Latest Spotlights
How misinformation spreads online and shapes behavior
With the Internet as a font of information, particularly during a major crisis or conflict, a simple Google search can produce a stream of conjecture, ...
AI-Generated Content is a Game Changer for Marketers, but at What Cost?
Goizueta’s David Schweidel pitted man against the machine to create SEO web content only to find that providing an editor with bot-generated content trounces ...
Building Your Own Expert Network - How Expert Personas Help you Organize & Develop Your Talent Pool
As business continues to evolve at an unprecedented rate, companies need new ideas and strategies that help them rapidly transform to keep pace and grow. ...
INNOVATORS BRING AI INTO IMAGING SKILLS DEVELOPMENT
Originally from CHT Magazine By Jerry Zeidenberg October 30, 2019 Two Ontario hospital organizations – encompassing six sites – will soon deploy artificial intelligence to help with continuous learning ...
Building Trust with Expertise Marketing
With advancements in technology and a number of new channels, it’s important to remember that at the end of the day, people want to ...
What’s it all mean as ‘Big-Tech’ pivots to privacy? Let our Experts help explain if you are covering
The business of the internet as we know it, is about to change. As companies in the past have thrived, boomed, and found serious cash ...
Whats YOUR Audience Engagement Score
Despite the billions of dollars now being spent on content, many schools have a big problem – Invisible experts. Faculty remain one of the most valuable ...
Earned Media: The Secret Weapon of Brand Building
I was reading the newspaper recently and saw an article about tax filing season. The article outlined some of the challenges facing people during tax ...