Alan David Cooke
Associate Professor · University of Florida
Alan Cooke is an expert in evaluating consumer behavior.
Psychological Scaling Consumer Behavior Consumer Choice Decision Making Price Perception
Ryan Hamilton
Associate Professor of Marketing · Emory University, Goizueta Business School
Customer Psychology Customer Decision Making Branding Price and Price Image
Aidin Namin, Ph.D.
Associate Professor of Marketing Analytics, College of Business Administration · Loyola Marymount University
Marketing Analytics Data Analytics Modeling Econometrics Retailing
My (Myla) Bui, Ph.D.
Professor of Marketing, College of Business Administration · Loyola Marymount University
Neuroplasticity Social Marketing Public Policies Promoting Consumer Wellness Nutritional Labeling Healthcare Management & Innovation
Chris Janiszewski
Chair · University of Florida
Chris Janiszewski is an expert in branding, price perception, consumer learning and perceived value.
Consumer Learning Price Perception Perceived Value Branding Business
Paul Ellickson
Professor of Economics and Marketing at the Simon Business School · University of Rochester
Paul Ellickson researches quantitative marketing and industrial organization and has expertise in supermarkets, supercenters, and strategy
Supermarket Strategy Pricing Supermarkets Big Box Retailers Walmart and Big Box Retailers
Aner Sela
Associate Professor · University of Florida
Aner Sela is an expert on how people make decisions and form evaluations.
Inference-making and Attribution Multi-attribute Choice Consumer Behavior Decision Difficulty Value Perception
Dr Cathrine Jansson-Boyd
Reader in Consumer Psychology · Anglia Ruskin University
Cathrine has media experience commentating on issues such as buyer behaviour, encouraging less consumption, & making sustainable purchases.
Consumer Psychology Product Touch and Image Sustainable Buying Consumer Choices Buying Behaviour
Jane Bambauer
Director · University of Florida
Jane Bambauer's research analyzes how regulation of new technologies will affect free speech, privacy, and government accountability.
Policing and Technology Social Media and Law Free Speech First Amendment Fourth Amendment
Gaurav Jain
Assistant Professor · Rensselaer Polytechnic Institute
Behavioral economist focused on studying how individuals make judgments and decisions in the absence of complete information.
Marketing Promotions Marketing Communication Judgment and Decision Making Consumer Choices and Behavior Behavioral Economics in Business
Richard Petty
Professor | Department of Psychology · The Ohio State University
Distinguished psychologist, revolutionizing understanding of prejudice, consumer choice, political and legal decisions, and health behavior
Social Psychology Attitudes & Persuasion Social Cognition Decision-Making