Ming Hsu

William Halford Jr. Family Chair in Marketing | Associate Professor of Business Administration · University of California, Berkeley

Leading expert in neuromarketing and the application of biological methods to understand consumer behavior

Neuromarketing Neuroeconomics Consumer Neuroscience Behavioral Economics

Alan Cooke

Egbert R. Beall/Beall’s Department Stories, Inc. Faculty Fellow · University of Florida

Alan Cooke is an expert in evaluating consumer behavior.

Psychological Scaling Consumer Behavior Consumer Choice Decision Making Price Perception

Demetra Andrews

Clinical Associate Professor of Marketing · Indiana University, Kelley School of Business

Consumer researcher focused on internal and external factors that influence consumer confidence and readiness-to-act.

Consumer Research Choice Confidence Developing Consumer Confidence Decision-Making Marketing Strategies for Entrepreneurs

Ryan Hamilton

Associate Professor of Marketing · Emory University, Goizueta Business School

Customer Psychology Customer Decision Making Branding Price and Price Image

Aidin Namin, Ph.D.

Associate Professor of Marketing Analytics, College of Business Administration · Loyola Marymount University

Marketing Analytics Data Analytics Modeling Econometrics Retailing

My (Myla) Bui, Ph.D.

Professor of Marketing, College of Business Administration · Loyola Marymount University

Chair, Department of Marketing and Business Law

Neuroplasticity Social Marketing Public Policies Promoting Consumer Wellness Nutritional Labeling Healthcare Management & Innovation

Caitlin Notley

Professor of Addiction Sciences · University of East Anglia

Her research is into smoking cessation and in preventing relapses among smokers who are attempting to change their habits.

Smoking Cessation Vaping Addiction Sciences Smoking Relapses Among Smokers

Paul Ellickson

Professor of Economics and Marketing at the Simon Business School · University of Rochester

Paul Ellickson researches quantitative marketing and industrial organization and has expertise in supermarkets, supercenters, and strategy

Supermarket Strategy Pricing Supermarkets Big Box Retailers Walmart and Big Box Retailers

Chris Janiszewski

Russell Berrie Eminent Scholar Chair · University of Florida

Chris Janiszewski is an expert in branding.

Consumer Learning Price Perception Perceived Value Branding Business

Aner Sela

City Furniture Professor · University of Florida

Aner Sela is an expert on how people make decisions and form evaluations.

Inference-making and Attribution‎ Multi-attribute Choice Consumer Behavior Decision Difficulty Value Perception

Dr Cathrine Jansson-Boyd

Reader in Consumer Psychology · Anglia Ruskin University

Cathrine has media experience commentating on issues such as buyer behaviour, encouraging less consumption, & making sustainable purchases.

Consumer Psychology Product Touch and Image Sustainable Buying Consumer Choices Buying Behaviour

Benjamin Henwood

Associate Professor of Social Work · USC Suzanne Dworak-Peck School of Social Work

Expert on housing and integrative support for homeless individuals

Serious Mental Illness Housing First, homelessness, permanent supportive housing Integrated behavioral and primary healthcare

Gaurav Jain

Assistant Professor · Rensselaer Polytechnic Institute

Behavioral economist focused on studying how individuals make judgments and decisions in the absence of complete information.

Marketing Promotions Marketing Communication Judgment and Decision Making Consumer Choices and Behavior Behavioral Economics in Business

Tom Smythe, Ph.D.

Expert in banking, markets, trade and mutual funds · Florida Gulf Coast University

Tom Smythe researches mutual fund performance and governance and looks for connections between global crisis and markets.

Trade and International Business Economic & Financial Data Economics and Behaviour Stock Market and Investments Stock Market and Investors

Richard Petty

Professor | Department of Psychology · The Ohio State University

Distinguished psychologist, revolutionizing understanding of prejudice, consumer choice, political and legal decisions, and health behavior

Social Psychology Attitudes & Persuasion Social Cognition Decision-Making