Spike Jones
General Manager, Strategic Services · Khoros
Word of Mouth Marketing & Brand Ambassador Expert, Social Media Curmudgeon and Published Author
Word of Mouth Marketing Branding and Identity Social Media Building Brand Ambassador Programs Engaging Brand Advocates
Geno Church
Word of Mouth Inspiration Officer · Brains on Fire
No passion, no conversation. No conversation, no word of mouth. No word of mouth, no successful business.
Word of Mouth Marketing Content Strategy Social Media Strategies Creative Direction Marketing Strategy
Dave Kerpen
CEO · Likeable Media
Who Loves Ya, Baby? Step up from the crowd in the rough and tumble world of social media marketing with the likeability factor!
Becoming More Likeable With Social Media Social Media Marketing Buzz & Viral Marketing Strategies Word of Mouth Marketing Customer Engagement & Retention
Robbin Phillips
Courageous President
The Firestarter! Putting a match to word-of-mouth marketing campaigns that ignite a sustainable movement of brand identity & loyal support
Creating Movements Branding and Identity Content Development & Management Community Management and Word of Mouth Marketing Customer Engagement & Retention
Dave Balter
CEO · WOMMA - Word of Mouth Marketing Association
Word of Mouth
Word of Mouth Marketing Social Media Marketing Digital Marketing Wom Social Media
Stan Phelps
Chief Measurement Officer · 9INCH marketing
Makes Brands Remark-able
Customer Service Customer Experience Word of Mouth Marketing Strategy Differentiation
Inyoung Chae
Assistant Professor of Marketing · Emory University, Goizueta Business School
inyoung.chae@emory.edu
Digital Marketing Online Advertising User-Generated Content Online Word-of-Mouth Marketing Bayesian Analysis
Panagiotis (Panos) Adamopoulos
Assistant Professor of Information Systems & Operations Management · Emory University, Goizueta Business School
Social Media Information Systems Recommender Systems Social Commerce Word of Mouth
Vilma Todri
Assistant Professor of Information Systems & Operations Management · Emory University, Goizueta Business School
Social Media Online Consumer Behavior Digital Strategy Digital Advertising Economics and Machine Learning
Suzanne Fanning
President · WOMMA - Word of Mouth Marketing Association
Unleashing the Power of Word of Mouth Marketing
Social Customer Care Social Media Word of Mouth Marketing Influencer Marketing Social Media Measurement
Mitchell Lovett
Associate Professor of Marketing · University of Rochester
Mitchell Lovett applies and develops quantitative methods to study marketing problems.
Political Advertising Social Media Listening Online and Offline Word-of-Mouth Targeted Advertising Quantitative Marketing
Beth Fossen
Assistant Professor of Marketing · Indiana University, Kelley School of Business
Beth Fossen is an expert in the areas of advertising, social media, online word-of-mouth, and political marketing.
Marketing Strategy Online Word-of-Mouth Marketing Advertising Social Media Political Marketing
Shyam Gopinath
Assistant Professor of Marketing · Indiana University, Kelley School of Business
Shyam Gopinath is an expert in online word of mouth, customer relationship management,and entertainment industry.
Econometric Modesl of Consumer Dynamics Customer Relationship Management Online Word-of-Mouth Marketing Entertainment Industry
Ekaterina Walter
Chief Marketing Officer · WOMMA - Word of Mouth Marketing Association
Social Innovator, Author, Speaker
Social Media Marketing Strategy Relationship Building Word of Mouth Marketing Facebook
Tyrha Lindsey-Warren
Clinical Assistant Professor of Marketing · Baylor University
Dr. Tyrha Lindsey-Warren studies consumer behavior and attitudes, multicultural media & advertising, movies and entertainment
Public Relations Edutainment Film & Television Development Marketing & Advertising Consumer Behavior
Gary Vaynerchuk
Co-Founder and Owner · VaynerMedia
Find your social media voice and build your digital brands with New York Times and Wall Street Journal Best-Selling author
Social Media Brand Management Customer Engagement & Retention Word of Mouth Marketing Ecommerce
Robert Winsor, Ph.D.
Professor of Marketing, College of Business Administration · Loyola Marymount University
Pricing Competitive Strategy Branding Business History Franchising
Linda Mullen
Associate Professor · Georgia Southern University
Linda Mullen's research interests are in the area of consumer behavior, white collar crime, pedagogy, and sales
Sales Management Sales White Collar Crime Consumer Behavior Pedagogy
Joseph Pancras, Ph.D.
Associate Professor of Marketing · University of Connecticut
Expert in retail competition
Competitive Marketing Strategy Customer relationship management (CRM) using Digital Marketing and Analytics Retail Competition Customer and Marketing Relationality Targeted Marketing in Mobile and Digital Media
Eric Spangenberg
Professor of Marketing and Psychological Science; Academic director for the Center for Global Leadership · UC Irvine
Eric Spangenberg is an expert in consumer behavior, psychology, leadership and statistics.
Environmental Psychology Question-Behavior Effects Consumer Behavior Marketing Psychometrics