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University of Delaware researchers are leading a heat mapping project to address the urban heat island effect caused by climate change. Dana Veron and A.R. Siders, co-directors of the Gerard J. Mangone Climate Change Science and Policy Hub, have laid out a plan of action that aims to understand the heat distribution, particularly in vulnerable communities. According to the Natural Resources Defense Council, extreme heat is the number one cause of weather-related death in the United States, making urban heat islands a significant public health concern. In an effort to tackle this issue head on, Veron and Siders – who are also professors at UD – have been working with UD’s Center for Environmental Monitoring and Analysis (CEMA) and Delaware’s Department of Natural Resources and Environmental Control (DNREC) to map heat in Wilmington, Delaware. The 2023 WiST (Wilmington and Surrounding Townships) Heat Watch has been in the works since late 2021. The initial proposals were developed by CEMA and DNREC. UD’s Climate Hub became the coordinating entity soon after. “This was our first externally funded project that allowed the Hub to serve the role we envisioned for it, as a central point of contact and communication, a facilitator networking amongst many partners across different sectors,” said Dana Veron, High heat-absorbance in urban areas leads to increased energy consumption, emissions, and strains on energy systems. The mapping project is part of a broader trend in urban sustainability planning and cooling strategies, driven by the need to mitigate the urban heat island effect. The researchers anticipate using the data to influence future city planning, incorporating green infrastructure to reduce the urban heat island effect. The Climate Hub team plans to present the preliminary results in a virtual town hall meeting, emphasizing the importance of community engagement and collaboration in addressing climate-related challenges. The campaign demonstrates the potential for universities to lead collaborative efforts and engage students in climate research and community outreach. Dozens of other Heat Watch campaign teams have incorporated their findings into climate and heat mitigation strategies. In Virginia, Richmond officials have made heat vulnerability and urban heat islands a determining factor in their upcoming city and sustainability planning endeavors. In New Jersey, the city of Newark introduced several proposals offering equitable solutions to heat emergencies, including increased funding for cooling centers and urban green spaces. Every Heat Watch mapping campaign develops a report detailing heat distribution across the target city. Digital maps that display predictive heat-index models mindful of land coverage and topography are also publicly released. “This is the beginning of the work,” said Veron. “All the partners are anxious to get the map because what’s really exciting is what happens next.” To set up an interview with Veron or Siders, visit their profiles and click the "contact" button.

The annual Healthy Georgia Report has been released by Augusta University’s Institute of Public and Preventive Health and it gives a snapshot of how Georgians stack up against not only neighboring states, but the country when it comes to a variety of health topics. This year’s report has added information on adult dental health, poor mental health, skin cancer and overdose deaths. Information on HIV risk behaviors, breast cancer screenings and colon cancer screenings have also returned. The report has been delivered to lawmakers, community leaders and researchers in Georgia to provide them with tangible figures on how Georgia is faring in numerous topics. The goal is to stimulate conversations about public health needs and, in turn, promote action, such as policy changes, greater community engagement and the appraisal of funds. Biplab Datta, PhD, assistant professor in the IPPH and the Department of Health Management, Economics and Policy, has collaborated with other IPPH faculty and staff to update the report. Datta has seen the impact this can have with state leaders. “They have a good appetite for data driven policy changes. I think this report actually helps them in that direction,” said Datta. “We tried to present data in a way that policy makers may find helpful in deciding on appropriate policy choices.” Overdose deaths is one of the new categories this year and is a hot topic nationwide. The report shows Georgia has the sixth lowest rate of overdose deaths in the country. Datta said that’s good, but the number is trending upwards and now should be the time to take steps to prevent it from getting worse. “We cannot be satisfied. We are doing a good job but need to be on our toes to prevent it from further ascending,” Datta said. Another category that Georgia is trending in a good direction is cigarette smoking. But the opposite is true for the obesity rate in the Peach State. The data shows Georgia has the 14th highest rate of obesity in all of the U.S. and the number is on the rise. The data also shows it’s related to household income and education. Adults who are below the federal poverty line and without a college degree are significantly more likely to be obese. Also, those in the 18-to-49 age group have a high rate of obesity compared to the national and regional average. “That is problematic because if someone is developing some cardiometabolic conditions in this age group, they will be at high risk for adverse cardiovascular events at an older age. So we need to focus on food habits, physical exercise, and other health promoting behaviors to prevent and control obesity,” Datta said. Another interesting topic is those in Georgia who have health insurance coverage. While coverage in adults is second lowest in the nation, there is a slight uptick in the number of people who have coverage from the past few years. The number is much better for children with health insurance. He points out that many state programs like PeachCare for Kids may account for the differences. Datta said one topic that definitely needs to be investigated more is cancer rates. He said we observe a low prevalence rate, despite the common perception and other data sources suggest a relatively higher incidence rate of cancer in Georgia. He believes we may be seeing lower survival rates that are not included in the survey. “I think we need more investigation into this particular issue,” said Datta. “Why are we seeing so low numbers of cancer prevalence when we know that cancer incidence rates are very high in Georgia?” The Healthy Georgia Report is the only report of its kind in the state Looking to know more or connect with Biplab Dhatta? Then let us help. Biplab is available to speak with media regarding this important topic. Simply click on his icon now to arrange an interview today.

The Power of Teacher Noticing: A Key to Understanding Engagement in Secondary Mathematics Lessons
Math can be a tough subject for students in K-12, particularly as the years go by. Educators at University of Delaware are working to see how to both identify this trend and potentially find solutions. Amanda Jansen, professor in the School of Education at UD, recently published a paper detailing teacher noticing –– how teachers observe, recognize, and make sense of what's happening in their classrooms. Jansen and others investigated what high school mathematics teachers and their students noticed about students’ mathematical engagement to develop a framework for teachers’ and students’ noticing of mathematical engagement. "We conjecture that researchers can use this framework as an analytic tool to support the field's understanding of student engagement and teachers’ efforts to engage students," the paper notes. Jansen is available for interviews on this topic. She has been quoted in publications like Education Week and recently celebrated as a 2023 Excellence in Scholarly Community Engagement Award recipient. Click the "View Profile" page to contact her.

ChristianaCare Earns National Recognition for Support of Life-Saving Organ and Tissue Donation
ChristianaCare has earned the highest level of national recognition from the U.S. Health Resources and Services Administration (HRSA) for its outstanding support of organ and tissue donation. HRSA grants the Platinum Award, its top honor, to health systems that promote donation in their workplace and community through a national campaign known as DoNation. This campaign focuses on raising awareness of the critical need for organ and tissue donors. “This recognition belongs to all the ChristianaCare caregivers, especially the critical care nurses and physicians who help with compassion and generosity in supporting the gift of life to those in need of a transplant,” said Jason Rolls, M.D., FACS, chief and surgical director of the Kidney Transplant Program at ChristianaCare. “This recognition also is a testament to the generosity of our communities, who have said ‘yes’ to organ donation.” Delaware’s Only Kidney Transplant Program Based at Christiana Hospital, ChristianaCare’s Kidney Transplant Program is the only adult transplant center in Delaware and the only one between Philadelphia and Baltimore. Since opening in 2006, the program has performed more than 400 transplants. The program also helps more than 1,000 patients each year by providing services for kidney transplant, living donation evaluation and waitlist management, as well as post-donation and post-transplant care. The program is approved by Medicare and the Organ Procurement and Transplantation Network. “The sooner we can provide kidney transplants to patients on dialysis, the better the chances to improve both the extent and the quality of their lives,” Rolls said. “Along with our clinical teams at ChristianaCare, we also are grateful to HRSA and the Gift of Life Donor Program in Philadelphia for their commitment to healing lives through the support of organ transplantation.” ChristianaCare works closely with Gift of Life Donor Program, the region’s nonprofit organ procurement organization, to support donation. ChristianaCare’s engagement and advocacy includes monthly donation council meetings, tabling events and educational sessions for its health care team. In addition, ChristianaCare holds an annual flag-raising ceremony each April as part of National Donate Life Month. “ChristianaCare and our hospital partners are vital to our life-saving mission,” said Rick Hasz, president and CEO of Gift of Life Donor Program. “In fact, ChristianaCare is one of the leading hospitals for donation in our region; its Newark and Wilmington campuses have combined to provide compassionate care and support for 50 donor heroes and their families, resulting in 120 life-saving organs for transplant for waiting patients during the first eleven months of 2023. We thank the ChristianaCare team for its outstanding commitment to saving lives through donation and caring for the health of our community.” In the United States, more than 90% of adults support organ donation, but only 60% have signed up to become donors. With a new person added to the national transplant waiting list every 10 minutes, more organ and tissue donors are needed to help save lives. Visit www.organdonor.gov to learn more about organ and tissue donation, and sign up as a donor at www.donors1.org/register.

Peer Support Program Helps Patients With Substance Use Disorders
Recognizing that stigma may keep people from accessing treatment and recovery resources, ChristianaCare Union Hospital is partnering with the Cecil County Health Department and Voices of Hope to make peer recovery specialists available at the bedside for patients who have experienced a drug overdose or live with substance use disorder. Ten peer recovery specialists are available at Union Hospital seven days a week from 8:30 a.m. to 1 a.m. to talk with patients about behavioral health care navigation, access to treatment and referrals to harm-reduction and recovery-support resources. Patients can be connected with a certified peer recovery specialist if they are brought to the Emergency Department because of a drug overdose, or if they screen positive for substance use while they are a patient in the hospital. ChristianaCare Union Hospital is partnering with the Cecil County Health Department and the Maryland nonprofit Voices of Hope to make peer recovery specialists, pictured in blue t-shirts, available at the bedside for patients who have experienced a drug overdose or live with substance use disorder. Patients are not required to speak with a peer recovery specialist, but the specialists’ unique combination of lived experience and training to help people experiencing behavioral health issues offers an opportunity for people with substance use disorder to get help without fear of judgment or stigma. “Substance use disorder continues to be a serious health problem that affects people of all ages and walks of life,” said Lanre Akinkunmi, M.D., interim chief medical officer and medical director for population health at ChristianaCare Cecil County Campus. “The good news is that it is treatable, and when people are in the hospital or the emergency department, they are often most receptive to discussions about treatment. Through this expanded use of peer recovery specialists at Union Hospital, we are making a positive impact on the health of our patients and our community.” A voice of experience Peer recovery specialists who work on the weekdays are employed by the Cecil County Health Department, supported by a grant from the National Association of County and City Health Officials. Voices of Hope, a nonprofit focused on recovery support for people in Harford and Cecil counties in Maryland, employs the peer specialists working evenings and weekends. “This program is a great example of using resources wisely and effectively. We already know the tremendous work being done by Voices of Hope and Cecil County Health Department to help our neighbors who have been impacted by substance use disorder,” said Lisa Fields, manager of Community Engagement at the Cecil County Campus. “By partnering on this important program, we are building trust with our patients and helping them to get on the road to recovery.” Since the expanded program launched in September, there have been about 40 referrals for patients to speak with peer support specialists, and more than half of them have agreed to some kind of treatment, Fields said. Unique connection “Helping people get through what I went through really warms my heart,” said Hannah Dean, a peer recovery specialist with the Cecil County Health Department who works at Union Hospital. “I love what I do.” Cecil County’s death rate from drug overdoses is nearly twice as high as the rest of Maryland and more than three times the U.S. rate. The drug overdose death rate in Cecil County more than doubled between 2016 and 2020, according to the 2022 Cecil County Community Health Needs Assessment. Because peer support specialists have lived experience with substance use disorder and recovery, along with specialized training to support people struggling with mental health or substance use issues, they can connect with patients on a personal level and offer empathetic guidance, said Lauren Levy, health officer for the Cecil County Health Department. “Allowing peer recovery specialists to engage bedside with patients who may be struggling with substance use disorders will not only enhance access to behavioral health treatment but will also help reduce stigma surrounding substance use disorders and foster a more compassionate and supportive community,” Levy said. “We are honored to be a part of this innovative private-public collaboration and to work alongside ChristianaCare Union Hospital and Voices of Hope, Inc. This project helps to break down barriers to treatment and provide immediate support to those in need.” A history of support ChristianaCare has long been a pioneer in the use of peer recovery specialists, going back to the launch of Project Engage at ChristianaCare’s Wilmington Hospital in 2008. Union Hospital first partnered with the Cecil County Health Department 10 years ago to provide a peer recovery specialist in the Emergency Department. That program, the first of its kind in Maryland, was recognized with a best practice award from the Maryland Association of Counties in 2014. However, it operated only on weekdays during daytime business hours, and its ability to connect with hospital patients slowed during the COVID-19 pandemic. This reinvigorated peer recovery program is strengthened by the high level of collaboration among these Cecil County organizations, said Erin Wright, chief operations officer for Voices of Hope. “As community-based organizations, we are in a position to make a difference, and our perspective in the care for people with substance use disorder is really valuable,” said Wright, who has been in recovery for eight years. “As someone who has been through it, we are able to have that empathy. Even if the person does not want to go to treatment, you sit with them and maybe plant a seed.” Catharine Murray hopes her role as a certified peer recovery specialist can help someone struggling with addiction see recovery as a viable option for themselves. “This wasn’t available to me when I was trying to get better. I want to make it more accessible to others,” she said.

Where Will Millennials Take Us?
They’ve been described as entitled, self-centered and shallow. “Selfie-stick wielding, ‘KeepingUp with the Kardashians’-watching, soft-in-the-middle whiners” – Psychology Today. Worldwide, though, millennials (to whom also are attributed awesome characteristics like adaptability and creativity) are 1.8 billion strong, the most populated age group in modern history. And they’re soon to be our political, economic and social leaders. Where will they take us? How will their views shape our world? Jared McDonald’s new book, Citizens of the World, Political Engagement and Policy Attitudes of Millennials Across the Globe, uses data to examine this generation, born into technology, the “war on terror,” global interconnectedness and high unemployment. Published by Barnes & Noble in October 2022, the text looks at millennials’ attitudes about lifestyle, family life, gender roles, politics, religion and the future to better understand how governance might change under their leadership … and the influence they already wield. Millennials are a hot topic ... and for better or worse always in the news it seems as journalists, employers, parents and even professors work to figure this generation out. And if you'd like to know more - that where we can help. Published author and Assistant Professor of Political Science and International Affairs, Jared McDonald is available to speak with media - simply click on his icon now to arrange an interview today.

An interdisciplinary team from Georgia Southern University was awarded more than $465,000 from the National Academies of Sciences, Engineering, and Medicine to foster the development of scientific and environmental skills that are critical to solving complex issues in the Gulf of Mexico region now and into the future. The award is part of an initiative with the Gulf Research Program (GRP) that awarded $2 million to eight projects that engage children and youth in place-based educational activities. The funded project, “Suwannee Watershed: Assessment and Monitoring of Place to Gain Understanding of Local Flow (SWAMP to GULF),” is led by principal investigator (PI) Lacey Huffling, Ph.D., associate professor of science education, and co-PIs Heather Scott, Ed.D., and Regina McCurdy, Ph.D., both assistant professors of science education. (l-r) College of Education’s Lacey Huffling, Ph.D., Regina McCurdy, Ph.D., and Heather Scott, Ed.D., are part of an interdisciplinary team awarded $465k to train science teachers in the Gulf of Mexico. “I am honored that we were selected to receive funding from the Gulf Research Board,” said Huffling. “Over the past four years, we have developed a strong network of Georgia middle and high school teachers who are dedicated to developing the science and environmental literacy of their students through watershed citizen science, specifically focused on areas of Georgia that flow into the Gulf of Mexico. We are excited to continue to grow this network of teachers in Florida further to foster scientific and environmental literacy of future generations to monitor and advance scientific and community understanding of the Lower Suwannee Watershed.” The group will train and support teachers in Florida to implement place-based learning through citizen science using communities as classrooms to deepen teachers’ and students’ sense of place and connection to local watersheds; research how teachers and students address local issues and solve problems by using and developing their critical environmental agency; and increase participation of rural populations in science, which have historically been underrepresented. This initiative, along with the seven other GRP projects, will help connect young learners across the Gulf of Mexico region with local environmental issues and work toward the betterment of the region at large. “The goal of these grants is to empower young learners through place-based education, an interdisciplinary, student-centered, inquiry-driven teaching and learning practice situated in the local community and environment,” said Karena Mary Mothershed, senior program manager for the GRP’s Board on Gulf Education and Engagement. “These eight projects have a high potential to create long-lasting impacts on underserved students in grades K-8 across the Gulf of Mexico region, enabling them to consider and address environmental challenges impacting their own communities.” Additional SWAMP to GULF project members include Georgia Southern staff and faculty: Mary Thaler, senior administrative assistant for the Center for STEM Education; J. Checo Colón-Gaud, Ph.D., professor of biology and associate dean of the Jack N. Averitt College of Graduate Studies; Shainaz Landge, Ph.D., assistant professor of chemistry, Luke Roberson, coordinator of Community Engagement and Outreach for the Institute of Water and Health; and Asli Aslan, Ph.D., director of the Institute of Water and Health. Interested in learning more? Contact Georgia Southern's Director of Communications Jennifer Wise at jwise@georgiasouthern.edu to arrange an interview today.

ChristianaCare Launches a New Speakers Bureau: Is This the Future of Healthcare Communications?
Only just a few months after their win of an IABC Gold Quill Award (shared with ExpertFile), the ChristianaCare healthcare communications and digital team has once again made major moves to make their organization even more accessible to the community with the launch of their new ChristianaCare Speakers Bureau. As one of the leading healthcare systems in the United States, Delaware based ChristianaCare is home to a wide variety of medical experts. Now live, the ChristianaCare Speakers Bureau features 80 experts who are currently available for speaking engagements on a wide variety of health topics including: Aging and Senior Health, Cancer, Children’s Health, COVID-19, Diabetes, Pregnancy and Childbirth. Sports Medicine, Stroke, Weight Management and Women’s Health. Designed with the ExpertFile platform, the ChristianaCare Speakers Bureau provides easy discovery and access to experts, including their biographies, downloadable photographs, samples of past presentations, languages spoken and more. The site can be viewed here. Screenshot from the new ChristianaCare Speakers Bureau launched Aug. 2023. The site provides easy discovery and access to experts, with the ability to search by topics and keywords. Detailed profiles for experts include biographies, downloadable photographs, samples of past presentations, languages spoken and more. How a Speakers Bureau boosts thought leadership A Speaker's Bureau is an initiative within an organization that assembles a team of expert speakers who can represent the organization and speak authoritatively on its behalf. While media appearances are often the core focus for experts in organizations, a Speakers Bureau opens up additional opportunities to speak at events such as in-person conferences, webinars, podcasts. Speakers ideally represent a diverse group of professionals from within the organization, and can share their knowledge, insights, and experiences on a range of topics relevant to the organization's mission, values, and field of work. Through event appearances, these experts help to enhance the organization's visibility, foster community engagement, and solidify the organization's reputation as a thought leader in its field. Speakers Bureaus provide effective and efficient way to promote the organization's initiatives, achievements, and viewpoints to the wider public. Creating New Connections Between Experts and the Community Following a string of successes that followed the launch of their ChristianaCare Experts site that resulted in major increases in national media coverage and SEO performance, the formation of a Speakers Bureau was a smart move that will further extend the reach of the ChristianaCare brand. Events provide an excellent way to connect meaningfully with a wider audience to help ChristianaCare make progress on key goals such as delivering effective community health education and improving healthcare equity. “At ChristianaCare, our mission of service to the community includes a commitment to provide timely, accurate health information so that people can make informed decisions about their health,” said Karen Browne, vice president of marketing and communications. “Through our new speakers bureau, we’ve expanded our capacity to meet these needs in the community.” The Benefits of a Speakers Bureau Given the fragmentation of traditional media channels and the massive growth in events such as webinars and podcasts, Speakers Bureaus are fast gaining popularity as a proven way to personify your organization and build a stronger connection to your brand. So far the ChristianaCare Speakers Bureau appears to be off to a solid start. "We had a huge response to our media release when we launched earlier this week and in the first day alone we had multiple organizations sending speaking opportunities for our medical experts. We're also seeing a great response internally as more of our experts requested to join the Speakers Bureau once it went live," said Hiran Ratnayake, Senior Manager of Media Relations at ChristianaCare who played a key role in developing the Speakers Bureau with his colleagues Shane Hoffman, Communications Director and Tom Hendrich - Senior Digital Content Editor at ChristianaCare. Is a Speakers Bureau Right For Your Organization? Here are some key benefits to consider in determining if a speakers bureau makes sense for your organization: Bolsters Community Engagement: An active Speaker's Bureau helps create a bridge between your organization and the community you serve. Promotes Diversity and Inclusion: A Speaker's Bureau offers an exciting opportunity to showcase the diverse voices and unique experiences within your organization. Enhances Organizational Visibility: The increased exposure at events can lead to greater recognition in the industry, more opportunities for collaborations, and ultimately, a wider reach for your healthcare services. It also is a proven way to boost SEO pagerank and domain authority in search engines and also provides a lot of additional content for your social channels. Develops Professional Skills: For healthcare professionals who participate, a Speakers Bureau offers an excellent opportunity to develop public speaking skills, foster leadership abilities, and establish themselves as thought leaders in their respective fields. Facilitates Knowledge Sharing: A Speaker's Bureau cultivates a more dynamic learning environment, which can lead to new ideas, innovations, and improved patient care within your organization. Strengthens Crisis Management Readiness: Having a pool of trained speakers ready to contribute can be incredibly beneficial in times of crisis. These professionals can help your communications team more effectively communicate critical information to the public, media, and other stakeholders. Enhances Employee Engagement: Employees who are given the opportunity to share their knowledge and represent their organization publicly, often feel more valued and invested in their work. Going Beyond the Walls of Your Medical Facility In the constantly evolving world of healthcare, accurate and timely information is critical to informed patient decisions and effective treatments. Organizations such as ChristianaCare understand that their role as a prominent healthcare system is to deliver information that extends beyond their immediate medical responsibilities. It’s simply no longer adequate to provide care within the walls of a medical facility. Today there is a critical demand for a more engaged approach, requiring hospitals and healthcare systems to leverage their in-house expertise for community education. A more informed community, armed with knowledge, which can make empowered decisions about their healthcare. While the public has an abundance of medical information at their fingertips, to help them participate more actively in their healthcare, much of the information found on social media today often lacks clarity, context, and credibility, leading to confusion and misinterpretations. Healthcare experts, leaders, and executives can play a pivotal role in dispelling myths and offering credible, evidence-based insights. An engaged, approachable healthcare professional is a reassuring sight, reinforcing the community’s faith in the system. It’s a win-win for these experts and the healthcare institution they represent. And most importantly it's a win for the communities they serve, as people identify potential health issues earlier, adopt healthier lifestyles, and reduce emergency hospital visits. This puts less burden on the region’s healthcare system, and better utilizes resources to reach a broader audience. After all, healthcare is not just about curing the sick; it’s about educating, engaging, and empowering the community for a healthier future. Congratulations to the entire team at ChristianaCare for creating such a valuable resource for your community. And thank you for letting us be a part of this exciting journey.

Aston University fraud specialist continues ongoing engagement with UK Government
Dr Rasha Kassem advises UK government on countering fraud through the Government Counter Fraud Profession (GCFP) advisory group She shapes policies to combat £33 billion annual losses Dr Kassem influences fraud standards and shares vital research. Dr Rasha Kassem, a fraud specialist based at Aston Business School, remains actively engaged with the UK government through her advisory role in the Government Counter Fraud Profession (GCFP) advisory group. This advisory group, a vital component of the Government Counter Fraud Function, collaborates with cross-sector experts to shape policies and strategies aimed at countering fraud and other financial crimes. The Government Counter Fraud Profession Strategy 2023-25 underscores the severity of fraud within the public sector, estimating losses at a minimum of £33 billion annually due to fraud and error. As a dedicated member of the GCFP Cross Sector Advisory Group, Dr Kassem plays a pivotal role in advising and supporting the development of policies to combat these financial crimes. The GCFP serves as a professional body for counter-fraud experts within central government and beyond. Its mission is to unite the counter-fraud community under a common framework of standards, fostering growth and development to safeguard public services and combat economic crime. Dr Kassem's involvement in the advisory group holds significant impact, influencing the establishment of knowledge, skills and experience requirements for fraud professionals across various disciplines and levels. Additionally, she contributes to the publication of influential fraud research in the Public Sector Counter Fraud Journal and addresses UK government fraud conferences on recent research findings. Dr Kassem also collaborates with experts from diverse sectors to bridge training gaps, all while engaging in discussions through regular group meetings. The Government Counter Fraud Profession operates under the umbrella of the Public Sector Fraud Authority (PSFA), established in August 2022. The GCFP is positioned within the Practice, Standards, and Capability Function of the Authority. The PSFA, a collective effort by 17 public sector organisations, adheres to core principles of building capability, with the GCFP taking a lead role in advancing structures and services. Dr Kassem emphasises the critical nature of engaging with policymakers through knowledge exchange activities to amplify research impact. Her active participation in UK Government fraud conferences and contributions to the Public Sector Counter Fraud Journal serve to raise awareness on prevailing fraud issues. Furthermore, her feedback on existing and new fraud guidance aids the GCFP in crafting professional standards and guidance for countering fraud. Dr Kassem has been a valued member of the Cross-Sector Advisory Group of the UK Government Counter Fraud Profession since 2019. Dr Kassem said: “Collaborating with the UK government through the Government Counter Fraud Profession has been a rewarding journey. “It's through these engagements that we're shaping policies and standards to counter fraud and protect public resources. “The recent Annual GCFP conference was well attended by fraud investigators, law enforcement, and regulators from the public sector. My presentation was well received and some participants said it was wildly fascinating to hear the striking reality that insider fraud can be, especially in UK policing, given its impact on policing integrity and legitimacy. The presentation opened their eyes to the risk of insider fraud and its impact. “Together, we're making a significant impact on the battle against financial crime.” For further information and to explore Dr Kassem's recent research, click here.

Finding Truth among the Tweets. Our expert weighs in on the role social media has during war.
With the Israel-Hamas war raging on, social media provides a source of information for many individuals to stay up to date. Across platforms there are reliable sources but there are also those with an agenda to spread false truth, blatant lies and sew doubt with doses of 'mis' and disinformation. It's a topic Goizueta Business School professor David Schweidel is watching closely. "We are seeing once again the need for the regulation of social media platforms," says Schweidel. " Platforms have a financial incentive to serve up the most provocative and arousing content and content moderation is often at odds with financial goals." Social media is being flooded with content, much of it misinformation, and social platforms are unwilling or unable to effectively moderate what’s being posted. "Beyond the likely reduction in revenue, implementing content moderation at scale is expensive and difficult. If viewed from a short-term financial perspective, allowing for a free for all is less costly and will result in more user engagement, which drives revenue," Schweidel adds. And it is not as if legislators and lawmakers are not aware. As of today, social media platforms aren’t liable for the content posted on them (under the FCC’s Section 230). Two recent lawsuits sought to challenge section 230, but the Supreme Court declined to take such action. These challenges were based on platforms actively promoting content through their algorithms, thereby going beyond simply being intermediaries providing access to content posted online by others. Some, such as the ACLU, view this as allowing for free speech online. There's a lot more to know, such as: The challenges in identifying real vs. fake content Which platforms are being effective in moderating content How US and EU laws vary in terms of regulating misinformation on social media platforms And that's where we can help. David A. Schweidel is Professor of Marketing at Emory University’s Goizueta Business School. He's a renowned marketing analytics expert focused on the opportunities at the intersection of marketing and technology. David is available to speak with media regarding this important topic, simply click on his icon now to arrange an interview today.








