Latest Spotlights
New Goizueta Research: Fandom and the Republican Party and Why It Matters
When we think about “fans” we typically think about sports or entertainment … but new research from the Goizueta Business School shows that political figures are ...
Expert Insight: When it comes to Taylor Swift's impact on the NFL - media are contacting Emory's experts to know more
It's as if it has been the biggest love story since Grace Kelley married Prince Rainer or when Harry met Meghan for that matter. But ...
Safety concerns continue to climb: 54% of Americans say it is a priority
Church Mutual® survey finds interest for armed security at schools, worship facilities, as well as community and nonprofit organizations MERRILL, Wis. – As the summer vacation ...
Ask an Expert - Are American Fan-Based Businesses at Risk for Decreased Revenue?
Modern fandom, according to Mike Lewis, is about having a passion for something—a sports team, entertainer, politician, fashion brand, a university—something. Lewis, professor ...