most unique aspects is the role that the judiciary is likely to play in the process. With former president and likely Republican nominee Donald Trump facing indictments at both the state and federal levels, the election season is as likely to be punctuated with legal news and updates as it is with campaign speeches and negative advertising. Moreover, the Supreme Court will be critical as it has heard or will likely be hearing cases surrounding whether states can disqualify Trump from the ballot under the 14th Amendment and whether he has absolute immunity from when he was president. When we also consider that President Joe Biden is facing his own investigations from House Republicans, the election seems poised to not only raise the political stakes but also considerable constitutional and legal questions.” Read more from Cash about presidential elections on MSUToday. Brian Kalt is a professor of law and the Harold Norris Faculty Scholar in the College of Law. He can comment on 20th Amendment issues, the electoral college and presidential prosecution and immunities. Contact: kalt@law.msu.edu “A lot of constitutional law questions that seemed purely theoretical are now front and center in our election campaign. Hopefully, the Supreme Court will move quickly and provide some clarity and certainty on these issues so that when November rolls around, voters can make a fully informed choice.” Ryan Black is a professor of American politics in the Department of Political Science in the College of Social Science, and a faculty affiliate in the College of Law. His expertise includes public opinion and the Supreme Court, and he can speak to appointments and vacancies. Contact: rcblack@msu.edu “Results of the 2024 election have the potential to profoundly shift the center of gravity in the politics of appointments to the federal judiciary, which includes, most importantly, the Supreme Court. There is no doubt that a president's most enduring legacy is who they put on the High Court, but confirmation politics today make the partisan makeup of the Senate a prominent roadblock in a president’s path to success.” Erica Frantz is an associate professor of comparative politics in the Department of Political Science in the College of Social Science. She is a specialist on issues and themes relating to authoritarianism. Contact: frantzer@msu.edu “Today’s democracies typically fall apart at the hands of their elected leaders, such that elections are critical focal points for understanding democratic trajectories. Importantly, research shows that where leaders come to power backed by personalist parties – or parties that are synonymous with the leader’s persona – the risk of democratic erosion increases substantially. For the U.S., this implies that the more the Republican Party becomes indistinguishable from Trump, the more American democracy is vulnerable to collapse from within should Trump return to the presidency.” Political messaging and diversity Dustin Carnahan is an associate professor in the College of Communication Arts and Sciences. His work focuses on how exposure to political information influences people’s attitudes, beliefs and decisions. His recent research focuses on how people come to encounter and believe misinformation and the effectiveness of messages designed to correct misinformed beliefs. Contact: carnaha9@msu.edu “While research suggests that political misinformation does not have a profound impact on voters’ decisions, the proliferation of misinformation can have more subtle effects on voters and elections – such as fostering toxic discourse around issues and candidates, promoting political polarization and distracting from more substantive matters. Concerns around misinformation are likely to be of great interest during the upcoming election cycle as advances in AI technology pose significant challenges to voters’ ability to identify what is real and what is fake.” Eric Juenke is an associate professor of American politics in the Department of Political Science in the College of Social Science. He can comment on issues relating to minority candidates, specifically the candidacy and election of minority candidates. Additionally, he teaches in the Chicano/Latino Studies program. Contact: juenke@msu.edu “While we do seem to have a rematch at the top of the ticket, with a vice president who is a woman of color and another vice president who has yet to be announced but could also be a woman candidate, we will be seeing a continued diverse candidate pool this cycle, I expect. It’s still early yet in the congressional races, but there should be a number of high-profile races in the country and in Michigan that should highlight a more diverse candidate pool. While the parties still have a long, long way to go in recruiting and supporting women and racial and ethnic minority candidates to run for office, the trajectory is positive.” Daniel Bergan is an associate professor and the director of master’s studies in the College of Communication Arts and Sciences, who also has an appointment in James Madison College. His research focuses on constituent communications with policymakers. Contact: bergan@msu.edu “When communicating with a policymaker, especially one with whom you disagree, you want to prevent them from discounting your opinion. One way to do this is by citing quality evidence to support your position. When contacting a policymaker about an issue, be aware that they may discount your opinion if they disagree. But note also that carefully crafted communications can convey your position without being written off — and could improve how accurately the policymaker understands public attitudes about public policies.” Read more from Bergan on MSUToday. Importance of local elections Sarah Reckhow is a professor of American politics in the Department of Political Science in the College of Social Science. She can comment on topics related to education policy in the presidential election. She is a specialist on local elections and school board elections. Contact: reckhow@msu.edu “Partisan polarization is having a growing impact on education politics, and we can see growing disagreement between Democrats and Republicans on key issues such as school choice and curriculum. This polarization is playing a role in elections, even nonpartisan school board elections, and it will be an important trend to watch in 2024.” Erin Kramer is the community liaison coordinator for MSU Community and Student Relations. She also advises MSUVote to support students and the local community voting. She can comment on efforts to promote voting efforts and resources that can be offered by universities and municipalities. Contact: kramere6@msu.edu “Michigan State University is home to MSUvote, an Initiative that strives to support students in their civic engagement. Student participation in voting is both a right and a responsibility. MSUvote is committed to getting out the vote,getting out the vote, reducing barriers to registration, and supporting all educational initiatives. Over the years, Michigan State has been fortunate to work with the East Lansing, Lansing, Meridian Township, and Bath Clerks to support our students in exercising their right to vote. Participation is foundational to the function of democracy, and we are committed to supporting students in that activity. MSUvote has hosted registration rallies, absentee parties, and worked to facilitate awareness of elections through multiple campus channels over the years to support participation and education. This year, the MSU STEM Building will be home to one of East Lansing’s Early Voting Centers, it will be operating Saturday Feb. 17 through Sunday Feb. 25.” Top issues for voters David Ortega is an associate professor in the Department of Agricultural, Food and Resource Economics in the College of Agriculture and Natural Resources, where he is also a faculty laureate. He can comment on consumer, producer and agribusiness decisions that affect the agricultural and food sectors, including the cost of food, which remains a concern for many Americans. Contact: dlortega@msu.edu “Persistent high food prices are a constant reminder of the economic difficulties facing voters. Although overall inflation has cooled and grocery price increases have moderated, food costs 25% more today than it did four years ago. And given the frequent nature of grocery shopping, food costs have a disproportionate impact on how voters perceive inflation.” Robert Brathwaite is the associate dean for research and an associate professor with a specialization in international relations in James Madison College. He can comment on foreign conflict and relations, including how it will impact U.S. policy and the presidential election. Contact: brathwa1@msu.edu “As the war between Russia and Ukraine approaches it two-year mark, the political and economic ramifications of this conflict are becoming more profound. Some political dynamics to watch this year associated with this conflict include changes in NATO’s military posture, political unity of the European Union, deepening Sino-Russian strategic cooperation, and the 2024 US presidential election. This conflict will also impact important global economic trends this year that include global energy supplies, food security, technology export controls, and the role of the US dollar in the global economy. More importantly, this ongoing conflict is a catalyst to evolving changes in the global security architecture with costs and consequences that are unknown.” Jason Miller is the interim chairperson of them Department of Supply Chain Management and the Eli Broad Professor in Supply Chain Management in the Broad College of Business. He can comment on various supply chain issues such as the impact of Suez Canal diversions on disruptions and inflation as well as the impact of tariffs on U.S. firms and consumers, as foreign conflict and trade are top of mind this presidential election. Contact: mill2831@broad.msu.edu “Business leader across industries ranging from manufacturing and mining to retailing are closely watching the 2024 election cycle, as the outcome could substantially shape the business landscape in the form of tariffs, foreign policy toward China and Russia, and the extent of military escalation in the Mideast. All of these policies affect strategic, long-term decisions regarding global sourcing, market entry strategies, and capacity and demand planning.” Antonio Doblas Madrid is an associate professor in the Department of Economics in the College of Social Science. He can comment on the economy and the effect of inflation, which remains a top issue for voters this year. Contact: doblasma@msu.edu “The economy and inflation is an issue on the minds of many Americans.Forecasters and market-based measures of expectations both predict that inflation is likely to continue falling gradually in 2024, to about 2.5%. Thus, the inflation shock that hit the economy is expected to continue fading, although it may take some time to go that last mile from 3% to 2%. The Fed also appears to be quite optimistic on inflation, given its latest forward guidance.” Read more from Doblas Madrid on the economy and inflation on MSUToday.
