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The Research Behind the Reputation: TCU’s Dr. Ledbetter Maps the Science of Taylor Swift’s Storytelling

At Texas Christian University, Dr. Andrew Ledbetter, Chair of the Communication Studies Department, is turning his scholarly attention to one of pop culture’s biggest phenomena: Taylor Swift. His research uses data-driven analysis to reveal how Swift’s albums and songs build an interconnected narrative universe — what he calls her “Taylorverse.” Ledbetter ran lyrics across ten albums through semantic-network software to show how certain songs act as linchpins connecting themes of fame, womanhood, love and storytelling. “I was interested in interconnections among the song lyrics,” says Ledbetter. “The songs that are most central have a lot of overlap with other songs, might tend to be songs that are the most popular.”  November 03 0 NBC News The work stands out not just for its pop-culture relevance, but for its academic innovation: combining computational text-analysis with narrative theory to unlock why certain tracks resonate more deeply than others. For journalists, cultural commentators or anyone covering the evolving intersection of music, identity and media, Dr. Ledbetter is a go-to expert. He can speak to how storytelling in music shapes audience engagement, how media fandom becomes scholarship, and why Swift’s songwriting continues to spark new research just as much as chart-topping hits. Andrew Ledbetter is available for interviews - Simply click on his icon now to arrange an interview today.

Mindful celebrations: University of Delaware experts on integrating mental wellness into your holiday plans

The holiday season is a whirlwind of joy, lights, and laughter, but sometimes it can also sneak in some added stress. Experts from the University of Delaware are here to remind us that our mental wellness shouldn’t take a backseat during these festive times. By weaving mindfulness into our holiday plans, we can maximize the joy and peace we experience. Prioritizing presence over presents Let's face it: the holiday rush often translates to an avalanche of consumerism. But Amit Kumar, a marketing professor who focuses on the scientific study of happiness, suggests focusing on being present rather than the presents. Carving out mindful time The holidays can stir up complex emotions as families come together. Psychology professors Franssy Zablah and Zachary Meehan offer strategies to support mental well-being this season. Valerie Earnshaw and Raphael Travis, professors who study health and wellbeing, can share guidance for supporting family members with substance use disorders this holiday season. Gifting intentionally this year  Education professors Myae Han and Roberta Golinkoff can talk about gifts for children that promote reading or positive play. Keeping the spirts bright year after year  Debra Hess Norris offers tips on how to preserve decorations and make them look brand new every year. To contact any of these experts, click on their expert profiles or email MediaRelations@udel.edu.

Reviving the Christmas Spirit: Forgotten Christmas Traditions to Reclaim the Christmas Season

Christmas is just around the corner and many families have already decorated their homes and started celebrating their Christmas traditions – but many stores have had their Christmas products out for months. This early bombardment of holiday advertisements and adornments often takes away from the excitement. So how do you recapture the true spirit of Christmas? Baylor University Honors College professor Michael Foley, Ph.D., who teaches in the Great Texts Program, has researched the history of common Christmas traditions and uncovered forgotten customs. “Christmas is indeed the most wonderful time of year, and that wonder is increased when we understand why we do the things we do,” Foley said. “Our delight in the season becomes greater when we appreciate the history and symbolism of the Christmas tree or why we kiss under the mistletoe.” Foley shares three practices to recapture the essence of Christmas and bring more joy to the season for your family. Enjoy the 12 Days of Christmas Historically, the season of Advent during the weeks leading up to Christmas was a period of joyful restraint and preparation. During the Twelve Days of Christmas, from Christmas Day on Dec. 25 to the Feast of the Epiphany on Jan. 6, people would celebrate a release with a continuous period of leisure and merriment. “Today, the Christmas season seems to start earlier and earlier each year. In the 20th century, the commercial season began the day after Thanksgiving, but now stores inundate the market with Christmas decorations much earlier,” Foley said. “The problem with this arrangement is that by the time Christmas finally comes, you’re tired of it. The older model has an organic build-up to the big day and then a great, 12-day release.” Returning to a slower-paced season full of cheerful spirits in the 12 days following Christmas is a way to recenter, refocus and reignite your Christmas spirit, Foley said. Capture the Joy of Incarnation It’s easy to get caught up in the festivities and pressure of the holiday, but it is also important to return to the reason behind Christmas, Foley said, and take time to understand the meaning behind what seem like meaningless customs. “The best traditions capture the fact that God became man in order to redeem us from our sins out of sheer love for us,” he said. Practices like caroling and gathering with family for food and drink are all acts of gratitude and joy that can remind us of God’s love. What may seem like typical holiday decorations, the holly wreath and the Christmas tree, are actually symbols of Christ bringing new life, Foley said. Embrace the Bizarre Today, Christmas is surrounded by a light, cheery feeling. But history tells us that there has always been a certain “dark side” of Christmas. “There is a reason why Ebenezer Scrooge was visited by three ghosts on Christmas Eve,” Foley said. “All of winter was the season of fiends, and they were not happy that the winter solstice around Christmas Day marked the beginning of the end of the long dark nights and that Jesus Christ was born and triumphed over evil.” Other traditions involve swapping places with someone such as a parent and child, abbots and novices, or men and women. “At one time, this custom of inverted social roles played an important role in gaining clarity and releasing tension in a hierarchical society,” Foley said. While this might seem useless, impractical, or even pointless today, it can still offer value to the Christmas joy. “These inversion customs are a giddy imitation of the ultimate inversion in all of history,” Foley said. “That Almighty God chose to become a little baby in a measly manger.” Although some forgotten customs might seem odd to us today, there can be a certain kind of wisdom behind them – a wisdom that leads us back to the true spirit of Christmas, Foley said. After all, even Ebenezer Scrooge was able to find joy in Christmas again. Michael Foley is a Professor of Patristics in the Honors College at Baylor University and the author of 17 books, including Why We Kiss under the Mistletoe: Christmas Traditions Explained. Looking to know more or arrange an interview? Simply contact: Shelby Cefaratti-Bertin today.

Fueling the Future of Cancer Immunotherapy: Gang Zhou’s Research Takes a Major Step Forward

Cancer immunotherapy has transformed how clinicians approach the treatment of certain blood cancers, but major limitations remain — especially when it comes to sustaining strong, long-lasting immune responses. Gang Zhou, PhD, a leading cancer immunologist at Augusta University’s Georgia Cancer Center and the Immunology Center of Georgia, is tackling these challenges head-on. Zhou’s work focuses on how T cells behave inside the body and how their performance can be enhanced to improve patient outcomes. His lab studies the forces that strengthen or weaken T cell responses, including their functional status, their ability to self-renew and the environmental pressures they face inside tumors. This deep understanding positions him as a key figure in the effort to advance next-generation immunotherapies. Recently, Zhou and his research team were awarded the first Ignite Grant from the Immunology Center of Georgia — a seed program designed to support bold, high-impact translational ideas. Their funded project aims to make CAR-T therapy more effective. CAR-T is a type of immunotherapy in which a patient’s own T cells are genetically modified to recognize and attack cancer cells. While this approach has revolutionized the treatment of certain blood cancers, it still faces obstacles such as limited cell persistence and reduced strength over time. “Our ultimate goal is to engineer T cells that not only survive longer but also remain highly functional, giving patients more durable protection against their disease.” Zhou’s team is addressing this issue by studying how a modified form of STAT5, a transcription factor that plays a key role in T cell survival and function, may help engineered T cells last longer and perform better. The ultimate goal is to create CAR-T therapies that maintain potency, withstand the harsh tumor microenvironment, and offer durable results for patients. The Ignite Grant recognizes not only the promise of this specific project, but also Zhou’s broader expertise in understanding how T cells can be guided, supported, and strengthened to fight cancer more effectively. His research contributes to a growing wave of scientific innovation aimed at improving immunotherapy outcomes for patients with both blood cancers and, potentially, solid tumors — an area where current treatments face significant barriers. As immunotherapy continues to evolve, the work led by Gang Zhou stands as a compelling example of how foundational science, translational research, and clinical ambition can work together to push the field forward. To connect with Dr. Gang Zhou - simply contact AU's External Communications Team mediarelations@augusta.edu to arrange an interview today.

Changing Phone Habits Isn’t a Willpower Problem. It’s a Confidence Problem.

Every January, millions of people swear they’ll “spend less time on my phone.” By February, they’re right back where they started, only now they feel worse about themselves. Eli Singer, founder and CEO of Offline.now and author of Offline.now: A Practical Guide to Healthy Digital Balance, thinks we’re telling the wrong story. “Most people don’t need another productivity hack or a harsher version of ‘just put your phone down,’” Singer says. “They need one tiny experience that proves, ‘I can actually change this.’ That’s confidence. Without it, willpower doesn’t stand a chance.” Drawing on early data from Offline.now’s self-assessment tool, Singer sees a pattern: people are highly motivated to change, but don’t believe they can stick to anything. His framework sorts users into four Types — Overwhelmed, Ready, Stuck and Unconcerned — based on motivation and confidence. Each Type gets different starting moves, all designed to be done in under 20 minutes. “Telling an overwhelmed parent or burned-out executive to do a 30-day social media fast is like asking someone who’s never run to start with a marathon,” he says. “We focus on micro-wins — one phone-free dinner, ten minutes of swapping doomscrolling for something you actually enjoy — because that’s what rebuilds trust in yourself.” Singer is a coach, not a therapist, but Offline.now’s Digital Wellness Directory connects people with licensed therapists, social workers, coaches and dietitians when deeper clinical support is needed. He positions Offline.now as the “front door” for people who know their relationship with screens isn’t working, but don’t know where to start. Why now January is peak “resolution season” and peak disappointment season. Singer can speak to why traditional “digital detox” narratives don’t work, how confidence and micro-steps change the story, and what a realistic New Year phone reset looks like for real people with jobs, kids and ADHD. Featured Expert Eli Singer – Founder of Offline.now and author of Offline.now: A Practical Guide to Healthy Digital Balance. Singer can speak to the platform’s behavioral data on digital overwhelm, the confidence gap, the Offline.now Matrix, and how 20-minute micro-steps outperform all-or-nothing digital detoxes in the real world. Expert interviews can be arranged through the Offline.now media team.

Study: Lessons learned from 20 years of snakebites

The best way to avoid getting bitten by a venomous snake is to not go looking for one in the first place. Like eating well and exercising to feel better, the avoidance approach is fully backed by science. A new study from University of Florida Health researchers analyzed 20 years of snakebites cases seen at UF Health Shands Hospital in Gainesville. “This is the first time we’ve evaluated two decades of venomous snakebites here,” said senior author and assistant professor of medicine Norman L. Beatty, M.D., FACP. Researchers analyzed 546 de-identified patient records from 2002 to 2022 and highlighted notable conclusions — for instance, that a third of the snakebites analyzed were preventable and caused by people intentionally engaging with wild snakes. “Typically, people’s experiences with getting bitten are due to an interaction that was inadvertent — they stumble upon a snake or reach for something without seeing one camouflaged,” Beatty said. “In this case, people were seeking them out. There were a few individuals who were bitten on more than one occasion.” Most (77.8%) of the snakebites occurred in adult men while they were handling wild snakes, and most of the bites were perpetrated by the diminutive pygmy rattlesnake and the cottonmouth. The latter is named for the white lining of its mouth, which it displays when threatened. “I was less surprised to see those species emerge as some of the most common ones people were bitten by, but the robust presence of other, less common species in the data — like the eastern coral snake, southern copperhead, timber rattlesnake and the eastern diamondback rattlesnake, was interesting,” Beatty said. The eastern diamondback rattlesnake is one of the most venomous snakes in North America. Most patients were bitten on their hands and fingers and around 10% of them attempted outdated self-treatments no longer recommended by doctors — like sucking out the venom. Initially, the study began as a medical student research project, thanks to a handful of medical students who worked with Beatty to review the cases. The intention was to dive deep into the circumstances of each encounter and learn more about the treatment given, as well as the outcomes. Fourth-year medical student River Grace, the paper’s first author, said the work struck a personal note. “My dad is a reptile biologist, so I’ve grown up around snakes my whole life,” Grace said. “He was bitten by a venomous snake many years ago and ended up hospitalized for multiple weeks, so it was interesting to keep that experience in mind while going over the data.” Grace noted that it typically took those bitten over an hour on average to travel from where the bite occurred to the hospital. “It seems like the reason for that was people not knowing exactly what to do once they’d been bitten, or underestimating the severity of the bite,” he said. “Some would just sit at home for hours.” Floridians share their home with a variety of scaly neighbors who don’t always welcome visitors — accidental or not. Ultimately, thanks to the timely care of providers, only three snake bites were fatal. However, antivenom is no panacea. Those who are lucky enough to receive it in time can still incur complications from the original snake bites, like tissue damage, or even a fatal allergic reaction to the antivenom itself. Consequently, researchers look toward improving the processes used to triage snake bites in the emergency room, ensuring that providers are equipped with the knowledge and the know-how to shorten time to treatment. “In the future, we think we’d love to get involved in enhancing provider education so everyone in the health care setting is confident in being able to identify and administer antivenom as quickly and safely as possible,” Grace said.

NY Race for Governor Heats Up

Spectrum News NY 1, WABC-TV, and City & State NY interviewed Lawrence Levy, associate vice president and executive dean of the National Center for Suburban Studies, after Nassau County Executive Bruce Blakeman announced his intention to run for New York governor against incumbent Kathy Hochul. To do so he will have to face off against Rep. Elise Stefanik in the Republican primary.

Global Honors Highlight J.S. Held’s Unmatched Technical and Advisory Expertise

J.S. Held proudly celebrates the numerous industry and expert recognitions earned throughout 2025. As a global consulting firm, J.S. Held continues to be acknowledged for its deep financial, technical, and scientific expertise, with leading outlets highlighting the firm’s capabilities across investigations, risk advisory, forensics, turnaround and restructuring, business intelligence, and litigation support. The firm’s curated team of entrepreneurs — each with an unrivaled understanding of both tangible and intangible assets — reflects a collective strength that is recognized worldwide. Beyond organizational achievements, J.S. Held’s experts received individual distinctions that further demonstrate their standing as leaders within their respective fields. Industry publications and ranking bodies honoured these specialists for excellence in arbitration, construction and engineering, environmental consulting, forensic accounting, investigations, litigation support, intellectual property, specialty finance, and a wide range of other highly specialized domains. Together, these recognitions underscore J.S. Held’s commitment to delivering trusted insight and unparalleled expertise as clients navigate increasingly complex challenges. In a rapidly evolving business landscape, the firm remains dedicated to providing informed, innovative, and practical solutions that enable organizations to move forward with confidence. Click on the link below to learn more about our recognition and respective areas of expertise: Expert recognition by notable organizations serves as a further testament to J.S. Held's agile, collaborative, creative, and client-centric team, reflecting the trusted advisor role the firm has earned over the last 50 years. For any media inquiries, contact: Kristi L. Stathis, J.S. Held +1 786 833 4864 Kristi.Stathis@JSHeld.com